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Exhibitors - AutoX FEB 2008 - Rugby League Park - New Zealand

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Exhibitors - AutoX FEB 2008 - Rugby League Park - New Zealand Powered By Docstoc
					Press Release
NZ’S AUTO FESTIVAL

23rd & 24th February will see Canterbury Rugby League Park transformed into the biggest automotive festival to hit the country. With AutoX in its third year now and the ever expanding interest in the event, AutoX has a massive show in store! The rain-out in 2007 was a disappointment for us all, so the team at AutoX has planned for some major changes to ensure weather isn’t an issue again. The first aid in the fight with the climate is the move to the sunny month of February, and expanding the festival over two days will give us twice as much sun to get it right and allow for more attractions, more excitement and more spectators.
The festival will kick off on Saturday morning with the old favourites like FMX, Car Show, RC Racing, Swimsuit Comp and Motorbikes, as well as some exciting new features which are sure to gain a massive interest throughout the city. One of the new features of AutoX, which is sure to draw a big crowd, will be the introduction of DriftX. NZ’s top drifters will face off in the first rounds of the DriftX Carpark Battle Series. Drifting is sweeping the world by storm and AutoX will be taking the sport to a whole new level, in typical AutoX fashion with more nose to tail action than a dog in heat and this will be complemented by go-kart racing and car park motard racing. AutoX has also been fortunate enough to be given the opportunity to host the first official "South Island Motorcycle Expo" - an area designated to the innovation and beauty of American, Japanese and European motorcycles and represented by NZ's leading motorcycle manufacturers. Being focussed on attracting a broader range of spectators, AutoX will bring more diversity to the show than has been seen before, including a vast range of boats and toys like Hi-fi, fishing tackle, hunting gear and sports equipment. The car show has also been expanded to include more exotics, new models and classics. The latest in hybrid vehicle technology will be showcased with a test circuit in the Westpac Arena car-park allowing for those who are serious about the environment to get behind the wheel and some incentives to attract the yet to be seen Hotrod community would see the venue bursting at the seams. For exhibitors at AutoX 08 it is all about new innovations, creating the opportunity for visitors to get up close and personal with their products and making sales, but for most its about increasing company profile and brand exposure. Fully aware of the importance of exhibitors at AutoX, the plans have been made to increase the comfort and enjoyment of those involved by including a dedicated staff & exhibitor area with food and beverage facilities, and a special challenge which will have exhibitors facing off for the prized bar tab up for grabs at the AutoX Fuelling Station. On Saturday evening, as the exhibitors close up, and the action subsides, the fun will be just beginning at the AutoX Fuelling Station, with the beginning of Rockfest. Five hours of live music will have hundreds rocking into the early hours, with the company of the beautiful Jim Beam Party Crew, and Jim Beam specials on the hour, every hour. Day 2 will cater to the families, with skydivers, bouncy castle and face-painting for the kids, not to mention some of the biggest and best carnival rides around and a number of entertainers including fire-breather, man of stone and Big Boots The Clown. Sunday will also feature the finals to all disciplines which no one will want to miss. AutoX 2008 will be marketed nationally, on a scale like never before. This in addition to the reduced ticket price of $15 and expansion over two days will mean an overwhelming number of spectators are bound to attend and exceed previous counts significantly.

PROMOTIONS

NZ’S AUTO FESTIVAL

Expo Facts & Statistics 120,000 people are anticipated to attend AutoX in 2008.
AutoX Productions 07

Why display your product at AutoX?
Your company is invited to participate at AutoX 2008. If you are looking for an opportunity to give your company or product some added exposure, or simply have a product which deserves to be seen – then this expo gives you that opportunity. AutoX offers exhibitors the ability to answer questions, overcome objectives and meet your market face to face. It will also offer you a dynamic, cost effective, one-stop opportunity to maximise contact with existing and potential customers. It offers the ability to harness all five senses to deliver and drive home your message. We will bring to you the most active prospects and customers in the automotive and lifestyle markets. Although this is an automotive extravanganza – it is the ideal time to display boys toys, luxury goods, and anything extravangant or luxurious! Whether it has wheels, motors, wings or rudders, is top of the range hi-fi or camping equipment, you can be assured this is a cost effective way to market your product. Saturday & Sunday Februrary 23-24th 2008 are the days to book in your diary now! AutoX has sponsorship opportunities available including associated naming rights, Miss AutoX swimwear jam, Motorcycle Expo, sound-off comp, stage & bar naming rights, big screen TV, Drifting demos, FMX and advertising in the arena.
Why Do People Exhibit at AutoX
Gather Sales Leads Make Sales Build Company Profile Brand Exposure Networking Product Launch 0% 20% 40% 60% 80% 100%

The buying power of a consumer show is high, with 59% of all visitors intending to make a purchase at the show.
Big Boys Toys 05

76% of visitors spent half a day or more at at an AutoX show.
Spectrum Security

Gender

62% of visitors state that information is the major reason they attend exhibitions.
Radio Sport Expo

Female 18%

Male 82%

34% of visitors attend specifically looking for new products/services.
Canterbury Home Show

Household Incomes
35% 30% 25% 20% 15% 10% 5% 0% Over $120,000 $80,001 to $120,000 $60,001 to $80,000 $40,000 to $60,000 under $40,000

Increase your brand awareness, extend your portfolios and ultimately increase sales by booking at AutoX 08 or call now to discuss sponsorship opportunities Times and dates Saturday 23rd - 10-6pm Sunday 24th - 10-5pm Admission Adults $15 Children Under 12 $2 Children Under 5 Free

Age
65+ 55 - 64 45 - 54 35 - 44 25 - 34 18 - 24 Under 18 0% 5% 10% 15% 20% 25% 30% 35% 40%

Visitor Numbers
14000 12000 10000 8000 6000 4000 2000 0 2006 2007 Expected 2008 Hawkes Bay Christchurch

PROMOTIONS

General information
NZ’S AUTO FESTIVAL

Where: When:

Rugby League Park Twigger Street, Addington Saturday 23rd Feb 2008 Gates open 10am-1am Sunday 24th Feb 2008 Gates open 10am-5pm

Exhibitor Pack In: Exhibitor Pack Out:

Friday 10am-9pm Sunday 5pm onwards

Pricing
Your Package
AutoX 2008 will provide all the security fencing, electrical cabling, eftpos facilities (one stand, cash-out only), marketing and security personnel. Each exhibitor is entitled to two passes into AutoX. If you require additional staff passes these will need to be purchased at $20. Any extras such as lighting, marquees and additional props are at the expense of the exhibitor.

Cost
All sites are 5x6 sqm $300

Payment Details
An invoice will be sent to you at your specified billing address. All accounts must be settled within 7 days of receipt of delivery. Failure to pay accounts on time could incur further costs. All payments should be made to AutoX Promotions, PO Box 20205, Christchurch. All prices quoted are exclusive of GST.

PROMOTIONS

About us
NZ’S AUTO FESTIVAL

Our Christchurch based company has in the last five years produced over 40 events around the country. Most recently we produced New Zealands first ever indoor International Rodeo at the Westpac Arena Christchurch. 7500 screaming fans packed the arena as 39 of the worlds best cowboys battled for rodeo domination. In January 2005 we held the first AutoX Summer Nationals in Christchurch, at the Addington Rugby League grounds. This proved to be an extremely successful day for our exhibitors, competitors and for the 8000 spectators. May 2006 saw the first AutoX held in Hawke's Bay and in June we presented the NZ Jet Ski Marathon in Wellington. Our freestyle motoX team performed at every Super 14 game at Jade Stadium during the 2006 season. Following these major events have been several FMX street shows Hamilton, Christchurch, Rotorua. Past Events Methven Big Air, Supercross and Gravity Games, Jim Beam FMX Tour, the MotoXXX Tour. New Zealand Jet Ski Marathon, Jetstar International Rodeo, Bikefest and the controversial Playboy Ball. The Mission series of freestyle motoX shows has visited Invercargill, Timaru, Napier, New Plymouth, Palmerston North, Nelson and Blenheim. The Team Running this successful and very busy Christchurch company is Craig Douglas and Gareth Webber. Dave Jaffery is AutoX's event coordinator and Carrie-Anne Freeman runs the successful promotions team and fashion jams. Keep up to date To view photos from our past shows and to keep up to date with what we're doing, go to www.autox.co.nz.

PROMOTIONS

Booking form
NZ’S AUTO FESTIVAL

PLEASE COMPLETE ALL DETAILS Your Name: Company Name: Address: Phone: Mobile: Email: I would like to book _______ sites @ 5x6m 1) 5x6m = $300 2) 10x10m = $600 3) club sites are POA Product to be exhibited: Please note that each site is sold on a first in first served basis. I would be interested in booking promo girls on my site for ____ hrs @ $20 per hour Fax:

Payment details
I enclose a cheque for the amount of: Name on cheque: Cheque number:

Signed:

Date:

Please make cheques payable to AutoX Promotions and return to: PO Box 20205, Christchurch For enquiries, please call 03 359-5920 or email gareth@douglaswebber.co.nz

PROMOTIONS

Roundabout

Addington Raceway
DRIFTX DEMO AREA
Seating
Seating Seating

DRIFTX DEMO AREA

Burn-out Pad 875sqm

Old Grandstand
24 25 26 27
Food

Seating

28

21 29

30

31

32

33
Food

34

35

36

29 37

38
Super Truck display

PAINTBALL ARENA

23 22
Food

RCCL Zone

Jack Hinton Drive

21 20

AR C
17 16 15

Main Stage

5

4

3

2

1
R18 Food Bar

19
Entrance & Exit

18

14

13

12

11

10

9

8

7

6

New Grandstand

NZEFI DYNO COMP

Indoor Model Car Displays

X

All vehicle entry

Burnout CHILDREN'S Pad AMUSEMENT AREA

REMOTE CONTROL CAR ARENA

Seating

Freestyle MotoX

Whiteleigh Ave

Burn-Out competitors parking

OW SH

W HO ES K BI

Sponsorship
NZ’S AUTO FESTIVAL

Naming Rights
Package includes: • Company name or logo included with every public mention of AutoX • Logo and link on all AutoX website pages, including homepage • Contra AutoX tickets for staff or clients • Unlimited signage space at AutoX • Company name incorporated into AutoX logo • Company name or logo included in all future ratio, TV or printed marketing Sponsorship value = $10,000 + GST

Rockfest Naming Rights
Sponsorship value = SOLD

Arena Signage Space
Sponsorship value = $80 + GST per metre

The following packages include:
• Exclusive signage in associated event area • Logo and link from website page of your event • Up to 15m of signage space in main arena • Company or brand name or logo included in every public mention of your event • Your inclusion in radio and announcer mentions of your event • Logo and link on AutoX homepage • Naming rights to event trophy/trophies

Stage Ownership
Sponsorship value = SOLD

Drifting Demos
Sponsorship value = $2500 + GST

Burnout Competition
Sponsorship value = $1500 + GST

Freestyle Motocross
Sponsorship value = $2500 + GST

Swimsuit Competition
Sponsorship value = $1000 + GST

Sound-off Competition
Sponsorship value = SOLD
PROMOTIONS


				
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