The Future of the Meat Market in Saudi Arabia to 2017

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The Future of the Meat Market in Saudi Arabia to 2017


Reference Code: FD0630MR

Published: October 2013




     www.canadean-winesandspirits.com
                                                                               The Future of the Meat Market in Saudi Arabia to 2017
                                                                                                                                   Published: October 2013




Table of Contents

        1.      Introduction............................................................................................... 13
        1.1       What is this Report About?................................................................................. 13
        1.2       Definitions .......................................................................................................... 13
        1.2.1     This report provides 2012 actual sales; while forecasts are provided for 2013 – 2017 ... 13
        1.2.2     Category Definitions ..................................................................................................... 13
        1.2.3     Distribution Channel Definitions .................................................................................... 15
        1.2.4     Volume Units and Aggregations.................................................................................... 16
        1.2.5     CAGR Definition and Calculation .................................................................................. 16
        1.2.6     Graphical representation of Brands............................................................................... 17
        1.2.7     Exchange Rates ........................................................................................................... 17
        1.2.8     Methodology Summary ................................................................................................. 17
        2.      Saudi Arabia Meat Market Analysis, 2007–17 ........................................ 18
        2.1       Meat Value Analysis, 2007–17 ........................................................................... 18
        2.1.1     Overall Meat Market Value, 2007–17 ............................................................................ 18
        2.1.2     Meat Market Value by Category, 2007–17 .................................................................... 20
        2.1.3     Market Growth Dynamics by Value – Meat, 2007–17 .................................................... 23
        2.2       Meat Volume Analysis, 2007–17 ........................................................................ 24
        2.2.1     Overall Meat Market Volume, 2007–17 ......................................................................... 24
        2.2.2     Per-Capita Consumption - Meat, 2007–17 .................................................................... 25
        2.2.3     Meat Market Volume by Category, 2007–17 ................................................................. 26
        2.2.4     Market Growth Dynamics by Volume – Meat, 2007–17 ................................................. 28
        3.      Saudi Arabia Ambient Meat Market Analysis, 2007–17 ......................... 29
        3.1       Ambient Meat Value Analysis, 2007–17 ............................................................. 29
        3.1.1     Ambient Meat Market by Value, 2007–17...................................................................... 29
        3.1.2     Average Consumer Price/Kg – Ambient Meat, 2007–17 ................................................ 31
        3.2       Ambient Meat Volume Analysis, 2007–17 .......................................................... 32
        3.2.1     Ambient Meat Market by Volume, 2007–17 ................................................................... 32
        3.3       Market Growth Dynamics – Ambient Meat, 2007–17.......................................... 33
        3.3.1     Ambient Meat Market Growth Dynamics by Value, 2007–17 ......................................... 33
        3.3.2     Ambient Meat Market Growth Dynamics by Volume, 2007–17 ...................................... 34
        3.4       Ambient Meat Brand Analysis, 2009–12............................................................. 35
        3.5       Ambient Meat Distribution Channel Analysis, 2009–12 ...................................... 37
        4. Saudi Arabia Chilled Raw Packaged Meat - Processed Market Analysis,
        2007–17.............................................................................................................. 40
        4.1       Chilled Raw Packaged Meat - Processed Value Analysis, 2007–17................... 40




                                                                                                                                                     2
 ©Canadean 2013. This product is licensed and is not to be photocopied.                                          Reference code: FD0630MR
                                                                             The Future of the Meat Market in Saudi Arabia to 2017
                                                                                                                                 Published: October 2013



