Technical Specifications of an Information Database

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							SYMPOSIUM: INFORMATION TECHNOLOGY IN EXTENSION EDUCATION
Technical Specifications of an Information Database
                                                                          DEWAYNE EDWARD DILL1
                                                                        Department of Animal Sciences
                                                                                   University of Illinois
                                                                                        Urbana 61801

                   ABSTRACT                               The microcomputer is generally not utilized
        Construction of an information data-          for delivery and management of information in
    base involves translation from traditional        the dairy sector (1). Current microcomputer
    printed media to electronic media. Elec-          technology enables delivery of printed text,
    tronic form inherently increases the func-        charts, figures, full color photos, sound, and
    tionality of the original information.            video. Thus, information traditionally deli-
    Unique features and functionality of each         vered by conventional media can be delivered
    element type must be fully exploited.             in electronic form (2). In addition, the elec-
    The element types include text, outline,          tronic form permits the management of infor-
    picture, line art, graph, schematic, work         mation, including rapid searching, integration
    sheet, table, database, equation, video,          of mixed forms of media, and automatic con-
    and sound. A common nomenclature for              struction of user documents.
   key words, data fields, graph titles, graph            The need for an improved method of infor-
    labels, table headings, variable names,           mation delivery is evidenced by the degree of
    and input labels is necessary to enable           sophistication required to manage a dajl farm
    integration of all elements. Common               properly. Many top managers have begun to
    functions include opening and closing             make use of consultants that serve as highly
    files, displaying an element, processing          specialized sources of expertise and informa-
    user input, exchanging data among ele-            tion. Agri-businesses now offer services in ad-
   ments, and matching element content to             dition to the product that they sell to address
    a search key.                                     the informational needs of individual
    (Key w r s information, database,
               od:                                    producers. Veterinarians no longer restrict their
   computer, multimedia)                              business to the health and well-being of the
                                                      dairy herd; they now consult with producers on
                                                      broad aspects of dairy management as well.
                    INTRODUCTION
                                                      However, the responsibility for the correct de-
   Information is essential for decision mak- cision still ultimately rests with the farm
ing. Diy producers utilize diverse sources for manager or individual producer. In addition,
       ar
acquisition of information needed to manage this individual must resolve conflicts that arise
their operation properly (4). Magazines and from differing information sources. Thus, a
other printed publications are used most fre- reliable source of information and expertise is
quently by producers as information obtained a necessity.
from a particular source. However, the extent
to which management decisions are made on                   CHARACTERISTICS OF INFORMATION
the basis of information obtained from a par-
ticular source is a better indication of the value       Five characteristics of information are ac-
of the information source (3) than how fre- curacy, relevance, timeliness, usability, and
quently information is obtained from the cost. These characteristics can be used as
source.                                               criteria to evaluate a specific medium to deter-
                                                      mine the appropriateness of the medium for
                                                      delivering a particular type of information.
                                                      These criteria also serve as constraints in de-
   Received September 30, 1991.                       velopment of an electronic information data-
   Accepted April 20, 1992.
    IPresent address: CenexlLand O’Lakes Ag Services, base.
PO Box 64089. St. Paul, MN 551644089. Mi Station
                                          al             The need for accurate information is obvi-
670.                                                  ous. However, potential for miscommunication
1992 J Diy Sci 75:3238-3241
        ar                                      3238
                            SYMPOSIUM: INFORMATION TECHNOLOGY                                   3239
