This Numis Network marketing report on the power of blogging will provide the building blocks necessary to launch and market your Numis Network blog. It covers topics such as blogger vs. wordpress, search engine optimization, social bookmarking and blog communities. By the end you'll know why blogging plays in indelible role in online network marketing and MLM today.
Blogging Your Way to Wealth BLOGGING YOUR WAY TO WEALTH How To Get Rich Building Content Rich Sites! author By the same author of “Squidoo Basics” and “Forum Secrets” Copyright © 2010. All Rights Reserved. http://doctordubliblog.com Blogging Your Way to Wealth LEGAL NOTICE The Publisher has strived to be as accurate and complete as possible in the creation of this report, notwithstanding the fact that he does not warrant or represent at any time that the contents within are accurate due to the rapidly changing nature of the Internet. While all attempts have been made to verify information provided in this publication, the Publisher assumes no responsibility for errors, omissions, or contrary interpretation of the subject matter herein. Any perceived slights of specific persons, peoples, or organizations are unintentional. Like anything else in life, no guarantee of income is made. You are advised to use your own wise judgment and due diligence in applying the information within this manual to your circumstances and condition. This book is not intended to be a source of professional, legal, financial and/or accounting advice. Where these subjects are concerned, you are advised to seek competent advice from professionals. This manual is written in Michigan for easy reading. You are encouraged to print this manual for reading convenience. Copyright © 2010. All Rights Reserved. http://doctordubliblog.com Blogging Your Way to Wealth Table of Contents Foreword Chapter 1: Blogging Today Blogging Defined Why Start Your Own Blog Chapter 2: Setting Up Your Blog Building Content Rich Pages Increasing Page Ranking & SEO Chapter 3: Content Creation The Importance of Updating Your Blog Writing Your Own Content Adding Audio-Visual Options Chapter 4: Search Engine Optimization Part 1: On-Page SEO Part 2: Off-Page SEO Chapter 5: Promotion and Syndication Auto-Posting and Bookmarking What is RSS and Its Role in Blogging Submitting to RSS & Blog Directories Chapter 6: Monetization: How to Profit From Your Blog Making Extra Money from Google Adsense Other Methods You Can Make Money From In Closing… Copyright © 2010. All Rights Reserved. http://doctordubliblog.com Blogging Your Way to Wealth Foreword Hello and welcome to my ebook on blogging! My name’s Dan and that’s me at a Tigers/White Sox game this past summer. I have to say there’s nothing I’d rather do on a sunny Detroit afternoon than to catch a day game with my college buddies. Now instead of lamenting how the 2009 season ended for the Tigers, I include this brief anecdote to symbolize the real purpose behind starting and growing a successful home business blog. Whether you’re selling homemade baskets on eBay, freelance writing for your local newspaper, or a Numis business rep, I believe a compelling ‘why’ or purpose will carry you over the common hurdles that small business entrepreneurs face. This newly updated report will show you how and why a blog can form a solid foundation for all your Numis marketing efforts. All of the recommendations you’ll soon learn have blossomed from some insider tips but mostly from old-fashioned Copyright © 2010. All Rights Reserved. http://doctordubliblog.com Blogging Your Way to Wealth trial and error. Over the past year I’ve applied all these techniques into building my primary blog which you can see at: http://doctordubliblog.com Although the screen capture images are evidence of my DubLi marketing campaigns, my goal is to give you all the necessary building blocks to launch and market your very own Numis blog. Since this ebook’s first edition I have always welcomed emails and calls from Numis reps who have additional questions. I don’t have an assistant or an intricate support system requiring you to complete those annoying online tickets. You can reach me at firstname.lastname@example.org or (248) 289-6568. To your success, Copyright © 2010. All Rights Reserved. http://doctordubliblog.com Blogging Your Way to Wealth Chapter 1: Blogging Today Where dem bloggers at, Where dem bloggers at, Where they at, where they at, where they at? “Hard,” Rihanna & Young Jeezy Blogging Defined With the recent rise in social networking sites and the subsequent attention they have received from media outlets, people commonly perceive web-logs the staple of social networking - as a new invention. In reality, however, adding information to web-logs (or "blogs”) has been around for over ten years, and has gradually gained strength as the Internet becomes the staple for communication. Copyright © 2010. All Rights Reserved. http://doctordubliblog.com Blogging Your Way to Wealth Blogging is one of the