MEDIA PACK FOR ADVERTISERS

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About Virus Bulletin
Virus Bulletin started in 1989 as a hard copy magazine dedicated to providing PC users with a regular source of information about computer viruses, their prevention, detection and removal. Since then it has evolved to become an on-line magazine and web-based security information service, providing users with independent intelligence about all the latest developments in the anti-malware field. For many years, Virus Bulletin has carried out independent comparative testing of anti-malware products and its VB100 certification scheme is widely recognized within the industry. Unlike other certification schemes, Virus Bulletin tests all products free of charge and does not allow re-testing – performances are reported exactly as they are found, making VB100 certification something vendors strive hard to achieve. The annual VB conference has been running since 1991 and has earned a reputation in the IT security industry as the premier event on anti-malware technologies and threats, attracting delegates from across the globe. The VB conference provides a focus for the anti-malware industry, representing a vendor-neutral forum for experts in the anti-malware arena to share their research interests, discuss methods and technologies and set new standards, as well as meet with – and learn from – those who put their technologies into practice in the real world. Virus Bulletin is supported by an Advisory Board comprising some of the world’s leading anti-malware and anti-spam experts.

Visitors to www.virusbtn.com
Virus Bulletin has an established international readership that is steadily growing month on month. Currently our website attracts on average in excess of 7,500* visitors per day, viewing more than 57,000* pages, 7 days of the week, 52 weeks of the year. Virus Bulletin is read by IT professionals the world over, drawing its readership from large multi-national corporations, some of the world’s largest banking and financial service providers, government organizations at both local and international levels, military and law enforcement authorities as well as educational institutions and charities across the globe. For anyone who has a personal or professional interest in protecting their networks against malware and spam, the information provided by Virus Bulletin is invaluable – and a simple search of the word ‘virus’ will bring www.virusbtn.com up well within the top ten results of most popular search engines.
* Figures provided by AWStats.

Promotional opportunities
We are now offering the opportunity for you to reach this wide-ranging, IT-focused audience – so if you have something to say to anyone with an interest in computer security then you should use the Virus Bulletin website to your advantage. The website offers a number of features from news pages and resource listings to our highly valued VB100 certification results. Advertising is available on a variety of pages as illustrated below. Please refer to our rate card for pricing information.

HOME PAGE
Banner (all pages)

Home page button

Banner – 468x60 pixels The banner, positioned in the page header, appears on all pages of the website. Banners appear in random rotation, changing with each page refresh. No more than five banners will be included in the cycle. Home page button – 120x120 pixels The home page button is a fixed single advertisement (the same advertisement will appear each time the page is loaded).

NEWS SECTION
Banner (all pages)

News page button

Banner – 468x60 pixels (see home page) News page button – 120x120 pixels The news page button appears on all news stories. Buttons appear in random rotation, changing with each page refresh. No more than five banners will be included in the cycle.

VB100 SECTION
Banner (all pages)

Banner – 468x60 pixels (see home page) VB100 skyscraper – 120x600 pixels The VB100 skyscraper appears on all pages within the VB100 section of the site. Skyscrapers appear in random rotation, changing with each page refresh. No more than five skyscrapers will be included in the cycle.

VB100 skyscraper

Rate card
Advertising space can be purchased either by number of page impressions or on a monthly period basis. All prices are in US$. Minimum spend $500. Position CPM
(cost per 1,000 impressions)

PPM
(cost per month)

Size
(pixels)

Type

Banner – every page Skyscraper – ‘VB100’ section Button - home page Button - news section
*

$35 $30 $25 $15

$1,500 $700 $1,500 $700

468 x 60 120 x 600 120 x 120 468 x 60

Rolling* Rolling* Fixed§ Rolling*

inclusion in cycle of maximum of 5 adverts refreshed each time a page is loaded. single advert.

§

Advertisements may be supplied in GIF (animated or static) or JPEG format. Graphics should be no more than 25kb. Virus Bulletin will provide weekly reports to advertisers on the progress of their campaigns.

Contact us
For more information or to place an advertisement please contact Allison Sketchley on + 44 (0)1235 544034 or email allison.sketchley@virusbtn.com. Contact address: Virus Bulletin Ltd The Pentagon Abingdon Science Park Abingdon OX14 3YP UK


				
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Description: MEDIA PACK FOR ADVERTISERS