       4.1.1     Chilled Raw Packaged Meat - Processed Market by Value, 2007–17 ............................ 40
       4.1.2     Average Consumer Price/Unit – Chilled Raw Packaged Meat - Processed, 2007–17 .... 42
       4.1.3     Chilled Raw Packaged Meat - Processed Market Value by Segments, 2007–17 ........... 43
       4.2       Chilled Raw Packaged Meat - Processed Volume Analysis, 2007–17................ 46
       4.2.1     Chilled Raw Packaged Meat - Processed Market by Volume, 2007–17 ......................... 46
       4.2.2     Chilled Raw Packaged Meat - Processed Market Volume by Segments, 2007–17 ........ 47
       4.3       Market Growth Dynamics – Chilled Raw Packaged Meat - Processed, 2007–
                 17....................................................................................................................... 49
       4.3.1     Chilled Raw Packaged Meat - Processed Market Growth Dynamics by Value, 2007–17 49
       4.3.2     Chilled Raw Packaged Meat - Processed Market Growth Dynamics by Volume, 2007–1750
       4.4       Burgers & Grills Analysis, 2007–17 .................................................................... 51
       4.4.1     Burgers & Grills Market by Value, 2007–17 ................................................................... 51
       4.4.2     Burgers & Grills Market by Volume, 2007–17 ................................................................ 52
       4.5       Coated Portions Analysis, 2007–17 ................................................................... 53
       4.5.1     Coated Portions Market by Value, 2007–17 .................................................................. 53
       4.5.2     Coated Portions Market by Volume, 2007–17 ............................................................... 54
       4.6       Meatballs Analysis, 2007–17.............................................................................. 55
       4.6.1     Meatballs Market by Value, 2007–17 ............................................................................ 55
       4.6.2     Meatballs Market by Volume, 2007–17 ......................................................................... 56
       4.7       Sausages Analysis, 2007–17 ............................................................................. 57
       4.7.1     Sausages Market by Value, 2007–17............................................................................ 57
       4.7.2     Sausages Market by Volume, 2007–17......................................................................... 58
       4.8       Chilled Raw Packaged Meat - Processed Brand Analysis, 2009–12 .................. 59
       4.9       Chilled Raw Packaged Meat - Processed Distribution Channel Analysis,
                 2009–12 ............................................................................................................. 61
       5. Saudi Arabia Chilled Raw Packaged Meat - Whole Cuts Market Analysis,
       2007–17.............................................................................................................. 64
       5.1       Chilled Raw Packaged Meat - Whole Cuts Value Analysis, 2007–17 ................. 64
       5.1.1     Chilled Raw Packaged Meat - Whole Cuts Market by Value, 2007–17 .......................... 64
       5.1.2     Average Consumer Price/Unit – Chilled Raw Packaged Meat - Whole Cuts, 2007–17... 66
       5.1.3     Chilled Raw Packaged Meat - Whole Cuts Market Value by Segments, 2007–17 .......... 67
       5.2       Chilled Raw Packaged Meat - Whole Cuts Volume Analysis, 2007–17 .............. 70
       5.2.1     Chilled Raw Packaged Meat - Whole Cuts Market by Volume, 2007–17 ....................... 70
       5.2.2     Chilled Raw Packaged Meat - Whole Cuts Market Volume by Segments, 2007–17 ....... 71
       5.3       Market Growth Dynamics – Chilled Raw Packaged Meat - Whole Cuts, 2007–
                 17....................................................................................................................... 73
       5.3.1     Chilled Raw Packaged Meat - Whole Cuts Market Growth Dynamics by Value, 2007–1773
       5.3.2     Chilled Raw Packaged Meat - Whole Cuts Market Growth Dynamics by Volume, 2007–1775
       5.4       Beef (Chilled Raw Packaged Meat - Whole Cuts) Analysis, 2007–17 ................ 76



                                                                                                                                                   3
©Canadean 2013. This product is licensed and is not to be photocopied.                                         Reference code: FD0630MR
                                                                           The Future of the Meat Market in Saudi Arabia to 2017
                                                                                                                              Published: October 2013



