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					          Vision 2030, Gateshead Agreement and Corporate Plan
      - Six month assessment of delivery and performance 2010/11
                    Sustainable Communities - People

    Portfolio:                                   Portfolio Member:
     Economy, Housing and Transport              Economy – Cllr M Graham
     Safer Stronger Communities and Culture      Safer Stronger Communities and Culture
                                                   – Cllr P Mole and Cllr L Green
    Overview and Scrutiny Committee:
     Sustainable People                         Lead Officer:
                                                  John Robinson, Safer Stronger
    This committee undertakes scrutiny and          Communities and Culture
    review in relation to:                        Michael Laing, Sustainable Communities
     Sport and Leisure                             - People, Overview and Scrutiny
     Safer Communities
     Libraries and Arts                         Supported by:
     Economic Regeneration                       Ruth Gaul



Achievements and improvements                    Challenges and Future Focus

     Sustained annual reductions in overall        Address public perception issues such as
     crime                                           fear of crime
    The new system for reporting hate crime        Implementation of Gateshead’s approach
     called Gateshead ARCH was                       to Integrated Offender Management –
     launched on October 6th.                        specifically identify the top 200 high crime
    Gateshead European City of Sport 2010;          causers in Gateshead
     an accolade which has been celebrated          Look at providing a more co-ordinated
     with a world class programme of sporting        approach to the prevention of ASB
     events throughout 2010.                        Development and implementation of
    Opened new Blaydon Leisure and                  Framework for Change for the Library
     Primary Care Centre.                            Service in Gateshead
    Gateshead Leisure Centre re-opened             Ensure a successful relaunch of the newly
     after a major refurbishment and over            refurbished Central Library
     8000 people attended it’s opening              Maintaining levels of engagement with
     weekend                                         service users and ensuring that use of the
    Successful ‘Walk This Way’ programme            new leisure facilities when they re-open is
     throughout September                            increase and then sustained
    In July the new Ryton Community library        Create long-term employment
     was opened following active work with the       opportunities for people in neighbourhoods
     local community.                                of greatest need
    The summer a record number of children,        Training sessions will be delivered to front
     2118, completed the Summer Reading              line staff to raise awareness of the wide
     Challenge.                                      range of options when seeking to support
    Future Jobs Fund has brought £900k into         local people who are financially excluded
     the borough and created 130 jobs.              Implementing Library Service Framework
                                                     for Change
 Performance Indicators 2010/11
For the purpose of this performance report please note the direction of travel as below:
6 Monthly Indicators - Direction of travel relates to progress in comparison with same period in 2009/10
Annual Indicators - Direction of travel relates to progress between 2008/09 and 2009/10

Progress is evidenced by the delivery of the following improvement targets.
                                                                           Year End     Year End     6 Month       6 Month       6 Month   Year End             Directio
                                                              Reporting                                                                               Traffic
 Description                                                              Performance    Target    Performance   Performance      Target    Target                n of
                                                               Interval                                                                                Light
                                                                             09/10       09/10       (09/10)       (10/11)       (10/11)    (10/11)              travel

 LOCAL Indicator 002 Number of residents achieving
 literacy and numeracy qualifications
                                                               Annual        354          260          n/a         Annual      Indicator     270       n/a        
 LOCAL Indicator 014 Migrants’ English language skills
 and knowledge
                                                               Annual        80%          50%          n/a         Annual      Indicator     55%       n/a        

 LOCAL Indicator 016 Arson incidents                                                                                                                                 
 LOCAL Indicator 016a Arson: Number of deliberate
 primary fires per 10,000 population
                                                              Quarterly       9.9         17.9         5.3           4.5                     17.7                 
 LOCAL Indicator 016b Arson: Number of deliberate
 secondary fires per 10,000 population
                                                              Quarterly      40.84       87.07        24.09         27.45                    86.2                 
 LOCAL Indicator 017 Awareness of civil protection
 arrangements in the local area
                                                               Annual       40.3%       Not Set        n/a         Annual      Indicator    21.0%      n/a        
 LOCAL Indicator 019 Number of primary fires and related
 fatalities and non-fatal casualties
                                                                                                                                                                  
 LOCAL Indicator 019a Primary fires per 100,000
 population
                                                              Quarterly      227.9       378.4        125.0         96.6                    374.6                 
 LOCAL Indicator 019b Fatalities due to primary fires per
 100,000 population
                                                              Quarterly       0.5          0           0.5           0                        0                   
 LOCAL Indicator 019c Non-fatal casualties (excluding
 precautionary checks)
                                                              Quarterly      10.5         15.3         4.7           5.2                     15.2                 

 NI 008 Adult participation in sport and active recreation     Annual       21.2%        20.5%         n/a         Annual      Indicator    22.0%      n/a        

 NI 009 Use of public libraries                                Annual       45.0%        48.5%         n/a         Annual      Indicator    49.0%      n/a        

 NI 010 Visits to museums and galleries                        Annual       50.7%        53.0%         n/a         Annual      Indicator    54.0%      n/a        
 NI 011 Adult population engaged in the arts in the past 12
 months
                                                               Annual       38.5%        38.4%         n/a         Annual      Indicator    38.9%      n/a        
NI 015 Serious violent crime rate, per 1,000 population        Monthly      0.54       0.53       0.27      0.30       Not Set     0.54               

NI 016 Serious acquisitive crime rate, per 1,000 population    Monthly      9.63      12.42       4.95      3.83       Not Set    12.17               

NI 017 Perceptions of anti-social behaviour                     Annual     19.4%      Not Set      n/a     Annual    Indicator    14.0%       n/a     
NI 018 Adult re-offending rates for those under probation
supervision
                                                               Quarterly   -7.20%     0.00%      No Data   No Data     Not Set    0.00%                

NI 020 Assault with injury crime rate, per 1,000 population    Monthly      4.44       4.44       2.27      2.22       Not Set     4.26               
NI 021 Dealing with local concerns about anti-social
behaviour and crime by the police and council
                                                                Annual     33.4%                   n/a     Annual    Indicator    36.6%       n/a     
NI 023 Perception of problems in the local area with
people not treating each other with respect
                                                                Annual     33.5%      28.1%        n/a     Annual    Indicator    28.1%       n/a     
NI 026 Specialist support to victims of a serious sexual
offence
                                                                Annual     No Data   No Data       n/a     Annual    Indicator    Not Set              
NI 027 Understanding of local concerns about anti-social
behaviour and crime by police and council
                                                                Annual     31.6%                   n/a     Annual    Indicator    36.4%       n/a     

NI 028 Serious knife crime rate, per 1,000 population          Quarterly    0.39       0.47       0.43      0.34       Not Set     0.51               

NI 029 Gun crime rate, per 1,000 population                    Quarterly    0.05      Not Set     0.02      0.04       Not Set    Not Set             
                                                                                      20.0%                                       12.0%
NI 030 Re-offending rate of prolific and priority offenders    Quarterly    49.0
                                                                                     Reduction
                                                                                                 No Data   No Data     Not Set
                                                                                                                                 Reduction
                                                                                                                                                      
                                                                                                 32.0%     20.0%                              Met
NI 032 Repeat incidents of domestic violence                   Quarterly   20.0%      28.0%
                                                                                                  Qtr 1     Qtr 1
                                                                                                                       Not Set    Not Set
                                                                                                                                             Target
                                                                                                                                                      




