Exhibitor Prospectus - Association of Water Technologies

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					Exhibitor Prospectus

                       October 29 – November 1, 2014
                       Omni Fort Worth and Fort Worth
                       Convention Center  Fort Worth, TX

             Annual Convention
             and Exposition
Benefits of Exhibiting
Contact new prospects and generate leads.
Promote company image and maximize market exposure.
Discuss the needs of your clients first-hand and demonstrate the solutions offered by your company.
Research competition and develop ways to differentiate your company.
Gain insight into market trends to aid in your strategic planning.
Test new products or services at the customer level.
Develop your database to strengthen your overall sales and marketing programs.
Build relationships with an audience of qualified buyers.

   Who is AWT?                                                                       550+ companies representing over
                                                                                     3,000 professionals
      The Association of Water
      Technologies (AWT) is a
      trade group of 550 companies
      dedicated to the highest
      standards of performance in the
      water treatment industry. Our
      members work with industrial
      and commercial facilities to
      provide heat transfer services for
      industrial processes and comfort
      heating/cooling. They work to                         Who Should Exhibit?
      control scale, corrosion, and
                                                            Exhibitors at AWT’s Exposition are suppliers and distributors of
      microbiological fouling.                              products and services that are vital to the continued growth and success
                                                            of water treatment companies.
      AWT’s 2014 Exposition is
      designed to allow key players                         The AWT Annual Convention and Exposition attracts buyers in the
      from water treatment companies                        water treatment industry who are looking for realistic, cost-effective
                                                            solutions to their particular needs and challenges. This is an opportunity
      to meet leading industry
                                                            to meet with a wide-ranging group of companies in terms of size,
      suppliers like you. You won’t                         geographic location, and products and services used. Network with
      want to miss the chance to make                       more than 1,000 water treatment professionals who want to make the
      hundreds of sales calls—all on                        most of their investment. Attendees of the AWT Annual Convention
      the trade show floor.                                 and Exposition embrace this as a place to conduct business and network.

                                 Exhibitor Prospectus   2   AW T 2014 A nnual Convention and Exposition
                                                                            October 29– November 1, 2014
                                                                             Omni Fort Worth and Fort Worth
                                                                           Convention Center  Fort Worth, TX

2012 Attendee Stats
77 Non-member attendees 381 First-time attendees
368 Different companies represented 27 Companies sent staff to their first AWT Convention

2012 Exhibitor Stats
23 First-time exhibiting companies
88 Companies exhibiting three or more times in the last five years     998 1,026
109 Exhibiting companies purchased 135 booths                      925
103% Of exhibit floor sold

         Past Convention Attendance
                                                                                                     2010         2011     2012

 Strengthen your branding and business relationships with sponsorships that work!
 Differentiate your company from the competition and generate more qualified leads                                      Opportunities are limited and
 by sponsoring highly visible items and events that are seen by all attendees. Through                                are available on a first-come,
 sponsorships, you reach key customers and prospects in a professional B2B setting.                                first-served basis. Sponsorships
                                                                                                                   are available and open to any
All 2014 Convention sponsors will                                                                                  company. We have a wide range
enjoy the following benefits:                                                                                      of offerings available to fit your
                                                                                                                   budget and marketing needs. For
 Enhanced visibility to about 1,000 Convention attendees, including potential customers
                                                                                                                   more information, contact Angela
  that represent over $500 million in water treatment sales per year!
                                                                                                                   Pike at
 Recognition in the official registration brochure (if contract and payment are received
  by Friday, April 25).
 Recognition in the The Analyst magazine and monthly e-newsletter, the AWTGram.
 Recognition in the Convention Notebook.
 Recognition on site at the Convention with your company name or logo on signage,
                                                                                                                  Sign up today!
  in PowerPoint recognition slides shown in meeting rooms between sessions, at the
  registration area, and at the Annual Reception and Awards Dinner.

