New Managerial Leadership Competencies Key Principals of

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					   New Managerial Leadership
          Competencies:
Key Principals of Corporate Culture


         Andrey Mladentsev
         Chief Executive Officer
               01.10.2004
Story of Nizhpharm
Nizhpharm’s Sales
Nizhpharm’s Sales in Russia
Sales Concentration
Concentration on Target Segments
2003 



        Alimentary tract and
        Alimentary tract and
            metabolism
            metabolism
         Market Share = 1,1%
         Market Share = 1,1%


           Dermatology
           Dermatology
        Market Share = 8,12%
        Market Share = 8,12%




                      Other ATC classes
                      Other ATC classes
Our Mission

We intend to continuously
 meet the health needs of
 our customers with high-
  quality pharmaceutical
         products
         Corporate culture
 System of values, rules and believes
shared by all personal of the company
        Company effectiveness

• Chief Executive Officer
• Personal
• Eagerness for changes
• Coincidence of interests and goals
• Objective valuation (KPI’s)
• Planning
• Operative decision making
    Internal Information System
• Managements reports
   – Weekly
   – Monthly
   – Quarterly
• Development of KPI’s and ВSC 
  systems
• Case Studies
• Intranet
• Corporative newspaper
    Interests of Stakeholders

                    Owner
                                       Other 
                                      groups




               Common interests
                   and goals

Director’s Board                  Managers
     Search for common interests
• Permanent communication
• Inner company brand
• Corporate culture
• Outdoor trainings
• Brainstorms
• Joint Studies
 
 




 
      When interests do not coincide
    • To find common interests
    • To change those whose interests cannot be 
      taken into account




 
 
 
 
 
 
 
 
 
 
 
Philosophy of Development

         Retiring 
         leaders




                     Company 
                      index

         Growing 
         leaders
   Strategy of success




Unity of goal of the Company
 with goals of the personnel

				
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posted:7/19/2013
language:English
pages:15