       5.4.1     Beef (Chilled Raw Packaged Meat - Whole Cuts) Market by Value, 2007–17 ................ 76
       5.4.2     Beef (Chilled Raw Packaged Meat - Whole Cuts) Market by Volume, 2007–17 ............. 77
       5.5       Chicken (Chilled Raw Packaged Meat - Whole Cuts) Analysis, 2007–17 ........... 78
       5.5.1     Chicken (Chilled Raw Packaged Meat - Whole Cuts) Market by Value, 2007–17 .......... 78
       5.5.2     Chicken (Chilled Raw Packaged Meat - Whole Cuts) Market by Volume, 2007–17........ 79
       5.6       Lamb (Chilled Raw Packaged Meat - Whole Cuts) Analysis, 2007–17 ............... 80
       5.6.1     Lamb (Chilled Raw Packaged Meat - Whole Cuts) Market by Value, 2007–17 .............. 80
       5.6.2     Lamb (Chilled Raw Packaged Meat - Whole Cuts) Market by Volume, 2007–17............ 81
       5.7       Other (Chilled Raw Packaged Meat - Whole Cuts) Analysis, 2007–17 ............... 82
       5.7.1     Other (Chilled Raw Packaged Meat - Whole Cuts) Market by Value, 2007–17 .............. 82
       5.7.2     Other (Chilled Raw Packaged Meat - Whole Cuts) Market by Volume, 2007–17............ 83
       5.8       Chilled Raw Packaged Meat - Whole Cuts Brand Analysis, 2009–12................. 84
       5.9       Chilled Raw Packaged Meat - Whole Cuts Distribution Channel Analysis,
                 2009–12 ............................................................................................................. 86
       6.      Saudi Arabia Cooked Meats - Counter Market Analysis, 2007–17 ....... 89
       6.1       Cooked Meats - Counter Value Analysis, 2007–17 ............................................ 89
       6.1.1     Cooked Meats - Counter Market by Value, 2007–17 ..................................................... 89
       6.1.2     Average Consumer Price/Kg – Cooked Meats - Counter, 2007–17 ............................... 91
       6.2       Cooked Meats - Counter Volume Analysis, 2007–17 ......................................... 92
       6.2.1     Cooked Meats - Counter Market by Volume, 2007–17 .................................................. 92
       6.3       Market Growth Dynamics – Cooked Meats - Counter, 2007–17 ......................... 93
       6.3.1     Cooked Meats - Counter Market Growth Dynamics by Value, 2007–17 ......................... 93
       6.3.2     Cooked Meats - Counter Market Growth Dynamics by Volume, 2007–17 ...................... 94
       6.4       Cooked Meats - Counter Brand Analysis, 2009–12 ............................................ 95
       6.5       Cooked Meats - Counter Distribution Channel Analysis, 2009–12...................... 97
       7.      Saudi Arabia Cooked Meats - Packaged Market Analysis, 2007–17 .. 100
       7.1       Cooked Meats - Packaged Value Analysis, 2007–17 ....................................... 100
       7.1.1     Cooked Meats - Packaged Market by Value, 2007–17 ................................................ 100
       7.1.2     Average Consumer Price/Unit – Cooked Meats - Packaged, 2007–17 ........................ 102
       7.1.3     Cooked Meats - Packaged Market Value by Segments, 2007–17 ............................... 103
       7.2       Cooked Meats - Packaged Volume Analysis, 2007–17 .................................... 106
       7.2.1     Cooked Meats - Packaged Market by Volume, 2007–17 ............................................. 106
       7.2.2     Cooked Meats - Packaged Market Volume by Segments, 2007–17............................. 107
       7.3       Market Growth Dynamics – Cooked Meats - Packaged, 2007–17 .................... 109
       7.3.1     Cooked Meats - Packaged Market Growth Dynamics by Value, 2007–17 .................... 109
       7.3.2     Cooked Meats - Packaged Market Growth Dynamics by Volume, 2007–17 ................. 110
       7.4       Beef (Cooked Meats - Packaged) Analysis, 2007–17....................................... 111
       7.4.1     Beef (Cooked Meats - Packaged) Market by Value, 2007–17 ...................................... 111
       7.4.2     Beef (Cooked Meats - Packaged) Market by Volume, 2007–17 ................................... 112


                                                                                                                                                4
©Canadean 2013. This product is licensed and is not to be photocopied.                                      Reference code: FD0630MR
                                                                         The Future of the Meat Market in Saudi Arabia to 2017
                                                                                                                 Published: October 2013