                                          Exhibitor Prospectus   3   AW T 2014 Annual Convention and Exposition
                                                                                          October 29– November 1, 2014
Exhibitor Information                                                                      Omni Fort Worth and Fort Worth
                                                                                         Convention Center  Fort Worth, TX

Important 2014 Dates to Remember                                                             Commercial Corner
Priority Points Advance Deadline                            Friday, February 14              Want to highlight a new product or talk more in depth
Initial Booth Assignment Notification                       Monday, March 31
                                                                                             about what your company offers? These 20-minute
                                                                                             presentations are an excellent opportunity to
Exhibitor Service Kit Emailed                               Friday, May 30
                                                                                             convene an audience to promote your products
                                                                                             and services. Each Commercial Corner receives
Exposition Hours                                                                             exclusive meeting space and one time slot during
Exhibitor Move-In               Tuesday, October 28            11:00 am – 5:00 pm            the AWT Annual Convention, scheduled during
                                Wednesday, October 29          8:00 am – 2:00 pm             uncontested time.
Exposition Hours                Wednesday, October 29          4:00 pm – 7:00 pm             These mini presentations can be more commercial in nature,
                                Thursday, October 30           11:00 am – 2:00 pm            meaning that a paper is not required and the material is not
                                                               2:00 pm – 4:00 pm             included with the Convention material. Commercial Corners
                                                               (by appointment only)         are open to both exhibiting and non-exhibiting companies.
                                                               4:00 pm – 7:00 pm             Space is limited to the first eight (8) companies.
                                Friday, October 31             10:00 am – 2:00 pm
Exhibitors’ Meeting             Friday, October 31             9:00 am – 9:45 am              Exhibiting Company                                  $750
Exhibit Hall Teardown           Friday, October 31             2:00 pm – 7:00 pm              Non-Exhibiting Company                              $1,200

General Booth Information
Booth Sizes                   Member Booth Fee           Non-Member Booth Fee
10' x 10'*                            $1,700                        $2,550
10' x 20'**                           $2,525                        $3,815
10' x 30'***                          $3,350                        $5,080
20' x 20' Island****                  $4,900                        $7,925
*(1) Complimentary full conference registration and (1) complimentary booth staff
**(1) Complimentary full conference registration and (2) complimentary booth staff
***(1) Complimentary full conference registration and (3) complimentary booth staff
****(2) Complimentary full conference registrations and (4) complimentary booth staff

Additional exhibitor staff is $150/person.
Included in the booth space rate:
• 8' back wall • 3' side wall • An identification sign

                                          Additional signs and furniture
                                          may be ordered from the official
                                          decorator, NexxtShow. Signs may
                                          not block view or tower above booth.
                                          All signs that are rigged above                                     Hotel Information
                                          10' require AWT staff approval.                                    Omni Fort Worth Hotel   Room Rate: $189 single/
                                          Each exhibit should be installed                                   1300 Houston Street     double. Please mention
                                          so as not to obstruct the view of                                  Fort Worth, TX 76102    “AWT” to obtain the
                                          or interfere with the exhibits of                                                          discounted rate.
                                          others. Exhibitors shall not erect or                              Phone: (817) 535-6664
                                          maintain a back wall higher than                                                           Reservations Deadline:
                                          10' or side walls over 3' in height.                                                       Friday, October 3, 2014
   AWT uses a hardwall
                                          All solid opaque structures will be
   system for all booths
   as part of the standard                confined to within 3' of the back line
   package.                               of the exhibitor’s space.

   Exhibitor Support Services
   Email Phone (877) 836-3131

                                                        Exhibitor Prospectus   4   AW T 2014 A nnual Convention and Exposition
                                                                       October 29– November 1, 2014
Exhibitor Floorplan                                                     Omni Fort Worth and Fort Worth
                                                                      Convention Center  Fort Worth, TX

                              Food & Beverage

    643       642      543    542    443                                       342    243

    641       640      541   540      441                                     340     241


    637       636      537                                                     336    237

    635       634      535            435            434        335            334    235

    633                                              432        333                                  232     133

    631       630      531    530     431            430        331                                  230     131

    629       628      529    528    429             428        329                   229            228     129

    625       624      525                           424        325            324    225
                                                                                                        Food &
    623        622     523            423            422        323            322    223              Beverage

    621                                              420        321                                                 120

    619                       518     419             418       319                                  218     119    118

    617                517    516     417            416        317                    217           216     117    116

    613        612     513    512     413             412       313            312    213            212     113    112

     611       610     511    510     411            410        311            310     211           210     111    110

    609       608      509    508    409             408        309           308     209            208     109    108

    607       606      507   506     407             406        307           306     207            206     107    106

    603                       502    403                                       302    203            202     103    102

    601                501   500      401                       301           300     201            200     101    100


  Questions and Information
                                                                                               End caps are not available.
  Exhibit Questions                              
  Barbara Bienkowski                                       (240) 404-6481                      For example: 401/500 is not an
  Membership/Sponsorship Questions                                      acceptable booth selection.
  Angela Pike – Senior Member Services Manager (240) 404-6477

