Winners List
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Winners List
Sponsored by:
Here’s who stands out.
Pallets to packaging. Shippers to signage. A year’s worth of ingenuity and design creativity has
culminated in the following list of award-winning in-store marketing solutions. A panel of more than 100
marketing experts have evaluated, discussed and scored this year’s entries. Now, we recognize the
cream of the in-store marketing crop for their excellence in utilizing a specific display type to meet the
challenges of a particular retail environment.
Congratulations to this year’s award winners, who are listed alphabetically on the following pages. Please
use the breakdown of retail categories and display types below to review the winners list, and recognize
the very best the industry has to offer.
Retail Categories Campaign Types (Single Element)
1. Consumer Electronics/Entertainment A. Counter Displays (Permanent)
2. C-Stores B. Counter Displays (Temporary)
3. Department Stores/Specialty Stores: C. Packaging: Special Edition, Limited or Short Run
Apparel & Fashion Accessories D. Packaging: Primary, Standard or Every Day
4. Department Stores/Specialty Stores: E. Endcaps & Power Wings
Cosmetics & Fragrances
F. Freestanding, Floor or Aisle Displays (Permanent)
5. Drugstores/Health Stores
G. Freestanding, Aisle, Shipper or
6. Eating & Drinking Establishments Pallet Displays (Temporary)
7. Footwear Stores/Departments H. In-Line, Gondola or On-Shelf Displays
8. Home Centers & Hardware Stores I. Interactive Displays or Kiosks
9. Liquor Stores J. Motion, Light or Sound Displays
10. Mass Merchants K. Permanent Signage: Electric
11. Recreational Stores: Sporting Goods/Toys/Pets L. Permanent Signage: Non-Electric
12. Specialty Shops/Services M. Temporary Graphics/Signage
13. Stationery/Office/Gift Stores
Campaign Types (Multiple Element)
14. Supermarket/Grocery: Food Items
N. In-Store Marketing: National/Regional Campaign
15. Supermarket/Grocery: Non-Food Items
O. In-Store Marketing: Retailer-Specific Campaign
16. Transportation
P. In-Store Media
Q. Shopper Insights-Driven:
National/Regional Campaign
R. Shopper Insights-Driven:
Retailer-Specific Campaign
Sponsored by:
2009 Design of the Times Winners
Best of the Times
"Rockband 2" Interactive Kiosk Design Phase MTV Games
Platinum - Consumer Electronics
"Rockband 2" Interactive Kiosk Design Phase MTV Games
Platinum - C-stores
Vitamin Water 10 Floorstand NYSCO Products Glaceau
Platinum - Fashion
Ed Hardy Watch Display International Display Ed Hardy
Platinum - Drug Stores/Health Stores
GUM Timer Light Toothbrush Header Menasha Packaging Co. Sunstar Americas Inc.
Platinum - Mass Merchants
SCJ OFF! Clip-On 36-ct. Floor Display Great Northern Corp. SC Johnson
Platinum - Specialty Shops
Buell Motorcycle Bike Lift DCI Marketing Harley-Davidson
Platinum - Supermarkets
Windex Outdoor All-in-One Floorstand Menasha Packaging Co. SC Johnson
Gold, Silver and Bronze Winners
Award Title Entrant Client Category
San Diego Metropolitan Transit/The
Silver San Diego Transit/Coke INSTA-WIN 3 Strikes Activation Coca-Cola Co. 16N
Silver Mike's Harder Lemonade Launch Kit Alcone Marketing Group Mike's Hard Lemonade Co. 2M
Purex Complete 3-in-1 Laundry Shelf
Gold Riser Alliance, a RockTenn Co. Henkel 10H
