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Using Your Internet Marketing Strategies To Help Offline Businesses

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Using Your Internet Marketing Strategies To Help Offline Businesses By Tim Stokes

As internet business owners, we are always looking for new ways to use our skills to earn additional income. If you are operating in a particular niche, it can be difficult to figure out how to branch out into a new area. If you operate any kind of marketing business online, you have the skills that are desperately needed by business owners in your community. So my idea is this, why not use your internet marketing strategies to help businesses that do not have an online presence. Take a look around your community and you will see businesses with little or no internet presence are closing their doors, for good. Some of these mom and pop operations may have been able to stay in business if they had some kind of internet marketing knowledge. For some of you older business owners, you will recall when the yellow pages were how you looked for a business. Remember the old ad slogan; let your fingers do the walking. Today when we need to find a business we use the internet, I couldn't even tell you where my phone book is. Today in the computer age, there are still businesses out there who are not taking advantage of the resources available to them. This omission could be costing them thousands maybe even millions of dollars in revenue. Here is an example of what I am talking about. Let's say that we want to find a business that sells guitars in our area. How do we find it, most of the time we pull up Google on our computer and let them find it for us. There could be several businesses in the area that sell guitars but maybe only 75% of them have an internet presence. So which businesses are going to get the traffic to their doors? The ones that have decided to use the internet as a business tool. For a fee, you can help the business owner who does not do any online marketing by showing them the benefits and potential customer base they could build. Use your knowledge of operating a marketing business online to get these people going in the right direction. You will be doing a great service to the business owner, yourself and your community by possibly keeping another business from closing their doors. The next possible way you can use your skills is to assist those business owners that have a website but could use some professional marketing touches. Some websites I have seen for local business owners are so cluttered, have broken links and other problems. They have me hitting the back button
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as quickly as I entered their site. You can turn a profit by cleaning up their websites and making sure that they have the proper search engine optimization. A lot of these businesses probably don't have the proper meta tags needed for a business website. Another idea to help these businesses that have a web presence is to set up a lead capture page for them. Just because most of their marketing is done off line, it doesn't mean that a list of potential clients is not as important as it is to you and I. You can create a lead capture page and an e-mail follow up campaign to earn some additional income for yourself. I hope this article has made you realize that your internet marketing strategies are a highly sought after skill. You can use these skills to assist your local businesses and add a little cash to your savings. One final thing to think about is the local business owner is probably a very busy person who would gratefully pay you for your skills and services in order to get more buyers into his/her store.

The author, Tim Stokes, has several affiliate earning ideas and opportunities for those wanting to start a marketing business online.  Visit http://www.netbusinessdirect.com today and get your own affiliate marketing website for free.

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6 Powerful Secrets On How To Profit Online By Selling Offline By Barry Wyse

The latest fad for internet marketing is to work at selling to offline businesses. This is because most of the offline businesses are not aware of the vast marketing potential internet marketing has. With the help of these trade secrets, you will be able to make easy offline cash, by cashing in on your customers in offline business marketing. Secret #1: Online Coupons Offline businesses have been using coupons for marketing purposes for quite some time. However with coupons, there are some printing costs that the business has to bear. With the help of online coupon companies, there is no need of spending any printing money. All that has to be done is to include the coupon URL in any print advertising. Secret #2: Online Advertising Advertising in the yellow pages is not enough; it is imperative that offline businesses are listed in online Super pages and online telephone book sites. This is because most people today go online to look for products and services, and not the yellow pages. Secret #3: Podcasting Podcasting or vidcasting is a form of online subscription to an audio or video broadcast on niche topics. Offline businesses use this cheap and free means of talking about their business, to a targeted audience. If you make their podcast interesting, you will be able to interest their audience into buying their product or using their services. Secret #4: Workshops As an internet marketer, you can also make money by holding workshops for offline business people. You can charge to teach all about online marketing, list generation and how it is possible to make money using online markets. In addition to earning money through these charges, most offline business owners turn to internet marketers to do this entire internet marketing for them. This is because they not only find it too difficult to learn all there is to learn about internet marketing, most of them don't have the time to do so. Secret #5: Blogging Blogging is another method of internet marketing for offline businesses, where the blog is used not only for communication purposes, but also for building a community. It is possible to build a mailing list using a blog, and invite comments from readers for the blogs posted. With a blog, it is possible to generate a worldwide audience for an offline business. While offline businesses normally need to spend a sizeable amount to get information about their service or product across to people of their vicinity, country and other countries, all this is done for free with the help of a blog. Secret #6: Use a combination of both forms of advertising You can provide all the information about their business on the blog, to people all over the world to see. By having visitors sign up for their newsletter, you can also inform them of the latest products and advancements they have added or made to their business, for free. So you can see that internet marketing is very useful to an offline business. However always remember

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that it is only if you use a combination of offline and online marketing techniques will you be able to reap maximum sales and benefit from a business.

To learn more about offline marketing, check out the free Easy Offline Cash report. Feel free to distribute this article in any form as long as you include this resource box. You can also include your affiliate link if you sign up at Clickbank Pirate.

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