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Competitive analysis - Reimage.com

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					Friday, April 19, 2013




                         Competitive analysis
The Pain




     PC repair service – The Pain

     Most repair professionals are expected to solve an infinite
          number of PC problems, occurring randomly, within a
          reasonable time frame – usually less than 2 hours.

     1.     An endless array of PC problems need to be surgically
            resolved.
     2.     Growing the Service Provider's market share is a daily
            challenge.
           •    According to industry sources, 80% of technicians
                lack experience and training. Only one in three
                technicians successfully completes a PC repair within
                a reasonable time-frame.
           •    There is a lack of quantifiable metrics that can
                objectively track repair success.
           •    It is almost impossible to boost profit margins in a
                “fixed-price” repair market.
The Solution




     Reimage new concept – pain no more

     1.        Keeps user data and applications intact.
               You may never need to reinstall again.
     2.        Reimage ensures that each support call can successfully be
               concluded, within the hour.
     3.        Repair unlimited PCs in the time it now takes to fix one
     4.        Repair PCs over the Internet or in person
     5.        You don't need to install anything to use Reimage.
               It’s a web service.
Alternative solutions




      Most common alternative methods for PC repair

                        Manual operation (Technician with no “tools”)


                        Reinstall the Operating system from scratch


                        Use an Antivirus application


                        Use an image backup

                        Use one of many software utilities
Manual Repair


      Parameter
   Cost of repair                 Low (automatic service)     High (cost of labor)
                                                                                             Reimage
   Average repair time            Average 27minutes (on a     Depends on individual
                                                                                                vs.
                                  1Mbps internet line)        technician level – 30-240min

   Scope of repair
                                                                                              Manual
         – Hardware
                                                                                              repair
                                               No
                                                                            
         – System Viruses
                                                                           No

         – Drivers                    limited (coming soon)               limited
         – Registry problems
                                                                         limited

         – User settings                       No
                                                                            
         – replace faulty files
         with new                                                        limited

   Keeps users data and
   installed apps.
                                                                           
   Can fix remotely?
                                                                         limited

   Platforms supported              Windows XP (Vista soon)                ALL
Manual Repair


      Parameter
                                                                                        Reimage
   Cost of repair                 Low (automatic service)     Low (automatic process)
                                                                                           vs.
   Average repair time            Average 27minutes (on a           50-120min
                                  1Mbps internet line)
                                                                                           XP
   Scope of repair

         – Hardware                            No                       No
                                                                                        Reinstall
         – System Viruses
                                                                      
         – Drivers                    Limited (coming soon)           limited
         – Registry problems
                                                                      
         – User settings                       No                       No
         – replace faulty files
         with new                                                     
   Keeps users data and
   installed apps.
                                                                       No


   Can fix remotely?
                                                                       No


   Platforms supported              Windows XP (Vista soon)            ALL
Manual Repair


    Parameter
                                                                                            Reimage
Cost of repair                  Low (automatic service)     Low (automatic service)

Average repair time             Average 27minutes (on a     Depends on file system size –
                                                                                               vs.
                                1Mbps internet line)        may take 15-60 minutes

Scope of repair
                                                                                            Antivirus
       – Hardware                            No                          No
                                                                                            software
       – System Viruses
                                                                        
       – Drivers                    Limited (coming soon)                No
       – Registry problems
                                                                        No

       – User settings                       No                          No
       – replace faulty files
       with new                                                         No

Keeps users data and
installed apps.
                                                                        
Can fix remotely?
                                                                        
Platforms supported               Windows XP (Vista soon)               ALL
Manual Repair


    Parameter
                                                                                              Reimage
Cost of repair                  Low (automatic service)     High (cost of labor)

Average repair time             Average 27minutes (on a     Depends on file system size –
                                                                                                 vs.
                                1Mbps internet line)        may take 30-90 minutes

Scope of repair
                                                                                              Image
       – Hardware                            No                           No                  backup
       – System Viruses
                                                                         
       – Drivers                    Limited (coming soon)    Limited (must be identical HW)
       – Registry problems
                                                                         
       – User settings                       No
                                                                          
       – Replace faulty files
       with new                                                          No

Keeps users data and
installed apps.
                                                                         No


Can fix remotely?
                                                                         No

Platforms supported               Windows XP (Vista soon)               Limited
Manual Repair


    Parameter
                                                                                      Reimage
Cost of repair                  Low (automatic service)     Low (automatic service)
                                                                                        vs.
Average repair time             Average 27minutes (on a     10 - 30min
                                1Mbps internet line)

Scope of repair                                                                       Registry
       – Hardware                            No                          No           utilities
       – System Viruses
                                                                        No

       – Drivers                    Limited (coming soon)                No
       – Registry problems
                                                                        
       – User settings                       No
                                                                         
       – replace faulty files
       with new                                                         No

Keeps users data and
installed apps.
                                                                        
Can fix remotely?
                                                                        
Platforms supported               Windows XP (Vista soon)                ALL
The Solution


      Parameter
                                                                                              Reimage is
   Cost of repair
                                            High
                                                                     High
                                                                                            today’s most
   Average repair time              27       30-
                                             240
                                                       50-
                                                       120
                                                                 15-
                                                                 60
                                                                       30-
                                                                       90
                                                                                 10 -
                                                                                 30
                                                                                            comprehensive
   Scope of repair
                                                                                               PC repair
         – Hardware
                                                                                               solution!
                                    No
                                                       No       No     No         No

         – System Viruses
                                             No
                                                                                No

         – Drivers                 limited   limited   limited   No    limited     No
         – Registry problems                 limited
                                                               No
                                                                                 
         – User settings                                                          limited
                                    No
                                                       No       No
                                                                       
          – replace faulty files             limited
                with new                                       No     No         No

   Keeps users data and
   installed apps.
                                                      No
                                                                       No
                                                                                  
                                             limited
   Can fix remotely?
                                                       No
                                                                       No
                                                                                  
   Platforms supported              XP       ALL       ALL       ALL   limited    ALL

				
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