NOVO_Product Info Questionnaire

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NOVO_Product Info Questionnaire Powered By Docstoc
					NOVO Pharmaceuticals Limited

                                          Price
NOVO & ITS MARKET

   1) Novo’s Market
      Positioning:-

       Average Price:

       Total Volume:

                                                                                                      Volume

   2) Who are your close competitors for each product / category?

   3) What is the total market for your target market? How do you plan to increase your share?

   4) Why/how is NOVO different from its competitors? What are its competitive plus strategic
      advantages?
      - Price vs. imported vs. local competitors
      - Barriers to entry + exit
      - Knowledge of product + market (experience)

   5) What is your short-term strategy? Long-term strategy?




PELLETS

   1) Who else produces pellets in this industry? (Why so little existing /Why enter if so many?)

   2) Who are your customers (existing vs. potential)? Why NOVO over others?

   3) What raw material is required for this? Where do you source them from?

   4) What is the functionality of pellets and how is its versatility (generic vs. specific usage)?

   5) What are its competitive plus strategic advantages?
      - Price vs. imported vs. local competitors
      - Barriers to entry + exit
      - Knowledge of product + market (experience)
   6) What is the goal with this line of business? By when do you aim to achieve it?




OTHER INITIATIVES: E.g. Insulin, animal products, etc.

   1) Who else produces these in this industry? (Why so little existing /Why enter if so many?)

   2) What raw material is required for this? Where do you source them from?

   3) What is the functionality of pellets and how is its versatility (generic vs. specific usage)?

   4) What are its competitive plus strategic advantages?
      - Price vs. imported vs. local competitors
      - Barriers to entry + exit
      - Knowledge of product + market (experience)

   5) What is the goal with this line of business? By when do you aim to achieve it?

				
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