MarkMonitor Executive to Participate in the 4th Annual Anti-Counterfeiting and Brand Protection Summit by EON


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									MarkMonitor Executive to Participate in the 4th Annual
Counterfeiting and Brand Protection Summit
Andrew Horton to Discuss Counterfeit Goods in the Online Marketplace Alongside Industry Experts from Gucci and eBay

January 12, 2010 09:03 AM Eastern Time  

SAN FRANCISCO--(EON: Enhanced Online News)--MarkMonitor®, the global leader in enterprise brand protection, today an
Andrew Horton, director of product management at MarkMonitor, will participate and serve as a chairperson at the 4th annual Anti
and Brand Protection Summit. Responding to the demand for new and improved ways to battle counterfeiters, the Summit gathers t
anti-counterfeiting realm to address the latest counterfeiting trends, legislation and cases, along with how to create, budget and mana
anti-counterfeiting program. Participants will learn what other countries are doing to combat counterfeiting, gain valuable insights into
counterfeiting technology and share the latest cutting-edge strategies for conquering counterfeiters on the Internet.

Online counterfeiting continues to grow, resulting in public health and safety concerns as well as economic damage. In the last few y
advancements have provided more tools for brand owners to use to police their brands online while anti-cybersquatting legislation a
are proving to be powerful tools for rights enforcement. Horton will join a panel of industry leaders to discuss successful strategies t
counterfeit problem both in the physical and virtual worlds. This presentation will demonstrate how to identify online threats and prio
actions as well as discuss cost-effective strategies drawn from a variety of real world case studies to combat the growing risks of on

Who:   Andrew Horton, director of product management at MarkMonitor
       IQPC’s 4th Annual Anti-Counterfeiting and Brand Protection conference, “The Latest Cutting-Edge Strategies on How to
       Company and Conquer the Counterfeiters on the Internet”
When: Wednesday, January 27, at 11:30 a.m. ET
Where: Millennium Broadway Hotel, 145 West 44th Street, New York, NY 10036

MarkMonitor will also participate in the 4th Global IP Exchange on February 21-23 in Austin, TX. The Global IP Exchange will ad
challenges facing IP executives today including how recent court decisions, changing litigation tactics and the current economy are c
portfolios are managed.

About MarkMonitor

MarkMonitor, the global leader in enterprise brand protection, offers comprehensive solutions and services that safeguard brands, r
revenue from online risks. With end-to-end solutions that address the growing threats of online fraud, brand abuse and unauthorized
MarkMonitor enables a secure Internet for businesses and their customers. The company’s exclusive access to data combined with
time prevention, detection and response capabilities provide wide-ranging protection to the ever-changing online risks faced by bran
more information, visit

MarkMonitor® is a registered trademark of MarkMonitor Inc. All other trademarks included herein are the property of the

Te Smith, 831-818-1267 (mobile)
A&R Edelman for MarkMonitor
Monica Walsh, 650-762-2894 (office)
650-219-3220 (mobile)


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