most effective and low cost means of communication because it is relatively easy and requires little time investment. Rather than fooling around with messy html code, you can simply enter a short message in text form and then update it in a matter of seconds. Another crucial aspect of blogging is that it allows for rapid-response comments. This feature speaks to the overarching online trend on userA prime example of spurred inter-connected generated content. Today readers are enjoying closer contact with blog writers and fellow readers. launches. This easy to understand report and tutorial will attempt to uncover all the salient facets including reasons, the to blogging, underlying launch communication occurs during online product or business opportunity important tips and low-cost marketing techniques. Why Start Your Own Numis Blog? So why start your own blog when you can simply use a static website? That is a question many marketers ask. The truth is that blogs are started for decidedly different reasons--some social, some business, and some a combination of both. If your goal is to position yourself as an industry leader for your topical Copyright © 2010. All Rights Reserved. http://doctordubliblog.com Blogging Your Way to Wealth blog, then you will want to have some means of interacting with other industry leaders; and you will also want to prove your worth through thoughtful responses to pertinent questions. Here is my most refined list of the five reasons for small business blogging… 1) Informational source. Blogs provide a way for you to display your proficiency in a given area. People are craving for proficient bloggers to answer their questions and solve their problems, especially on new topics yet to be published in libraries. A content-rich blog post free from bias or sales hype accomplishes this best, while leaving you ample room in the sidebars for links and images leading to advertisements and affiliate products. 2) Search Engine Optimization. The higher your sites can rank the greater your likelihood of attracting leads to your Numis business. Blogs can rank in the first few pages of Google when searching for niche keywords due to their multi-page format, user-generated content and likelihood of frequent updates. These traits support the gradual internet marketing trend from static Copyright © 2010. All Rights Reserved. http://doctordubliblog.com Blogging Your Way to Wealth content management system (CMS) sites from years ago, to the Wordpress and Blogger blogs of today. Some joke that B.L.O.G stands for “Better Listings On Google. 3) Lead generation. The million dollar question when building a blog webpage is how it will generate leads and ultimately money. The easy solution is to put your contact details in the upper right corner so ensure peak visibility. Create a basic image in Microsoft Paint with your picture, an email or phone number, and a one-liner to personalize it. However, the challenge still remains writing high quality material that entices visitors to proactively contact you. The more involved way to generate leads is by adding a form to your sidebar for readers to fill in their name and email. This requires you to have an autoresponder account with Aweber or Get Response, for example, which provide html code to create a form. Accompanying a free offer such as an ebook (like this one you’re reading) with the opt-in form is a great combination for Copyright © 2010. All Rights Reserved. http://doctordubliblog.com Blogging Your Way to Wealth spurring blog subscribers. Note the form below in between the videos. An additional way to capture leads is to direct readers to a landing page’s optin form. My subscribers increased after placing a sidebar video icon that led readers to a video landing page. Be sure to configure the html code so that clicking the image produce a new window (or tab) as opposed to replacing the current one. This will enhance the overall time that readers stay on your blog which search engines use in part to rank your site. 4) Social Networking. At business dinner parties or mixers the common networking question is “do you have a business card so I can call or email you?” It serves as the most basic tangible step to further the relationship. In today’s online marketing world the question seems to be “what’s the web address of your blog?” The vast majority of businesses online are dependent on attracting a loyal following with similar interests – and Numis is no different. The key is to attract and communicate with this following by interfacing your blog with the most pervasive online social networks, namely Facebook, Digg, Youtube and Twitter. This is done by putting sidebar links to your social Copyright © 2010. All Rights Reserved. http://doctordubliblog.com Blogging Your Way to Wealth networking pages and using a social bookmarking plugin. The hallmark of a successful blog is the ability to share the content with not only the reader but the readers’ followers. Submitting your blog’s RSS feed to numerous blog communities and directories is another great ongoing activity to boost your networking power since future posts will automatically show up on those sites. Read more about this in Chapter 6. 