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SMM (Social Media Marketing) Bootcamp by Digital Vidya

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SMM (Social Media Marketing) Bootcamp by Digital Vidya Powered By Docstoc
					Social Media Marketing Bootcamp

THIS BOOTCAMP IS FOR YOU IF YOU ARE
A Brand Manager An Advertising Professional A Marketing Manager A Web Strategist A Digital Marketing Professional A Student looking at SMM as a Career An Entrepreneur A CXO of a Small & Medium Business

Supporting Partners

Delhi

Social Media Marketing Bootcamp Social Media Marketing Bootcamp
WHY CARE ABOUT SOCIAL MEDIA MARKETING? “Social Networking sites are now officially more popular than porn sites.” “Around 10 new profiles are added every second on Facebook.” “A video on YouTube by 2 employees of Dominos costed them over US$ 50m.” “Dell made over US$ 3m through Twitter alone.”

Social Media is no more a buzzword today! It has become an integral part of our everyday lives today. Given the rate at which Social Media is spreading today, marketers can no more ignore this revolutionary medium. Whether you are interested in hiring new talent, improving your customer service, generating new leads & sales or building an Online Community, Social Media Marketing can be your answer! Globally, thousands of professionals and companies have embraced the value offered by this new medium. Do you want to be left behind?

JOIN US FOR A PRACTICAL BOOTCAMP ON SOCIAL MEDIA MARKETING TO UNDERSTAND:
How other businesses are succeeding (and few failing) in Social Media Marketing through real case studies about both Global and Local businesses How to develop and execute Social Media Marketing strategy for your business? How can you measure and continuously keep track of success of your Social Media Marketing initiatives? How to leverage SMM to boost your SEO performance? Why, What and How of leveraging various Social Media Marketing channels (Facebook, LinkedIn, Blogging, Twitter, YouTube etc) Understand Social Media Marketing Toolbox to move rapidly and profitably against competition

http://www.digitalvidya.com

info@digitalvidya.com

Social Media Marketing Bootcamp
SOME OF THE REASONS WHICH MAKE THIS BOOTCAMP SPECIAL
2 full days of hands on learning experience with fellow Social Media Marketers Delivered by thought leaders who have been practicing SMM since inception Includes a primer on Demystifying Community Building on Social Media including a real time contest on Facebook Community Building Videos, Case Studies, Quizzes, Class & Home Exercises, Contests Completion Certificate

BOOTCAMP CURRICULUM & SCHEDULE
Curriculum

Day I (Fri)
9:00 - 9:30 9:30 - 11:00

Session Details
Registration & Networking Tea Introductions, Pre Training Assessment, SMM Orientation (with case studies) SMM Framework Social Media Channels I Lunch Social Media Channels II Networking Tea SMM Application Community Building Wrap Up, Home Assignments, Feedback

Day II (Sat)
9:00 - 9:30 9:30 - 11:00

Session Details
Registration & Networking Tea Social Media Channels III

11:00 - 12:00 12:00 - 1:00 1:00 - 2:00 2:00 - 3:00 3:00 - 3:30 3:30 - 4:30 4:30 - 5:30

11:00 - 12:00 12:00 - 1:00 1:00 - 2:00 2:00 - 3:00 3:00 - 3:30 3:30 - 4:30 4:30 - 5:30

Social Media Marketing Toolbox SMM for SEO Lunch How to Measure Success in SM Networking Tea
Case Studies Brainstorming

Wrap Up, Acknowledgement, Post Tr a i n i n g A s s e s s m e n t , Feedback

Note - Please ensure that you carry your laptop to the event for both the days. Next Available Bootcamps - Check out http://www.digitalvidya.com for the latest schedule
http://www.digitalvidya.com info@digitalvidya.com

Social Media Marketing Bootcamp
BOOTCAMP FEE
Rs 12,500/- (plus 10.3% service tax) [15% discount for 2 or more registrations]

HOW TO REGISTER?
Pay Online at http://www.digitalvidya.com Call Pradeep Chopra at 9810762902 or write to pradeep@digitalvidya.com

ABOUT THE BOOTCAMP LEADERS
“Pradeep spoke on Online Marketing at various sessions at NASSCOM including India Leadership Forum. He has always amazed the audience with his excellent presentation skills, in depth expertise and passion for Online Marketing.”