                                                                                                                                                      
NI 034 Domestic violence: murder, per 1,000 population          Annual      0.00        0          n/a     Annual    Indicator      0         n/a

NI 035 Building resilience to violent extremism -
effectiveness of 'Prevent' work programme
                                                                Annual     No Data                 n/a     Annual    Indicator    Not Set     n/a      

NI 036 Protection against terrorist attack - risk assessment    Annual     No Data                 n/a     Annual    Indicator    Not Set     n/a      

NI 038 Drug-related (Class A) offending rate                   Quarterly    0.92       1.05      No Data   No Data       1.05      1.05               
NI 041 Perceptions of drunk or rowdy behaviour as a
problem
                                                                Annual     31.8%      Not Set      n/a     Annual    Indicator    28.7%       n/a     
NI 042 Perceptions of drug use or drug dealing as a
problem
                                                                Annual     33.2%      Not Set      n/a     Annual    Indicator    28.0%       n/a     
NI 143 Offenders under probation supervision living in
settled and suitable accommodation
                                                                Annual     80.0%      83.0%        n/a     Annual    Indicator    Not Set     n/a     
 NI 144 Offenders under probation supervision in
 employment at the end of their order
                                                               Annual     44.0%     40.0%      n/a     Annual   Indicator   Not Set    n/a     
                                                                Six                                                                    Met
 NI 151 Overall Employment rate (working-age)
                                                              Monthly
                                                                          73.6%     72.1%     74.80%   67.9%      72.05%    72.05%
                                                                                                                                      Target
                                                                                                                                               

 NI 152 Working age people on out of work benefits            Quarterly   18.1%     19.2%     17.10%   17.4%      Not Set   18.8%              
 NI 153 Working age people claiming out of work benefits in
 the worst performing neighbourhoods
                                                              Quarterly   31.6%     32.3%     31.10%   31.7%      Not Set   Not Set            
 NI 161 Number of Level 1 qualifications in literacy
 achieved
                                                               Annual      1,508     1,200     n/a     Annual   Indicator    1,250     n/a     
 NI 162 Number of Entry Level qualifications in numeracy
 achieved
                                                               Annual      471        88       n/a     Annual   Indicator    100       n/a     
 NI 163 Population aged 19-64 for males and 19-59 for
 females qualified to at least Level 2 or higher
                                                               Annual     67.6%     70.0%      n/a     Annual   Indicator   71.8%      n/a     
 NI 164 Population aged 19-64 for males and 19-59 for
 females qualified to at least Level 3 or higher
                                                               Annual     42.5%     41.6%      n/a     Annual   Indicator   42.9%      n/a     
 NI 165 Population aged 19-64 for males and 19-59 for
 females qualified to at least Level 4 or higher
                                                               Annual     23.7%     23.2%      n/a     Annual   Indicator   24.0%      n/a     

 NI 166 Median earnings of employees in the area               Annual     £427.30   £410.00    n/a     Annual   Indicator   £400.00    n/a     

 NI 171 New business registration rate                         Annual      39.2      22.4      n/a     Annual   Indicator    24.0      n/a     
 NI 172 Percentage of small businesses in an area showing
 employment growth
                                                               Annual     15.8%     15.8%      n/a     Annual   Indicator    8.0%      n/a     
 NI 173 Percentage of the working population who move
 directly from employment to incapacity benefits
                                                               Annual     No Data   No Data    n/a     Annual   Indicator                      
 NI 182 Satisfaction of business with local authority
 regulatory services
                                                               Annual      78%       81%       n/a     Annual   Indicator    82%       n/a     


Due to government guidelines the indicators from the Place survey will no longer be collected.

Key:     C = Corporate Plan Priority Measure G = Gateshead Agreement Indicator
Vision 2030
Vision 2030
1. Progress and improvements secured for each of the 6 Big Ideas are set out below:

City of Gateshead
2. Progress and improvements include:
 Demolition of the multi storey car park in Gateshead Town Centre has been completed and
   student accommodation will be incorporated into the Trinity Square redevelopment scheme.
 Preparation of a new masterplan for Gateshead Quays which includes proposals for a major
   international conference and exhibition centre.
 The Quaylink contract has been re-let and the East Gateshead Quality Bus Partnership
   extended to improve satisfaction with public transport provision
 Sustained annual reductions in overall crime
 Campaign for City Status is being developed
 International Think Tank conference was held at the Sage Gateshead
 Gateshead hosted the second Great North City Games, a new international track and field
   athletics competition taking place on the iconic Gateshead Quayside between England and
   Australia, featuring world-class athletes, broadcast live on BBC television.
 Following the completion of the Great North City Games, the Australia Athletics team based
   themselves in Gateshead, for a period of 10 days, to prepare and train at Gateshead
   International Stadium, before departing, to compete in the 2010 Delhi Commonwealth
   Games.

3. Challenge and Future Focus for the period 2010-2013:
 Establish vibrant new shopping areas, particularly in Central Gateshead
 Improve the housing offer consistent with our city aspirations
 Develop a rural strategy to increase opportunities within rural areas of the borough.
 Bid for City Status in 2012
 Attract quality employers, providing employment opportunities
 Increase the population of Gateshead and improve the economy by working with Newcastle
   City Council through the Gateshead and Newcastle Partnership

Gateshead Goes Global
4. Progress and improvements include:
 Revised Gateshead International Strategy for 2010-2013 in place and leading a partnership
   of 9 European Cities in the RUnUP project
 Gateshead European City of Sport 2010; an accolade which has been celebrated with a
   world class programme of sporting events throughout 2010. Not only has Gateshead played
   host to the Sainsbury’s UK School Games North East England, but was the host for the
   2010 Aviva British Grand Prix securing Diamond League status athletics to Gateshead.
 Launched a talent attraction and retention strategy for the borough, to help ensure that
   Gateshead benefits from local, national and international talent
 NewcastleGateshead named as one of the host cities for 2018 FIFA World Cup pending a
   successful national bid
 Gateshead has hosted several international conferences in 2010 including Gateshead
   Digital Summer, Eurocities Cooperation Platform and the Eurocities Child Poverty Seminar.
   These events were highly successful both in terms of showcasing Gateshead as a potential
   investment location and showcasing Gateshead’s cultural offer
 Icelandic Games Developers CCP have set up their First UK Studio in Gateshead. The
   office on Gateshead Quays is the 4th CCP have set up with the other 3 offices in Reykjavik,
   Shanghai and Atlanta. This has resulted in 30 jobs being created in Gateshead.
5. Challenge and Future Focus for the period 2010-2013:
 Retain university graduates in Gateshead and increase number of graduate enterprises
 Redevelop Gateshead International Stadium and host international sporting events and pre-
   games training camps for London 2012 and Glasgow 2014
 Provide opportunities for people to work with communities and projects worldwide
 International conference Centre opened on Gateshead Quays encouraging more business
   and cultural tourism
 Secure ERDF/Single Programme funding for the Completion of the Northern Design Centre,
   which will be a hub for innovation in the North East
 Become an international exemplar for addressing climate change
 Work through EUROCITIES and NEEO to influence the future of EU Structural
   funds/Cohesion Policy for the 2013-2020 period ensuring that Gateshead gets the best deal
 Support schools in their international activity and support Fairtrade activity in schools in
   keeping with our target of becoming a Fairtrade borough