       7.5       Chicken (Cooked Meats - Packaged) Analysis, 2007–17 ................................. 113
       7.5.1     Chicken (Cooked Meats - Packaged) Market by Value, 2007–17 ................................ 113
       7.5.2     Chicken (Cooked Meats - Packaged) Market by Volume, 2007–17 ............................. 114
       7.6       Lamb (Cooked Meats - Packaged) Analysis, 2007–17 ..................................... 115
       7.6.1     Lamb (Cooked Meats - Packaged) Market by Value, 2007–17 .................................... 115
       7.6.2     Lamb (Cooked Meats - Packaged) Market by Volume, 2007–17 ................................. 116
       7.7       Other (Cooked Meats - Packaged) Analysis, 2007–17 ..................................... 117
       7.7.1     Other (Cooked Meats - Packaged) Market by Value, 2007–17 .................................... 117
       7.7.2     Other (Cooked Meats - Packaged) Market by Volume, 2007–17 ................................. 118
       7.8       Cooked Meats - Packaged Brand Analysis, 2009–12 ....................................... 119
       7.9       Cooked Meats - Packaged Distribution Channel Analysis, 2009–12 ................ 121
       8.      Saudi Arabia Fresh Meat (Counter) Market Analysis, 2007–17........... 124
       8.1       Fresh Meat (Counter) Value Analysis, 2007–17 ............................................... 124
       8.1.1     Fresh Meat (Counter) Market by Value, 2007–17 ........................................................ 124
       8.1.2     Average Consumer Price/Unit – Fresh Meat (Counter), 2007–17 ................................ 126
       8.1.3     Fresh Meat (Counter) Market Value by Segments, 2007–17 ....................................... 127
       8.2       Fresh Meat (Counter) Volume Analysis, 2007–17 ............................................ 130
       8.2.1     Fresh Meat (Counter) Market by Volume, 2007–17 ..................................................... 130
       8.2.2     Fresh Meat (Counter) Market Volume by Segments, 2007–17 .................................... 131
       8.3       Market Growth Dynamics – Fresh Meat (Counter), 2007–17............................ 133
       8.3.1     Fresh Meat (Counter) Market Growth Dynamics by Value, 2007–17 ........................... 133
       8.3.2     Fresh Meat (Counter) Market Growth Dynamics by Volume, 2007–17......................... 134
       8.4       Beef (Fresh Meat (Counter)) Analysis, 2007–17 .............................................. 135
       8.4.1     Beef (Fresh Meat (Counter)) Market by Value, 2007–17 ............................................. 135
       8.4.2     Beef (Fresh Meat (Counter)) Market by Volume, 2007–17 .......................................... 136
       8.5       Chicken (Fresh Meat (Counter)) Analysis, 2007–17 ......................................... 137
       8.5.1     Chicken (Fresh Meat (Counter)) Market by Value, 2007–17 ........................................ 137
       8.5.2     Chicken (Fresh Meat (Counter)) Market by Volume, 2007–17 ..................................... 138
       8.6       Lamb (Fresh Meat (Counter)) Analysis, 2007–17 ............................................. 139
       8.6.1     Lamb (Fresh Meat (Counter)) Market by Value, 2007–17 ............................................ 139
       8.6.2     Lamb (Fresh Meat (Counter)) Market by Volume, 2007–17 ......................................... 140
       8.7       Other (Fresh Meat (Counter)) Analysis, 2007–17 ............................................. 141
       8.7.1     Other (Fresh Meat (Counter)) Market by Value, 2007–17 ............................................ 141
       8.7.2     Other (Fresh Meat (Counter)) Market by Volume, 2007–17 ......................................... 142
       8.8       Fresh Meat (Counter) Brand Analysis, 2009–12............................................... 143
       8.9       Fresh Meat (Counter) Distribution Channel Analysis, 2009–12 ........................ 145
       9.      Saudi Arabia Frozen Meat Market Analysis, 2007–17.......................... 148
       9.1       Frozen Meat Value Analysis, 2007–17 ............................................................. 148



                                                                                                                                   5
©Canadean 2013. This product is licensed and is not to be photocopied.                           Reference code: FD0630MR
                                                                           The Future of the Meat Market in Saudi Arabia to 2017
                                                                                                                             Published: October 2013



       9.1.1     Frozen Meat Market by Value, 2007–17 ..................................................................... 148
       9.1.2     Average Consumer Price/Kg – Frozen Meat, 2007–17 ................................................ 150
       9.1.3     Frozen Meat Market Value by Segments, 2007–17 ..................................................... 151
       9.2       Frozen Meat Volume Analysis, 2007–17 .......................................................... 153
       9.2.1     Frozen Meat Market by Volume, 2007–17................................................................... 153
       9.2.2     Frozen Meat Market Volume by Segments, 2007–17 .................................................. 154
       9.3       Market Growth Dynamics – Frozen Meat, 2007–17.......................................... 156
       9.3.1     Frozen Meat Market Growth Dynamics by Value, 2007–17 ......................................... 156
       9.3.2     Frozen Meat Market Growth Dynamics by Volume, 2007–17 ...................................... 157
       9.4       Frozen Processed Meat Analysis, 2007–17 ..................................................... 158
       9.4.1     Frozen Processed Meat Market by Value, 2007–17 .................................................... 158
       9.4.2     Frozen Processed Meat Market by Volume, 2007–17 ................................................. 159
       9.5       Frozen Whole Cuts Of Meat Analysis, 2007–17 ............................................... 160
       9.5.1     Frozen Whole Cuts Of Meat Market by Value, 2007–17 .............................................. 160
       9.5.2     Frozen Whole Cuts Of Meat Market by Volume, 2007–17 ........................................... 161
       9.6       Frozen Meat Brand Analysis, 2009–12............................................................. 162
       9.7       Frozen Meat Distribution Channel Analysis, 2009–12 ...................................... 165
       10. Appendix ................................................................................................. 168
       10.1      About Canadean .............................................................................................. 168
       10.2      Disclaimer ........................................................................................................ 168




                                                                                                                                               6
©Canadean 2013. This product is licensed and is not to be photocopied.                                     Reference code: FD0630MR
                                                                                                                 The Future of the Meat Market in Saudi Arabia to 2017
                                                                                                                                                                                             Published: October 2013




