Your key to global marketing success鈥� - SAE International by jianghongl

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									                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              Get more marketing mileage
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              at SAE 2007 with the
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              Technology Trip Ticket program:
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              the attendee roadmap
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              to your Congress booth                                        Marketing Solutions
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              and one incredible incentive                                  for the global mobility industry
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Corporate Sales Office
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              for them to make the trip!                                    Thomas J. Drozda
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            General Sales Manager, Corporate Sales / Publisher
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            tdrozda@sae.org • V: 1-724-772-8591 • F: 1-724-776-3087
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                              007 ACT           NOW!        Melissa R. Mishler
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  ruary 12, 2                               General Manager, Global Sales
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                      loses Feb                                             Exhibits & Sponsorships, Print & Online Advertising:
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                             Program c                                                      China, Hong Kong, India
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            meliss@sae.org • V: 1-281-374-7135 • F: 1-281-251-7101
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Marcie Hineman
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Assistant Sales Manager / Associate Publisher
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            hineman@sae.org • V: 1-724-772-4074 • F: 1-724-776-3087
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            William Lauppe
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Director, Automotive Sales
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            blauppe@sae.org • V: 1-248-273-4088 • F: 1-248-273-4082
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Martha Schanno
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Manager, New Markets
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            mschanno@sae.org • V: 1-724-772-7155 • F: 1-724-776-3087
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Classified/Recruitment
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                         A brand new 2007 Toyota Camry Hybrid:              Debby Catalano
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            dcatalano@sae.org • V: 1-724-772-4014 • F: 1-724-776-3087
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                         the grand prize for the SAE 2007 Technology
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                        Trip Ticket program for conference attendees!       Regional Sales Offices
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Great Lakes
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            MI, Toledo metro, Ontario
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            V: 1-248-273-2455 • F: 1-248-273-4082
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Robert Kuzawinski – bobk@sae.org
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            William Lauppe – blauppe@sae.org
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Steve Rhodes – srhodes@sae.org
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Midwest
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                   061780




                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            IA, IL, IN, KS, Manitoba, MN, MO, MT, ND, NE, SD, WI
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            V: 1-847-498-4520 • F: 1-847-498-5911
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Chris Kennedy – chris@didierandbroderick.com
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Mike Stack – mike@didierandbroderick.com
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Northeast
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            CT, DC, DE, MA, MD, ME, NH, NJ, NY, E. PA, Quebec, RI, VA, VT
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            sales@nelsonmiller.com • V: 1-914-591-5053 • F: 1-914-591-8733
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Bob Nelson • Denis O’Malley • Jim Bergen
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Ralph Miller (V/F: 1-609-971-6547)
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Southeast
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            AL, FL, GA, KY, MS, NC, OH, SC, TN, W. PA, WV
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            V: 1-847-304-8151 • F: 1-847-304-8157




                                                                                                                                                                                                                                                                                                   Advertise
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Terri L. Stange – tstange@sae.org




                                                                                                                                                                                                                                                                                                                                *
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Southwest
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            AR, LA, OK, TX
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            V: 1-281-376-2368 • F: 1-281-251-8555
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Bill Powell – citadel62@aol.com
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            West Coast




                                                                                                                                                   connecting with new customers.
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Alberta, AK, AZ, British Columbia, CA, CO, ID, Mexico, NM, NV, OR, UT, WA
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            V: 1-661-269-9173 • F: 1-661-269-9175
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Michael Lance – michael@mpl-media.com
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Eastern Europe, Korea, and Russia
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            V: 1-724-772-8546 • F: 1-724-776-3087
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Arlene Sloan – sloan@sae.org




                                                                                                                                                                                                                                                                         in Automotive Engineering International. And
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Australia, Malaysia, Middle East, Singapore, S. Africa, S. America, Taiwan,
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Thailand, Vietnam
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            V: 1-305-933-1292 • F: 1-305-933-1822
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Steve Weinbach – sweinbac@sae.org
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Germany, Austria, Czech Republic, Germany, Hungary, Poland, Switzerland




                                                                                                                                                                                                                                                                                                                                               global automotive industry comes to do business. And
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            mail@InterMediaPartners.de • V: 49-2 02-27 16 90 • F: 49-2 02 -27 16 920