Creative Gateshead
6. Progress and improvements include:
 Gateshead Raising Aspirations (GRAsP) is supporting all primary schools in the borough to
   develop provision at Key Stage 2. An evaluation of the project highlighted the positive impact
   it is having, and the model is to be commended as an example of best practice.
 Engagement with Universities continues to develop. In addition to implementing a
   Memorandum of Understanding with Northumbria, other progress includes:
   - a Vision 2030 summit with Newcastle University in July 2010
   - Gateshead leads the regional 'Further Maths Network', aimed at increasing participation
        in 'A level' Further Maths
   - a new partnership with Manchester Metropolitan University Institute of Education has
        been established to increase the supply of high quality mathematics and science
        teachers to the region.
 500 young people were registered with the North East Apprenticeship Company in
   September 2010 (31% of whom live in Gateshead) and 287 employers were registered (20%
   of whom deliver in Gateshead). The number of 16-18 year olds starting and completing an
   apprenticeship in Gateshead rose to 522 and 220 respectively in 2009/10.
 The opening of a £1.4million State of the Art learning centre at Dryden.
 Funding was secured to ensure the completion of the Northern Design Centre (NDC).
 Over 50 people are now employed within The Shed and the project will host a ‘One Year On’
   exhibition in October showcasing the work of current and new businesses.
 Gateshead held its first Digital Summer from May to July 2010 aimed at raising the profile of
   the Borough nationally and internationally as a location for creative and digital businesses
 The Turner Prize will be presented from The Baltic in 2011 and will provide a home to the
   annual exhibition of works by shortlisted artists. This will be the first non-Tate venue to host
   shortlisted work outside the capital.

7. Challenge and Future Focus for the period 2010-2013:
 Increase learning opportunities by increasing apprenticeships as a progression route to
   learning and employment
 Increase higher and further education presence in Gateshead
 Create long-term employment opportunities for people in neighbourhoods of greatest need
 Develop tourist attractions and associated businesses
 Increase digital infrastructure and accessibility to the use of it to improve social and
   economic inclusion across Gateshead
 Increase creativity and cultural opportunities
Sustainable Gateshead
8. Progress and improvements include:
 Future Jobs Fund has brought £900,000 into the borough and created 130 jobs.
 For the first time in 25 years the council is building new homes across the borough, of which
   18 are new bungalows, 3 family homes and 45 unit care scheme at Harlow Green, Low Fell.
 The Blue Bin Scheme was launched earlier this year to increase recycling in the Borough, it
   is proving very successful.
 Warmzone is performing well. 27,600 homes have been insulated since 2005 (including
   3,000 so far in 2010) with £7m additional benefits to residents.
 Solar powered, electric vehicle charging point installed at civic centre car park.

9. Challenge and Future Focus
 Improve access to more sustainable forms of transport, increase its use and prioritise the
   needs of pedestrians, including those with disabilities
 Increase the amount we recycle
 Secure investment and job creation in priority areas, knowledge based and digital industries,
   green industries, engineering and advanced manufacturing, high growth businesses
 Increase the number of homes in Gateshead that meet people’s needs and aspirations
 Reduce crime rate and address public perception issues such as fear of crime
 Implement climate change strategy and increase biodiversity across Gateshead

Active and Healthy
10. Progress and improvements include:
 Gateshead is reducing the life expectancy gap with England as a whole for both men and
    women
 Evaluation of the community-based approaches to tackling health inequalities in five pilot
    neighbourhoods is currently underway. The results from the evaluation will inform
    community level packages to address health inequalities through community engagement.
 Opened new Blaydon Leisure and Primary Care Centre. It is the first of two brand new
    leisure centres to open as part of our £36m investment in sport and leisure facilities. Work
    on the second, in Heworth will be completed in the autumn.
 Roll-out of the Tobacco Personal, Social and Health Education (PSHE) in schools for key
    stages 1-4 is continuing
 The nutritional needs of older people are being addressed through increasing the skills and
    knowledge of domiciliary care staff working with older vulnerable people. Work is also taking
    place around supporting independent living, including access to sport and leisure activities
 A pilot off-licence scheme is due to be launched in the west of Gateshead during alcohol
    awareness week. Off-licenses will be asked to sign up to a voluntary scheme and code of
    practice on being a responsible retailer
 A Health Inequalities conference was held in July 2010 to review progress across key
    themes and to inform the future direction of this work

11. Challenge and Future Focus for the period 2010-2013:
 Ensure residents are involved in healthy initiatives and benefit from the best possible
    facilities
 Safeguard children, young people and vulnerable adults
 Promote active and healthy lifestyles, including in schools
 Ensure easy access to ‘local’ leisure facilities by foot or bus including more informal keep-fit
    activities e.g. gyms in public parks
 Improve the opportunities for an ageing population informed by research and innovation in
    products and services to support vitality and wellbeing
 Increase opportunities for people to grow their own food in community allotments or gardens
Gateshead Volunteers
12. Progress and improvements include:
 Framework established to deliver the refreshed Compact, underpinned by 4 strategic action
    areas: community development and involvement, volunteering, commissioning and
    procurement and promoting equality and diversity
 The Volunteer Centre have registered and promoted 103 new volunteering opportunities in
    Gateshead in the last 12 months
 GVOC have piloted the first qualification in volunteering. 15 learners completed the Open
    College Network level 1 ‘Gateshead Volunteer Programme’
 The Generations Together project has developed several innovative volunteering projects to
    bring the under 25s and over 50s together. These have included ‘Soul Soup’ events,
    technology exchanges and intergenerational mentoring and befriending opportunities
 The vinvolved team have supported several youth volunteering activities including a
    magazine about alcohol issues, a food delivery service for communities and a programme of
    outreach in schools colleges and the Metro Centre
 UK school games supported by volunteers

13. Challenge and Future Focus for the period 2010-2013:
 Empower local people to influence policy, service delivery and take part in civic and
    community life
 Create and market volunteering opportunities, celebrate volunteers and promote
    volunteering in all Gateshead communities
 Ensure an effective infrastructure is in place to support people who want to volunteer and
    organisations in need of volunteers
 Improve the quality and range of volunteering through good practice, training and quality
    standards and the development of more employer schemes
 Ensure an effective infrastructure is in place to support and build the capacity of the sector
 Enable the sector to deliver services where appropriate through streamlined commissioning,
    procurement and funding agreements
Gateshead Agreement
NI 008 - Adult participation in sport.
No updates to report as figures are not expected until the end of 2010.

NI 016 – Serious acquisitive crime rate, per 1,000 population.
The number of serious acquisitive offences committed has reduced considerably despite the
economic downturn. During the first 5 months of 2010/11 serious acquisitive crime reduced by
24% compared to the previous year and Gateshead was the third best performing crime and
disorder reduction partnership out of its most similar family group of 15 partnerships.

NI 017 – Perceptions of anti-social behaviour.
The Safer Gateshead Partnership Plan 2008/09 – 2011/12 identified public reassurance and
encouraging our residents to feel safe as being a key priority. Within the first 5 months of
2010/11 Northumbria Police Gateshead Area Command carried out a number Operation WAYS
surveys at a Neighbourhood level, with the support of the Gateshead Community Network, to
gain a greater understanding of resident community safety concerns. Police and partners then
act upon those concerns raised. Operation WAYS has recently been reviewed to further
improve the initiative. Over the summer months Operation Grab was initiated with partners to
tackle youth anti-social behaviour. This has reduced anti social behaviour even further.
Further initiatives are planned utilising the safer communities’ survey data to
intate measures in specific locations in conjunction with marketing through the Safer Gateshead
Confidence group.

