The Value of Pagerank

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The Value of Pagerank Powered By Docstoc
					                                              Presented by Daniel Toriola

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                                                       The Value of Pagerank
                                                            By Cliff Posey Jr

   ne of the most overrated factors in the world of search engine optimization is the value o
 pagerank. According to most expert articles about SEO, a site’s page ranking holds great importance
especially when one wants to make a lot of money online. It is because your page rank entails not just
your popularity as a website following a certain niche, but as your site’s substance and functionality in
catering to your audience’s needs.

 There are many views and opinions that revolve around the value of pagerank. While a lot of people
rely on their pagerank to track the performance of their business, some experts meanwhile say that PR
is just one of those SEO myths that only help boost competition among different websites. But how
exactly important is your site’s page ranking? Yahoo Answers has some points which you have to

 Traditionally, it is the pagerank that plays a big part in establishing the overall value of a website. All
websites start from PR 0, and eventually rise to the top, i.e. PR 10. The increase of your page ranking
depends on how well you market your site in your chosen niche, and be gaining more incoming traffic
to your site. You can get more traffic by following the different SEO techniques such as link building,
keyword optimization and the like. If you have an ecommerce website, then tracking your stats and
pageranks greatly important since you need more clients to serve and support your business.

 However, the internet business has grown and ceased to be a popularity contest, and these days you
no longer need to have a popular site just to incur profit. You can find some insights in Yahoo Answers
that stress the value of a site’s functionality and target, organic traffic, as they are the ones that bring in
more money to your site. In this light, you don’t actually need big traffic, as long as your visitors sign up
and subscribe to your site’s goods and services.

 There are also some sites that don’t do well with high PR. Rather than helping them succeed in the
business, they only get lower profits due to the random traffic they receive. Unless they cater to
general masses and are supported by sponsors (and can afford to be free sites), these sites would
only lose more income, since users would only visit their page and not do anything of monetary value.
This can be an SEO myth for some people, but there are actually isolated cases that prove true to this
kind of occurrence in the internet business.

PageRank Maximizer
Boost Your PageRank Sky-High and Dramatically Increase Your Business!
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                                  Presented by Daniel Toriola

 In ecommerce meanwhile, page ranking is always included in one’s site statistics. This kind of site
needs high page rankings in order to be known in the business, as it not only needs subscribers as
well as partnerships with other business sites. If you want to put up an ecommerce site then you
should be able to understand the technicalities of page ranking, as people still rely on this factor with
regards to tracking the performance of their sites.

 The value of page ranking can be an SEO myth for some experts in the online business, but still a lot
rely on PR in evaluating their sites. Yahoo Answers has a lot more differing opinions about this subject,
so why not go and check them out to gain a better understanding of the value of PR.

Cliff Posey, owner of CRP Marketing, owns and operates Cliff has
also operated several other successful web businesses including Love Song Cards and Radio Career
Consultants. The content in this article was developed from his experience in these businesses and his
continual research into further business improvements. This Blog is for discussion about web sites and
web site traffic therefore your feedback is welcome.

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                                   Presented by Daniel Toriola

                                   Five FAQ About Google PageRank
                                            By Patrick Carlow

Five FAQ About Google PageRank
 by: Patrick Carlow

Five FAQ about Google PageRank

1. What is PageRank and why should I care about it?

PageRank is a formula that assigns a value to every page in the Google index. Google displays search
results based on an algorithm which includes the value of PageRank. So the higher your site's
PageRank, the more likely it is that you will receive a top listing on the search result page when
someone types in the keywords for your site.

2. How can I view the PageRank of my own or other websites?

It's very simple to see anyone's PageRank. Just download and install the Google toolbar. It's a very
quick and easy install. Just be sure to choose the Advanced option during the install so the PageRank
of each site you visit will be displayed on the toolbar.

3. How is PageRank calculated?

I've seen a formula for PageRank posted on Internet websites and forums but have failed to see
anyone give a satisfactory explanation of the formula. The formula appears so complex you would
probably have to be a mathematician to even have a chance to decipher it anyway. It looks something
like this:

PR(A) = (1-d) + d(PR(t1)/C(t1) + ... + PR(tn)/C(tn))

I will attempt to explain it for you in plain English. Basically it works like this. The more links that point
to your website the higher your PageRank will be. The higher the PageRank of the referring page that
has your link on it, the more PageRank you receive from Google. For every outgoing link that a page
has, the value of those links drop. So for example, a link from a page with a PageRank of 4, and only 3
other links, is worth more than a page with a PageRank of 5 and 100 links. It is also believed that
Google assigns more value to a link that comes from a site with similar content. So as you can see,
there are many variables when calculating PageRank.

4. How do I increase my PageRank?

Again, PageRank can be increased by the number of incoming links to your website from other sites on
the Internet. In addition, it requires anywhere from five to seven times more to get from one level of
PageRank to the next.

So for example, (and this is not a true formula) if 100 PageRank 3 sites with a link to your page give
you a PageRank of 4, then it would take around 500 more PageRank 3 sites to link to you before you
became PageRank 5. However if you had 1 link from a PageRank 8 site, that might be enough to give

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                                   Presented by Daniel Toriola

a higher PageRank all by its self. It's really all relative and trying to figure it out will simply drive you
mad, so don't bother. :) The best thing you can do is obtain as many quality incoming links from other
sites with similar content as you possibly can.

Another important factor is the number of pages on your site. The more pages on your site, the higher
potential you have to gain in PageRank. More pages doesn't mean you will get a higher PageRank
only that you won't hit a ceiling. Apparently Google has a cut off point somewhere on the highest
PageRank it will give to sites with a low number of pages.

5. When will my PageRank be updated or change?

According to the Google website, they update the index about once a month. However if you spend
any amount of time reading search engine forums, you will find that results vary for every webmaster.
PageRank may not update or may change drastically for a long period of time which is often times
unexplainable. Usually as long as you follow good web site optimization techniques and maintain
enough quality incoming links, the index will eventually assign your website PageRank and adjust any
changes which may have been made in error.

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links for the online entrepreneur.

                                                                                                                Page 4
                                  Presented by Daniel Toriola

Related eBooks:

Five FAQ About Google PageRank
Find google pagerank fast and boost your ranking
Is Pagerank That Important
A Tip for Finding Willing, Quality Links
Increase Your PageRank on Google

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Patricia Johnson Patricia Johnson Management Consultant
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