List of Figures

        Figure 1: Saudi Arabia Meat Market Value (SAR m) and Growth (Y-o-Y), 2007–17 ....................................................................... 19
        Figure 2: Saudi Arabia Meat Market Value (SAR m) by Category, 2007–17 ................................................................................... 22
        Figure 3: Saudi Arabia Meat Market Dynamics, by Category, by Market Value, 2007–17 .............................................................. 23
        Figure 4: Saudi Arabia Meat Market Volume (Kg m) and Growth (Y-o-Y), 2007–17 ....................................................................... 24
        Figure 5: Saudi Arabia Per-Capita Meat Consumption (Kg/head & Y-o-Y growth), 2007–17 ......................................................... 25
        Figure 6: Saudi Arabia Meat Market Volume (Kg m) by Category, 2007–17 ................................................................................... 27
        Figure 7: Saudi Arabia Meat Market Dynamics, by Category, by Market Volume 2007–17 ............................................................ 28
        Figure 8: Saudi Arabia Ambient Meat Market Value (SAR m) and Growth (Y-o-Y), 2007–17 ........................................................ 30
        Figure 9: Saudi Arabia Ambient Meat Average Consumer Price (SAR) and Growth (Y-o-Y), 2007–17 ......................................... 31
        Figure 10: Saudi Arabia Ambient Meat Market Volume (Kg m) and Growth (Y-o-Y), 2007–17 ...................................................... 32
        Figure 11: Saudi Arabia Ambient Meat Market Growth Dynamics by Value, 2007–17 ................................................................... 33
        Figure 12: Saudi Arabia Ambient Meat Market Growth Dynamics by Volume, 2007–17 ................................................................ 34
        Figure 13: Saudi Arabia Ambient Meat Market Value by Brands (SAR m), 2009–12 ...................................................................... 36
        Figure 14: Saudi Arabia Ambient Meat Market Value by Distribution Channel (SAR m), 2009–12 ................................................ 39
        Figure 15: Saudi Arabia Chilled Raw Packaged Meat - Processed Market Value (SAR m) and Growth (Y-o-Y), 2007–17 .......... 41
        Figure 16: Saudi Arabia Chilled Raw Packaged Meat - Processed Average Consumer Price (SAR) and Growth (Y-o-Y), 2007–
        17 ......................................................................................................................................................................................................... 42
        Figure 17: Saudi Arabia Chilled Raw Packaged Meat - Processed Market Value (SAR m) by Segments, 2007–17 .................... 45
        Figure 18: Saudi Arabia Chilled Raw Packaged Meat - Processed Market Volume (Units m) and Growth (Y-o-Y), 2007–17 ...... 46
        Figure 19: Saudi Arabia Chilled Raw Packaged Meat - Processed Market Volume (Units m) by Segments, 2007–17 ................ 48
        Figure 20: Saudi Arabia Chilled Raw Packaged Meat - Processed Market Growth Dynamics by Value, 2007–17 ....................... 49
        Figure 21: Saudi Arabia Chilled Raw Packaged Meat - Processed Market Growth Dynamics by Volume, 2007–17 .................... 50
        Figure 22: Saudi Arabia Burgers & Grills Market by Value (SAR m), 2007–17 ............................................................................... 51
        Figure 23: Saudi Arabia Burgers & Grills Market by Volume (Units m), 2007–17............................................................................ 52
        Figure 24: Saudi Arabia Coated Portions Market by Value (SAR m), 2007–17 ............................................................................... 53
        Figure 25: Saudi Arabia Coated Portions Market by Volume (Units m), 2007–17 ........................................................................... 54
        Figure 26: Saudi Arabia Meatballs Market by Value (SAR m), 2007–17 ......................................................................................... 55
