This is an agreement between a publicist and a client that wants to hire the publicist. A
publicist can be used to market a business, market an individual, publicize a product
release or company event, and much more. Customize the services that will be
provided, the publicist’s fees, the length of the agreement, and much more. This
agreement is ideal for individuals or small businesses that want to hire a publicist to
market or advertise their business. In addition, this agreement can be used by publicists
that want to use a thorough and detailed agreement with their clients.
PUBLICIST SERVICES AGREEMENT
THIS PUBLICIST SERVICES AGREEMENT (hereinafter referred to as the “Agreement”) is
hereby made and entered as of ________________ [Instructions: Insert the date of this
agreement] by and between ____________________ [Instructions: Insert the Publicist’s
name] (hereinafter referred to as the “Publicist”), with an address of
________________________________ [Instructions: Insert the Publicist’s address] and
____________________ [Instructions: Insert the name of the Client] (hereinafter referred to
as the “Client”), with an address of ________________________________. [Instructions:
Insert the address of Client]
WHEREAS, The Client is engaged in the business of developing and marketing
______________________________________________. [Instructions: Insert what the Client
wants to market or publicize]
WHEREAS, Publicist possesses certain skills, experience and knowledge in providing publicity
and public relations services;
WHEREAS, The Client desires to engage Publicist to serve as its publicity agent, on the terms
and condition set forth herein.
NOW, THEREFORE, in consideration of the mutual covenants herein set forth, the Client and
Publicist hereby agree as follows:
1. ENGAGEMENT, DUTIES AND TERM
1.1 Engagement. The Client hereby engages the Publicist on a non-exclusive basis and
Publicist hereby accepts the engagement as an independent contractor of the Client. Publicist
agrees to render its services to the Client on the terms and conditions set forth in this Agreement.
1.2 Duties and Responsibilities of Publicist. During the term of this Agreement, Publicist’s
principal duties shall be:
(a) Implementing and overseeing the Client's publicity and public communications materials;
(b) Preparation of press releases and management of communications with the press, internet
sites and the public; and
(c) Scheduling and implementing general and financial public relations campaigns, and
placing articles and related copy in publications.
1.3 Term of the Agreement. The initial term of this Agreement shall be for
_______________ [Instructions: Insert the length of this agreement. e.g., three months, six
months, one year, etc.] commencing on ___________________ ____, ______ [Instructions:
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Insert the date when Publicist will start providing its services] (the “Effective Date”), unless
earlier terminated as provided herein.
2. OBLIGATIONS OF THE CLIENT AND OPERATIONS
2.1 The Client shall provide to Publicist copies of all of its promotional materials, brochures,
advertisements and market research and other information required by Publicist to perform
Publicist's duties hereunder.
2.2 Representatives (at the appropriate level) of the Client shall make themselves available to
all reasonably required meetings, events or telephone conferences arranged by Publicist.
3.1 Monthly Retainer. In consideration of Publicist's services provided to the Client
hereunder, the Client shall pay Publicist, at the end of each calendar month during the term of
this Agreement, $___________. [Instructions: Insert how much the Publicist will charge
3.2 Expenses. The Client shall reimburse Publicist for Publicist's expenses for entertainment,
parking, and other incidental expenses in performing Publicist Services, subject to prior written
approval by the Client.
4. INDEPENDENT PUBLICIST STATUS; INDEMNITY
4.1 Acknowledgment. The parties agree and acknowledge that the relationship created
hereby is one of independent contractors, and neither party may act as the agent or contract for
the other. The Client and Publicist shall not be considered as joint venturers or partners in any
4.2 Indemnification. The Publicist agrees to indemnify and hold the Client harmless from
and against all claims, damages, liabilities, costs and litigation expenses (including the expense
to investigate and defend any claims or litigation and pay attorneys' fees and costs of suit), as the
same are incurred, related to or arising out of the Publicist’s activities hereunder, except to the
extent that any claims, damage, liability or expense is found in a final judgment by a court of law
to have resulted from the Client’s willful misconduct or gross negligence.
5. GENERAL PROVISIONS
5.1 Arbitration. Any controversy or claim arising out of or relating to this Agreement or the
breach thereof, shall be settled by arbitration in accordance with the then existing rules of the
American Arbitration Association, and judgment upon the award rendered by the arbitrator(s)
may be entered in any Court having jurisdiction thereof. Such arbitration shall take place in
_____________________________, [Instructions: Insert the location of the arbitration]
unless otherwise agreed to in writing by the parties.
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5.2 Attorneys' Fees. If any legal action or arbitration or other proceeding is brought for the
enforcement of this Agreement or because of an alleged dispute, breach or default hereunder, the
successful or prevailing party shall be entitled to recover reasonable attorneys, fees and other
costs incurred in that action or proceeding in addition to any other relief to which it may be
5.3 Termination. The Client may terminate this Agreement upon written notice to Publicist in
the event the Client determines that the services by Publicist are ineffective or otherwise fail to
meet the needs of the Client. In the event of such termination, Publicist shall be entitled to a pro-
rata allotment of its service fees as specified hereunder.
5.4 Governing Law. This Agreement is executed and delivered within the State of
___________________. [Instructions: Insert the state’s laws that will govern the terms of
this agreement] This Agreement and the rights and liabilities of the parties shall in all respects
be interpreted, construed, enforced and governed by and under and in accordance with the laws
of the State of California applicable to agreements executed and to be fully performed
5.5 Waiver. The waiver by either party of a breach of any provision of this Agreement shall
not operate as or be construed as a continuing waiver or as a consent to or waiver of any
subsequent breach thereof.
5.6 Further Assurances. Each party hereto shall make, execute and deliver such other
instruments or documents as may be reasonably required in order to effectuate the purpose of
5.7 Severability. If any provision of this Agreement is unenforceable, invalid, or violates
applicable law, such provision shall be deemed stricken and shall not affect the enforceability of
any other provisions of this Agreement.
5.8 Entire Agreement. This Agreement constitutes the understanding of the parties and
supersedes my and all prior agreements and understandings whether oral or written between the
parties hereto; this Agreement may only be modified by an agreement in writing executed by
both of the parties hereto.
IN WITNESS WHEREOF, the parties hereto have duly executed this Agreement as of the day
and year first above written.
I have authority to bind the company.
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