Mobile and Fixed Telecommunications Markets in Kenya Forecasts 2018 by brown06


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									        Kenya Steady Growth Expected as Operator 
                 Dynamics Set to Change

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  Kenya Steady Growth Expected as Operator 
           Dynamics Set to Change
‘Kenya: Steady Growth Expected as Operator Dynamics Set to Change,’ a new Country
Intelligence Report by Pyramid Research, offers a precise, incisive profile of Kenya’s
mobile and fixed telecommunications markets based on comprehensive proprietary data
and insights from our research in the Kenyan market. Published annually, this
presentation-quality, executive-level report provides detailed analysis of the near-term
opportunities, competitive dynamics and evolution of demand by service type and
technology/platform across the fixed telephony, broadband and mobile in addition to a
review of key regulatory trends.

Key Findings
In 2013, Kenya was the 13th largest telecom services market in Africa & the Middle East,
with estimated revenue of US$2.0bn or 4.5% of GDP, a 13.9% increase on the previous
year. Mobile data was the most important growth driver, generating $149m more
revenue in 2012 than in 2013.

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  Kenya Steady Growth Expected as Operator 
           Dynamics Set to Change
Pyramid Research expects to see overall service revenue grow at a 5.2% CAGR over the
2013-2018 period. The fixed/mobile revenue split is not expected to change significantly
over the forecast period, with the share of fixed services remaining at around 5% of total
Adoption of 3G technologies is at 16% of the mobile subscription base; we project this
will grow as operators continue to expand their networks. Although there has been
much talk about the rollout of LTE, so far none of the operators have been issued with a
The total number of broadband access lines grew by 13.6% year-over-year to 88,400 in
2013, a result of the growth of fiber connectivity. We expect the number of broadband
access lines to increase to 248,900 in 2018.
This Country Intelligence Report provides an executive-level overview of the
telecommunications market in Kenya today, with detailed forecasts of key indicators up
to 2018. It delivers deep quantitative and qualitative insight into Kenya’s telecom market,
analyzing key trends, evaluating near-term opportunities and assessing risk factors,
based on proprietary data from Pyramid Research’s databases.

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  Kenya Steady Growth Expected as Operator 
           Dynamics Set to Change

Reasons To Buy
•This Country Intelligence Report helps executives build proactive, profitable growth
strategies by offering comprehensive, relevant analysis of Kenya’s telecommunications
market based on insights directly from the local market players.
•The report offers a wealth of data on the telecom markets, with the mobile and fixed
segments examined in detail.
•The competitive landscape and the major players are given extra attention, enabling
local players or prospective market entrants to gain the insight they need.
•The broad but detailed perspective will help operators, equipment vendors and other
telecom industry players to succeed in the challenging telecommunications market in
•The report is designed for an executive-level audience, boasting presentation quality
that allows it to be turned into presentable material immediately.
•The report concludes with an exploration of the opportunities available in the Kenya
market to operators, vendors and investors.

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  Kenya Steady Growth Expected as Operator 
           Dynamics Set to Change

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