The World Is Stirring Using Competitive Analysis to Promote by happo5


									The World Is Stirring
Using Competitive Analysis to Promote
   Long Term Athlete Development

          John D. Crawley, MS
         United States Olympic Committee
           Sport Performance Division
                 Chula Vista, CA
A Glimpse at the Olympic Landscape
Nations and Athletes Competing in the Olympic Games

                                         Summer Olympic Games
                                              Competing Athletes







                         1960 1964 1968 1972 1976 1980 1984 1988 1992 1996 2000 2004 2008
                                                    Olym piad
A Glimpse at the Olympic Landscape
Nations and Athletes Competing in the Olympic Games

                                         Summer Olympic Games
                                                  Competing Nations

                                                                            197 199   201   204

                                 112   121
                            93               92
                 100   83                           80


                       1960 1964 1968 1972 1976 1980 1984 1988 1992 1996 2000 2004 2008
                                                      Olym piad
                The World is Stirring
 “… too many disquieting thoughts keep intruding.”

“The world is stirring not only
politically, it is stirring athletically,
too. Nations that weren't in existence
at the time of the Melbourne Games
four years ago competed here with
distinction. The US scares not a soul
anymore. Once the Americans
dominated the show. They don't any
more nor are they likely to do so
    -Arthur Daley, New York Times
         September 12, 1960
 Maraniss, D. (2008). The World is Stirring. In
 Rome 1960: The Olympics Thanks Changed the
 World. pp. 380-423.
               Rethinking The Game
                        What really matters?

“At the bottom of the Oakland
experiment was a willingness to
rethink baseball; how it is managed,
how it is played, who is best suited to
play it, and why. Understanding that
he would never have a Yankee-sized
checkbook, the Oakland A’s general
manager, Billy Beane, had set about
looking for inefficiencies in the
game. Looking for, in essence, new
baseball knowledge.”
“…Baseball - of all things - was an
example of how an unscientific
culture responds, or fails to
respond, to the scientific method.”
Lewis, M. (2008). Preface. In Moneyball: The
Art of Winning and Unfair Game. pp. XI-XV.
The Dawn of the Space Race
  Competitive Analysis in Action

                  October 4, 1957
                     Articulate the Vision

“I believe that this nation
should commit itself to
achieving the goal, before this
decade is out, of landing a
man on the Moon and
returning him safely to the
Earth. No single space project
in this period will be more
impressive to mankind, or
more important for the long-
range exploration of space;
and none will be so difficult or
expensive to accomplish.“
President John F. Kennedy, speaking to the
Congress and the Nation on May 25, 1961.
                   Why are we doing this?

“But why, some say, the moon? Why
choose this as our goal? And they
may well ask, why climb the highest
mountain? Why, 35 years ago, fly the
Atlantic? Why does Rice play Texas?
We choose to go to the moon! We
choose to go to the moon in this
decade and do the other things, not
because they are easy, but because
they are hard; because that goal will
serve to organize and measure the
best of our energies and skills,
because that challenge is one that we
are willing to accept, one we are
unwilling to postpone, and one we
intend to win, and the others, too.”
President John F. Kennedy, speaking at Rice University, Houston,
Texas on September 12, 1962.
                           Engage a Team
“Frank O'Connor, the Irish writer,
tells in one of his books how, as a
boy, he and his friends would make
their way across the countryside.
And when they came to an orchard
wall that seemed too high, too
doubtful to try, and too difficult to
permit their voyage to continue,
they took off their hats and tossed
them over the wall; and then they
had no choice but to follow them.
This Nation has tossed its cap over
the wall of space, and we have no
choice but to follow it. Whatever
the difficulties …”
President John F. Kennedy, speaking at the dedication of
the Aerospace Medical Health Center, San Antonio, Texas
on November 21, 1963.



                     Curling Example
What is the impact on winning percentage to begin the game with the
 Competition Analysis


 Performance Factors




 Train, Monitor, Evaluate
Identifying Critical Performance Factors
                   Using a Deterministic Model
             A deterministic model shows the relationships
              between the result of a performance and the
                       factors contributing to it.