5) Branding. Writing informative posts centered on the hottest topics can establish your branding and authority by positioning you as the online Numis expert. Over time you’ll instill your name and image with your prospects the more your blog writing increases and is seen in various blog communities such as MyBlogLog and BlogCatalog. Blogs give ample opportunities to customize header and sidebar graphics. Take advantage of this latitude to solidify your brand and personalization. Doing this effectively is often what attracts your leads to join you business or buy your product. Copyright © 2010. All Rights Reserved. http://doctordubliblog.com Blogging Your Way to Wealth Chapter 2: Setting up your Blog “The future of journalism is blogging” -Mary Jo Foley Setting up your Blog Determining which type of blog suits you best will be based on your marketing budget and your technical skills. The two broad categories as I see it are 1) the totally free route, and 2) the self-hosted route. 1) Totally Free Blog The two most common free blogging platforms are Wordpress.com and Blogger.com. They occupy two of the Copyright © 2010. All Rights Reserved. http://doctordubliblog.com Blogging Your Way to Wealth top 15 spots on the most trafficked websites in the world. Their relationship within the blogosphere is much like the Windows vs. Apple comparison (or rival). I would choose Wordpress for your primary blog and use Blogger and several other sites as your feeder blogs (see Chapter 5). Regardless of the platform, you need to choose the most relevant 2 or 3 word name for your blog which will appear just before the .wordpress.com or .blogspot.com. For instance, I created “dublivideos.wordpress.com” and One additional tip is to use “dublireview.blogspot.com” among others. hyphens between keywords whenever allowable. Search engines views your title as separate words rather than one longer word, e.g. www.my-Numistraining.blogspot.com. The first steps in setting up your blog include selecting a theme from the dozens of templates and then specifying the title, descriptions and tags. Next you need to customize the banner. Each template features banners of varying sizes so first record the exact dimensions given by Wordpress and then create an image in Paint to reflect your company and personal branding. 2) Self-Hosted Wordpress.org Blog Wordpress blogs can also be self-hosted. This is highly recommended for the serious internet marketer given the enhanced level of customization and search engine Copyright © 2010. All Rights Reserved. http://doctordubliblog.com Blogging Your Way to Wealth optimization. Although ordering a hosting account averages between $4 and $8 per month the Wordpress platform can still be installed free at Wordpress.org. I have had good success using WebHostingPad which is offers a great 3-yr deal and a free domain name. hosting assures easier connectivity and customer support. http://www.webhostingpad.com/5485.html. Unlike the basic Wordpress.com (not self-hosted) blogs which offer a few dozen templates, you can literally sort thought thousands of free themes for your self-hosted account. A great site to start with is www.freewpthemes.net. Find the one you like, save the zip file to your computer, and then upload the file into the themes tab of your blog dashboard. This added level of design lends itself well to the necessary branding and authority your Numis business needs to stand apart from the crowd. Another benefit to choosing Wordpress.com over Blogger.com is the near identical dashboards when using Wordpress – whether self-hosted or not. It’s analogous to learning Spanish in one country and then having to speak it in another Spanish-speaking country. Adapting to the new setting is far easier than learning a whole new language. Using the same company for the domain name and the Learn more at Wordpress Plugins Self-hosted Wordpress blogs also allow for plugin installation. Like added features on a sports car, optional plugins represent the potential for enhanced capability and flair. Some are external Copyright © 2010. All Rights Reserved. http://doctordubliblog.com Blogging Your Way to Wealth and tangible like the social bookmarking icons below a blog post, while others are internet and intangible such as an optimization feature that allows for easier spider crawling. The follow is my list of the best plugins: 1) Must Have: 1) Jeff Johnson’s Traffic-Getting SEO Plugin – This finely tuned five-inone plugin includes: All in One SEO Pack, Google Sitemap Generator, Auto Tagger, Sociable and Ping Optimizer. It played a critical role in landing a 1st page Google ranking within two months of launching my blog. Download it free at www.undergroundtraininglab.com by clicking on “Free Traffic Getting SEO Software”. 