The shelf is where shoppers meet your brand, face to face Give

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					The shelf is where shoppers meet your brand, face to face. Give your brand a voice and animate your offering… convert curiosity into commitment at the shelf with Compass Communications.
Compass Communications is a specialist brand activation business that focuses on one-on-one shopper awareness, education, sales promotions and entertainment - in the retail environment. With a deep understanding of the unique dynamics of the retail environment, our specialist Project Managers are well-equipped to inspire and influence shopper choice in your brand’s favour. Our strategic sense means that we can contribute to the conceptualisation of your brand activation strategy, while our execution capabilities ensure that the planning and implementation of your in-store promotions is both seamless and impactful. From strategy to shelf and shelf to basket, choose Compass for in-store brand direction that is strategically sound, engaging and inventive, impactful and sales-oriented.
Our primary services include: • In-store Promotions Programmes: Sampling, Demonstrations, Brand Education, Gifting & Discount Sales incentives; • Mall promotions, retail eventing & entertainment; • Integrated brand promotion campaigns, including concept, media placement, creative & implementation through to the shelf. Our secondary support services include professional training, design & copy writing, public relations and event & expo co-ordination.

Why Compass?
• With 12 years’ experience in shopper marketing, renowned Best Practices and ISO-aligned processes, you can be certain of specialist service and exceptional results. •Our unique coupling of strategic know-how and operational aptitude ensures that we develop and implement shopper marketing programmes that deliver on your brand and category goals. •Our national footprint comprises offices in three main centres and partnerships in smaller towns. This ensures both a lean and robust value chain and consistent quality in everything that we do. •We have a team of communication specialists that are not only experienced in their field, but also, fanatical about keeping your brand promise by delivering results. From Project Managers to Ops Teams, our competitive advantage lies firmly with our passionate people. •As a part of the Smollan Group, we enjoy access to tens of thousands of outlets every day. This affords our clients an exceptional level of retail connectivity and deep, real-time insight into what works. •With a finger firmly on the pulse of consumer needs and access to global shopper mega-trends, we consistently deliver additional insight and market intelligence to our clients.

Our Valued & Happy Clients
“Your team is extremely professional when it comes to following procedures and keeping to timelines with store bookings.”
Suren Chandermun Promotions Co-ordinator, Shoprite Group

“I just wanted to say a very heartfelt THANK YOU for all your extremely hard work and dedication. It has been an absolute pleasure working with you!”
Nicole La-Grange, Customer Marketing, Unilever SA

“Really happy with the efficiency and support of Compass on this campaign. Didn’t have to check up on agency at all, and was prompted whenever I did not provide information timeously.”
Steve Donald, Pond’s Brand Office, Unilever SA

“Wanted to say thank you for arranging staff for (Pick ‘n Pay Active Nutrition) Knysna Festival – Collis was fantastic and very efficient.”
Sarah Mc Leod , Syner-G Events for Pick ‘n Pay

“What a fantastic report! This is phenomenal. What a great value add!”
Ged Nooy, Business Unit Manager, Sony Ericsson Field Marketing

“Thank-you for making it a pleasure to do business with you and for the unseen contributions that Compass employees make to the various projects managed through your agency.”
Lise-Kate Hirsch, Customer Marketing, Unilever SA

T: 031 767 8500 F: 031 767 8503 E: debbie@compasscommunications.co.za W: www.compasscommunications.co.za Compass Gardens, South Building, 15 Old Main Road, Gillitts, Durban 3610 P.O. Box 1037, Gillitts, 3603

Creative executions that keep your brand’s promise
Brandactive is a collective of businesses that offers a range of creative executions focused on keeping our clients’ brand promises. We inspire and influence shopper behaviour across channels and geographies, at the critical point of purchase and beyond.


				
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Description: The shelf is where shoppers meet your brand, face to face Give