Right Guard Xtreme Dry/Xtreme Clear
Bronze PDQ Alliance, a RockTenn Co. Henkel 10B
Gold Modelo Especial LED Ice Block Sign Alluma Tech Inc. Crown Imports LLC 6K
Silver BigMac Poster Arc Worldwide McDonald's Corp. 6M
Oral B Pulsonic Touch & Learn
Silver Display Arc Worldwide The Procter & Gamble Co. 10B
Oral B Pulsonic Touch & Learn
Silver Display Arc Worldwide The Procter & Gamble Co. 10I
Bronze McNugget Kiosk Sign Arc Worldwide McDonald's Corp. 6M
Dos Equis Most Interesting Man Jay Group & Alcone Marketing for
Gold Display Baird Display Heineken 9M
Miller Lite Cowboys Stadium Madden Communications on behalf of
Gold Spectacular Baird Display MillerCoors 15B
Coca-Cola 2008 Olympic WE 8 Bottle
Silver Kit Baird Display Couris Printing 2C
Silver Gatorade Tiger Woods Standee Baird Display IMS/TPN/QTG 14M
Bronze Yuengling 180th Anniversary Dissolve Baird Display D.G. Yuengling & Son Inc. 15J
MultiBrand LCD Flatscreen/Pricer
Gold System Benchmarc Display Inc. R. J. Reynolds Tobacco Co. 2K
Gold Cruzan POS Program Bish Creative Display Beam Global Spirits 6N
Silver Gentleman Jack Banner Stand Bish Creative Display Draftfcb 9F
Silver Beyond Coastal Sun Care Tower Bish Creative Display Beyond Coastal Sun Care 11F
Meijer Easter Eggcitement Seasonal
Bronze Program Bish Creative Display Meijer Inc. 10M
Gold Comerica Card Kiosk BrandPartners Comerica Bank 12N
Bank of America Countrywide
Silver Conversion BrandPartners Bank of America 12N
Bronze Webster Bank Behind Teller Display BrandPartners Webster Bank 12N
Gold Verizon Wireless Indirect Campaign Cornerstone Display Group Verizon 12O
2009 Design of the Times Winners
Award Title Entrant Client Category
"Quantum of Solace" National
Silver Campaign Cornerstone Display Group 20th Century Fox Home Entertainment 1G
Silver Giant Eagle HE Department Redesign Cornerstone Display Group Giant Eagle 1O
"Spike The Ultra Dinosaur" Endcap
Gold Display Darko Inc. Fisher-Price Inc. 11E
Gold The DryJoys LED Flextability Display Darko Inc. Acushnet Co. 11J
Gold Buell Motorcycle Bike Lift DCI Marketing Harley-Davidson 16F
MAC "Red She Said" Holiday '08
Silver Display Design Display Group Inc. MAC Cosmetics 3B
Silver American Express Register Sign Design Display Group Inc. American Express 13L
Bronze Casio Digital Imaging Endcap Design Display Group Inc. Casio 1E
Gold "Rockband 2" Interactive Kiosk Design Phase MTV Games 1I
Disney New Release 4-Sided Floor
Gold Display Design Phase Buena Vista Home Entertainment 11F
Silver Sonos Kiosk Display Design Phase Sonos Inc. 1I
Silver Walgreen's Wine Center Design Phase Walgreens 5F
Silver Hasbro "Kota" Endcap Design Phase Hasbro Inc. 11E
Silver Sonos Magnolia Home Theater Endcap Design Phase Sonos Inc. 12F
Gold Earth Sound Reusable Bag Display DigiCo Imaging The Kroger Co. 15F
Gold Gatorade Cooler BevRiser Display Industries PepsiCo 2F
Silver Pepsi-Cola Retro Throwback Cooler Display Industries PepsiCo 2G
Silver Pepsi-Cola Meta-Wood 3-D Endcap Display Industries Pepsi Bottling Group Southern Div. 14E
Bronze Coca-Cola TriWave Cooler Display Industries The Coca-Cola Co. 12F
USA Today Premier Partner Display
Bronze Double Wide Display Industries USA Today 15F
Gold FUR SuperValu Jewel Energy Set DisplayPlan LPDG PepsiCo 14H
Gold Gatorade "G" Shelving System DisplayPlan LPDG Gatorade 14N