NI 020 – Assault with injury crime rate, per 1,000 population.
The assault with injury crime rate in Gateshead is continuing to decrease, despite a 25%
reduction in 2009/10. As at August 2010 Gateshead experienced a 1% reduction compared to
the previous year, equating to 5 less assaults in 5 months.

NI 030 – Re-offending rate of prolific and priority offenders.
In order to calculate reoffending rates caseload details are extracted by the Ministry of Justice
from the Northumbria Case Management System CRAMS. These details are matched to
information on the Police National Computer (PNC). Activity is tracked over a three month
period to capture and count information on any current offenders who re-offend (this means
recordable offences on PNC which are proven by either court conviction or caution). Four
quarters (three month periods) are then added together to give a rolling 12 month sample.

The re-offending rate is measured as the actual number of offenders that re-offend as a
proportion of the total number on the caseload during each quarter. The predicted rate is the
proportion of offenders who would be expected to offend given the known characteristics, which
includes a range of socio-demographic factors, of offenders in the cohort. The actual local adult
re-offending rate was 13.02% for the period, lower than the predicted rate of offending.

NI 038 – Drug-related (Class A) offending rate
Of those people in treatment (73%) are re-offenders some of whom were previously in
treatment. A recent survey of people using the harm minimisation needle exchange service
showed that (80%) were already in the treatment system. Of those people being picked up by
custody and court referral 75 – 80% are all ready currently in treatment. This is to be expected
since 28% of all people in treatment have been in treatment for 4 years or more and Gateshead
currently has one of the highest penetration rates for Problematic Drug Users in the country with
over 85% of the estimated PDU population already being in treatment. The more difficult part of
the journey is not only to provide access and retention in treatment but also opportunities to
integrate and move away from treatment services through the various reducing re offending
pathways such as housing, education, training employment etc.
NI 039 - Alcohol-harm related hospital admission rates.
Performance, Gateshead continues to perform strongly against both its planned trajectory, for
which it must under achieve, and target attainment, quarter-on-quarter. For the second quarter
in a row Gateshead has shown a reduction in the number of people being admitted to hospital
via A/E for alcohol related issues. The current target was to slow the rate of increase by 2013.
The work that has been achieved within the Hospital Project commissioned by the PCT has
made a positive contribution to the positive outcomes experienced by those people who have
been diverted away from repeat visits to A/E and or admission to hospital into recovery and
abstinent based community services

NI 049 - Number of a) primary fires, b) related fatalities and c) non-fatal casualties,
excluding precautionary checks.

NI 049a – Total number of primary fires per 100,000
During the first 6 months of 2010/11 there has been a 23.1% reduction compared to the same
period the previous year. Tyne and Wear Fire and Rescue Service has refined its targeting
methodology using current fire data and external data to identify households that are more likely
to suffer a fire. These households have been prioritised for the delivery of Home Safety Checks
fitting smoke alarms when required. This year to date, 4,100 Home Safety Checks have been
delivered in Gateshead. In addition hotspot areas for primary fires are targeted when identified.

NI 049b – Number of fatalities due to primary fires per 100,000
This year to date there has been no fire deaths in Gateshead. Recent fire deaths in Gateshead
have been members of the elderly population thus Tyne and Wear Fire and Rescue Service
continue to target resources through the ‘It Takes Seconds’ campaign towards the older
members of the community in their own homes and those in sheltered accommodation.
Additionally partnership work with The Gateshead Housing Company, Carers and Community
Pharmacists will assist with this education process.

NI 049c – Total number of non-fatal casualties (excluding precautionary checks) per
100,000 population
Performance in the first 6 months of 2010/11 is the same when compared to the same period
the previous year and is on schedule to achieve the target. Q1 saw an increase of 4 incidents
when compared to 2009/10 however Q2 has shown improved performance due to the ongoing
targeting and initiatives described above in NI 049a and NI 049b.

NI 116 – Proportion of children in poverty
In early 2010, the Child Poverty Unit instructed that data would be based upon the total number
of children in families and the total number of children in workless households rather than the
use of child benefit data. As a result of this change a performance figure for the 2009/2010
year-end of 59.6% was reported.

In June 2010, new instruction, information and data was made available providing an amended
year-end performance figure of 24.8% (relating to 2007 data). The original reporting of
2009/2010 year-end performance became irrelevant as it no longer accurately reflects the child
poverty levels within Gateshead. The latest available data for 2008 shows the performance
figure has gone down slightly in Gateshead to 24.3% from 24.8% in 2007. However, this is
based on a snapshot in August 2008 and expectations are that this may increase when the
August 2009 snapshot is released.

The performance of 24.3% of children in Gateshead, classed as being in poverty, is comparable
to the other Tyne & Wear local authorities:

Newcastle-upon-Tyne               32.1%
South Tyneside                    27.6%
Sunderland                        25.0%
North Tyneside                    19.8%

NI 152 - Working age people on out of work benefits.
Whilst Quarter 1 performance of 2010/11 of 18.3% showed a slight increase of 0.2% from the
2009/2010 year-end performance of 18.1%, the picture for the first six months is an overall
decline in claimant numbers. Performance is measured on a four quarter rolling average to
avoid seasonal variation with the six month performance figure currently on target at 17.4%
against the 2010/11 figure of 18.8%. It must be noted that a change to the measurement of
Working Age Population (WAP) (from 16-64 male & 16-59 female to all aged 16-64) has
increased the WAP and thus direct comparisons between earlier performance must take this
change into account.

NI 171 - New business registration rate.
The 2009/2010 year-end performance of 39.2 per ten thousand has exceeded the year-end
target. New data will be available for release in January 2011. However, enquiries to the
Economic Development Service, from residents wishing to explore starting in business in the
last 6 months was 249 which approaching the figure for the whole the last financial year, which
saw 292 enquiries.

Challenge and Future Focus

NI 017 – Perceptions of anti-social behaviour.
Work is currently underway with a range of services within the council and Northumbria Police
to evaluate the positive impact that these interventions are having within our communities and
to provide a more co-ordinated approach to the prevention of ASB.

NI 030 – Re-offending rate of prolific and priority offenders and NI 038 – Drug-related
(Class A) offending rate:
Over the next six months priority will be given to the implementation of Gateshead’s approach to
integrated offender Management, which will include:
     Robust processes to identify the top 200 high crime causers in Gateshead
     Development of work to non statutory cases (those offenders not presently supported by
       Probation Service)
     Development of working relationship with the Prison Service, specifically Durham Prison
     Identification of a co location site for the IOM team
     Processes established to ensure that Young Offenders are not lost within the system and
       are effectively linked in to the IOM scheme.
Corporate Plan
  Progress and improvements

  Priority 1 - Deliver Vision 2030, Focusing On Environment, Health, Economy
  Progress and improvements

  To help create a safer environment a range of projects have been currently
  undertaken over the past 6 months.

     Community Payback: Between April 2010 and August 2010 a total of 1016 offenders
      completed a total of 5668 hours. This is a saving of approximately £56,680 in paid
      labour costs. This has been on a wide range of projects across all areas from different
      services and community organisations with tasks ranging from grass cutting; litter
      picking; removal of fly tipped material; clearance of vegetation and some indoor work at
      some Community Centres.

