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Grain & Feed Milling Technology magazine is keenly aware of the rise of Turkey. In modern times, especially since the start of the 21st century, Turkey has become more and more important to the region and beyond.
Digital Re-print - May | June 2013 Turkish milling industry review Grain & Feed Milling Technology is published six times a year by Perendale Publishers Ltd of the United Kingdom. All data is published in good faith, based on information received, and while every care is taken to prevent inaccuracies, the publishers accept no liability for any errors or omissions or for the consequences of action taken on the basis of information published. ©Copyright 2013 Perendale Publishers Ltd. All rights reserved. No part of this publication may be reproduced in any form or by any means without prior permission of the copyright owner. Printed by Perendale Publishers Ltd. 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FEATURE Turkish milling industry review by Tom Blacker, directories coordinator, Perendale Publishers Ltd, United Kingdom PART 1 G rain & Feed Milling Technology Turkey is developing quickly and its grain interests but both Obial and Alapala meet magazine is keenly aware of the milling industry is a part of it. The OECD's a core value of meeting customers’ needs rise of Turkey. In modern times, assessments backing up these viewpoints too. There is trade to be done in Turkey but especially since the start of the 21st century, are interesting, see www.oecd.org/turkey for exploring the exports together can be a real Turkey has become more and more more information. team effort with plain success. important to the region and beyond. Core competences Eastern/Western Turkey is a remarkable centre of milling The markets Turkish milling manufactur- There are many more surprises about located in a region best called Eurasia. It ers enter into are impressively diverse. In Turkish milling manufacturing. Another is has a rich collection of people, cultures and order of importance customers are based that there are long-term investments taking ambitions for milling across all sectors of across the Middle East, North Africa, South place for future growth. Genc Digirmen and skills. Turkish manufacturing has been com- America, Central Asia, India and Europe. GDM of Konya have brand-new factories monly viewed as secondary to the larger and In this spread of markets, many American and are planning further development to better known brands for reliability, quality and European products are not as well meet large demands in the future. They and trust can be found in Europe. established as in their own domestic regions. value these investments as tools that enable Turkish companies have recently stolen a their products to compete with the market Development in the last decade march in other milling markets like Iran but at large and suit customers needs better than We know that the last 10 years have we heard that recent international financial ever before. been some of the most crucial in Turkeys sanctions on Iran have shelved projects Some companies in Turkey privately development. For example, Binali Yildririm, already. acknowledge that they were influenced by Turkish minister of transport, maritime affairs Also, reports from the United Nations’ leading European companies in the past and communication, says, "before 2003, the FAO show that Turkish purchase prices of but can now engineer new and effective total length of divided roads in Turkey was wheat, barley, rye and corn have all risen solutions for themselves. The emphasis on 6,101 km and we increased this figure to recently. The price per tonne has increased research, development and customers has 22,300 km". many times over since the last decade rightly earned a top priority for all of the As you may know, GFMT exhibited at compared to the figures ending in 2010. This largest manufacturers we spoke to. It comes IDMA, Turkey's largest milling exhibition but tallies with the large growth in the recent down the simple business practice that we also looked to hear about the markets, decade whilst western economies have suf- Turkish firms want to earn loyalty themselves developments and innovations from the fered from the global financial crisis; Turkey’s and that their products will deliver. leading companies at this event and arrange prices have expanded with the growth in visits and meetings after the show.We hit the the market and its grain has become a more A uniquely Turkish story? road, 2,000 km of it in fact, to visit a range costly commodity. Other factors relate to some Turkey- of offices, factories and laboratories and saw From our point of view, it comes down specific background reasons. Costs are rela- many mills, farms and grain cooperatives. to simple economics as well as a flex- tively low for employment, raw materials and We met with leading Turkish organisations ible amount of collaboration in a com- transportation. The new road network, men- in all these fields and even the TMO (Toprak petitive market. The market