                                    Exhibitor Prospectus    5   AW T 2014 Annual Convention and Exposition
                                                                                         October 29– November 1, 2014
Terms and Conditions                                                                   Omni Fort Worth and Fort Worth
                                                                                     Convention Center  Fort Worth, TX

Space Assignment                            be assigned to the labor contractor for        Exhibitors are advised to secure insur-      its products to the target audience in
Preference for space assignment will be     uncrating and erecting to facilitate crate     ance coverage for personnel, products,       the most effective manner.
awarded to previous exhibitors based        removal and initial cleaning prior to the      and exhibits at their own expense. Such
on priority points. Priority points are     exhibit hall opening. Charges will be          coverage can usually be provided by          Payment and Refunds
determined based on several factors,        billed to the exhibitor. Permission for        requesting a rider to the company’s          No booth assignments will be made
including participating in previous         late set-up on Wednesday, October 29           existing policy, if coverage is not          until full payment and a complete
expositions, sponsoring an event at         will be handled on a per request basis         already in force.                            application form have been received.
the Convention, advertising and/or          with 30 days written notice given to           Exhibitors shall be bound by the terms       Cancellations must be submitted in
having an article in The Analyst, and/or    AWT staff. No exhibit may be erected           of the contract held by AWT with the         writing to:
presenting a paper at the Convention.       during open Exposition hours.                  Fort Worth Convention Center. Exhib-
More weight is given to being active                                                                                                    AWT Headquarters
                                            Dismantling of exhibits and packing            itors agree to indemnify, hold harmless,
within the past five years.                                                                                                             9707 Key West Avenue, Suite 100
                                            of equipment may not begin until after         and defend AWT and its officers, direc-
                                                                                                                                        Rockville, MD 20850
All exhibit space is assigned using         2:00 pm, Friday, October 31. Exhibi-           tors, volunteers, employees, agents,
                                                                                                                                        Fax: (301) 990-9771
priority points and then on a first-come,   tors who dismantle their booths prior          and sponsors, and the Fort Worth
                                                                                           Convention Center and its respective         Email:
first-served basis. Please list six (6)     to the announced closing risk losing
booth choices. In the event that all your   their priority points and future exhibit       members, officers, directors, agents, and    Cancellations received by Friday,
choices have been previously assigned,      invitations. All exhibits must be packed       employees from and against any and           August 22, 2014, will receive a 50%
we will call you prior to space assign-     and ready for removal from the exhibit         all liabilities, damages, actions, costs,    refund. No refunds will be made after
ment. Applications received without         area no later than 7:00 pm, Friday,            losses, claims, and expenses, including      Friday, August 22, 2014. Please note:
full payment will not be processed.         October 31.                                    reasonable attorney’s fees, on account       If the exhibitor reduces the space
Payment for space must be received                                                         of personal injury, death, or damage         reserved, the cancellation clause will
in U.S. dollars.                            Exhibitor’s Service E-Kit                      to or loss of property or profits arising    apply to that portion of the space
                                            A complete Exhibitor’s Service E-Kit,          out of or resulting, in whole or in part,    cancelled.
Priority points only apply to exhibitors                                                   from any act of omission, negligence,
who return their contract and full pay-     containing all the necessary order
                                            forms for drayage, electrical, furniture       fault, or violation of law or ordinance of   Exhibit Hall Conduct
ment by Friday, February 14, 2014. If                                                      the exhibitor or its employees, agents,
                                            rental, carpeting, cleaning, etc., will be                                                  Exhibitors agree to abide by all perti-
two companies have the same number                                                         subcontractor, or invitees or any other
                                            available online. Information will be                                                       nent laws, ordinances, rules, regula-
of points in the priority listing, booth                                                   person entering the facility with the
                                            emailed to each exhibitor by Nexxt-                                                         tions, and codes of duly authorized
space will be assigned according to the                                                    implied or express permission of the
                                            Show, the general contractor/decorator,                                                     local, state, and federal governing
date the contract is received. Compa-                                                      exhibitor. Such indemnification by
                                            by Friday, May 30. Orders should be                                                         bodies concerning fire, safety, and