                    Factors                that

               produce             the            result

Hay & Reid, 1988
                            TIME         2:06:44

        SWIM      T1         BIKE      T2       RUN
split   18:18    1:52       1:09:49    0:35     36:13
pct     14.4 %   1.5 %       55.1 %    0.5 %    28.6 %
cor     0.36                 0.56 AVG SPEED     DISTANCE
                                  3:37.3 / KM    10,000 m

                        Stride rate   STRIDE LENGTH
                          98 spm         2.82 mps
Crafting the Athletic Development Plan
         Evaluating Current Capacities and Capabilities

•   Physical assessment
     •   Pre-participation health
     •   Musculoskeletal
     •   Fitness assessments
•   Technical assessment
     •   Movement skills
     •   Individual sport skills
     •   Other technical skills
•   Tactical assessment
     •   Rules
     •   Systems of play
     •   Pacing
     •   Other strategic skills
•   Mental skills evaluation
•   Socio-behavioral skills
                Athletic Performance Model
         Evaluating Core Competencies Using PERT Charts

•   How would you                                                tactical competencies
    rate your athletes                                          physical competencies
    in each of these
    core                     CYCLING               TECHNICAL competencies




                                                                                                 Basic mx
     •   Definition and

         range of            Athlete
          •   1–5
          •   1 – 10           A       3.0          2.5          4.0        3.0       2.5        3.0        18.0
          •   1 – 100          B       2.5          2.0          3.0        2.0       1.0         1.5       12.0
     •   Subjective
         ratings and/or        C       4.0          4.0          4.5        3.5       4.0        3.5        23.5
         objective tests &
         measures.            Sum      9.5          8.5          11.5       8.5       7.5        8.0

•   How would each
    of your athletes
    rate themselves?
What does it take to get really good?

 “It’s not about
 recognizing talent,
 whatever the hell that
 is. I’ve never tried to go
 out and find someone
 who’s talented. First
 you work on
 fundamentals, and
 pretty soon you find out
 where things are
 Robert Lansdorp
 Coyle, D. (2009). The Talent Whisperers. In
 The Talent Code, pp. 159-176.
Some Useful Resources
        Review of the Planning Process
                        Some Key Elements
•   Commit to a mission
•   Perform competitive analysis
•   Analyze and define critical
    performance factors
•   Establish short-term,
    intermediate-term, and long-
    term progressive
    performance targets
•   Integrate all elements of
    training into comprehensive
•   Design and execute
    purposeful, relevant training
•   Performance monitoring,
    analysis, and plan revision
•   Incorporating performance
Relevant, Purposeful, and Evidence-Based
               Every Training Period Has a Purpose

  YEAR 1   YEAR 2      YEAR 3       YEAR 4         YEAR 5   YEAR 6   YEAR 7

      PERIOD 1    PERIOD 2   PERIOD 3      PERIOD 4

                                                  WK1 WK2 WK3 WK4

           M     T    W      R       F       S       S
                                 Warmup / Movement Prep

                                     Movement Skills

                                   Sport Specific Skills

                              Energy System Development
           Coaching Responsibility
                     Hope is Not a Strategy

“…coaches have a responsibility
to implement a coaching
process, especially with elite and
high-level performance athletes,
which is comprehensively
planned, adequately and
frequently monitored, and in
which, through careful
regulation of the training
loading factors, the athlete’s
progress and wellbeing are
constantly emphasized.”
Cross, N. & Lyle, J. (1999). Overtraining and
the coaching process. In The Coaching Process:
Principles and Practice for Sport, pp. 192-209.
       The Science of Performance
      What is more likely to impact performance?
“To be sure, we need innovations
to expand our knowledge and
therapies, whether for CF or
childhood lymphoma or heart
disease or any of the other
countless ways in which the human
body fails. But we have not
effectively used the abilities
science has already given us. And
we have not made remotely
adequate efforts to change that.
When we’ve made a science of
performance … thousands of lives
have been saved.”
Gawande, A. (2008). For performance. In
Better: A Surgeon’s Notes on Performance, pp.
          It’s Not About The Bike
                    It’s people who perform!
“Technology can help you win. So
can a team bus. A solid recruiting
program. An inspiring mission
statement. But none of those things
actually do the winning. A million
dollars can’t ride a bicycle. Neither
can a million bits of data. Races
aren’t contested in wind tunnels. It’s
people who perform. And it’s the
people who have the heart to ignore
the distractions – of money and
technology and managers and
everything else that clamors to be
part of our lives – who win the
Bruyneel, J. & Strickland, B. (2008). Trust
people – not products. In We Might As Well
Win. pp. 95-105.
 Contact Information

John D. Crawley, MS
United States Olympic Committee
  Sport Performance Division
     2800 Olympic Parkway
 Chula Vista, CA, USA 91915

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