has had to help tioned at the beginning of this article, has Mahsulleri Ofisi/Turkish government grain itself collectively as well as in competition. improved links between factories, laborato- board). TMO help by acting as a com- Certain firms like Alapala will work with ries and mills. Mersin is a southern Turkish pany that supports machinery manufacturers firms like Obial for a mutual interest in dis- port that is used by milling manufacturers to domestic customers. tribution load and for serving customers in connect Turkey to the west and east from Throughout the time in Turkey, we heard a productive way. This style of competition a single port. how Turkey has been a largely self-made mixed with collaboration is effective for all. Other contributing factors such as the miracle from many sides of the industry. There is seemingly no conflict of business size and geography of Turkey matter to the 46 | may - June 2013 Grain &feed millinG technoloGy FEATURE milling and feed industry. Developed cities with milling companies and model mills nations are less confident. Good technology such as Istanbul and Ankara take the business where they test and experiment for all sorts enables millers to become more effective limelight for many other industries, and so it of purposes. and better overall at their jobs. Customers Some firms are still family owned in looking at Turkish products have a larger Konya, which differs from the common amount of choice than ever before and this model of many similar western firms. Trends is why we really believe that the future is have caught on quickly and Konyas millers bright for Turkish milling. were seen by others in a growing market and others joined. This means there is healthy rivalry in this town but others are playing a game of catch-up. Konya has opened many doors for local engineers, electricians, labourers and millers to join forces. Skills such as trade labourers, marketing and sales, project management and degree qualifications from local universi- ties in courses such as Food Engineering have combined well in the industry. Konya has drawn these people together like no other city in Turkey. There is great activity Milling machines made by millers in the milling industry here and there were On April 8, 2013, Eng Munir Yousif ElHakim, Islamic genuinely inspiring moments, such as seeing Development Co. Ltd, Sudan and Mr. Ismail Alapala, Molino’s scale model mill, archives and lus- Alapala, Turkey met to finalise a business deal of 21 ciously green and tropical offices; the ancient roller milling machines to be produced by Alapala mosques and sights of Konya’s town centre for the Islamic Development Co. Ltd. and the high levels of hospitality afforded to The deal is part of a longer-term partnership us by the locals of Konya. between the Khartoum-based flour miller and the Corum-based manufacturer. Conclusions Eng Munir Yousif ElHakim said that Alapala are This feature aimed to have joined the one of the top three companies in this field in the dots on the understated and quiet nature of world making these kind of machines. He chose Turkey’s growth in milling. As any far-fetched Alapala because, "milling machines have to be made conclusion can be made for the future, it by millers. If not, you cannot succeed". may be simpler to be certain that we believe “Alapala also have a good technical team for at the next event, IDMA, Turkey will look the machinery upkeep and running," he added. not just to the Middle East and Africa but Staff will receive training for using these new further afield. There will be firms looking to machines. Capacity is vital to his company as well embed themselves more fully into Europe as the biggest flour miller in Sudan. turns to cities like Konya to be a magnetising and competing with mills, laboratories and Ismail Alapala added that, "Alapala leads where location for this industry. factories in Europe and beyond. The great others follow with innovation and practicability. TMO has a large grain storage facility number of advantages including TMO assist- Machinery has to be a holistic solution. Others on the side of the highway as you enter ance, boldness in business to sell milling have no idea for spare parts whereas Alapala the outskirts of Konya that really strikes an machinery to countries across the Middle produce their own machines with their own impressive chord. The industrial parks teem East, Africa, Russia and others where other supply chain." Alapala sacrifice quality and customer For 59 years we have kept ciples. We will also continue Living a world of satisfaction. Our devoted and our aims high which we will introducing different markets fluctuations effective human resource, continue to hold. We will to Alapala quality by adding powerful technological infra- continue providing the best new references to the present On our visit to Alapala's Çorum structure and passion for products and services to our ones over 75 countries along office, Görkem Alapala, stategy work have enabled Alapala customers thanks to our per- with our international associ- director, gave us