nies not having priority points will be                                                    the exhibitor shall apply unless such
                                            submitted by Monday, September 29                                                           health, together with the rules and
assigned booth space according to the                                                      damage or injury results from the
                                            to receive discounted rates.                                                                regulations of the operations and/or
date their contract and full payment are                                                   sole negligence, gross negligence, or        owners of the exhibition facility.
received. After February 14, space will                                                    willful misconduct of the exhibitor,
be assigned upon receipt of the contract    Exhibitor Giveaways                                                                         Exhibit space must be fully operational
                                                                                           its employees, or its subcontractors.
and full payment.                           Exhibitors are allowed to distribute                                                        and staffed during published exhibit
                                            giveaways at their booth(s). Exhibi-           Children/young adults under the age          hours.
Exhibitors wishing to avoid assign-         tors must confine their activities to the      of 16 are not permitted on the exhibit
ment of space adjacent to a particular      space for which they have contracted;          floor during installation and disman-        Exhibitors will use the assigned exhibit
competitor should indicate so on their      this includes the distribution of printed      tling hours.                                 space solely for the purposes of exhibit
application; careful consideration          materials.                                                                                  displays and meetings. Exhibitors will
will be given to such requests. AWT                                                        Sound                                        not permit the space to be used for
reserves the right to change assigned       Hospitality Events                             Public address systems are not permit-       any unlawful purpose or in any man-
space allocations.                          Exhibitors agree not to host hospitality       ted. The noise level from any demon-         ner as to injure persons or property
                                            suites during the Annual Convention.           strations or sound system should be          in or near the exhibit space hereby
Subletting Space                            Exhibitors also agree not to have any          kept to a minimum and should not             assigned. Management reserves the
No exhibitor shall assign, sublet, or       entertainment or other functions for           interfere with others. Electrical or         right to restrict exhibits that, because
apportion all or any part of the space      large, organized groups during the             mechanical apparatus must be muffled         of noise, method of operation, or any
assigned, or have representatives, prod-    course of the Convention. This non-            so that noise does not interfere with        other reason, become objectionable
ucts, or materials from companies other     competition provision also applies to          other exhibitors. AWT reserves the           or otherwise detract from, or are out
than its own in said exhibit without the                                                   right to determine at what point sound       of keeping with, the character of the
                                            private demonstrations, facilities tours,
written consent of AWT.                                                                    constitutes interference with others.        Exposition as a whole. The materials
                                            etc. Exhibitors agree that these activi-
                                            ties detract from the overall merit of                                                      and conduct of all exhibitors are subject
Installation and Dismantling                the show. The types of activities listed       Agreement                                    to the approval of management, which
of Exhibits                                 above are prohibited unless approved           By signing the space application incor-      reserves the right to require modifi-
The exhibit hall will be open on            in writing by AWT.                             porating these terms by references, the      cation to any exhibit that is deemed
Tuesday, October 28, from 11:00 am                                                         exhibitor agrees to abide by these rules     inappropriate for the Exposition.
– 5:00 pm for exhibitor move-in, and        Liability and Insurance                        and regulations and the decisions of         All exhibitor representatives should
on Wednesday, October 29, from 8:00         AWT and its officers, directors,               AWT. This contract will become bind-         conduct themselves professionally.
am – 2:00 pm for final preparations,        volunteers, employees, agents, and             ing for both the exhibitor and AWT           Exhibitors must treat all attendees
such as lighting, powering of equip-        sponsors are not responsible or liable         upon its acceptance by AWT staff.            equally and with respect. The AWT
ment, etc.                                  for damage to the exhibitor’s prop-            These terms and conditions have been         Convention and Exposition is a friendly
At 2:00 pm, on Wednesday, October           erty, owned or rented, his personnel           developed to offer each exhibitor equal-     show. Exhibitors should avoid remarks
29, an inspection will be made. Exhib-      or invitees, or that of his employees          ity regardless of size. Each exhibit-        or actions toward other companies
its that are obviously not being set up     or agents, from personal injury, fire,         ing company should be given equal            that are defamatory, abusive, profane,
and have no representative present will     theft, or any other cause.                     opportunity, within reason, to present       threatening, offensive, or illegal.