- Avinash Raghava (Manager North India, NASSCOM)

“Pradeep is perhaps one of the most interesting & dynamic Internet marketing professionals that I have come across. His simple yet extremely effective style of communication with the audience makes him a real hit.”

Pradeep Chopra

- Digbijoy Shukla (Associate Director, TiE & Co-founder, TenMarks)

Pradeep is an entrepreneur, a Digital Marketing thought leader and an international speaker. Presently, he is a co-founder of Digital Vidya, a Digital Marketing learning place and Whizlabs Software, an IT certification preparation company. Till recently, he was one of the co-founders of OMLogic Consulting, one of the India's leading Online Marketing companies. At OMLogic, Pradeep played an instrumental role in branding OMLogic as one of the most sought after firms for Online Marketing. Prior to OMLogic, Pradeep was a co-founder of Whizlabs Software, an IT education company, where he built a global brand (using online marketing) for which Whizlabs won the 'Most Innovative Indian IT Company' award from NASSCOM in 2004. Online marketing is Pradeep's passion & he is among the pioneers of online marketing in India. He is an international speaker & an author on online marketing & entrepreneurship. His previous speaking assignments include speaking at SES (USA), Global Entrepolis @ Singapore, NASSCOM India Leadership Forum, TiE and Web Innovation conferences. Pradeep graduated from IIT Delhi & is also an active member of the SEMPO's (Search Engine Marketing Professional Organization) Global Committee. In his personal life, Pradeep enjoys juggling, swimming and loves travelling to not-so-common destinations. His obsession for internet has led him to believe that the internet connectivity is more important than the water supply .
http://www.digitalvidya.com info@digitalvidya.com

Social Media Marketing Bootcamp

“Kapil knows online domain really well and understands what it takes to not only bring prospective clients to you but to convert them into quality leads as well.”

- Co-founder & Director at BrickRed Technologies

“He is a great motivator, good speaker and a perfect mentor. I wish him good luck for his future endeavor.”

Kapil Nakra

-Shushant Jha (PPC Expert, OMLogic Consulting)

Kapil Nakra is a first generation Serial Entrepreneur. He has co-founded multiple ventures in the Internet space in the last 10 years. Presently, he is a co-founder of Digital Vidya, a Digital Marketing learning place and Whizlabs Software, an IT certification preparation company. Earlier, Kapil co-founded OMLogic Consulting, one of India's leading Online Marketing company. As a CEO of OMLogic, Kapil played an instrumental role in OMLogic's growth from May 2007 to Oct 2009. During his tenure, OMLogic has served over 30 customers across various domains in providing holistic Online Marketing services. He started his entrepreneurial journey in 2000 when he started his 1st venture, Whizlabs Software. At Whizlabs, he pioneered the efforts in building online market for Whizlabs' assessment solutions for enterprises, and helped Whizlabs acquire over 100 Enterprise Customers including blue chip accounts such as Cisco. Whizlabs won the 'Most Innovative Indian IT Company' award from NASSCOM in 2004. Kapil is known for his simplistic and inquisitive leading style, which motivates people to think outof-the-box. It goes without that saying that Kapil has a deep passion for Entrepreneurship and Online Marketing. He is a regular speaker at various Online Marketing conferences and his previous speaking engagements include speaking at SearchCamp and OMCAR.

http://www.digitalvidya.com

info@digitalvidya.com


				
DOCUMENT INFO
Description: Social Media is not a buzzword today! Marketers can no more ignore this revolutionary medium. Globally, a growing number of individuals and organizations are embracing this medium. Do you want to be left behind? Join us for a Practical Workshop on Social Media Marketing to understand: - How other businesses are succeeding (and few failing) in Social Media Marketing - How to develop and execute Social Media Marketing strategy for your business? - How can you measure and ongoing keep a track on the success of Social Media Marketing campaigns? - Why, What and How of leveraging various Social Media Marketing channels (Facebook, LinkedIn, Blogging, Twitter, YouTube etc) - Social Media Marketing Toolbox to move rapidly and profitably against competition