the lowdown Group to become one of the sonnel who have adopted ates. on how the company responds two largest firms of the world creativity, cooperation and Strategy director to a changing world in this sector. perfectionism as their prin- Görkem Alapala We are living in a world of fluctations. Old technolo- gies are replaced by the new ones and such changes and fluctuations in the market naturally lead you to con- tinuously create fresh ideas. As Alapala Group, we are working in sustainability and development-oriented man- ner. In this process, we never Görkem Alapala 48 | may - June 2013 Grain &feed millinG technoloGy FEATURE IDMA Event Review A showcase for the Turkish industry on the international stage I DMA took place at Istanbul's immensely with Turkish visitors Expo Center across three to our exhibition stand. halls from April 4-7, 2013. The organisers have reported On the opening morning, we there were 8,052 visitors from sat behind the Turkish Grain 94 different countries and Board on the second row at the 236 exhibitors came together opening reception with many over 21,000 square metres. speeches bringing the corporate The exhibition had extra side nature of milling today to the conferences, presentations and fore. The ribbon cutting exercise meetings that were very well was simultaneously completed attended. Grain & Feed Milling by around a dozen dignitaries Technology exhibited again at resulting in a moment of fun from the heat! Other exhibitors ing and discussing our magazine came from far and wide but the whether they were regular read- heart of the event was proudly ers, writers or advertisers. Some Turkish. We enjoyed hearing stands were large and impressive about the aims, hopes and con- and had had much work put cerns of local companies exhibit- into them - Bühler, Alapala and this biannual event that really with a severely severed red is acknowledged as the premier ribbon. From this moment on, milling industry event in Turkey IDMA had begun. and the region. Darren Parris From the moment of arrival and Tom Blacker from the sales the day before the event started department were excited to to the final moments, the atmos- participate, along with our event phere was sociable, upbeat and helper, Selin, who had a native exciting. We were glad that our level of Turkish which aided us stand was in the coolest hall away Molino official documentation and, another signature on a bank in Turkey. He has taught in Molino's historical acting on impulse, produced note but this time it was a academia and been a real beginnings a 10 franc note. This was formality. A larger order fol- father of the Turkish milling signed by the customer to lowed and from this moment industry. At IDMA Molino’s Molino's amazing beginnings seal the deal. on Dr Omer was sure of the large stand showed the started with a 10 franc note A year later, another order success of Valex. progress Molino have made in France in 1981. Dr Omer, for more Valex machines from He now is president of since these first orders for then operating independently, the same customer resulted in Molino and is based back Valex in 1981. met a buyer for a self- invented, designed and manufactured milling machine called 'Valex'. This mill- ing machine is still a product of Molino's and he requested to place an order. Dr Omer did not have an order form or any Dr Omer Grain&feed millinG technoloGy may - June 2013 | 49 FEATURE Bühler has only raised the standards yet their reliability, highest sanitation machinery. In three simple steps, The talk of IDMA further of Buhler's equipment, if standards for guaranteed product Buhler process and energy experts ever that was possible. safety, superior design, maximum show how its customers can save It was no secret that Buhler had Staying ahead of innovation is capacity for high product require- money and reduce their envi- arrived! From the moment the what keeps the Buhler Group at ments, high system availability and ronmental footprint. Then after a shell of their stand was erected the top of innovation in milling. high flow rate, it was no great complete plant audit, Buhler will over 338 square metres of exhi- With leading technology such as surprise that Buhler were the talk calculate a customers ROI and if bition hall space and the security 50 percent energy savings over of this year's show. accepted will implement on site. guards took up their positions, comparable machines in its Vega In the current global economic Customers often say, quality it was as if this was The Return Performance Grain Classifier, and downturn, no better message can costs money, Buhler customers of the King. their Antares Roller Mill providing be sent to an industry than sav- says quality saves money. It was Often referred to as the King of 100 percent product safety and ing money through energy saving great to have Buhler at IDMA Innovation, the Buhler Group is state of the art service manage- applications. Buhler offers new 2013, we look forward to their proud of its innovative heritage ment systems with WinCos Care, ways of improving energy effi- presence at