2) WP YouTube – Posting your YouTube videos is a snap with this plugin. Just copy and paste the video ID (last 10 characters of url) into your dashboard and position it as needed. You can download it free at http://wordpress.org/extend/plugins/wp-youtube 3) Onlywire for Wordpress – OnlyWire syndicates your content and articles to over 20 of the web’s top social bookmarking sites with a single button click. Some of the commonly known sites include Digg, Reddit, StumbleUpon and Twitter. However, the first step is registering with each bookmarking site and storing the login info with Onlywire. (Read more in Chapter 5). Download it at http://wordpress.org/extend/plugins/onlywirebookmark-share-button 2) Highly Recommended: Copyright © 2010. All Rights Reserved. http://doctordubliblog.com Blogging Your Way to Wealth Podcasting – This allows you to host MP3’s within your posts. I’ll first record an audio version of the text using Audacity, then save it as an MP3 and upload it in the dashboard. Podcasting can set you apart from 95% of Numis bloggers! Tweet This – The default settings for this plugin provide a few small “tweet this” buttons to place below each post. The image below is one I created in place of the defaults. (Contact me to get it personalized for your own name) Tweetmeme – This is the most common Twitter plugin which provides a numerical counter of the readers who retweeted your blog post. It can be a double-edged sword, however, due to the inherent challenge to get retweets. Alternatively it can serve as a strong motivator for you to post the highest quality content! Sociofluid – You don’t need this if you’re happy with “Sociable” which is included in Jeff Johnson’s plugin. I like it better given the larger and animated buttons. You don’t need both so make sure you deactivate Sociable before activating Sociofluid. Disqus – The Disqus Commenting System is the most widely used commenting plugin. Establish an account with Disqus to track all your blogs comments and all the comments you write on other blogs. Copyright © 2010. All Rights Reserved. http://doctordubliblog.com Blogging Your Way to Wealth Drag to Share – Popularized by Mashable.com, Drag to Share gives readers the easy and fun capability to share the post with Twitter and Facebook by dragging a post image to those networks icons (which appear after dragging). Chapter 3: Content Creation “Your blog is your unedited version of yourself” -Lorelle Van Fossen The Importance of Updating Your Blog From a technical viewpoint, new and unique content makes your blog look better to search engine spiders; this in turn gets your blog ranked higher. It also allows you to get pings accepted more frequently, which means your blog Copyright © 2010. All Rights Reserved. http://doctordubliblog.com Blogging Your Way to Wealth will spend more time on the front page of blog directories, such as the ones listed in Chapter 6. Consistent blog updates also correlate to a solid social marketing plan. Many people forget about the fact that marketing plays into human connections and relationship building. Psychological research has shown that positive and repeated contact with new acquaintances relationships. serves to strengthen In other words, do not let your need for perfectionism keep you from blogging at all. (Boy have I been guilty of this in the past.) You don't need to be a technical wizard if you forget about profits for a few minutes and instead concentrate on making human connections with other blog owners who share similar interests. One of the best ways to achieve this is by keeping an updated blog, which will give other bloggers the incentive to drop by each day. Encourage them to post new comments and refer their own blog readers to your blog. Writing Your Own Content This is often the hardest part about owning a blog. Writing your own content can be broken down into two phases: actually finding related things to write about, and Copyright © 2010. All Rights Reserved. http://doctordubliblog.com Blogging Your Way to Wealth then writing about them in a way that is both clear to human beings and clear to search engines. My posts typically fall into three categories: reviews, news and trainings. Reviews include my opinion of business opportunities, marketing products and industry leaders. News encompasses time-sensitive material such as a product launch or a contest I’m running. Trainings and tutorials comprise the majority of my posts. These include how-to videos on SEO techniques, blog installation and video editing. One strategy is to aggregate all of the best sources of Numis information. Spend some time finding RSS newsfeeds and bookmarking all relevant forums and authority sites. Doing this will provide a key insight into your likely blog readers’ wants and interests. Model these authority sites’ content while crafting unique content that shows your personal touch and opinions. Let’s say you blog three times per week. On Sunday, you can use