MBA(Pro) Books - PDF

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							                                         MBA(Pro) Books

                                           Semester I
S.No                Subject                  Name Of The Book           Authour        Publisher
            Principal & Practices Of        Principal & Practice Of
 1                                                                       Robins         Pearson
                  Management                     Management
          Statactical And Quantitative        An Introduction To       C B Gupta &
 2                                                                                       Vikas
                   Technique                  Statistical Methods      Vijay Gupta
                                                                            SK
                                                                      Bhattacharyya
                                               Accounting For             & John
 3            Financial Accounting                                                       Vikas
                                                Management               Dearden
                                                                      Reversed By S
                                                                        Venkatesh
 4           Managerial Economics           Managerial Economics       D N Dwivedi       Vikas
                                                 Computer
 5         Introduction To Computers                                   Banu Pratap     Cyber Tech
                                               Fundamentals




                                          Semester II
S.No               Subject                  Name Of The Book            Authour        Publisher
                                               Procuction And
           Production And Operations                                                     Pragati
 1                                               Operations             B S Goel
                 Management                                                            Prakashen
                                                Management
                                                 Marketing
 2          Marketing Management                                       Philip Kotler    Pearson
                                                Management
                                              Human Resource
                                                                        Biswanath
 3       Human Resource Management             Development &                             Vikas
                                                                          Ghosh
                                                Management
 4           Financial Management          Financial Management        IM Pandey         Vikas
                                                Management
 5       Decision Support System & MIS                                Naveen Bajaj     Cyber Tech
                                            Information System




                                          Semester III
S.No               Subject                   Name Of The Book           Authour        Publisher
                                             Business Policy And      Sukul Lomash
 1        Business Strategy And Policy                                                   Vikas
                                            Strategic Management       & P K Mishra




                                  (A) Marketing Management
S.No                 Subject               Name Of The Book             Authour        Publisher
                                             Salesmanship And
 1     Sales Management & Advertisement                                 R.S.Davar        Vikas
                                                  Publicity
        Consumer Behavior & Marketing      Marketing Research &        S Sumathi P
 2                                                                                       Vikas
                    Research                Consumer Behavior          Saravanavel
                                               International            Onkvisit &
 3     International Business & Marketing                                                 PHI
                                                 Marketing                Shaw
 4       Product And Brand Management       Brand Management           YLR Moorthy       Vikas
                              (B) Human Resource Management
S.No               Subject                 Name Of The Book        Authour            Publisher
       Industrial Relation And Personal   Personal Management
 1                                                                 R S Davar            Vikas
                 Management                & Industrial Relation
                                         Industrial Relation And
 2               Labour Laws                                     S C Srivastava         Vikas
                                               Labour Laws
                                            Human Resource
                                                                   Biswanath
 3      Human Resource Development           Development &                              Vikas
                                                                     Ghosh
                                               Management
        Organizational Development &          Organizational
 4                                                                   French            Pearson
                Team Building                 Development




                                    (C) Finance Management
S.No               Subject                   Name Of The Book          Authour        Publisher
                                              Cost & Mangement
 1      Cost Mangement & Accountancy                                   Williamson        PHI
                                                  Accounting
         Security Analysis And Portfolio     Security Analysis And   Punithavathy
 2                                                                                      Vikas
                  Management                Portfolio Management        Panian
                                            Financial Management
 3          Financial Decision Policy                                  Van Horne       Pearson
                                                    & Policy
                                            Financial Markets And                        Tata
 4     Financial Markets And Institutions                              L M Bhola
                                                 Institutions                         McGraw Hill




                                 (D) Information Technology
S.No               Subject                 Name Of The Book            Authour        Publisher
                                                                      Harloveleen
                                            Relational Database         Kaur &
 1       Relational Database System                                                   Cyber Tech
                                            System Management         Bakshinder
                                                                        Singh
        Object Oriented Programming           Object Oriented
 2                                                                     V.K. Jain      Cyber Tech
                   (C++)                    Programming (C++)
                                              Fundamentals of
 3           Software Engineering                                      Rajib Mall        PHI
                                            Software Engineering
                                                 Visual C++
 4     Visual Programming (VB & VC++)                                Steven Holzner      PHI
                                                Programming
                                            Enterprise Resource
                                                                      Vinod Kumar
 5       Enterprise Resource Planning       Planning Concepts &                          PHI
                                                                          Garg
                                                   practice




                                         Semester IV
S.No              Subject                  Name Of The Book            Authour        Publisher
  1     Business Laws And Regulation         Mercantile Law           M C Kuchhal       Vikas

						
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