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					New Zealand Product Update

PRODUCT UPDATE:                                     Accommodation
                                                    Activities
                                                    Transport


UPDATE PERIOD:                                      1st June to 1st August 2004


REPORT TYPE:                                        General Tourism Product


                                                    New product                                  Enhanced product
                                                    Business type                     Then       Business type
FILTERED BY:                                        Region                             by        Region
                                                    Product name                                 Product name

This publication is provided on the understanding that neither the New Zealand Tourism Board, trading as Tourism New Zealand (TNZ), or their agents
are responsible for the results of any errors or omissions. TNZ, and their agents expressly disclaim all and any liability to any person in respect of
anything, and of the consequences of anything done or omitted to be done by such persons in reliance, whether whole or partial, upon the whole or any
part of the contents of this publication.

                                                                                                                www.newzealand.com


                                                                         Page 1 of 49
      Business
                     Product Category     Region         Product Name        Business Name       Page
      Type
                                                         Mulryans Fine       Mulryans Fine
      Accommodatio   Guest and Hosted
New                                       Northland      Country             Country              6
      n              Accommodation
                                                         Accommodation       Accommodation
                     Self Contained and
      Accommodatio
New                  Serviced             Taranaki       Koramo Cottage      Koramo Cottage       7
      n
                     Accommodation
                     Self Contained and
      Accommodatio                                       Caledonia Coastal   Caledonia Coastal
New                  Serviced             Wairarapa                                               7
      n                                                  Farmstay            Farmstay
                     Accommodation
                     Self Contained and
      Accommodatio
New                  Serviced             Wairarapa      Froggy Cottage      Froggy Cottage       8
      n
                     Accommodation
      Accommodatio   Luxury                              Oriental Parade     Oriental Parade
New                                       Wairarapa                                               9
      n              Accommodation                       Apartments          Apartments
                     Self Contained and
      Accommodatio                                       Bay Crest Motor     Bay Crest Motor
New                  Serviced             Nelson                                                  10
      n                                                  Lodge               Lodge
                     Accommodation
      Accommodatio   Guest and Hosted     Canterbur      Gunyah Country      Gunyah Country
New                                                                                               11
      n              Accommodation        y              Lodge               Lodge
                     Self Contained and
      Accommodatio                        Queenstow                          Bellehaven Luxury
New                  Serviced                            Bellehaven                               12
      n                                   n                                  Studio Apartments
                     Accommodation
      Accommodatio                        Queenstow      Discovery Lodge     Discovery Lodge
New                  Backpackers                                                                  13
      n                                   n              Queenstown          Queenstown
                                          Hawke's        Cape Kidnappers -
New   Activities     Golf                                                    Cape Kidnappers      14
                                          Bay            Golf Course
                     Heritage             Wellingto      Colonial Cottage    Colonial Cottage
New   Activities                                                                                  15
                     Attractions          n              Museum              Museum




                                                   Page 2 of 49
      Business
                   Product Category     Region         Product Name          Business Name         Page
      Type
                                                       Martinborough Wine
                                        Wellingto                            Flat Earth New
New   Activities   Guided Tours                        Tour - Classic NZ                            16
                                        n                                    Zealand Experiences
                                                       Wine Trail
                                        Wellingto      Vet Close
New   Activities   Zoos                                                      Wellington Zoo         17
                                        n              Encounters
                                                                             Martinborough
New   Activities   Group Tours          Wairarapa      Brewery                                      18
                                                                             Brewing Co
                                                       Murdoch James         Murdoch James
New   Activities   Wineries             Wairarapa                                                   19
                                                       Estate                Estate
                                                                             Te Kairanga Wines
New   Activities   Wineries             Wairarapa      Te Kairanga                                  20
                                                                             Ltd
                                        Canterbur      Mount Cook Ski        Aoraki Mount Cook
New   Activities   Flightseeing                                                                     21
                                        y              Planes                Ski Planes
                   Theme / Leisure      Canterbur
New   Activities                                       Amaze'n Stuff         Amaze'n Stuff          22
                   Parks                y
                                                       Backcountry New
                                        Canterbur                            Backcountry New
New   Activities   Walking / Trekking                  Zealand -                                    23
                                        y                                    Zealand
                                                       Wilderness Tours
                                                                             The Bone Dude's
                   Cultural             Canterbur
New   Activities                                       Bone Carving Studio   Bone Carving Studio    24
                   Attractions          y
                                                                             & Cultured Gallery
                                                                             Kaikoura Puhi Peaks
                                        Canterbur      Two Day Guided Walk
New   Activities   Walking / Trekking                                        Two-Day Guided Walk    25
                                        y              & Lodge
                                                                             & Lodge
                                        Canterbur
New   Activities   Guided Tours                        Kirra Tours           Kirra Tours Ltd        26
                                        y
                                                       Guided hiking and
                                        Canterbur                            PureTrails New
New   Activities   Walking / Trekking                  adventure tours of                           27
                                        y                                    Zealand
                                                       the South Island




