ReThinking Home Investment Choices Hopefully, the recent knock to our economy has taught us to not only be more fiscally responsible but will also remind us that wise investments can provide both personal and global rewards. In this economy, buying a new home may not be the best investment. After real estate commissions, legal fees, land transfer taxes and moving expenses, are we really getting the value we had hoped for? Instead, many of us are opting to stay put, but we still need to maximize the look, performance and resale value of our existing home. The home improvement choices we make need to not only beautify but offer long-term durability and a return on investment through reduced maintenance costs , energy bills or insurance premiums. Finding Value through Environmental Design Roofing products have undergone a great deal of change in the last 15 years. The catalysts that led to the development of new composite materials were a frustration over roofs that wore out before their stated lifetime, maintenance costs and the inability of traditional products to withstand what Mother Nature dished out. Rising concern about the use of combustible roofing materials and the ban of cedar shakes and shingles as roofing materials in some regions also hastened this change. An Investment That Will Last A Lifetime Enviroshake® is a composite shake that replicates the beauty of naturally weathered, hand-sawn cedar shakes. Performance engineered from 95% post-industrial recycled material, it is guaranteed to last a lifetime. And the best part – its installed cost is less than that of cedar. It is the least expensive installed premium roofing product on the market, especially after you subtract the maintenance and repair costs that you would otherwise incur with cedar and other roofing material. Enviroshake ROI Fast Facts • Lifetime, transferable, non-prorated warranty • Severe weather, hail, fire resistant • Won’t cup , crack or rot • Wind resistant to 140km/hr (89 mph) • Maintenance free – no clean, treating, moss removal • Helps maintain/ improve the value of your home • Residential property owners may be able to obtain a significant reduction (up to 20%) in their residential insurance premium based on use of impact-resistant roofing products. • Recycled content provides global rewards If It Withstands a Hurricane , Consider How Durable It Will Be On Your Home Even a category 1 hurricane can’t shake Enviroshake. After hurricane Tomas tore through the island of St Lucia, almost all roofs were in need of repair if not complete re-roofing, except those with Enviroshake. Monetary losses related to Tomas have been estimated at over US$572 million, mainly in St. Lucia. Audience Engagement Audience Engagement If investing their money wisely is at the top of your audience’s list of interests, Enviroshake would like to work with you to help viewers understand home improvement options are available that offer a lifetime of personal and global rewards. In consideration for integration opportunities, we can reduce Enviroshake is offering: product, installation, technical expertise, visually entertaining demonstrations – “Dare you to tell the difference” side-by-side comparisons, fire retardant and impact resistant demonstrations consumer roofing tips/ web content access to “knowledge insiders” who are shaping today’s green economy through advances in agricultural waste and reclaimed plastics technology, behind the scenes “how do they make that” video and trained media spokespeople. To discuss possible integration with your show, contact: Ashley Hewko Enviroshake Inc. 416.648.0620 firstname.lastname@example.org About Enviroshake Inc. Founded in 1998, Enviroshake Inc. develops superior composite blends and formulations that are used to create durable, attractive and premium-quality roofing products. The company’s signature product, Enviroshake®, is a long-lasting and sustainable alternative to natural cedar shakes and other roofing materials. The product has been used in high profile new construction and renovation projects such as the Henry David Thorough home and featured on numerous television shows. Enviroshake is available across Canada and the U.S. and can be purchased exclusively through Certified Installers to maintain the highest level of installation quality. Enviroshake® is a registered trademark of Enviroshake Inc.
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