a forum as your information source. Perhaps you will look for news-worthy discussions for ideas. On Tuesday, you could use your feeds as a source to reveal the latest information to hit the news. And on Friday you might post on relevant product reviews and relate it to your own Numis business. Adding Audio-Visual Options Limiting your content to text only will limit your blog’s appeal especially with today’s multimedia enhancements. Fortunately most Copyright © 2010. All Rights Reserved. http://doctordubliblog.com Blogging Your Way to Wealth blogging platforms allow for easy integration with hosting mp3’s and videos, so don’t feel you have to be a computer nerd or tech gurus. This is an additional plug for the Podcasting and YouTube Wordpress plugins. I make it a point to include an audio or video version of my written text to start off my post. Readers will relate to you more by hearing your voice and seeing your face as well as remain on your blog longer – an often forgotten factor in SEO rankings! For audio I record myself speaking my blog post in the free software Audacity. I save it as an mp3 and then upload it in the post’s dashboard under the Podcasting plugin. A 450 word post lasts about 3 minutes. This is great for pure commentary material. I use video to complement the text whenever my training material necessitates screen capture recordings so that readers can see exactly how I perform certain marketing techniques. While this takes much longer than a mere mp3, uploading the video is a cinch by simply pasting in the YouTube video ID into the Wordpress plugin. or opinion-based Copyright © 2010. All Rights Reserved. http://doctordubliblog.com Blogging Your Way to Wealth Chapter 4: Search Engine Optimization “Search Engine Optimizers are the new real estate developers.” Part 1: On-Page SEO Why Keyword Structure & Density Matter There are essentially two things which will be used to rank your blog – your on-page factors and your off-page factors. The bulk of your onpage score will Copyright © 2010. All Rights Reserved. http://doctordubliblog.com Blogging Your Way to Wealth quite simply be determined by your keyword focus and density, thus underscoring these factors’ importance. For on-page factors, you will want to consider your title, your description, and your body’s keyword density. Before you even create your blog, figure out what keyword you should optimize for. An easy way to do this is to determine how many people search for your Numis keywords. You can use overture's inventory tool or the Google Keyword Tools to accomplish this. Insert the exact keyword(s) into your blog entries at a density of approximately 1.5 – 2.0%. This equates to six uses per 300 words. Make it a habit to begin each blog post with the desired possible. keyword For phrase example, whenever “Numis Marketing Tutorial” is a strong blog title since it succinctly describes the topic and includes the most relevant keywords. This is an instance of a “long tail keyword” which is typically 3-5 words in length and which produce 25,000 to 100,000 search results in Google. Strive to optimize your blog posts for long tail phrases as opposed to the shorter keywords which are far more competitive. Part 2: Off-Page SEO Search Engines quantify a site’s off-page optimization based on the quantity and quality of its backlinks. A backlink is any instance where clicking on your Copyright © 2010. All Rights Reserved. http://doctordubliblog.com Blogging Your Way to Wealth url or hyperlinked text redirects visitors to your blog. Backlinks are most commonly found in forum signature files, RSS feeds, article resource boxes, anchor text within other posts, and blog comments. The following four variables play integral roles in amassing quality backlinks. 1) Dofollow vs. nofollow links Clickable links can be nofollow or dofollow in nature, based on the internal html code used on the commented blog. Any comments on a nofollow blog (which contain the nofollow html tag) push no “link juice” to your blog and are effectively useless since Google will not honor the backlink for ranking purposes. You can easily avoid commenting on nofollow blogs by using the Search Status Firefox add-on to highlight a page’s nofollow links, or viewing the code (control-[U]) to identify “nofollow” within the current comments. 2) Pagerank “Pagerank” (or PR) is a system Google uses to determine the degree a site’s authority. It’s a whole number from 1 to 10 that measures the quantity and quality of a site’s inbound links. In short you want to comment on high PR blogs so that your backlinks will contribute a portion of the overall PR to your blog. I like to stick to sites with PRs of 4 or higher when commenting. Once again using the Search Status Firefox add-on will immediately reveal a blogs PR. 3) Authority Copyright © 2010. All Rights Reserved. http://doctordubliblog.com Blogging Your Way to Wealth One way to significantly increase the quality is to comment on government and education blogs, ending in .gov and edu, since search engines place these groups in higher regard than a .com or .net blog. Commenting on dofollow .gov/.edu blogs and forums is not only easier said than done, it can also be devious. Stringent site moderators will easily sniff out your comment if it appears to be disingenuous or ‘spammy’. Let’s face it, the only reason some marketers participate in the Illinois State’s Law School forum (e.g.) is to boost their own rankings. (Contact me for a list of the best dofollow .edu blogs.) 