     We have continued to make closer links with the Neighbourhood Pride scheme during
      this last year. Neighbourhood Pride has matched funded some projects which have
      been undertaken by Community Payback for example the Albion Street clearance. We
      are involved with a number of Neighbourhood Pride projects within the East and Inner
      West areas that are scheduled to take place later this year.

     The Whitehills/Windy Nook area has suffered from antisocial motorcycling for many
      years and remains one of the key hot-spots for this type of nuisance within Gateshead.
      In partnership with Northumbria Police and the Gateshead Housing Company, several
      attempts have been undertaken to tackle the problem in several parts of the district, with
      varying levels of success. One of the most effective deterrents to antisocial
      motorcyclists is the K-Barrier which has, for example, been installed around the
      perimeter of the Windy Nook Nature Reserve and has significantly reduced the level of
      antisocial motorcycling on the reserve. Funding has recently been secured through
      Problem Solving to install K-Barriers, which would allow access by pedestrian’s
      bicycles, prams, pushchairs, wheelchairs and mobility scooters while effectively
      preventing access by standard motorcycles.

     Again, through our multi agency Problem Solving approach, residents of a central
      Gateshead housing estate have joined forces with The Gateshead Housing Company to
      help clean up their neighbourhood. The Sheriff Hill ‘community clean up’ was part of
      efforts to make estates even better on top of improvements already made to thousands
      of homes. Skips across the estate helped over 250 residents to get rid of tonnes of
      household and garden waste in the latest clean up organised by the company. Advice
      on recycling, policing, local community projects, Gateshead Council services and
      housing was also on offer to residents taking part. The clean up day was organised by
      The Gateshead Housing Company, Gateshead Council, Northumbria Police and Tyne
      and Wear Fire and Rescue Service.

     Tackling the health issues associated with drug and alcohol misuse continues to
      be a priority for the Safer Communities team. Over the past 6 months a refreshed
      Alcohol Harm Reduction Strategy has been produced, the contents of the refreshed
      strategy are based on the findings of the Review of Interventions to Tackle Alcohol
      Misuse in Gateshead, undertaken by the Healthier Communities Overview and Scrutiny
      Committee in 2009/10. The Committee investigated the need to increase the capacity of
      alcohol treatment interventions and prevention activity, and reviewed all four elements
         of the previous Alcohol Harm Reduction Strategy. The goal was to maximise our impact
         on a range of issues affecting people in Gateshead, including social, economic, mental
         and physical harm associated with the misuse of alcohol. Thirteen recommendations
         identified by this review have been incorporated into the strategy and action plan.

        Gateshead Adult Drug Treatment Plan was approved by Cabinet in April of this year
         and has been developed with service providers and all stakeholder organisations and is
         a comprehensive statement of intentions. The plan has been developed to address local
         needs in line with national priorities. It also identifies objectives for 2010/2011 together
         with resource allocations to carry out the plan.

        This plan has been developed with particular attention to the changes identified within
         the drug treatment system at this time. In particular the emphasis will be on service
         redesign over the next three years with particular attention and focus on recovery and
         reintegration. It has been acknowledged that improved provision of local systems of
         support and reintegration for misusers and their families that prevent risks and enable
         sustainable lifestyle change and wellbeing are critical to future progress within the
         treatment system.

    To help achieve our target of increasing the number of adults participating in sport, a
    range of work has been undertaken by Sport and Leisure Services including:

       Health Trainers have engaged 1605 individuals in a one to one setting of which 603 have
        requested further assistance; 251 people have completed a personal health check and
        are working towards achieving a healthy lifestyle goal

       Gateshead Health Trainers have been involved in the ‘one stop health shop’ project at
        Gateshead Metrocentre during June – August 2010, over 140 adults access health
        advice and were signposted to other services depending upon identified need

       Attendance at summer festivals and events has resulted in over 65 people completing
        mini health MOT’s with referrals being made to various organisations including Way out
        in Gateshead (WING), Gateway to a Healthier Lifestyle – weight management
        programme and St. Chads’ community gardening project

       Gateshead Sport & Physical Activity Strategy 2010 – 2014 was published

       Gateshead Leisure Centre re-opened after a major refurbishment and over 8000 people
        attended it’s opening weekend and 3 people employed as Sport Volunteer Mentors as
        part of the Future Jobs Fund initiative

       Gateway to a Healthier Lifestyle programme has received on average 250 referrals per
        month and operates 12 weight management sessions each week and 31 community
        based fitness classes per week support people who are referred to the Gateway to a
        Healthier Lifestyle programme

       ‘Active Mums’ programme is underway with support from midwifery services and offers
        advice and opportunities to exercise for both ante and post natal women and the
        children’s Balance It programme has established regular weekly sessions at Whickham
        Thorns outdoor activity centre and has also linked with the Tyne United Rowing club to
        develop further activity sessions

       A new group membership has been made available to groups and organisations in
        Gateshead to provide reduced priced GO memberships to their employees or members
     Successful ‘Walk This Way’ programme throughout September where over 300
      individuals and groups achieved the challenge of virtually walking 1045 miles from
      Gateshead International Stadium to all the London 2010 Olympic venues. The total miles
      achieved as part of this challenge was well over 3000 miles

    The Library and Arts Service has over the past 6 months actively addressed the
    issues regarding this priority through a range of targeted interventions including:

     Birtley library is actively involved with the Healthy Communities Collaborative (HCC). The
      HCC has started on a new strand of work around prevention of cardio-vascular disease
      and the promotion of NHS Health Checks. Library employees have attended a training
      session and the library will be a venue for events and activities on this theme. The library
      service held a consultation session with community health organisations to plan new
      programme of health activities for Central Library. The service is now also lending OWL
      energy monitors to assist local residents make their homes more energy efficient

     ‘iTea and biscuits’, new adult learning event held in May at a number of libraries,
      supported those who have never used the internet to get online. The library service also
      delivered teaching sessions that included the promotion and use of the NHS websites to
      learners. In total 135 people took part in 21 supported sessions.

     Gateshead Schools and the mobile youth project worked with choreographer Dora
      Frankel to develop and then perform 10 dance bites based on the 10 Olympic Sports of
      the UK School Games. Their performance not only heralded the start of the games but
      the young people also received the Gateshead Kite Award for successfully bringing
      sports and arts together in an innovative and creative way

    A range of interventions and diverse approaches have been undertaken by
    Economic Development over the past 12 months to address economic issues in
    Gateshead, specifically those associated with employment, enterprise and financial
    inclusion. These include:

     The Department for Works and Pensions (DWP) programme, Future Jobs Fund (FJF),
      now aims to create 110,000 jobs nationally between October 2009 and March 2011.
      This is a reduction from an original target of over 150,000 jobs which was lowered
      following Coalition spending cuts. Jobs are aimed primarily at 18-24 year olds who have
      been out of work for a year but can also benefit those living in disadvantaged areas.
      Funding of £6,500 is available for jobs created providing employers can demonstrate that
      the jobs are additional and of community benefit. All jobs need to be for a minimum of 25
      hours per week and last for at least 26 weeks.