the 2015 event. and as such, likes to keep the Buhler is truly Innovating for a ciency – without replacing existing Long live the King. inner workings of their leading better world. technology secret. Hence the IDMA welcomed 24-hour security presence. Buhler with open Marcus Aurilious in 1708 said, arms and as if to “Imitation is the sincerest form honour its arrival of flattery” and never was there many paid tribute by a more apt statement to sum up using the distinctive the effect Buhler has had on the Buhler colours to milling industry in Turkey. So much decorate their own so that no one is ashamed to stands and machines. admit they have taken ideas from All joking aside Buhler. Although 20 years on, the Buhler rolled out an Turkish industry is starting to inno- awesome display of vate and develop and research in quality machinery. their own right. Their quality and With global stand- technology has improved which ards recognising Molino were especially dominant in size and exhibiting at IDMA were due to exhibit the The other great feature of IDMA was Alapala were exhibiting in two out of the following week at a grain event in Ukraine. the array of machinery, feed products and three halls! We saw a difference with IDMA compared amount of information many of the exhibi- The most interesting comments about to other exhibitions in the new exhibitors who tors had brought with them. There were the show were about how focused on milling came to IDMA for the first time from across many colours of course in each hall but we it has stayed but also how international it has Turkey to gain customers. The established com- noticed a certain turquoise colour dominant become over the last few years. International panies were gaining repeat custom and would amongst all companies. We all know it companies are exhibiting in Turkey to boost often serve copious amounts of Turkish tea and began with Bühler, but does this now mean their presence in this newer market. Turkish coffee to all customers wishing to meet in the that the industry standard colour for milling companies are expanding from a domestic large stands that were like small buildings with machines is a bright turquoise, like construc- market and we know several companies different floors and rooms constructed within. tion industry vehicles, which are painted in a standard yellow? IDMA was a well-run event which went quickly considering it was four days long - Saturday seemed the longest and busiest day but we enjoyed meeting a wide variety of people, their lan- guages (German, Russian and French were adopted to complement English with some exhibitors). If you were there, we hope you took one of the thousands of copies of our publications and had a successful show as well. You can also take a look at our photos on the GFMT Facebook page. See PART 2 of this feature in the next edition of GFMT 50 | may - June 2013 Grain &feed millinG technoloGy STEEL SILOS Symaga, a Spanish company specializing in the design, manufacture and supply of steel silos for storing seeds, cereals, malts, oilseeds, grains and pellets, rice and, in general, for the agriculture, agro-industry, biofuels and biomass, and with more than 30 years’ experience and 2013 over 15 million m³ of storage space worldwide, ensuring our capacity to tackle any PRODUCT project. 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Wide production range - Controllable temperature, pressure and Find the entire International Milling density thanks to modularized design and many add-ons, Directory, as well as content from Grain minimizing reconfiguration acquired. & Feed Milling Technology magazine, a Satisfying product quality complete industry event listing and much - Uniform extruded pellets more - all from your smart phone. with high fat absorption, unique visual appearance, environment friendly and sustainable. www.muyang.com www.perendale.com This digital Re-print is part of the May | June 2013 edition of Grain & Feed Milling Technology magazine. Content from the magazine is available to view free-of-charge, both as a full LINKS online magazine on our website, and as an archive of individual features on the docstoc website. Please click here to view our other publications on www.docstoc.com. May - June 2013 first published in 1891 • See the full issue • Visit the GFMT website In this issue: • Adding value to feed milling with profit-oriented feed • Additives for flour formulation standardisation Part II: Additives other than enzymes • Contact the GFMT Team • ‘Kill step’ • High efficiency validation of elevator low-moisture buckets: extrusion modern vs traditional design • Feed focus • Pest control Poultry • Subscribe to GFMT across the supply chain • Assessing nutritional value with NIR INCORPORATING PORTS, DISTRIBUTION AND FORMULATION A subscription magazine for the global flour & feed milling industries - first published in 1891 To purchase a paper copy of the magazine, or to subscribe to the paper edi- tion please contact our Circulation and Subscriptions Manager on the link adove. 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