        Figure 27: Saudi Arabia Meatballs Market by Volume (Units m), 2007–17...................................................................................... 56
        Figure 28: Saudi Arabia Sausages Market by Value (SAR m), 2007–17 ......................................................................................... 57
        Figure 29: Saudi Arabia Sausages Market by Volume (Units m), 2007–17 ..................................................................................... 58
        Figure 30: Saudi Arabia Chilled Raw Packaged Meat - Processed Market Value by Brands (SAR m), 2009–12 ......................... 60
        Figure 31: Saudi Arabia Chilled Raw Packaged Meat - Processed Market Value by Distribution Channel (SAR m), 2009–12 .... 63
        Figure 32: Saudi Arabia Chilled Raw Packaged Meat - Whole Cuts Market Value (SAR m) and Growth (Y-o-Y), 2007–17 ........ 65
        Figure 33: Saudi Arabia Chilled Raw Packaged Meat - Whole Cuts Average Consumer Price (SAR) and Growth (Y-o-Y), 2007–
        17 ......................................................................................................................................................................................................... 66
        Figure 34: Saudi Arabia Chilled Raw Packaged Meat - Whole Cuts Market Value (SAR m) by Segments, 2007–17 ................... 69
        Figure 35: Saudi Arabia Chilled Raw Packaged Meat - Whole Cuts Market Volume (Units m) and Growth (Y-o-Y), 2007–17 .... 70
        Figure 36: Saudi Arabia Chilled Raw Packaged Meat - Whole Cuts Market Volume (Units m) by Segments, 2007–17 ............... 72
        Figure 37: Saudi Arabia Chilled Raw Packaged Meat - Whole Cuts Market Growth Dynamics by Value, 2007–17 ..................... 74
        Figure 38: Saudi Arabia Chilled Raw Packaged Meat - Whole Cuts Market Growth Dynamics by Volume, 2007–17 .................. 75
        Figure 39: Saudi Arabia Beef (Chilled Raw Packaged Meat - Whole Cuts) Market by Value (SAR m), 2007–17 ......................... 76
        Figure 40: Saudi Arabia Beef (Chilled Raw Packaged Meat - Whole Cuts) Market by Volume (Units m), 2007–17 ..................... 77
        Figure 41: Saudi Arabia Chicken (Chilled Raw Packaged Meat - Whole Cuts) Market by Value (SAR m), 2007–17.................... 78
        Figure 42: Saudi Arabia Chicken (Chilled Raw Packaged Meat - Whole Cuts) Market by Volume (Units m), 2007–17 ................ 79
        Figure 43: Saudi Arabia Lamb (Chilled Raw Packaged Meat - Whole Cuts) Market by Value (SAR m), 2007–17 ........................ 80
        Figure 44: Saudi Arabia Lamb (Chilled Raw Packaged Meat - Whole Cuts) Market by Volume (Units m), 2007–17 .................... 81
        Figure 45: Saudi Arabia Other (Chilled Raw Packaged Meat - Whole Cuts) Market by Value (SAR m), 2007–17 ........................ 82
        Figure 46: Saudi Arabia Other (Chilled Raw Packaged Meat - Whole Cuts) Market by Volume (Units m), 2007–17 .................... 83
        Figure 47: Saudi Arabia Chilled Raw Packaged Meat - Whole Cuts Market Value by Brands (SAR m), 2009–12 ........................ 85
        Figure 48: Saudi Arabia Chilled Raw Packaged Meat - Whole Cuts Market Value by Distribution Channel (SAR m), 2009–12 .. 88
        Figure 49: Saudi Arabia Cooked Meats - Counter Market Value (SAR m) and Growth (Y-o-Y), 2007–17 ..................................... 90
        Figure 50: Saudi Arabia Cooked Meats - Counter Average Consumer Price (SAR) and Growth (Y-o-Y), 2007–17 ..................... 91
        Figure 51: Saudi Arabia Cooked Meats - Counter Market Volume (Kg m) and Growth (Y-o-Y), 2007–17 ..................................... 92
        Figure 52: Saudi Arabia Cooked Meats - Counter Market Growth Dynamics by Value, 2007–17 .................................................. 93
        Figure 53: Saudi Arabia Cooked Meats - Counter Market Growth Dynamics by Volume, 2007–17 ............................................... 94
        Figure 54: Saudi Arabia Cooked Meats - Counter Market Value by Brands (SAR m), 2009–12 .................................................... 96
        Figure 55: Saudi Arabia Cooked Meats - Counter Market Value by Distribution Channel (SAR m), 2009–12 ............................... 99