      The Council has coordinated Gateshead’s involvement in FJF as part of a Tyne & Wear
      City Region application. Phase One of Future Jobs Fund started in October 2009 and
      created 139 jobs in Gateshead with employers such as GVOC, The Gateshead Housing
      Company and Renew North East. Gateshead achieved a success rate of 93%,
      overachieving against a jobs filled target of 60%.

      Phase Two of Future Jobs Fund will create a further 137 jobs, bringing a further
      £890,500 of government funding into the Borough. Over 70 of these have already been
      filled with employers such as Citizens Advice Bureau, Lamesley Childcare and TDR Ltd.
      Exit strategies are in place for all young people employed via the fund to ensure
      opportunities are maximised for them to progress into sustainable employment.
   The Council has worked with a number of employers in the last year to provide
    customised recruitment programmes, which following a short training course led to
    residents getting guaranteed interviews with the companies involved. This has seen
    programmes delivered for The Listening Company who have so far recruited over 35
    residents, Nexus for their annual intake of Positive Action Trainees, and TKMaxx who
    having opened a new store at the Metro Centre employed 130 new staff, and hope to
    recruit a further 100 in the coming months.

   In 2009-10 the Council has assisted 1,100 Gateshead residents to move into
    employment. Since the Council started offering employment support to residents, the
    service has assisted over 11,000 residents to make the transition from benefits into
    employment.

   The Council held its annual Customer Service and Retail Jobs Fair at the Sage
    Gateshead in September 2010, attracting 1,410 jobseekers on the day. Over 35
    employers attended the event bringing with them in excess of 2,000 local jobs for
    residents to apply for. Employers that attended included Royal Mail and Marks &
    Spencer, each with 300 plus vacancies, as well as other major High Street names such
    as Next, Fenwick, John Lewis, House of Fraser, and Iceland. Local contact centre’s
    such as Spark Response, The Listening Company, 2 Touch, AA Insurance and
    Teleperformance, plus many others were all available for face to face contact with local
    jobseekers. The feedback from both employers and jobseekers was extremely positive,
    and a video diary of the event will be available to view on the Council’s website in coming
    weeks.

   The Council has worked in partnership with Jobcentre Plus and Capital Shopping
    Centres to provide additional support for employers in the Metro Centre Gateshead with
    recruitment needs. The Council and Jobcentre Plus have allocated a member of staff to
    liaise with employers and assist them to fill vacancies. This support programme
    commenced in August 2009 and has so far worked with 301 employers and identified
    2,627 vacancies.

   Financial assistance is available to help reduce barriers to employment and training,
    including assistance with travel, childcare, tools and equipment and training costs. This
    year so far, a total of 416 clients have been supported with financial assistance grants,
    helping them to access employment. The service has developed opportunities for local
    people to take University level qualifications through Gateshead College and its partner
    universities.

   The Council supported the establishment of five new social enterprises, bringing the total
    to 80. Together the social enterprises employ around 350 people and create
    approximately 500 volunteer opportunities, with an additional 66 work placements
    through the Government’s Future Jobs Fund. This included the development of five new
    enterprises with the creation of seven new jobs providing a range of services from visual
    awareness training to computer recycling.

   The Council was successful in applying to the Department of Health, Innovation for Life
    Fund and has secured £144,700 to establish the Personalisation Peer mentoring
    Scheme. The project will be used to test the principle of ‘seeded commissioning’ with
    commissioners who will actively engage and consult with citizens who need support.
    The project is in two parts: the first to support the formation and development from
    inception of a user led organisation which will be run as a social enterprise; and, second
    to carry out a piece of research into the Council’s commissioning with third sector
    organisations. The contract to host the organisation and support the formation of social
    enterprise was awarded to the Sight Service via a process of competitive tendering. A
    further £20,000 has been secured from the Social Enterprise Investment Fund for
    business planning and capacity building. Sight Service has been contracted to extend
    their support to the Peer Mentoring Scheme and accessed over £50,000.

   This year, the Council has provided support to 249 residents interested in self-
    employment or establishing their own business. This support has included advice on
    property, finance and general business issues. The service has targeted deprived areas
    and hard to reach groups. Clients were assisted in developing their business idea and
    deciding whether self employment was the best route for them. Others were referred to
    business start up training, for example, ‘Introduction to HMRC workshop’, or ‘A basic
    guide to self employment workshops’. Those individuals, who were clearly able to
    articulate their business idea, were referred direct to Business Link to progress Business
    Plans or access funding to help with marketing costs. Clients are referred to Business
    Link for further business start up advice and support in accordance with the Council's
    Memorandum of Understanding with Business Enterprise North East (BENE).

   The successful ‘Not All Dragons Bite’ project targeted the neighbourhood areas of West
    and Inner West to encourage residents to consider developing their own business. This
    generated 65 enquiries, resulting in 45 individuals undertaking a series of training
    activities on business start-up, including start-up finance, marketing on a low budget and
    networking. 22 individuals (representing 15 businesses) made a pitch to the ‘Dragon
    panel’ of North East business people. Each of the new start-ups continues to access
    support, mentoring and advice from the Economic Development Service.

   Money Matters – A Strategy for Financial Inclusion has been developed with key
    partners to establish a framework and set initial targets for improving the financial
    wellbeing of Gateshead residents. It aims to increase awareness and understanding of
    financial issues and improve access to financial services, which contribute to the overall
    health of the borough.

    The Council has taken the lead on developing a multi agency approach to financial
    inclusion. Partners from the public, private and third sectors have developed an action
    plan covering the four main themes of:
        Worklessness and Skills
        Debt and Credit
        Benefits Advice and Financial Access
        Housing

    1.      Worklessness and Skills theme tackles financial and social exclusion by
            helping disadvantaged individuals move from benefits into sustainable
            employment.

           The Council has continued to work with partners across the Tyne and Wear City
            Region area to successfully deliver the Department for Work and Pensions Future
            Jobs Fund which was part of the previous Government’s "Backing Young Britain”
            youth strategy. The project is primarily for unemployed young people, aged 18-24
            years, with all jobs created, providing community benefit. During the last 6
            months a total of 47 young people have secured Future Jobs Fund jobs in
            Gateshead.
    The Council has issued over 300 grants to the value of £80,000 to help individuals
     get back to work or start their own business.

2.   Debt and Credit theme focuses on developing sustainable solutions to
     improve the financial capacity of individuals and communities.

    Areas of activity in this theme include work with credit unions and Five Lamps, a
     charitable financial institution. Five Lamps issue Growth Fund loans to people who
     cannot access small loans (£250- £300 over periods of up to 12 months) from
     traditional institutions such as banks and building societies.

    In this period, Five Lamps has issued over 600 loans to the value of £250,000.
     The Annual Percentage Rate charged is 29% which equates to £72,000 interest
     paid. Research has shown that if these individuals had accessed loans from other
     institutions, such as door step lenders, whose minimum APR is 272%, the interest
     charged would have been £680,000. Therefore it is estimated that £608,000 has
     been retained in the community by not taking up these loans.

    The Council supports the development of Social Enterprises; with over 80 in the
     borough, they in turn provide goods or services to over 12,000 residents mainly in
     the ’hard pressed communities’. To ensure that these residents get access to
     financial advice, the Service is working with key advice agencies to develop these
     services within the enterprises. For example The North East Counselling Services
     (NECS), from April 2010 have included financial inclusion in their work and now
     identify individuals who have financial issues and refer them to the Gateshead
     Advice Centre for appropriate support. In this period around 200 people accessed
     the North East Counselling Services, of these, 69 had financial problems and
     required additional support.

