Your Blog and Your Article Marketing Strategy

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Your Blog and Your Article Marketing Strategy Powered By Docstoc
					Presented by Daniel Toriola
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Your Blog and Your Article Marketing Strategy By Guido Nussbaum

Can your blog be a part of your article marketing strategy? Most definitely it can. The two are complementary, though completely separate parts of an advertising campaign to increase website traffic. They are excellent to use as a part of your affiliate marketing strategy, though they can be used for promoting you own product as well. The blog is an excellent means of presenting the virtues of an affiliate product to a dedicated audience. What is the difference between a blog and an article? There can be a lot, and there can be not so much. Blogs are much more informal. Usually blog entries are shorter than articles. Some people put whole articles in their blog, but it usually is more effective to pick one important aspect of the article and put that in your blog. Use it much like a teaser. Give enough information to make it appealing, but leave enough to discover that the reader will want to click through to your site and read the whole article. Blogs are a good way to get more personal with your readers. It allows them to leave comments and feedback. The readers get the feeling that they “know” you. They can chat with you and you with them. Blogs show your readers, both customers and potential customers, that you are keeping abreast of the latest in your field. Most blog posts relate to current happenings. The articles show your expertise in the field, and the blog shows that you are keeping current. Both give your reader confidence in you on different levels. What are some tips to help you integrate your blog postings into your article marketing strategy? How can you get the most mileage out of the blogs and articles as a cohesive advertising campaign? Put your blog on your main site. Blog sites are convenient, but putting your blog on your site takes advantage of extra traffic, as well as links that will increase search engine traffic due to higher search engine rankings. Don't put your whole article in your blog. Write about some aspect of your article, telling why you wrote it, benefits to be gained from it, etc. Then, link to your article in your blog. Do this even if your article is on the same site as your blog.

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Link to other places that publish your article. Don't link to article directories, but do link to other websites, newsletters, and other blogs that mention or publish your article. This will increase your search engine traffic due to the increase in ranking that links provide. Discuss responses to your articles. Include both negative and positive responses. Also, include any personal responses you have had with readers. This shows that your articles are being read, having an impact, and that you are available and engage with your readers. This will improve your credibility and gain even new readers as others discuss your blog and link to it. Keep your blog current. Putting up a blog, linking it to your article, then not posting to it for a long period of time has the opposite effect than what you want. Instead of making you appear to be on top of current developments in your field, it makes it appear that you are not involved at all. A blog that is not updated frequently is worse than no blog at all. Blogging can be somewhat time consuming, though probably not as much as might appear. However, it is an important part of article marketing. Add blogging to your article marketing strategy and you can expect high returns, but only if you do it correctly. Discover more strategies to increase website traffic for free:

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Internet Marketing Strategy That Will Help You Make Money With Any Business By Jason Fulton

When you have an internet home business you know that there are a lot of things that you will have to do in order to be successful with it. One thing you will need to do is to come up with an internet marketing strategy that works for you. There are a lot of different internet marketing strategies that you can use. Here are some of the marketing strategies that you will want to use for an effective strategy. One: Start your own blog - Blogs are free to start and they are a great way to market any work at home business. Search engines love blogs because they are always filled with unique and fresh content. Two: Search engines and or SEO - This is one strategy that you will want to implement right away in your internet marketing strategy. It will take time to get search engine traffic so start right away. You can write articles and submit them to directories, blogs will also help you get search engine recognition. Three: Viral Marketing - This is where you write an article or an eBook that gets spread all over the internet by other people telling their friends, family and business customers about it. The more you write and put out on directories the more effective this internet marketing strategy will be. Four: Traffic exchanges - This internet marketing strategy is free to use and can be very effective if you learn how to use it right. There are many different exchanges that you can use to promote your business but you want to educate yourself on how to do it first. Five: RSS feeds are a great internet marketing strategy that you want to use for your internet business. This will allow others to link to your blog so they can pick up any new articles or posts that you put on your blog. Six: Newsletter or list - This is one internet marketing strategy that is a must. You will be able to build your home business faster, see results faster and always have customers to contact. You may have heard that the money is in the list, this is true in so many ways. So you want to make sure you definitely use this strategy for your business. These are just a few of the many strategies that you want to implement into your business marketing. You want to make sure you master one internet marketing strategy at a time so you don't become confused and frustrated. Once you have mastered one way that is working for you, you want to add another until you have 5 to 7 different methods working at all times. Summary: Do you have an internet business? Then you need to have an internet marketing strategy that will work for you. This is vital to the success of your home based business and to you making money. Find out now what some of the strategies are that you want to use for your home based business. Jason Fulton is a successful internet marketer and home business mentor. Visit his home based business website at and he will personally help you succeed with your own online business.

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Related eBooks: Internet Marketing Strategy That Will Help You Make Money With Any Business Blogs and Article Marketing Can Work Together To Market Your Site! Benefits Of Article Marketing- #9 Become A Blogger Use your Blog to Get More Bang for Your Marketing Buck Article Marketing Blog Help Get more Free PDF eBooks at Related Products: Blogging Made Easy Blog Biz For Beginners Blog In A Box 1500 Secret Marketing Strategies Blogs and RSS Revealed A genuine resource center for Quality Ebooks and Softwares
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