Bronze Coca-Cola Deli Cart DisplayPlan LPDG Coca-Cola North America 14F
Gold Bullseye Ring Clip Diversified Label Images PepsiCo 2M
Bronze 2-Sided Flex Quick Strip Diversified Label Images PepsiCo 2H
MGD64 Floating Spinning Bottle Madden Communications on behalf of
Gold Display Everbrite MillerCoors 2J
Coors Light Equity Color-Changing
Gold LED Everbrite The Integer Group for MillerCoors 6J
Gold Jack Daniel's Old #7 Bottle Glorifier Everbrite Draftfcb on behalf of Brown-Forman 9K
Coors Light "War at the Shore" Neon
Silver LED Everbrite The Integer Group for MillerCoors 14J
Alcone Marketing/The Jay
Bronze Tecate & Tecate Light Texas Neon Everbrite Group/Heineken USA 14K
Gold illy iperEspresso Kiosk Frank Mayer & Associates Inc. illycaffe North America Inc. 14I
Leupold MX Modular Flashlight
Bronze Display Frank Mayer & Associates Inc. Leupold & Stevens Inc. 11A
Bronze Sony SnapLab Pedestal Frank Mayer & Associates Inc. Sony 12I
Bronze Lexus IS F-SPORT Accessory Display Frank Mayer & Associates Inc. Lexus 16F
SCJ OFF! PowerPad 28-ct. Floor
Gold Display Great Northern Corp. SC Johnson 10G
Gold SCJ OFF! Clip-On 36-ct. Floor Display Great Northern Corp. SC Johnson 10I
American Girl Grocery Spinner
Silver Display Great Northern Corp. American Girl 15F
Bronze Kraft Easy Cheese Floor Display Great Northern Corp. IMS/Kraft Foods 14G
Silver Pepper Blaster Floor Display Hawver Display Kimber Manufacturing 12G
Gold Nivea Counter Display Henschel-Steinau Inc. Beiersdorf Inc. 10B
Gold Neutrogena Suncare Clipstrip Henschel-Steinau Inc. Johnson & Johnson Sales & Logistics Co. 10M
2009 Design of the Times Winners
Award Title Entrant Client Category
Silver Dove Modular Counter Display System Henschel-Steinau Inc. Mars Snackfood LLC 2A
Walgreens NutraShield Counter
Silver Display Henschel-Steinau Inc. Schering-Plough Consumer Health Care 5A
Dove Brand Multi-Function Power
Silver Wing Henschel-Steinau Inc. Mars Snackfood LLC 5E
Silver Walmart Claritin LiquiGel 1/2 Pallet Henschel-Steinau Inc. Schering-Plough Consumer Health Care 10G
My M&M's Endcap Management
Silver System Henschel-Steinau Inc. Mars Snackfood LLC 12R
Dove Brand Wine Pairing Floor
Silver Display Henschel-Steinau Inc. Mars Snackfood LLC 14F
Green & Black Floor Display &
Bronze Sidekick Henschel-Steinau Inc. Cadbury North America 12G
Gold Seattle's Best Coffee Spring Banner HL2 Seattle's Best Coffee 6G
Bronze H&R Block TaxCut Packaging HL2 H&R Block 1D
Bronze Seattle's Best Coffee Anniversary Roast HL2 Seattle's Best Coffee 6C
Gold "Star Trek" AMC Gift Cards Display IGH Solutions/PhotoCraft AMC Theatres 1B
Gold Ed Hardy Watch Display International Display Ed Hardy 3A
Gold Miller Lite Piston Pack Display International Paper MillerCoors 2G
Bronze Schick TrimStyle Floor Display International Paper Energizer Holdings Inc. 15G
Gold Garmin Forerunner Pallet Kendal King Group Garmin International Inc. 10F
Gold Nickelodeon Hot Spot Kendal King Group Nickelodeon/Viacom 10O
Silver Serengeti Permanent Floorstand Kendal King Group Bushnell Outdoor Products 3F
Silver Walmart Puerto Rico Gift Card Holder Kendal King Group Walmart Stores Inc. 10F
Silver Brita Water Filtration Display Kendal King Group The Clorox Co. 10H
Unforgettable Moments Permanent
Bronze Display Kendal King Group Payless ShoeSource 7R