    The issue of illegal money lenders or ‘loan sharks’ operating in Gateshead is a
     key area which is being tackled by all the partners including the North East Illegal
     Money Lending Team. A best practice document is being developed which will
     outline the assistance, support and guidance for victims of illegal money lenders
     within Gateshead. This is the first time that the Illegal Money Lending Team has
     worked in close partnership with a Local Authority to develop such a document.
     Once developed it will be available for other organisations to adapt in their own
     areas.

3.   The Benefit Advice and Financial Access theme enables individuals to
     access financial services and maximise their financial entitlement.

    On 31st March 2010, six local Financial Inclusion Champions were employed by
     the Gateshead Advice Centre, funded through the Future Jobs Fund and
     supported by the Councils Economic Development Service. The Financial
     Inclusion Champions are supporting the delivery of the Financial Inclusion strategy
     by organising and delivering a range of events for local residents.

    An example of the Financial Inclusion Champions work is to identify tailored
     solutions to individuals’ financial problems. Whilst delivering a session to trainees
     at Renew North East, a white goods recycling project, the Champions identified
     that the vast majority did not have bank accounts. The Gateshead Advice Centre
     has initiated further work to enable the trainees to access banking facilities.
         A number of events have been held over the past 6 months to inform residents of
          the range of advice, support and guidance available within Gateshead. Thirteen
          events, including 5 local advice days organised by the Financial Inclusion
          Champions, were attended by over 900 residents, covering topics such as debt,
          employment, benefits and redundancy.

         The Council has developed a new online claim form that can process information
          more quickly and efficiently. It is intended to use these forms at future events to
          enable people to process their claims instantly thereby reducing turnaround time
          from applications to completed claims, ensuring that individuals receive benefit
          entitlements as quickly as possible.

         The Council has been working in partnership with the Consumer Financial
          Education Body (CFEB) to run ‘Making the Most of Your Money’ sessions. They
          enable employees to get impartial information on money issues and to understand
          topics like credit ratings, retirement planning and savings. Five sessions have
          been delivered with over 60 people in attendance. Additional follow up one-to-one
          financial advice has been supplied by Age Concern who are the Moneymadeclear
          advisors for the Gateshead area.

    4.    Housing theme supports individuals to access and maintain decent,
          affordable homes.

         The Housing Agreement is currently being revised and will include a section on
          Financial Inclusion to embed it into housing services. This will cover the whole
          housing sector from social to private landlords and will aim to provide a range of
          support to tenants. The agreement will be consulted on between Oct and Dec
          2010 with the full agreement signed by Mar 2011.

         When Money Matters, the Financial Inclusion Strategy was developed, research
          from The Gateshead Housing Company identified that 71% of tenants within the
          18- 24 age bracket had rent arrears. Through intensive support, which has
          included basic budgeting and benefit advice, the arrears have been reduced to
          68.9% in this first 6 months. The average arrears balance for tenants under 25
          has reduced from £320 (2007) to £163 (2010) as a result of this work.

   The Council has established a business collaboration network, The Hub Gateshead, to
    support creative businesses in Gateshead and encourage creative businesses to move
    to Gateshead.

   The Council has invited Construction Tenders for Northern Design Centre with building
    work will begin on site early July 2010 with an estimated completion date of June 2011.
    Launched the Starter for Ten project which has created business and employment
    opportunities by providing creative industries with accommodation in the town centre...
    £3million has been invested in the town centre to buy sites and refurbish areas to help
    create employment and a vibrant town centre. Gateshead Creative Quarter has been
    established, as defined within the Regeneration Delivery Strategy (RDS), and promoted
    to creative businesses looking to relocate their organisation.

 Challenge and Future Focus
 Over the next six months the partnership will be evaluating the impact of Tasking and
  Problem Solving to ensure that the structures that we have in place are fit for future
  purposes.
       The Council is participating in the UKOnline Smarter Government project Race Online
        2012 to reach those digitally excluded. This aims nationally to get 500,000 people online
        by 2012

       Ensure that the remaining sports facility developments are completed on time and within
        allocated budgets and ensure the focus remains on increasing levels of participation
        amongst the Gateshead population, but in particular our adults

       Development of a greater number and more varied physical activity opportunities for
        older people

       Jointly developing services between sport & leisure and adult social care provider
        services

       The Council aims to create an additional 105 Future Jobs Fund vacancies for young
        people aged 18- 24 years, taking the total to 152 for the year.

       As a member of the regional Financial Inclusion Capacity Northeast (FINCAN), Economic
        Development are looking at ways to work with local banks and other institutions to
        provide greater access to banking facilities.

       A large scale FI multi agency event aimed at Gateshead residents will be held in March
        2011. Representatives from organisations offering a wide spectrum of advice on topics
        including benefits, welfare rights, tax, employment and housing will attend.

       Training and information sessions will be delivered to front line staff within the Council to
        raise awareness of the wide range of options when seeking to support or signpost local
        people who are financially excluded. A tailored programme will be delivered to the
        Children Centres staff starting in Oct 2010, enabling them to provide basic information
        covering issues and solutions around debt, benefits, employment and housing.

    Priority 2 – Engaging Our Communities
    Progress and improvements

    To address the issues associated with crime and the fear of crime a range of
    interventions have been introduced to support vulnerable residents:

        We are committed to ensure that residents in Gateshead suffering from anti-social
         behaviour receive continued support through the complaints process, a dedicated
         officer within Vitim Support works especially with vulnerable victims of anti-social
         behaviour. This year as part of a national initiative we now have a Victims Champion
         role. This means that the officers post has been extended to a full time position and the
         role and remit broadened not only to continue casework with vulnerable victims but also
         to work proactively with any person in Gateshead who has been the victim of a hate
         crime which is either racially motivated, homophobic or an incident targeted at someone
         who has a disability. So far we have worked with over 100 cases and has had a number
         of successful outcomes which has allowed investigating officers to focus on tackling the
         perpetrators.

        The new system for reporting hate crime called Gateshead ARCH was launched on
         October 6th. The system aims to support victims of hate crime and take action against
         perpetrators. A number of agencies use the new system including Gateshead Council,
         Northumbria Police, The Gateshead Housing Company and Victim Support. Victims and
         witnesses can report incidents of hate crime to any one of the organisations on the
         system confidentially via the 24 hour helpline or visit designated reporting centres
         including Gateshead Council and The Gateshead Housing Company offices. The focus
         for the next six months will be to work alongside community groups, advocacy and
         support services to promote the system and encourage people to report hate crime in
         Gateshead.

        The Gateshead Vulnerable Persons Housing Strategy Group has developed a robust
         approach to tackling housing issues for vulnerable individuals in Gateshead. The Group
         has produced a comprehensive needs analysis, and in particular work has progressed
         on linking with Safeguarding, housing needs for individuals with learning disabilities, the
         sanctuary scheme for domestic violence victims and the housing needs of young
         people. Issues to be addressed include the need to integrate the work of the Strategy
         Group with commissioning, to embed the work across all agencies and to promote the
         work of the vulnerable persons housing panel.