                                                                                                                                                                                                                          7
 ©Canadean 2013. This product is licensed and is not to be photocopied.                                                                                           Reference code: FD0630MR
                                                                                  The Future of the Meat Market in Saudi Arabia to 2017
                                                                                                                                        Published: October 2013



       Figure 56: Saudi Arabia Cooked Meats - Packaged Market Value (SAR m) and Growth (Y-o-Y), 2007–17 ...............................101
       Figure 57: Saudi Arabia Cooked Meats - Packaged Average Consumer Price (SAR) and Growth (Y-o-Y), 2007–17 ................102
       Figure 58: Saudi Arabia Cooked Meats - Packaged Market Value (SAR m) by Segments, 2007–17 ..........................................105
       Figure 59: Saudi Arabia Cooked Meats - Packaged Market Volume (Units m) and Growth (Y-o-Y), 2007–17............................106
       Figure 60: Saudi Arabia Cooked Meats - Packaged Market Volume (Units m) by Segments, 2007–17 ......................................108
       Figure 61: Saudi Arabia Cooked Meats - Packaged Market Growth Dynamics by Value, 2007–17 .............................................109
       Figure 62: Saudi Arabia Cooked Meats - Packaged Market Growth Dynamics by Volume, 2007–17 ..........................................110
       Figure 63: Saudi Arabia Beef (Cooked Meats - Packaged) Market by Value (SAR m), 2007–17.................................................111
       Figure 64: Saudi Arabia Beef (Cooked Meats - Packaged) Market by Volume (Units m), 2007–17 .............................................112
       Figure 65: Saudi Arabia Chicken (Cooked Meats - Packaged) Market by Value (SAR m), 2007–17 ...........................................113
       Figure 66: Saudi Arabia Chicken (Cooked Meats - Packaged) Market by Volume (Units m), 2007–17 .......................................114
       Figure 67: Saudi Arabia Lamb (Cooked Meats - Packaged) Market by Value (SAR m), 2007–17 ...............................................115
       Figure 68: Saudi Arabia Lamb (Cooked Meats - Packaged) Market by Volume (Units m), 2007–17 ...........................................116
       Figure 69: Saudi Arabia Other (Cooked Meats - Packaged) Market by Value (SAR m), 2007–17 ...............................................117
       Figure 70: Saudi Arabia Other (Cooked Meats - Packaged) Market by Volume (Units m), 2007–17 ...........................................118
       Figure 71: Saudi Arabia Cooked Meats - Packaged Market Value by Brands (SAR m), 2009–12 ...............................................120
       Figure 72: Saudi Arabia Cooked Meats - Packaged Market Value by Distribution Channel (SAR m), 2009–12 .........................123
       Figure 73: Saudi Arabia Fresh Meat (Counter) Market Value (SAR m) and Growth (Y-o-Y), 2007–17 ........................................125
       Figure 74: Saudi Arabia Fresh Meat (Counter) Average Consumer Price (SAR) and Growth (Y-o-Y), 2007–17 ........................126
       Figure 75: Saudi Arabia Fresh Meat (Counter) Market Value (SAR m) by Segments, 2007–17 ..................................................129
       Figure 76: Saudi Arabia Fresh Meat (Counter) Market Volume (Units m) and Growth (Y-o-Y), 2007–17 ....................................130
       Figure 77: Saudi Arabia Fresh Meat (Counter) Market Volume (Units m) by Segments, 2007–17 ..............................................132
       Figure 78: Saudi Arabia Fresh Meat (Counter) Market Growth Dynamics by Value, 2007–17 .....................................................133
       Figure 79: Saudi Arabia Fresh Meat (Counter) Market Growth Dynamics by Volume, 2007–17 ..................................................134
       Figure 80: Saudi Arabia Beef (Fresh Meat (Counter)) Market by Value (SAR m), 2007–17 .........................................................135
       Figure 81: Saudi Arabia Beef (Fresh Meat (Counter)) Market by Volume (Units m), 2007–17 .....................................................136
       Figure 82: Saudi Arabia Chicken (Fresh Meat (Counter)) Market by Value (SAR m), 2007–17 ...................................................137
       Figure 83: Saudi Arabia Chicken (Fresh Meat (Counter)) Market by Volume (Units m), 2007–17 ...............................................138
       Figure 84: Saudi Arabia Lamb (Fresh Meat (Counter)) Market by Value (SAR m), 2007–17 .......................................................139
       Figure 85: Saudi Arabia Lamb (Fresh Meat (Counter)) Market by Volume (Units m), 2007–17 ...................................................140
       Figure 86: Saudi Arabia Other (Fresh Meat (Counter)) Market by Value (SAR m), 2007–17 .......................................................141
       Figure 87: Saudi Arabia Other (Fresh Meat (Counter)) Market by Volume (Units m), 2007–17 ...................................................142
       Figure 88: Saudi Arabia Fresh Meat (Counter) Market Value by Brands (SAR m), 2009–12 .......................................................144
       Figure 89: Saudi Arabia Fresh Meat (Counter) Market Value by Distribution Channel (SAR m), 2009–12 ..................................147
       Figure 90: Saudi Arabia Frozen Meat Market Value (SAR m) and Growth (Y-o-Y), 2007–17 ......................................................149
       Figure 91: Saudi Arabia Frozen Meat Average Consumer Price (SAR) and Growth (Y-o-Y), 2007–17 .......................................150
       Figure 92: Saudi Arabia Frozen Meat Market Value (SAR m) by Segments, 2007–17 .................................................................152
       Figure 93: Saudi Arabia Frozen Meat Market Volume (Kg m) and Growth (Y-o-Y), 2007–17 ......................................................153
       Figure 94: Saudi Arabia Frozen Meat Market Volume (Kg m) by Segments, 2007–17 .................................................................155
       Figure 95: Saudi Arabia Frozen Meat Market Growth Dynamics by Value, 2007–17....................................................................156
       Figure 96: Saudi Arabia Frozen Meat Market Growth Dynamics by Volume, 2007–17 ................................................................157
       Figure 97: Saudi Arabia Frozen Processed Meat Market by Value (SAR m), 2007–17 ................................................................158
       Figure 98: Saudi Arabia Frozen Processed Meat Market by Volume (Kg m), 2007–17 ................................................................159
       Figure 99: Saudi Arabia Frozen Whole Cuts Of Meat Market by Value (SAR m), 2007–17 .........................................................160
       Figure 100: Saudi Arabia Frozen Whole Cuts Of Meat Market by Volume (Kg m), 2007–17 .......................................................161
       Figure 101: Saudi Arabia Frozen Meat Market Value by Brands (SAR m), 2009–12 ....................................................................164
       Figure 102: Saudi Arabia Frozen Meat Market Value by Distribution Channel (SAR m), 2009–12 ..............................................167




