Published by Canadean, Indian Quarterly Beverage Tracker report provides a detailed analysis of the latest developments in the India beverage market.
Introduction and Landscape
Why was the report written?
In the current climate of economic uncertainty and market volatility companies need to know about more than just data. This report provides a complete overview of all commercial beverage consumption trends, latest market developments and an economic mood indicator
What is the current market landscape and what is changing?
The middle class has had less disposable income and this can be attributed to several reasons including high inflation, and lower GDP growth.
What are the key drivers behind recent market changes?
Early onset of the south-west monsoon and floods in the Himalayas which took a heavy toll all contributed to weak sales and consumption in Q2. It is not just that bad weather discourages consumption, the accompanying disruption in supply chain and stock movements also has an impact.
What makes this report unique and essential to read?
Designed for clients who want to understand the latest trends in the India beverage industry and want more detail and analysis on this data. Canadean’s India Quarterly Beverage Tracker report is ideal for benchmarking total market vs retail audit data and is an essential tool for keeping up-to-date with the latest industry and market developments
Key Features and Benefits
Readers are provided with a summary snap shot table showing category growth in Q22013vsQ22012, together with 2012actual volumes, 2013 forecast volumes and projected growth
An economic mood indicator, completed by Canadean’s local consultant, examines (on a scale of one to five) whether confidence levels in the industry are better or worse than the previous quarter, whether net prices are rising or falling and how Private Label products have performed versus the rest of the market. Selected retail pricing data is gi