Bronze Napco Semipermanent Floorstand Kendal King Group Variform 8F
Bronze Garmin Shelf Unit Display Kendal King Group Garmin International Inc. 10H
Bronze Bushnell Semipermanent Display Kendal King Group Bushnell Outdoor Products 11R
Bronze Garmin GMI and GFS Displays Kendal King Group Garmin International Inc. 16A
Silver Hy-Vee Bread Aisle Header System Launch Creative Marketing Sara Lee Corp. 14H
Sharpie Stainless Steel Marker
Bronze Packaging Launch Creative Marketing Sanford North America 13D
"High School Musical 3" Bread
Bronze Packaging Launch Creative Marketing Sara Lee Corp. 14C
Gold Paris Hilton Fairy Dust X Display Machine-Star Parlux Fragrances Inc. 4B
Gold Kahlua Motion Wall Display Marketing Drive Pernod Ricard USA 9J
Silver Malibu Holiday Gift Packaging Marketing Drive Pernod Ricard USA 9C
Bronze NFRA MARS Advertising National Frozen Food Association 14M
Madden Communications on behalf of
Silver Miller Lite Cowboys Artlite Display May Advertising International MillerCoors 2K
Madden Communications on behalf of
Bronze Miller Lite LED Pilsner Pub Display May Advertising International MillerCoors 6K
Gold Shopko Battery Center Mechtronics Corp. The Procter & Gamble Co. 3F
Coppertone/Claritin Walmart Power
Gold Wing Mechtronics Corp. Schering-Plough Corp. 10E
Bronze Staples Duracell Endcap Mechtronics Corp. The Procter & Gamble Co. 13E
Gold GUM Timer Light Toothbrush Header Menasha Packaging Co. Sunstar Americas Inc. 5J
Nestle Maggi Cubes 3-Power Wing
Gold Floorstand Menasha Packaging Co. Nestle USA 12G
ConAgra's Fresh Mixers Wave 2
Gold Displays Menasha Packaging Co. ConAgra Foods 14G
Gold Windex Outdoor All-in-One Floorstand Menasha Packaging Co. SC Johnson 15G
2009 Design of the Times Winners
Award Title Entrant Client Category
Silver Timex Fitness Tracker Counter Display Menasha Packaging Co. Timex Corp. 11A
Pledge Multi-Surface PrePack
Silver Floorstand Menasha Packaging Co. SC Johnson 15G
Michelob Craft-a-Case 6-Pack Display
Gold Rack Meyers Anheuser-Busch Inc. 9G
Gold GE Showroom Display Meyers General Electric 12F
Bud Light March Madness Motion
Silver Topper Meyers Anheuser-Busch Inc. 9J
Silver Bud Summer Grill Circle Sign Dangler Meyers Anheuser-Busch Inc. 9M
Silver Hummer H3T Launch Wall Meyers Martin Advertising 16N
Bronze Pretzel Time Display Meyers Summit Group 6G
Bronze Chelada Display Rack Meyers Anheuser-Busch Inc. 9G
Bud Summer Grill & Chill Rotating
Bronze Dangler Meyers Anheuser-Busch Inc. 9J
Bronze Lowrance HDS Launch Meyers Navico 11N
Bronze AURA Window Display Motorola Inc. Motorola Inc. 1J
Silver Navigation Solution Center MTI DAS Distributors 2E
Gold 80-ct. Wrigley's Counter Display North American Corp. Wm. Wrigley Jr. Co. 2B
Gold Vitamin Water 10 Floorstand NYSCO Products Glaceau 2F
Rose's Cocktail Mixers Display
Gold Program NYSCO Products Dr Pepper Snapple Group 2N
Gold Canon Club Pack One Source Industries Canon USA 1D
Gold TYR Swimple Series Goggle Display One Source Industries TYR Sport 11A
Bronze SlotRadio J Interactive One Source Industries SanDisk Corp. 1I
Gold "The Dark Knight" Rocket Display Origin LLC Warner Bros. 1G
Silver Bluetrack Office Depot Endcap Origin LLC Microsoft Corp. 1E
Bronze "Sex and the City" Prepack Origin LLC Warner Bros. 1G
"The Tale of Despereaux" 48-ct.