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©Canadean 2013. This product is licensed and is not to be photocopied.                                               Reference code: FD0630MR
                                                                                                                 The Future of the Meat Market in Saudi Arabia to 2017
                                                                                                                                                                                              Published: October 2013




List of Tables

        Table 1: Category Definitions - Meat Market ..................................................................................................................................... 13
        Table 2: Distribution Channel Definitions - Meat Market ................................................................................................................... 15
        Table 3: Volume Units for Meat Market ............................................................................................................................................. 16
        Table 4: Saudi Arabia Exchange Rate SAR – USD (Annual Average), 2007 – 2012 ...................................................................... 17
        Table 5: Saudi Arabia Meat Market Value (SAR m) and Growth (Y-o-Y), 2007–17 ........................................................................ 18
        Table 6: Saudi Arabia Meat Market Value (USD m) and Growth (Y-o-Y), 2007–17 ........................................................................ 18
        Table 7: Saudi Arabia Meat Market Value (SAR m) by Category, 2007–12 .................................................................................... 20
        Table 8: Saudi Arabia Meat Market Value (SAR m) by Category, 2012–17 ........
				
DOCUMENT INFO
Description: Product Synopsis The Future of the Meat Market in Saudi Arabia to 2017 is the result of Canadean’s extensive market research. The report presents detailed analysis on the Meat consumption trends in Saudi Arabia, historic and forecast Meat consumption volumes and values at market and category level, brand share and distribution channel data. This report brings together Canadean Intelligence's research, modeling and analysis expertise in order to develop uniquely detailed market data. This allows domestic and foreign companies to identify the market dynamics to account for Meat sales overall and to know which categories and segments are showing growth in the coming years. Introduction and Landscape Why was the report written? • This report provides authoritative and granular data on the Meat market in Saudi Arabia and, in doing so fills the gaps in marketers’ understanding of trends and the components of change behind them. • Based upon extensive primary and secondary research to provide comprehensive and granular data, this report allows marketers to confidently update their strategic and tactical plans. • Marketers need data on volume and value changes, brand dynamics and distribution trends in order to effectively plan strategies. What are the key drivers behind recent market changes? This report examines the components of change in the market by looking at historic and future growth patterns, including the effects of consumers’ behavior on total volumes, values, brands selected and types of product chosen. What makes this report unique and essential to read? The report provides the latest, detailed data on dynamics in Saudi Arabia Meat market, providing marketers with the essential data to understand their own, and their competitors’ position in the market and the information to accurately identify where to compete in the future. Key Features and Benefits Detailed category coverage is provided, covering Seven product segments that include:
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PARTNER Canadean
Canadean has long held a reputation with FMCG markets for providing specialist business information by conducting detailed industry and consumer research, supported by insightful value-added analysis. We cover the entire spectrum of the consumer value chain from suppliers, brand owners, distribution channels and consumer insight. By researching markets in a holistic way, Canadean’s research methodology enables clients to make informed strategical decisions that are founded on robust and reliable data and market insights. We specialise in online survey panels, qualitative and quantitative in-country research, industry analysis and consultancy. Canadean’s dedicated in-country researchers and analysts have an industry background in marketing, market research, consulting and advanced statistical expertise. They are well positioned in the industries themselves and therefore, best placed to ask the right questions of the right people. This network of professional researchers stretches across more than 80 countries, enabling Canadean to conduct unique research via our trusted business communities.