www.pimn.org Printing Industry of Minnesota, Inc.
Social Media Marketing
November 3, 2009 - The Principles of Social Media -
Tuesdays (5 Consecutive),
-Many businesses and brands are now using social media to communicate, but far too few are aware of the unwritten rules of engagement on
November 3 - December 1, 2009 blogs, Twitter, LinkedIn, Facebook and the like. Authenticity transparency, generosity these are just a few of the many immutable principles of
11:00 am - 12:00 pm social media, all of which you need to be mindful of if you want to be a successful social media practitioner And all of which will be covered
in this webinar.
Member Cost: $60 per webiner November 10 - How and Why Blog -
or $275 if registering for all 5 -A blog is tailor-made for storing and managing your intellectual capital. Its a centralized repository for experience and expertise, an incred-
Non-Member Cost: $95 per
ibly easy way to disseminate key, timely information to an audience of readers who are already interested in what you and your organization
webinar or $450 for all 5
have to offer. In this webinar, you’ll learn how to set up your own blog, maintain it, promote it and use it as a hub for all of your other social
Register online @ media activities.
www.pimn.org November 17 - What You Need to Know about Twitter -
Just click on Classes.
- To some, Twitter a cocktail party. To others, its a soap box. But to the majority of its users. Twitters more like an uncontrollable scrum in which
Contact: everybody is competing for a greater share of the discussion. During this webinar, you’ll discover that while its relatively easy to set up a
Kristin Davis Twitter account and share your thoughts in 140 characters or less, to stand out among the crowd in the Twitterverse may take more time and
firstname.lastname@example.org or talent than you realize.
November 24 - Making the Most of LinkedIn -
- Chances are you already have established a presence on LinkedIn, but like others, you’re only scratching the surface of this social networks
potential. LinkedIn should be serving as much more than just your online resume. In this webinar, you’ll learn how to use LinkedIn to build a
more powerful personal or corporate brand. Whether its conducting a poll or promoting you reading list, starting a discussion or sharing an
Who Should article, recommending a colleague or managing a group, you’ll learn everything there is to know about making the most of LinkedIn.
Attend: December 1 - Using Facebook for Business -
-There’s a reason Facebook has more than 250 million active users. In Fact, there are countless reasons, for many of which we will touch upon
in this webinar. We will talk about the importance of participating in this popular network as both an individual and corporate brand. From
Executive level Sales and Mar-
how to develop a loyal following of friends and fans (the strategy) to how to post updates, notes, pictures and more (the tactics), you’ll learn
keting, Sales and Marketing
everything you need to know to use Facebook as a tool to help promote your business.
Managers, Sales and Marketing,
Customer Service, Advertising
Professionals, Creatives Bob Cargill Bob is recognized for his blogs and other social media communications
tools and his expertise as a direct marketing practitioner. Having labored in the market-
ing trenches since 1983, he has written or managed to creative development projects that
have been honored with more than 40 awards. Bob is the Past President of NEDMA. He was
recently named NEDMA’s “Direct Marketer of the Year for 2009.
Printing Industry of Minnesota, Inc.
Rosedale Tower 1700 Hwy 36 W Suite 510 Roseville, MN 55113
651.789.5500 FAX 651.789.5520