                                                    Exhibitor Prospectus   6   AW T 2014 A nnual Convention and Exposition
Application & Contract for Exhibit Space
October 29– November 1, 2014  Omni Fort Worth and Fort Worth Convention Center  Fort Worth, TX

Priority Points Deadline:                                        3 Booth Fees                                                          5 Total Fees
Must be received by Friday, February 14, 2014.
                                                            We understand that space will be rented according to                   Booth Fee                                        $
  1 Administrative Contact Information                      the following fee structure (please check one):
                                                                  Booth Size                  Member               Non-Member
                                                                                                                                   Additional Booth Staff
Administrative Contact Name                                          10'x10'                  o $1,700                  o $2,550
                                                             Includes:   (1) complimentary full convention registration and        @ $150/person                                    $
                                                                         (1) complimentary booth staff
Administrative Contact Telephone
                                                                    10'x20'                   o $2,525                  o $3,815   Commercial Corner Presentation
                                                             Includes:   (1) complimentary full convention registration and
Administrative Contact Email                                             (2) complimentary booth staff
                                                                                                                                   @ $750 (Exhibiting Company)                      $
                                                                    10'x30'                   o $3,350                  o $5,080
  2 Promotional Contact Information                          Includes:   (1) complimentary full convention registration and        @ $1,200 (Non-Exhibiting Company) $
                                                                         (3) complimentary booth staff
The following information will be used in all                    20'x20' Island               o $4,900                  o $7,925
Convention promotional material.                                                                                                   TOTAL DUE                                        $
                                                             Includes:   (2) complimentary full convention registrations and
                                                                         (4) complimentary booth staff

Exhibiting Company Name                                     Booth Selection: Select space as shown on the floor plan.                  6 Authorization
                                                            End caps are not available.                                            I am an authorized representative of the company,
Promotional Contact Name                                                                                                           with the full power and authority to sign and
                                                            1st choice                                     4th choice
                                                                                                                                   deliver this application. The company listed on this
Address                                                                                                                            application agrees to comply with all policies, rules,
                                                            2nd choice                                     5th choice              and regulations contained in the 2014 Exhibitor
City                               State       Zip                                                                                 Prospectus, and all policies, rules, and regulations
                                                            3rd choice                                     6th choice
                                                                                                                                   adopted after the publication of the Prospectus, which
                                                                                                                                   we accept as part of the agreement.
                                                            Booth Separation: Companies from which we
                                                            desire booth separation (identify by company name,
Telephone                          Fax                      NOT by products displayed). Booth separation is
                                                                                                                                   Authorized Signature Required   Date
                                                            not guaranteed. Should booth separation supersede
                                                            location requested? o YES o NO
                                                            1)                                                                         7 Payment Information
                                                                                                                                   In order to secure an exhibit booth, full payment
                                                                                                                                   must be received with this application.
Exhibit Description and Company Logo
Describe in 50 words or less, exactly as you want it        3)                                                                     o Check Enclosed
to appear in the official promotions, the products or                                                                              o Visa o MasterCard o American Express
services to be exhibited.                                        4 Booth Staff
                                                            Complimentary Full Registration
                                                                                                                                   Name on Card
                                                            Each registration includes one complimentary ticket
                                                            to the Annual Reception and Awards Dinner.
                                                                                                                                   Card #
                                                            1) Name                                        Email

Please also send your company logo in high resolution
                                                            2) Name (for 20'x 20' only)                    Email
JPG, EPS, TIF or PDF to Barbara Bienkowski                                                                                         Security Code                          Expiration Date

at Logos are placed on the             Complimentary Booth Staff
Convention website.                                         (1) Exhibitor Badge for each 10’x10’ space purchased.
                                                                                                                                   Signature                              Date
Company Category: Please check the category that
best describes your company:                                1) Name (for 10'x10' only)                     Email

o Chemical o Equipment o Other                                                                                                     Return signed application and payment to:

Cancellation and Refund Policy:
                                                            2) Name (for 10'x20' only)                     Email                   AWT, Attention: Barbara Bienkowski
Cancellations must be submitted in writing to:                                                                                     9707 Key West Avenue, Suite 100
                                                            3) Name (for 10'x30' only)                     Email                   Rockville, MD 20850
AWT Headquarters
9707 Key West Avenue, Suite 100                                                                                                    Telephone             (240) 404-6478
Rockville, MD 20850                                         4) Name (for 20'x20' only)                     Email
Fax: (301) 990-9771                                                                                                                Fax                   (301) 990-9771
Email:                                  Additional Booth Staff @ $150/person.
Cancellations received by Friday, August 22, 2014,          Attach additional sheets, if necessary.
                                                                                                                                       8 Questions
will receive a 50% refund. No refunds will be made
after Friday, August 22, 2014. Please note: If the          1) Name                                        Email                   Please email or telephone Barbara Bienkowski
exhibitor reduces the space reserved, the cancellation                                                                             with any questions at,
clause will apply to that portion of the space cancelled.   2) Name                                        Email                   (240) 404-6478.

                                                       Exhibitor Prospectus       7       AW T 2014 Annual Convention and Exposition

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