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Wirefly.com Joins Bing Cashback with $50 Cash Back Per Phone

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									Wirefly.com Joins Bing Cashback with $50 Cash Back Per Phone
Leading wireless retailer is the first member of Microsoft’s program to offer flat cash back amount
Reston, VA (Vocus) December 20, 2009 -- Wirefly (www.wirefly.com), the internet’s leading authorized retailer of cell phones and plans, today announced a valuable new benefit for U.S. cell phone shoppers. Now, shoppers who visit Wirefly.com using Bing.com, Microsoft’s new decision engine, will receive $50 cash back for every cell phone, netbook, or wireless card they purchase with a service plan – up to $250 for a 5-line family plan.

“Wirefly shoppers expect us to save them money when compared to a retail store,” said Brian Westrick, president of Wirefly’s Consumer Wireless Division. “Now through the innovative Bing cashback program, our customers get even more value, even on phones that are free with a contract.” The Bing cashback program costs nothing to join. Consumers who navigate to Wirefly from Bing and complete a purchase receive the cashback from Bing directly to their accounts, even if the transaction amount is less than $50.00. “Many of the most popular cell phones from BlackBerry, Samsung, LG, and HTC are free on Wirefly,” Westrick added. “We expect many of our customers to get more cashback from Bing than they paid for their new phones.” Cell phone seekers will still be able to enjoy all of the benefits that come with shopping at Wirefly.com – an expansive selection of the latest cell phones, PDAs and smartphones from every major U.S carrier, tremendous discounts and greater savings – up to hundreds of dollars less than retail stores, straightforward pricing without rebates, and free Fedex shipping. With this new program, Wirefly is simply making online shopping even more lucrative – by offering its customers an opportunity to get $50 cashback from Bing with every phone they purchase with a service plan. “We’re excited to have Wirefly join as a new retailer in the Bing cashback program and offer new savings,” said Raju Malhotra, director of Bing shopping at Microsoft Corp. “We hope the new offering for a flat cash back rate will continue driving shoppers to Bing and Wirefly.” Earning Bing cashback is easy: • Go to Bing and create an active Windows Live ID and cashback account • Search for “WireflyBing” at Bing • Click on the Wirefly.com listing with the Bing cashback symbol • Shop on Wirefly.com and complete your purchase • As soon as your eligible order ships, Wirefly will email you to confirm your Bing cashback savings. • All money earned will be paid directly by Bing after a 60-day pending period via check or direct deposit. It is really that simple! For more information on the Bing cashback program, visit www.bing.com/cashback. To compare hundreds of cell phones and rate plans across all wireless carriers to determine the best device to fit your needs, visit www.wirefly.com.
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About Wirefly Wirefly.com is America’s trusted source for cell phones and wireless service plans. Owned and operated by Simplexity, Wirefly.com is the Internet’s #1 authorized dealer for every major cellular carrier in the U.S. Wirefly.com also offers discounts and services not available in retail wireless stores, including real-time online order status and tracking, and the guaranteed lowest price – online or anywhere else -- on cell phone devices from Motorola, Nokia, Samsung, LG, BlackBerry and many other cell phone handset manufacturers. Wirefly.com has been named Best of the Web by Forbes magazine as the “best all-around number portability portal” and “Best in Overall Customer Experience” by Keynote Performance Systems. For more information on Wirefly.com, its wireless products and its services, visit http://www.wirefly.com. Contact Megan Murray Simplexity 703.657.4102 ###

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Contact Information Megan Murray http://www.wirefly.com 703.657.4102

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