4) Anchor Text Anchor text is the word or words used in a hyperlink. Constructing basic html code with your most relevant Numis keyword phrase is far more preferred than simply using your long http:// url. Both will give you a backlink but using anchor text will favorably rank your blog whenever the keyword phrase comprising the anchor text is used in a search engine query. I interchange my anchor text between “DubLi Blog”, “DubLi Network” and “DubLi MLM”. Copyright © 2010. All Rights Reserved. http://doctordubliblog.com Blogging Your Way to Wealth Chapter 5: Promoting & Syndicating Blog Content “The smarter the journalists are, the better off society is. [For] to a degree, people read the press to inform themselves, and the better the teacher, the better the student body.” -Warren Buffett Promoting through Automated Social Sharing Copyright © 2010. All Rights Reserved. http://doctordubliblog.com Blogging Your Way to Wealth Auto-posting your blog content to social networking and bookmarking sites sparks the ‘word-of-mouth’ spreading of your message. free online services. Online this phenomenon is often termed ‘social sharing’ and is best leveraged through two 1) Ping.fm Many critics abandon social networking and social media due to its time consumption or intangible return. However Ping.fm solves many of these drawbacks thus allowing more time for other marketing efforts. This completely free service allows you to submit unabridged copies of your post to alternate blogging services such as Wordpress, Blogger and Tumblr, as well as posting a shorter description and shortened link in the form of status updates. So instead of solely relying on your primary blog to get ranked, Ping.fm significantly increases your content’s ‘clones’ and thus the likelihood of any one of them getting ranked. Diversified stock investing and the use of mutual funds are close analogies since the highest performing sector is hardly predictable. The maxim of having your eggs (or blog posts) in different baskets to provide added security holds true. Also, always link your feeder blogs to your primary blog to indirectly capture the feeder blog traffic. I like to use anchor text as a backlink within the first paragraph to do this. 2) Onlywire Copyright © 2010. All Rights Reserved. http://doctordubliblog.com Blogging Your Way to Wealth Onlywire is an automated social bookmarking service that is free once you install the plugin (self-hosted Wordpress blogs only) or sidebar button (all Wordpress blogs). Social Bookmarking is similar to posting the status updates using Ping.fm since only your title and description are used. Sites such as Digg, Delicious, Reddit and Stumblupon are quickly gaining in popularity due to their contagious social nature and exceedingly high pagerank and traffic. In short, they represent the fastest and easiest way to up your link popularity. After finishing a new blog post, click on your blog’s installed Onlywire icon to instantly bookmark across 15-20 sites. The only arduous task is initially establishing accounts with each site. Going forward seek to balance your bookmarking your blog in a 1:3 ratio such that your bookmarking unrelated sites more so that your own content. This rule of thumb prevents bookmarking sites from identifying your material as spam or overly promotional. The Role of RSS in Blogging? RSS stands for “really simple syndication,” but it can also mean “rich site summary,” or “RDF site summary”. (RDF standing for Resource Description Framework”). In the context of really simple syndication, it is a tool that allows sites to give a quick summary of important links and descriptions in XML format. This essentially allows them to syndicate their content by allowing other blog owners and webmasters to use this summary as part of a specific topic’s list of Copyright © 2010. All Rights Reserved. http://doctordubliblog.com Blogging Your Way to Wealth summaries. Visually your RSS feed appears as an orange icon typically in the blog’s top right region. The various blogmasters collect summaries and these with webmasters something called a feed aggregator or a feed reader, which locates RSS feeds from larger sites like Yahoo and smaller sites like handpicked personal blogs and news sites. The blogmasters then insert into their blog the aggregator-generated script which creates an RSS feed to automatically pull newly updated news and blog posts. Although this can sound overly technical, understand