Analytics Vendor Yellowfin Among 100 Most Important Data Companies in 2014
Global Business Intelligence (BI) and analytics software vendor, Yellowfin, has been named in
Database Trends and Applications (DBTA) Magazine’s top 100 list for the second consecutive year.
Melbourne, Victoria, Australia, June 06, 2014 -- The DBTA 100: Companies That Matter Most
in Data is a list, compiled annually by the editorial staff at DBTA, of the world’s most important
and influential organizations in data and enterprise information management.
Companies were selected for inclusion in the 2014 DBTA 100 based on “their presence, execution,
vision, and innovation in delivering products to the marketplace.”
“With organizations increasingly seeking to become data-driven entities — companies that actually
use the data they are amassing for competitive advantage — DBTA set out to recognize innovative
providers of hardware, software, and services,” said DBTA Magazine Managing Editor, Joyce
Wells. “Believing that Business Intelligence should be easy for everyone, Yellowfin’s BI platform
has been developed to satisfy a range of BI needs — from small businesses, to massive enterprise
deployments and software vendors — with dashboards, features for Data Discovery and
visualization, as well as Mobile BI and Collaborative BI.”
Yellowfin CEO, Glen Rabie, said that Yellowfin’s inclusion was reflective of the vendor’s
dedication towards “making Business Intelligence easy” and its focused approach to the rapidly
developing BI marketplace.
“We’ve continued to work tirelessly to make the benefits of enterprise quality reporting and
analytics accessible to users of all business backgrounds, regardless of technical skill,” said Rabie.
“Our customers and the BI market are demanding more consumer-oriented BI technology that
enables faster and easier collective decisions-making – anywhere and anytime. It’s about putting the
power of BI in the hands of as many people as possible, and empowering them to extract and apply
the insights learned as effortlessly as possible. Yellowfin’s ability to deliver on that need has seen
the BI community take note.”
Read more about Rabie’s view on the changing nature of the BI and analytics marketplace in his
DBTA “View from the Top” column here: http://www.dbta.com/Editorial/Trends-and-
All 2014 DBTA 100 companies are showcased in the special June edition of DBTA magazine and
on DBTA.com here: http://www.dbta.com/Editorial/Think-About-It/DBTA-100-2014---The-
Wells said that “data management challenges and opportunities have intensified over the past year”,
with a recent Unisphere Research study revealing that the vast majority of organizations are
experiencing double digit data growth rates.
Wells added that, in a global business environment – where more emphasis is being placed on the
ability to capture, store, manage and analyze data for competitive advantage, the DBTA 100 played
an increasingly important role in highlighting companies that had successfully established
themselves as unique resources for data professionals.
About Database Trends and Applications (DBTA):
Database Trends and Applications (DBTA), published by Information Today Inc., is a magazine
covering data and information management, big data and data science topics. The website,
dbta.com, connects visitors with whitepapers, webinars, and other learning opportunities in the
field. The DBTA magazine and website deliver advanced trends analysis and case studies serving
the IT and business stakeholders of complex data environments. DBTA also delivers
groundbreaking research, of unparalleled depth and foresight, exclusively through its Unisphere
Yellowfin is a global Business Intelligence (BI) and analytics software vendor passionate about
making BI easy. Founded in 2003 in response to the complexity and costs associated with
implementing and using traditional BI tools, Yellowfin is a highly intuitive 100 percent Web-based
reporting and analytics solution. Yellowfin is a leader in mobile, collaborative and embeddable BI
as well as Location Intelligence and data visualization. For more information, visit
For further media information, interviews, images or product demonstration, please contact:
Lachlan James, Communications Manager on +61 (0)3 8617 4954, +61 (0)431 835 658 or
For regular updates and news, follow Yellowfin on Twitter (@YellowfinBI), LinkedIn (Yellowfin
Business Intelligence) or email firstname.lastname@example.org to subscribe to Yellowfin’s free e-newsletter.
Level 46, 360 Elizabeth Street
Melbourne 3000, Australia
+61 (0)3 8617 4954