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					The Social and Online Lifecycle
                 Stage 1     Chasm        Stage 2        Stage 3        Stage 4        Jan. 2011 Sept. 2011
Bebo                      31         50             79             72             26            6          2
Bing                      58         52             59   na             na                     59         57
Digg                      18         35             56             68          52              21         16
Engadget                  19         23             24             47          53              79         81
Facebook                   9         16             37             82         100              96        100
Flickr                    17         25             46             84         100              76         68
Foursquare                10         24             78   na             na                     77         99
Friendster       na          na                     14             17             24            8          4
Google                    16         18             37             47             50           78         96
GoWalla                   65         68             65   na           na                       70         42
Hi5                        7         10             18             96             84           36         10
HuffingtonPost            27         27             34             98             30           41         48
LinkedIn                   3          8             13             33             60           62        100
Mail Online                7         13             22             42 na                       42         80
Mashable                  10         18             16             38             83           83         83
Meebo                     22         40             52             99             80           42         19
MyLife (reunion.com)      10         10              8             13             36           97         64
MySpace                   20         50             76             80             60           17          7
Ning                      19         20             20             45             90           55         49
Orkut                      8         17             26             90             67           75         76
Picasa                    20         21             36             68             77           84         83
Reddit                     6          8              9             17             43           43        100
StumbleUpon                8          7              9             23             28           54        100
Tagged                     5          8             17             40             90           60         58
Tumblr                     7         13             37   na           na                       37         98
Twitter                   22         35             44             98 na                       62         98
Yelp                       8         16             19             44             64           68         93
YouTube                   23         39             60             87             92           96         97
Zynga                     24         77             88   na           na                       79         72
Yrs. to date    Peaked?
            6   Yes
           2+   Yes
            7   Yes
           7+   Unknown
           7+   Unknown
           7+   Yes
           2+   Unknown
            6   Yes
          13+   Unknown
           2+   Possibly
            7   Yes
           6+   Yes
           5+   Unknown
           3+   Unknown
           6+   Unknown
            7   Yes
           9+   Unknown
          7.5   Unknown
           6+   Yes
           6+   Yes
           7+   Unknown
            7   Unknown
          10+   Unknown
           5+   Yes
           4+   Unknown
           5+   Unknown
           7+   Unknown
           6+   Unknown
           3+   Unknown

				
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