that it serves as a tremendous timesaver. By using your own RSS reed correctly you can get your content syndicated across the Internet without actually paying to submit dozens of press releases or to contact countless blog owners and webmasters for back-links. RSS also has the ability to recycling traffic. If your site aggregates a number of important authority sites via RSS feed, you yourself will become an authority site aggregator at the very least. As these RSS feeds are updated, your blog feed will also self-update to fit the latest blog changes. Copyright © 2010. All Rights Reserved. http://doctordubliblog.com Blogging Your Way to Wealth Submitting to RSS & Blog Directories The automatic system for submitting your blog to RSS & blog directories is known as pinging. Each time you update your blog, a corresponding update (or ping) is sent to each site or directory that stores your RSS feed! This can exponentially spike your backlinks. Here’s a list of my favorite directories: http://blogcritics.org www.topix.net www.bloglines.com www.daypop.com www.guardian.co.ui/weblog www.newsknowledge.com www.syndic8.com www.blogdigger.com www.blogsearchengine.com www.pubsub.com www.contentsmatter.com www.bloghop.com www.bloguniverse.com www.weblogs.nu www.weblogalot.com http://boingboing.net www.blogstreet.com http://blogmatcher.com http://reader.rocketinfo.com www.popdex.com http://bloxdex.net www.feedster.com www.technorati.com www.yellowbrix.com www.newsisfree.com www.bloogz.com www.anse.de/rdfticker www.fastbuzz.com http://w.moreover.com www.blogarama.com http://memigo.com www.blogtree.com www.globeofblogs.com www.2rss.com www.blogwise.com http://feeds.scripting.com www.newstrawler.com www.healinespot.com Copyright © 2010. All Rights Reserved. http://doctordubliblog.com Blogging Your Way to Wealth www.crayon.net www.diarist.net Chapter 6 Using Blogs to Make a Profit “The term 'professional blogger' is no longer an oxymoron” -Luke Langford Making Extra Money from Google Adsense The good news (or maybe bad news) is that there aren't any real tricks to the process. The key here is repeating a bunch of tedious research and development actions hundreds of times. First, find the right keywords which have high pay-per-click values (you can research this with an Adwords account) and high bidder densities, however, which have very few competing sites for non-sponsored results. Copyright © 2010. All Rights Reserved. http://doctordubliblog.com Blogging Your Way to Wealth A golden niche typically contains keywords that have few competitors and high bids amounts. The goal is to develop your blog with Adsense ads along with build in search engine optimized content. Other Methods You Can Make Money From The easiest way possible to make money is to feature an opt-in form leading to your monthly newsletter subscription. The form is placed in a visible part of your blog and directly leads to a lead capture page or squeeze page. Offer a trial subscription for the first month and then decide on a fair monthly charge thereafter. Promoting affiliate programs is another means to make money by selling business opportunities or individual products without your own invention or ingenuity. Affiliate marketers can sometimes earn as much as 75% commission on each sale whereas network marketers (MLM) are compensated per sale in addition to the sales of their down-line sponsors. Network marketing companies, such as Numis, essentially represent a more sophisticated subclass of affiliate marketing, and can be spearheaded online by a well managed blog! Clickbank and Commission Junction are the two most common third party information product sellers and membership sites. They provide affiliate programs and facilitate the commissions between owners and affiliates. Their Copyright © 2010. All Rights Reserved. http://doctordubliblog.com Blogging Your Way to Wealth programs usually offer commissions between 25% and 75%. Keep in mind that any of these monetization avenues are predicated on your blog being a source for quality content. Focus on that and the money will conveniently follow. In Closing… I hope you have enjoyed this condensed report on the power of Numis blogging. The next step is put these recommendations into action! famous American writer Richard Bach wrote that: “Learning is finding out what we already know. Doing is demonstrating that you know it. Teaching is reminding others that they know just as well as you. You are all learners, doers and teachers.” My hope is that the preceding insights in part confirmed your past learning, correspond to your current blogging needs and present networking opportunities to teach others down the road. Contact me with more personal coaching and possible joint ventures. I look forward to hearing your success stories in 2010 and beyond! See you at the top! The -Dan email@example.com 248-289-6568 Copyright © 2010. All Rights Reserved. http://doctordubliblog.com
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