Bronze Merchandiser Origin LLC Universal Studios Home Entertainment 10G
Gold POM X Floor Display Packaging Specialists GNC 5F
Gold TUMS Dual Action Endcap Display Packaging Specialists GlaxoSmithKline 15E
Silver AMP Floor Display Packaging Specialists GNC 5G
Bronze Titleist Tour Distance SF Display Pack Packaging Specialists Titleist 10D
Gold Marcelle Skin and Cosmetic Lit Wall POP Displays USA Groupe Marcelle 5H
Gold Pepsi Wooden Versa Tower Station Presence From Innovation LLC PepsiCo 14E
Gold Coca-Cola Vintage Nostalgia Cooler Presence From Innovation LLC The Coca-Cola Co. 14F
Glaceau Smart Water Refrigerated
Bronze Iceman Presence From Innovation LLC Glaceau 2F
Gold Coors Light Snap Mobile Table Tent Promo Print Solutions Inc. Integer on behalf of MillerCoors 6M
Mountain Dew Snap Mobile Ceiling
Gold Dangler Promo Print Solutions Inc. PepsiCo 14M
Gold Firestone Home Depot Promotion Promo Print Solutions Inc. GS&F on behalf of Bridgestone Firestone 16Q
Kashi "Day of Change" Tour In-Store
Bronze Event PromoWorks Kashi 14N
Gold Wacom Staples Endcap Rapid Displays Wacom Technology 1E
Gold Meyer Fine T Display Rapid Displays Meyer Corp. 14J
Burger King "Star Trek" Lobby
Silver Merchandiser Rapid Displays Wunderman for Burger King Corp. 6G
Gold Experia 12-Dozen Floorstand Ryan Scott Inc. Thor-lo Inc. 7F
Silver Coty Sally Hansen Endcap Display Shorewood Display Coty Inc. 10E
Gold Behr/Glidden Freestanding Tower SMS Behr Corp. 80
Silver Schlage LiNK Endcap SMS Ingersoll Rand 8E
Silver Suzuki Modular Accessory Display SMS Suzuki 16F
2009 Design of the Times Winners
Award Title Entrant Client Category
Healthy Choice 72-ct. Fresh Mixer
Silver Cylinder Smurfit-Stone ImagePac ConAgra Foods 14G
Gold Nestum Floorstand Solutions Group S.A. Nestle Colombia 5G
Gold Bavaria Flanger Wall Sign Solutions Group S.A. Bavaria S.A. 6L
Gold Pasion Nestle Floorstand Solutions Group S.A. Nestle Colombia 13F
Silver Essence of Beauty Lighted In-Line Summit Manufacturing CVS/pharmacy 5H
Silver Cosmetic Modular POD System Summit Manufacturing Intermark USA 10O
Bronze Sally Hansen Insta-Dri Endcap Summit Manufacturing Coty Inc. 5E
Bronze Anti-Pilferage Floorstand Spinner Summit Manufacturing CVS/pharmacy 5F
Bronze Optique Magnivision In-Line Summit Manufacturing FGX International 5H
Paul Masson Brandy Barrel Pole
Silver Topper The Display Connection Inc. Constellation Brands 9G
Gold Xplorador 5-Case Wine Rack The Display Link Banfi Vintners 9F
Gold Coors TTR Beetle Kill Pine Display The Integer Group MillerCoors 9L
Silver Coors Banquet Surf LED The Integer Group MillerCoors 6K
Coors Light NASCAR Toolbox
Bronze Grill/Cooler The Integer Group MillerCoors 9F
Bronze Febreze Sport Rolling Cart The Integer Group The Procter & Gamble Co. 11F
Silver Memorial Day/4th of July Tree House The Strive Group Frito-Lay Inc. 10M
Silver Lay's Local Promotion Truck & Stand The Strive Group Frito-Lay Inc. 14N
Gold Hawaiian Tropic Early Season Rack U.S. Display Group Energizer Personal Care 5E
Silver Bridgestone Brand Image Dangler U.S. Display Group Gish, Sherwood & Friends 16M
Gold Nintendo DSi Case Display Wetzel Brothers Nintendo of America 1H
Silver "Fire Emblem" Display Box Wetzel Brothers Nintendo of America 1B
Silver "Rhythm Heaven" Case Display Wetzel Brothers Nintendo of America 1H
Bronze DSi Counter Unit Wetzel Brothers Nintendo of America 1B
Silver Eye-Fi Packaging Zooka Creative Eye-Fi Inc. 1D
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