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sample-marketing-plan-template

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					                    Marketing Plan for [Company Name]
                                         Prepared on: [Date]

Target Market                              Who are you targeting, specifically? Where can you find them?




Unique Selling Position                         What makes your products or services unique? USP tips.




Value to Customers                        Why will your customers choose you? What value do you offer?




SWOT Analysis               What are your strengths, weaknesses, opportunities and threats? SWOT tips.




Competitors                                        Who are your top 3 competitors? What is their SWOT?




Pricing Strategy    What will you charge for your products or services (now and later)? Why? Pricing tips.




Promotion Strategy                                How will you generate interest, leads and conversions?




                                       What results do you want to achieve from your marketing activities
Marketing Goals                         (in 1 month, 3 months, 6 months & a year)? Marketing goals tips.




Budget                                       How much are you willing to spend per month on marketing?




Action Items       What will you do to promote your business (in 1 month, 3 months, 6 months & a year)?




Provided by the Small Business Bonfire. Please share, improve & pass on to other small business owners.

				
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