between the author and user of information         material contained in electronic media are
make accuracy especially important. First, in-     quite rapid relative to other media.
formation may be accurate but presented in a           Usability addresses the need for information
manner that leads to misinterpretation and the     to be in the form that enables maximum utility.
appearance of inaccuracy. Second, the infor-       For example, a video that illustrates the proce-
mation may be incomplete. This is often the        dures to follow to repair the refrigeration unit
case with material originally prepared for a       on a bulk t n is of little value unless the user
                                                                ak
narrowly defined audience but subsequently         can play the video while making the repair. It
distributed to a wider audience. Exceptions and    is also desirable to have a remote control that
constraints that the author omitted for the        permits the user to stop the video periodically,
original audience are now essential for the        review previous segments, and skip forward to
broader one. Third, information can become         provide more detail about a specific question.
dated. Information that was originally accurate    A printed manual with detailed pictures that
can become inaccurate over time. Finally, per-     illustrate each procedure might be a more usa-
sonal bias cannot be entirely eliminated from      ble form for this type of information.
the information that the author generates.             The ability to integrate various types of
When differing opinions or interpretations of      information and media also increases usability.
data exist, personal bias can also exist.          Integration of information about a displaced
   Relevance of information can only be deter-     abomasum that includes printed text explaining
mined by examination of the information with       the condition, diagrams illustrating the condi-
reference to a potential application. With most    tion, and an audio reproducing the characteris-
media, the issue of relevance is largely the       tic sound used to diagnose the condition makes
responsibility of the user. Although the author    each information type more useful than when
can indicate the general application of the in-    each is used separately.
formation, the author cannot reasonably be             Cost intersects with all other characteristics
expected to enumerate all uses and potential       of information. A tradeoff exists between max-
misuses. Electronic media offer the author         imizing a particular characteristic and cost.
more opportunity to ensure the relevant appli-     The degree of accuracy of information is a
cation of information. However, this capability    function of how rigorous a review and evalua-
must be explicitly developed as a feature of the   tion the information underwent. The extent to
electronic information database.                   which only relevant information is presented to
   Timeliness has two components: 1) how           the user depends on the sophistication of the
rapidly the information can be distributed from    search and retrieval mechanism used. The
the author to the user and 2) how quickly the      timeliness with which information can be dis-
user can find the appropriate information. Both    tributed and searched is directly related to the
components of timeliness vary depending on         medium used. The usability and integration of
the type of medium and organization. Printed       information also depend on the type of
material can be generated rapidly but searched     medium and the extent to which the informa-
rather slowly unless an index is provided.         tion was organized to maximize utility.
Transmission of the spoken word via telephone
or radio is instantaneous but nearly impossible               INFORMATION ELEMENTS
to search.
   Electronic media can utilize a variety of           Information collectively presented and dis-
distribution methods, depending on the time        tributed consists of a variety of elements. Each
sensitivity of the material. Material requiring    element type contains certain properties that
immediate distribution can be broadcast over a     can be utilized by the originator of the infor-
wide area network to all subscribers of a serv-    mation to maximize understanding or utility.
ice. Less sensitive information can be placed      Similarly, electronic media contain various ele-
on an electronic bulletin board and accessed at    ments. Historically, most information has ex-
the user’s convenience. Material with the least    isted in printed form. The electronic equivalent
time sensitivity can be periodically distributed   of printed form exists. However, information
using more traditional channels. Regardless of     contained in an electronic medium can alterna-
the method of distribution, searches for           tively exist in a form that extends the function-
                                                         Journal of Drury Science Vol. 75, No. 11, 1992
3240                                             DILL

