Strategic Analysis Templates

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					Strategic Analysis Templates

          Dr. Jeff Shay
      University of Montana
         Stakeholder & Stakeholder Needs Analysis
Product Market Stakeholders Met Needs & Served Markets Unmet Needs & Unserved Markets
Primary customers


Host communities

       Stakeholder & Stakeholder Needs Analysis
Capital Market Stakeholders   Met Needs & Served Markets Unmet Needs & Unserved Markets

Major suppliers of capital

Organizational Stakeholders


Current Resources        Resources needed in 5 or 10 years
Tangible resources       Tangible resources
Financial                Financial

Organizational           Organizational

Physical                 Physical

Technological            Technological

Intangible resources     Intangible resources
Human resources          Human resources

Innovation resources     Innovation resources

Reputational resources   Reputational resources
         Value Chain Analysis: Where does your company add value?
Company Infrastructure

Human Resources

Materials Management

Research &             Production   Sales &     Service
Development                         Marketing
Competencies Today         Competencies needed in 5 or 10 years
Core Competencies          Core Competencies

Distinctive Competencies   Distinctive Competencies
             Competitive Advantage Building Blocks

Efficiency                                       Customer

                    Competitive Advantage:
                   Low cost OR Differentiation

                                     Generic Strategy

                        Products for one           Products for many
                        Group of customers         kinds of customers
                      Focused Cost Leadership   Cost Leadership Strategy

Low-priced products
for customers

                      Focused Differentiation   Differentiation Strategy
  Differentiated or
  Unique products
  for customers

    Map your strategy in one quadrant. Map your competitors next.
                 Porter’s Macro-environmental Forces
 Political &      Social     Demographic   Technological     Macro-
   Legal       Environment   Environment   Environment      economic
Environment                                                Environment
Porter’s Five                                                                                  Threat of New Entrants
                              Economies of Scale:
Industry Forces               Proprietary Product Differences:
                              Capital Requirements:
                              Access to Distribution:
                              Cost Advantages:
                              Expected Retaliation:
                              Entry Deterring Price:
                              Switching Costs:
                              Entry Barriers:

                                                                                                    Industry Rivalry
                                                            Industry growth:
                                                            Fixed (or storage) costs/value added:
               Supplier Power                               Intermittent overcapacity:
 Differentiation of Inputs:                                 Product differences:                                              Threat of Substitutes
 Substitutes:                                               Brand identity:                                             Price Performance of Substitutes:
 Supplier Concentration:                                    Switching costs:                                            Switching Costs:
 Importance of Volume to Supplier:                          Concentration and balance:                                  Buyer Propensity to Substitute:
 Forward Integration:                                       Informational complexity:
                                                            Diversity of competitors:
                                                            Corporate stakes:
                                                            Exit barriers:

                                                                                                     Buyer Power
             Bargaining leverage:
                        Buyer concentration versus supplier concentration:
                        Buyer volume:
                        Buyer switching costs:
                        Buyer information:
                        Ability to backward integrate:
                        Substitute products:
             Price sensitivity
                        Product differences:
                        Brand identity:
                        Impact on quality/performance:
                        Buyer profits:
                        Decision makers’ incentives: