Texas Data User Conferences - Census Bureau

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					2007 Economic
   Census
 Texas Data User
  Conferences
  Denton & Dallas, TX
  August 3 & 4, 2010

     Andy Hait
         &
    John Medina

  Economic Planning &
  Coordination Division
   U S Census Bureau
 What Users Need to Know

• Economic Census
  • Overview
  • How the data are classified
    • By industry (NAICS)
    • By geography
  • How the data are published
  • Working with the data

• Annual and quarterly business data
         Census Jargon

Economic surveys
 data collected from businesses


Demographic surveys
 data collected from households
       Principal Economic Indicators
•   Advance Monthly Retail Sales
•   Manufacturing and Trade: Inventories and Sales
•   Monthly Wholesale Trade
•   Manufactures’ Shipments, Inventories and Orders
•   Quarterly Financial Report (two releases)
•   US International Trade in Goods and Services
•   Value of New Construction Put in Place
•   Quarterly Services Survey
•   Housing Starts
•   Housing Completions
•   New Homes Sold and for Sale
•   Housing Vacancies
       Surveys vs Census


Economic Surveys    Economic Census

•Annual, quarterly, •Every 5 years
  monthly            (years ending in 2 & 7)

•Limited detail     •Industry/product
                    detail
•Mostly national
                    •Detailed Geography
2007 Economic Census
Key Dates
     Economic Census
      Data Collection

4.7 million establishments
     Large, mid-size employers
     Sample of small employers

Paper or electronic reporting

550 versions of the form
Schedule for 2007 Census
        Reports
        Public Sector Uses


• Benchmarking
• Tracking economic change
• Attracting new businesses
• Assisting business
  development
          Private Sector Uses

Study your industry
    Market share
    Product trends
    Strategic planning


Study business markets
    Site locations
    Sales territories
    Forecasting sales
                         Where are my
                         customers? suppliers?
                         competitors?
Industry
Classificatio
n
NAICS

   North
   American
   Industry
   Classification
   System
                 NAICS Hierarchy


                           5-Level Hierarchy



    Level                          Example

Sector            51       Information
Sub-Sector        515      Broadcasting (except Internet)
Industry Group    5151     Radio and Television Broadcasting
Industry          51511    Radio Broadcasting
U.S. Industry     515112   Radio Stations
           Assembling Time Series



SIC     1987 1992 (1997)

NAICS              1997 2002 2007 2012
              Changes for NAICS 2007

Sector                   Disappearing           New industries
                         Industries
Manufacturing            Laboratory apparatus
Information              Paging
                         Cable program distr.
                         ISPs
                         Web search portals
Real Estate & Rental     REITs
Professional,                                   Biotech R&D
Scientific & Technical
Administrative & …                              Executive search
    Establishments vs.
    Companies
Establishment - A store, warehouse, factory, or
other type of business at a single physical location

Company (or Firm) - One or more establishments
under common ownership or control
S
       Exercise 1



P In what industry would you
find Hotels (except casinos) and
Motels?
      Economic Census Coverage

Sector contribution to GDP
              What’s NOT Covered
            in the Economic Census

Whole Industries                 Partial Exclusions:
Excluded and                     Public utilities
covered elsewhere:               Post exchanges
11: Agriculture, forestry…       Gov’t Owned Buses, subways
482: Rail transportation         Gov’t Owned Ambulance services
525: Funds, trusts
6111-6113: Schools & colleges    Whole Industries
81393: Labor Unions
                                 Excluded:
81394: Political organizations
                                 8131: Religious organizations (not
814: Private Households          covered elsewhere)
92: Public administration
Economic
Census
Geography
  Economic Census Geography


U.S.
States
Metro areas
Counties
Places
ZIP Codes (not in the Geographic Area Series)
MAs




      http://www.census.gov/econ/census07/pdf/maps/hi/state/04000us48m.pd
         Econ Census Geographic Coverage
                                Sector                        State   MA's   Coun-   Places    ZIP
                                                                s             ties            Code
                                                                                                s

21: Mining                                                     X
22: Utilities                                                  X       X
23: Construction                                               X
31-33: Manufacturing                                           X       X      X        X
42: Wholesale Trade                                            X       X      X        X
44-45: Retail Trade                                            X       X      X        X       X
48-49: Transportation and Warehousing                          X       X
51: Information                                                X       X      X        X
52: Finance and Insurance                                      X       X
53: Real Estate and Rental and Leasing                         X       X      X        X
54: Professional, Scientific, and Technical Services           X       X      X        X       X
55: Management of Companies and Enterprise                     X
56: Admin. and Support and Waste Management and Remediation    X       X      X        X       X
Services
61: Educational Services                                       X       X      X        X       X
62: Health Care and Social Assistance                          X       X      X        X       X
71: Arts, Entertainment and Recreation                         X       X      X        X       X
72: Accommodation and Food Services                            X       X      X        X       X
81: Other Services (Except Public Administration)              X       X      X        X       X
Places in the 2007 Economic
Census
• 2002 criterion: Incorporated cities with 2,500+
  inhabitants

• 2007: Incorporated cities or CDPs
  – With 5,000+ inhabitants (from pop estimates) OR
  – With 5,000+ workers (from Census 2000)

       Texas                       Number

       2007 places added               42
       2002 places dropped             145
       Net change                     -103
*http://www.census.gov/econ/census07/pdf/state/Texaspdf
Economic
Census
Products
Schedule for 2007 Census
        Reports
EC07->NotifyMe
Email response from Notify-Me System
Schedule for 2007 Census
        Reports
   Subject and Summary Reports
PSeparate reports for each sector
PIn service-producing sectors
 < Product lines
   B State data for many industries
   B Metro data for wholesale, retail, accommodations only
 < Establishment and firm size
 < Miscellaneous subjects
   B limited state data
                    Bridge Tables
P 1997: Bridge between NAICS and SIC
P 2002: Bridge between NAICS 02 and NAICS 97
P 2007: Bridge between NAICS 07 and NAICS 02
P National data only; Basis for converting other data
        Comparative Statistics
PEconomy-wide
PNo sub-state geography
PFor 1997, showed SICs by State
PFor 2002, showed NAICS 1997 by state
PFor 2007, will show NAICS 2002 by state
         ZIP Code Statistics

•Establishment counts by receipt size
•Complemented by ZIP Code Business
Patterns
•Limited to 8 of the 18 sectors
          Other Reports

PEconomic Census of Island Areas
PBusiness Expenses
PNonemployer Statistics
PSurvey of Business Owners
PCommodity Flow Survey
PFranchise Report
            Nonemployers
P Businesses with no paid employees
P Account for
  <75% of all businesses
  <under 4% of all sales




    Firms                  Sales or Receipts
       Nonemployer Statistics
PU.S., State, county & metro data
PNonemployers are published in
     PNonemployer Statistics (annual)
     P2007 Economy-Wide Key Statistics
PExcluded from other census reports
       Survey of Business
       Owners
                     (Formerly the surveys of
•   Black        Minority- and Women-Owned
•   Hispanic             Business Enterprises)
•   American Indians and Alaska Natives
•   Asians and Pacific Islanders
•   Company Summary
•   Women
•   Veterans
•   Characteristics of Business Owners
SBO includes Nonemployers
P“All Firms”    PMost census
includes        figures limited to
employers and   “Firms with paid
nonemployers    employees”
2007 SBO Report Schedule
 What’s New for SBO in
 2007
•    scheduled mid-2010 to mid-2011
•For all areas
  •Addition of total minority figures
•For the nation and states
  •Characteristics of Business Owners
     •age, education, hours worked, disability
     •New: born in US; year business acquired
  •Characteristics of Businesses
     •home-based, family-owned, franchising, financing
     •New: outsourcing, fringe benefits, e-commerce
  •Characteristics of Veteran Business Owners
  •Characteristics of Veteran-Owned Business
      Commodity Flow Survey
• Movement of goods in the U.S. – origin,
destination, mode of transport
• Covers selected sectors and industries
• Tabbed by commodity/other dimensions
• Exports and Hazardous Materials
What’s New: 2007 Economic
Census
• Several revised industry classifications
• More detailed product lines for service industries
  North American Product Classification System (NAPCS)
• Data for Census Designated Places, more townships,
  fewer small places
• Non-employers added to the Economy-Wide Key
  Statistics (EWKS)
• Survey of Business Owners
   – Veteran-owned businesses;
   – Outsourcing; e-commerce
• New Data:
   – Pension and other fringe benefits; Franchising
• NotifyMe service as data become available
• Fewer publication formats
   – American FactFinder (AFF) only
              Media


< Printed reports
< PDFs on the Internet
< CD-ROMs or DVD-ROMs
< Drill-down tables on the Internet


< Interactive American Factfinder
< FTP download
display
Entering search term
       Recap: AFF Functions

•Selecting a file
•Filter Rows: Narrow the data to an industry or area
•Options: Sorting data lines, selecting columns, etc.
•Definitions
•Print / Download
    AFF Feature: Selecting Files



                         Multi-sector data




                         Sector-specific data
Search
AFF Feature: Filter Rows




                Filter within a data set
AFF Feature: Options



                   Columns:
                   (show/hide/create/
                   move columns)

                   Rows: sort data
AFF Feature: Definitions


                     Access to
                     definitions,
                     text, maps
AFF Feature: Print/Download
         Exercise 2a:

P What were the total 2007 receipts
in Dallas County of
  P7211 Traveler Accommodation
  P72111 Hotels
  P72112 Casino Hotels
  P 72119 Other Traveler Accommodation

PTo get a total, add sales for both
employers and nonemployers together
       Exercise 2b:

P Rank all counties in Texas (and
the state as a whole) by the sales
of traveler accommodations
(employers only)

P Which county is ranked first?
                    Data Disclosure
• U.S. Code, Title 13, prohibits release of data that would disclose the
information about individual companies
• “Primary” and “complementary” disclosure
• Data suppressed with “(D)” in tables/files
             Data Disclosure


• Establishment counts and employment range are permitted
               Data Disclosure

• Higher level totals get preference
Data Withheld for Other Reasons
• Publication minimum not met
  - Data not shown in data files
Exercise 2b (cont.)
    AFF Feature: Selecting Files



                         Multi-sector data




                         Sector-specific data
Search
http://www.census.gov/econ/census07/
User GuideàGeography
User Guide GeographyàMaps
* Map illustration
               5-year intervals
Local Area     –Economic Census
               –Survey of Business Owners
Data about     –Commodity Flow Survey
Businesses
               Annual
               –County Business Patterns
-- more than   –Statistics of U.S. Business
               –Nonemployer Statistics
the census
               Quarterly
                Quarterly Workforce Indicators
www.census.gov/econ/
www.census.gov/econ/
http://www.census.gov/econ/industry/current/c62211.htm
http://www.census.gov/econ/industry/ec07/a62211.htm
http://www.census.gov/econ/industry/hist/h62211.htm
http://www.census.gov/econ/industry/def/d62211.htm
Annual Econ Data in AFF
* SUSB US->state
Excel chart from QWI data
           Comparing QWI and
           CBP
                       QWI                     CBP
Frequency      Quarterly              Annual
Time series    Varies by state        To 1986 (on CD)
                                      To 1994 (on web)
Geography      Counties, MSAs         Counties, MSAs, ZIP
                                      Codes
Industry       4-digit NAICS          6-digit NAICS
Scope          All employers except   Private non-farm
               Feds                   employers
Data items     Employment, wages,     Employment, payroll,
               job flows, age, sex    estabs
Source         QCEW, UI, model-       Payroll tax and Company
               based estimation       Organization Survey
  What Next?

 PSee brochure

 PDo exercises
  for your own
  area or industry

 PReview slide show and text
www.census.gov/econ/census07/www/conferences/conference_materials.html

 PTell your colleagues
  Questions?
      Andy Hait
      (301)763-6747
Andrew.W.Hait@census.gov


    John Medina
      (301)763-2557
John.A.Medina@census.gov

   General Information
      877-790-1876
    econ@census.gov

				
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