                                                                                                                                                                                                                                                                                                                                                                                         Exhibit at SAE 2007 World Congress, where the
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Friedrich K. Anacker • Ralf Gerbracht
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Western Europe
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Belgium, Denmark, Finland, France, Ireland, Israel, Italy, Netherlands, Norway, Spain,




                                                                                                                                                   Trip Ticket program, the key to boosting your booth traffic and
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Sweden, Turkey, United Kingdom
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            V: 44-207-834-7676 • F: 44-207-973-0076



                                                                                                                                                                                                                                                                                              to the industry’s only true global circulation
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Richard Rozelaar – media@alaincharles.com




                                                                                                                                                                                                           Qualify as exhibitor-advertiser for the Congress Technology
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                 Program closes February 12, 2007 ACT NOW!



                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Japan
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            V: 81-3-3327-5756 • F: 81-3-3322-7933




                                    What an incredible incentive for attendees to visit your booth!
That’s the grand prize for the SAE 2007 Technology Trip Ticket program for conference attendees!
                                                                                                          brand new 2007 Toyota Camry Hybrid!
                                                                                                      …is one lucky Congress attendee’s key to a
                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                            Yutaka Onoda – callems@syd.odn.ne.jp
                                                                                                                                                                                                                                                                                                                                                                                                                                         Your key to global marketing success…
SAE 2007 World Congress
Technology Trip Ticket program
                                                                                    Program closes February 12, 2007 ACT NOW!
The bigger, better booth
booster program!
Launched in 2006, the Trip Ticket program is back and
packing a promotional wallop for you! It covers every
element needed for a successful marketing program:
exhibiting, advertising, e-marketing, prospect lists…
and best of all, a direct attendee path to your booth
and incentive to make the trip!



                                                                                                                                                Grand Prize for the SAE 2007 World
                                                                                                                                           Congress Technology Trip Ticket program,
How the program works                                                                                                                        the all new 2007 Toyota Camry Hybrid.


• Qualifying exhibitor-advertisers will be listed on an SAE 2007 World
  Congress Technology Trip Ticket— special cards that attendees will carry
  from booth to booth during the event.                                                                                 Two great marketing solutions
                                                                                                                             from SAE International…
• Separate Trip Tickets will be printed for different technology areas—
  one for powertrain, another for electronics, testing, etc.                                                         Automotive Engineering International
                                                                                                                                     Circulation: 84,813
• At the show, exhibitors will mark the Trip Tickets with a special stamp,                                                         BPA audit statement, June 2006
  verifying the booth visits of attendees.
                                                                                                                                     SAE World Congress
• When the attendee’s card is complete (all booths on a single trip ticket                                                           Attendance: 35,114
  have been visited), the attendee is eligible to submit the card in a drawing                                                         SAE 2006 registration data
  for a new 2007 Toyota Camry Hybrid and other prizes.




How to qualify as a stop
on attendee Trip Tickets
Be an exhibitor at SAE 2007 World Congress
AND advertise* in the March and April issues of
Automotive Engineering International (AEI), the
official publication of SAE 2007.



Participating Exhibitors Get a
Big Time Promotional Punch
Only participating advertiser-exhibitors get these special
promotional bonuses:
• In March 2007, a special E-mail Blast will be sent to
  60,000+ design engineers and managers promoting the
  Trip Ticket program and showcasing actual advertisements
  of the participating advertiser-exhibitors. Recipients of the
  E-mail can click on ads of interest to connect with advertiser
  websites.
                                                                                                                        …plus so much more
• After the event, a mailing list (including E-mails) of
                                                                                                                        Enjoy these additional benefits:
  all participating show goers will be available only to
                                                                                                                        • E-mail Blast
  participating advertiser-exhibitors.
                                                                                                                        • Post event mailing list
• Giving hundreds of thousands of impressions, the Trip Ticket                                                          • Logo exposure on Trip Tickets in/on
  program will be promoted to attendees in both the February                                                                • March pre-show issue of AEI
  and March issues of AEI, online, and in all direct mail to                                                                • April show issue of AEI
  prospective attendees.                                                                                                    • Congress Event Guide
                                                                                                                            • Onsite signage and ticket distribution centers
• Trip Tickets — featuring your logo, company name and
  booth number — will be available to all attendees in AEI, at
  registration, in the conference, and in the print event guide.

                                  * Advertising requirements: 1 full page or more in AEI March and AEI April 2007.

								
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