Internet Marketing Content Plan Worksheet by yue97jill

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									                   Internet Marketing Content Plan Worksheet

Purpose




Target Audiences




Content Inventory
List content to be included in your Web site. For each content item, identify the source for the
content. This may include specific documents and/or individuals within your organization who
will prepare/create the content.
Content Item                               Source/Location of Content
Interaction Inventory
List interactive features/forms to be included in your Web site. For each item, identify the
person(s) within your organization that have information needed to create the interaction.
Item                                        Description/Contact Person




Information Structure
Create and attach an outline of content to be included in your Web site. Main headings in the
outline should correspond to groups of content that should be available from the home page of
your Web site.

								
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