ality of the information beyond display for          emerged; the .DBF, developed by Ashton Tate,
human recognition. However, a translation            is the most common format.
from printed form to electronic form is re-              The table element is similar, except that
quired to achieve this functionality. The essen-     each row does not represent a unique item, and
tial components of information in electronic         the emphasis is on the relationship between
media include the unique characteristics of          data fields. Like the database element, mean-
each element and the functions associated with       ing is derived from the data field labels or
each element.                                        column headings. The principal function of the
    For all elements, meaning and understand-        table element is to enable various calculations
ing are derived from the words or group of           to be made within contents of the table. These
words associated with the element. These             calculations include interpolation between
words or groups of words have different desig-       values, derivation of equations defining the
nations, such as key word, data field, axis          relationship between values, and calculation of
label, and drawing label, depending on the           various statistical measures. Spread sheets are
element type. However, these words unify all         well suited to these types of calculations. Thus,
elements, thus enabling integration and deter-       to maximize utility, this element is best con-
mination of element meaning.                         tained in a spread sheet format.
    Text is the fundamental element type. It             Work sheet and equation elements are also
consists of words organized into sentences and       well suited as spread sheets. A work sheet
paragraphs. It might also contain headings and       consists of numerous equations and step by
other labels that in well-constructed text can       step instructions for performing various calcu-
serve as key words to the subsequent para-           lations to derive the desired output. The user
graphs. For this element, meaning is derived         must supply values for certain necessary inputs
from the element content. The only function of       and can alter other values as desired. The
text is display. Associated with the display of      essence of the work sheet element generally
text are numerous formatting and display op-         can be determined from the label assigned to
tions, which do not affect the meaning of the        inputs supplied by the user or the final value of
element. The standard computer form of text is       the calculations. An equation is a special case
ASCII. However, several word processing and          in which a work sheet contains only a single
desk top publishing formats or hybrids thereof       calculation. The associated function of the
have gained widespread use.                          work sheet and of the equation elements is to
    Outline is an element type similar to text. It   perform the calculations to generate the final
also consists of words; however, the words are       value.
organized as headings and subheadings. Mean-             Graph is an element type that combines
ing is derived from the element content. The         certain features of the database element, table
only function of an outline is display.              element, and picture element. The graph ele-
    Database and table element types are differ-     ment contains data field values displayed in
ent variations of the typical table contained in     pictorial form. The meaning or principal con-
a printed publication. Each contains data            cept of the graph element is determined from
fields, generally labeled by a column heading.       the graph title and axis labels. Functions as-
For a database element, each row in the table        sociated with the graph element include dis-
represents a unique record identified by a key       play of the graph and return of a specific
field and described by several data fields. An       value, given certain input coordinates supplied
example is a table of the nutrient compositions      by the user.
of feeds. Each row in the table describes a              Line art, schematic, picture, and video ele-
different feed, and each data field contains the     ments are similar but have very distinct differ-
value of a different nutrient. The meaning or        ences. Line art and schematic elements are
principal concept of a database element is der-      black and white drawings. Line art might con-
ived from the data field labels or column head-      tain labels identifying specific features of the
ings. The principal function of the database         drawing. The meaning or description of this
element is to return a data field value for a        element must be supplied and attached to the
record with a specific key field value. Several      element as key words or might possibly
industry standards for database formats have         originate from interior labels. The primary
Journal of Dairy Science Vol. 75, No. 11, 1992
                            SYMPOSIUM:INFORMATION TECHNOLOGY                                          3241
function of line art is to display the drawing     technology, both phonetic and nonphonetic
or, perhaps, to perform simple animation.          wave forms require attached key words to
Many line art formats have been proposed and       determine the meaning of the audio element.
adopted as pseudostandards throughout the in-      The function of this element is to generate
dustry.                                            sound.
    A schematic element originates from
computer-aided design (CAD) technology. A                   COMMON ELEMENT FEATURES
 schematic is a drawing that contains dimen-                     AND FUNCTIONS
sions, labels, titles, and notes. The essence of
the schematic is determined from the title and        The essential components from which to
labels or, if necessary, must be supplied and      build an information database are a common
attached to the element as key words. The          nomenclature and common functionality. The
function of this element is to allow modifica-     features of each element type must be utilized
tion of dimensions or features by the user and     to construct a common nomenclature. Text,
to display the drawing.                            key words, data fields, graph titles, graph
    A picture element consists of multiple         labels, work sheet headings, input labels, varia-
colors or shades of grey. It contains certain      ble names, and key words describing features
human-recognizable features but is without         of picture, video, and audio elements must use
meaning in an electronic form. Thus, key           the same nomenclature or must reduce to a
words describing the content and essence of        common nomenclature to enable complete in-
the picture must be attached to this element.      tegration of each element.
Displaying the picture is the only function           The specific function is unique for each
associated with this element. The present stan-    element. However, at the lowest level of data-
dard for the picture element is the Tagged         base construction, common functions can be
Image File (.TIF) format. A new standard pro-      identified. These functions include opening
posed by the Joint Photographic Expert Group       and closing the file containing each element,
(PEG) is emerging.                                 displaying the element, processing user input if
   A video element is an extension of the          the element allows user input, exchanging data
picture element with the added feature that it     between elements, and matching the meaning
contains a sequence of images. Like the picture    or central concept of the element to a search
element, it contains human recognizable fea-       key.
tures but must rely on attached key words to
determine content meaning. The function as-                           REFERENCES
sociated with this element is to illustrate mo-      1 Batte,M. T., E. Jones, and G. D. Schnitkey. 1990.
tion by a rapid display of a sequence of im-          Computer use by Ohio commercial farmers. Am. J.
ages. Digital Video Interactive (DVI) (Intel          Agric. Econ. 72:935.
Corp., Santa Clara, CA) is an early de facto        2 Dill, D. E., M. F Hutjens, and B. R. Eastwood. 1990.
                                                                       .
standard in this emerging technology.                 Status of the national dairy database program. J. Dairy
                                                      Sci. 73(Suppl. 1):257.(Abstr.)
   Audio is a unique element containing a                               T.
                                                    3 Howad, W. H., 0. Knight, C. R. Shumway,R. W.
sequence of wave forms used to generate               Blake, and M. A. Tomaszewski. 1987. Information
sound. The audio element may contain both             and herd health management practices in Texas
phonetic and nonphonetic wave forms. Speech           dairies. South. J. Agric. Econ. 19:l.
recognition is an emerging technology that                          W.,
                                                    4 Wunder, W. and R. L. orth. 1989. Production and
                                                      management practices of high and average producing
may enable the understanding of phonetic                                          ar
                                                      Iowa dairy herds. J. Diy Sci. 72(SuppI. 1):
wave forms. However, in the absence of this           586.(Abstr.)




                                                         Journal of Dairy Science Vol. 75, No. 11, 1992

						
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