Bill Barhydt President, CEO
m-Via makes it safe, easy and cheap for unbanked consumers to send and receive money.
“Think PayPal for the unbanked with viral distribution via SMS.”
A Tale of Two People
José Ramirez Salinas, CA Maria Ramirez Morelia, Mexico
Family from Morelia, MX José working in US 10 months per year Sends $5000 home every year Maria responsible for extended family
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Jose Ramirez
Sending money home to Maria
• Jose pays $20 fee every time he sends money to Maria
• When Maria has an emergency Jose can’t send her $20 – too expensive • Jose doesn’t have a bank account
• Fears for Maria’s safety
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Maria Ramirez
Receiving money in Mexico
• Maria takes care of her family • She’s scared going into town
• It’s a 90 min bus ride round trip to pick up money in town • She was robbed twice last year picking up money
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Migrants in the USA Mexico Philippines China India
37,594,000 11,541,000 1,638,000 1,551,000 1,519,000
Sources: US Census, Migration Policy Institute, The World Bank, Banco de Mexico, UN
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A huge market ripe for compression and new efficiencies Generated $4.1B in C2C Revenue Via 167 Million C2C Transactions (in 2007) $24+ per transaction!! (Transaction Fee + FX Fee) Represents ~20% of money transfer market
Money Transfer Market Today
95% of senders in US have a mobile phone
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M-Via Mobile Money Network
Cross border money transfer via SMS
Viral (p2p) mobile wallet accounts Every phone is an ATM Convenient and safe cash in/out POS and ATM cash-out (no card)
Pricing Options: $14.95 per month unlimited ANY amount 1% FX fee US$ to MX$
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M-Via Mobile Money Network
How it works…
Safe, Fast, Easy & Affordable
Make purchases Or send money to anyone via text
Initiate remit in US via Mobile Phone
Get money at a local ATM NO CARD required! Receive money in MX via Mobile Wallet
Drop off cash at local wireless retailer
Get money at a local retailer NO CARD required!
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An Entirely New Category of Money Transfer
1. Solving the “last mile” problem for the recipient
2. Enabling micro-remits and purchases at retail 3. Creating a massive retail “cash drop off” network
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• Now in 95 stores in California • Launching in TX, AZ, IL, NY, NJ in H1 2010
• Week over week growth of 15% since June 1
• Key Partners in US &LatAm
Platinum, ProStar, TSYS, Banorte, Bansefi, Inbursa, Cardtronics, Diestel
• Production mWallet in 100+ stores on Dec1
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95 Active Money Agent “Hot Spots”
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What’s Next for m-Via
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Why we’re here…
• Wireless retail partnerships
– carrier owned and master agents
• International partnerships (India, China, Middle East) • Carriers interesting in deploying financial services
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Contact Information
Bill Barhydt President, CEO bill@m-via.com +1 (650) 488-3560
M-Via, Inc. 440 N. Wolfe Rd Sunnyvale, CA 94085
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