        The Gateshead Strategic Prevent Group was recently established to provide a
         coordinating approach and develop effective multi-agency arrangements to meeting the
         specific objectives of the Prevent Strategy (Preventing Violent Extremism). The group
         have agreed a Terms of Reference and produced a succinct work plan for September
         2010 – March 2011 to help guide the work in Gateshead. Work to date has
         concentrated upon three key areas: developing an improved approach to Tension
         Monitoring, Increasing Hate Crime Reporting and Community consultation and
         engagement.

        Safer Gateshead commissioned Gateshead Interfaith Forum’s Positive Images project
         to carry out a piece of research which would identify the feelings and perceptions of
         local BME and faith groups about the emerging Prevent agenda. A comprehensive
         report has been produced detailing a number of key issues and recommendations
         which will be invaluable for progressing Prevent work in Gateshead. Recommendations
         include potential media training for Muslim Community Leaders and the creation of a
         Gateshead Young Muslim Advisory Group. Safer Gateshead has now agreed to fund
         Positive Images to work alongside partners to address some of the recommendations
         during October – March 2011.

        A new project is being launched next month to address the issues associated with anti
         social behaviour. The Gateshead Phoenix Project is an intensive 3 day course run by
         Tyne and Wear Fire and Rescue Service which will focus on reducing anti-social
         behaviour in Gateshead. This will be achieved through developing interpersonal skills;
         improving communication and self discipline and increasing awareness of fire safety
         issues through diverting young people away from fire setting. There will be six courses
         run between November 2010 and April 2011 for individuals who are currently engaging
         within the Family Intervention and Intensive Intervention Projects. This will ensure that
         we are targeting the most problematic families and individuals.

Sport and Leisure Services have undertaken a range of initiatives over the past 6
months including:

       12 Sports specific development meetings have taken place aimed at engaging,
        supporting an empowering over 100 local voluntary sports clubs. Support has also been
        provided to Gateshead Fell Cricket Club to secure £10,000to replace their club house
        roof as part of the Get Building Framework
       Engaged over 500 young people and empowered over 20 volunteers in the launch of
        Gateshead first football festival as part of celebrating our European City of Sport status
        and the FIFA World Cup in South Africa

       120 young people and 10 volunteers involved in a Gateshead cricket festival, again a first
        time event for the Borough and engaged over 400 volunteers for the Sainsbury’s UK
        School Games in September 2010, resulting in over 6000 hours of volunteering over the
        4 days of sports competitions

       Delivered a new 2 day regional disability event aimed at increasing participation in sport
        by young people aged between 11 and 20 years with a physical, sensory and learning
        disability

       Four projects have achieved the Inspire Mark, an accreditation associating and
        developing awareness for London 2012 Olympic and Paralympic Games for non
        commercial organisations

       Employment commenced for a sports engagement worker and also a women’s sports
        activity worker, which are externally funded for 3 years

       Two weight management sessions have been established specifically for members of the
        Jewish Community and Gateshead Sport Action Van had another successful summer
        and engaged over 50 young people in positive sports activities

The Library and Arts Service has again continued to deliver innovative approaches to
engaging with our communities including:

        Kick started the Our Gateshead community web project, working with 35 different
         groups between April and September. ICT training has been provided to these groups
         and each group is to set up a web space to promote their events, activities and
         volunteering opportunities to the wider community. Groups include, Sunniside Local
         History Society, Eye of the Fly, Carers Affected by Substance Abuse, Gateshead
         Tenants Forum and Generations Together.

        Many libraries participated in European Neighbours Day/ Gateshead Together Week
         which brought communities together to share in events, including at Whickham Library
         garden a plant swop event was held. The library service has continued to work with
         young people to design and plan events to launch a new dedicated library space for
         young people including young people from Gibside School who have helped to create a
         set of mosaics for the library garden. The friends of Central Library have worked with
         landscape architects to develop to design for this community garden.

        The Council has also continued to improve its performance in the Summer Reading
         Challenge. In summer 2010 a total of 2118 children complete the reading challenge,
         compared to 2013 in the previous year. Other reading promotion events included over
         250 people attending an author session with Chris Ryan and the Gateshead Children’s
         Book awards.

        In July 2010 building work to transform the caretaker’s living space at the rear of Ryton
         Methodist Church was completed providing a library service and meeting space for
         community groups. At the end of July the Ryton Community Library opened to the
         public for 15 hours per week.
        Throughout the whole process, the community in Ryton have been very active, making
         decisions influencing the pattern of opening hours, the furniture and fittings, the book
         stock, events and ICT provision. The community are also very active in promoting the
         library service and community space within the local area, distributing publicity
         throughout the village, and promoting events throughout other groups and organisations
         in the village.

    A range of cultural events have taken place over the past six months including:

       A Classical Music Discussion Group has been established in ExploreMusic. This diverse
        group of local people have the opportunity to really learn about music, discover new
        composers, interact with other members of the community and formulate and challenge
        ideas and opinions
       Heritage initiatives such as Local History Month and Heritage Open Days continue to
        provide historical information to communities, building a sense of pride and belonging in
        their local history
       The Arts Explorers project enabled foster families and looked after children to benefit
        from the cultural offer in the region leading towards improved engagement with cultural
        opportunities building confidence in young users
       Cultural Volunteering hours and opportunities increased by 20% through project
        development and wider advertising – such as Soul Soup
       On-going development of Gateshead Cultural venues includes the successful evaluation
        of the opening season of Gateshead Town Hall (Prelude) which has clearly shown
        community support for this venue development.
       ExploreMusic at The Sage Gateshead, offered a range of sessions where the public
        have the opportunity to access music-based learning opportunities including Make a
        Tune (a music software session for children), Music Downloading for Beginners and
        Making Music on Your Computer
       Launch of a Virtual Learning Platform – the ‘Culture and Creative Ambassadors
        Network’, to enable Cultural and Learning Professionals to work together. A successful
        pilot - Arts Explorers- has enabled this to test the systems and networks in place.
       The Birtley Heritage Group has been established as an independent group and are
        researching and recording the area’s heritage for the benefit of the community.
       A new hotel has opened in Gateshead – Sutherlands Way at Windy Nook. The tourism
        team has had their first advisory meeting and arranged a pre quality assessment. The
        team will continue to provide support and advice with the development of a new website
        and business plan

    Challenge and Future Focus
     Maintaining levels of engagement with service users and ensuring that use of the new
      leisure facilities when they re-open is increase and then sustained

        Ensuring that Blaydon Leisure and Primary Care Centre is a success

        We will continue to work with the Friends of Gateshead Central Library to ensure that
         the community are fully engaged with the relaunch of this building and the activities
         delivered from it, and will continue to work with Ryton Library volunteers to ensure they
         are fully involved with service developments at Ryton Community library.

        Gateshead Heritage @ St Mary’s has applied for Heritage Lottery Funding in order to
         extend and develop the current education programme

        Future funding challenges including Arts Council and other funding streams could
         impact on the volume and quality of arts participation and engagement programmes
   The Arts Explorers project will have a volunteering legacy to support future activity
    beginning in November 2010
   Following the successful launch and testing of Virtual Learning Platform – the Culture
    and Creative Ambassadors Network- - training for all learning settings will be rolled out
    in 2011.

Priority 3 – Corporate Sustainability
Progress and improvements

The library service has purchased a software Smart SM application that gathers and
analyses evidence of stock usage in the library service should enable librarians to make
best use of existing stock for customers and make better decisions when purchasing stock.
This application will ensure that we get best value out of the library bookfund.

				
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