                                                 Page 3 of 49
          Business
                         Product Category     Region         Product Name          Business Name         Page
          Type
New       Activities     Flightseeing         Fiordland      The Wine Tour         Air Fiordland          28
                                              Queenstow
New       Activities     4WD Adventure                       Nomad Quad Safaris    Nomad Safaris          29
                                              n
                                                             Milford Wilderness
New       Activities     Sightseeing          Fiordland                            Air Fiordland          30
                                                             Explorer
                                                             Full Day Palliser
                         Bus / Coach          Wellingto                            Hammonds Wellington
New       Transport                                          Bay & Lord of the                            31
                         Transport            n                                    Sightseeing Tours
                                                             Rings Tour
                                              Christchu      Motorcycles New       Motorcycles New
New       Transport      Motorcycle                                                                       32
                                              rch            Zealand Ltd           Zealand Ltd
Enhance   Accommodatio                                       Sunflower Lodge and
                         Backpackers          Taranaki                             Sunflower Lodge        33
d         n                                                  Backpackers
Enhance   Accommodatio   Luxury
                                              Wairarapa      Bed & Breakfast       Whare Waiora           34
d         n              Accommodation
                         Self Contained and
Enhance   Accommodatio                                       De Lorenzos Studio    De Lorenzos Studio
                         Serviced             Nelson                                                      35
d         n                                                  Apartments            Apartments
                         Accommodation
Enhance   Accommodatio                        Christchu      Outrigger at          Outrigger at
                         Hotels                                                                           36
d         n                                   rch            Clearwater Resort     Clearwater Resort
                                                             High Country          Ryton Station High
Enhance   Accommodatio   Guest and Hosted     Canterbur
                                                             Accommodation and     Country Hospitality    37
d         n              Accommodation        y
                                                             Adventures            and Adventures
Enhance   Accommodatio   Luxury
                                              Fiordland      Takaro Lodge          Takaro Lodge           38
d         n              Accommodation
Enhance                  Spas / Thermal                      Waiwera Infinity      Waiwera Infinity
          Activities                          Auckland                                                    39
d                        Pools                               Thermal Spa Resort    Thermal Spa Resort
                                                             Toast Martinborough
Enhance                                                                            Toast Martinborough
          Activities     Wineries             Wairarapa      Wine, Food & Music                           40
d                                                                                  Ltd
                                                             Festival



                                                       Page 4 of 49
          Business
                       Product Category     Region         Product Name          Business Name         Page
          Type
Enhance                                     Wellingto      Zest Food Tours of    Zest Food Tours of
          Activities   Guided Tours                                                                     41
d                                           n              New Zealand           New Zealand Limited
                                                           Abel Tasman           Abel Tasman
Enhance
          Activities   Boat Cruises         Nelson         National Park day     Wilson's               42
d
                                                           trips                 Experiences
Enhance                Convention           Canterbur      Wine, Food & Garden   Canterbury Vin de
          Activities                                                                                    43
d                      Facilities           y              Tours                 Pays
Enhance                                     Canterbur      Scenic one day
          Activities   Walking / Trekking                                        Walkaway Tours         44
d                                           y              walking tours
Enhance                Theme / Leisure      Christchu                            International
          Activities                                       The Antarctic Storm                          45
d                      Parks                rch                                  Antarctic Centre
                                                           3 hour cruise,
Enhance                                     Marlborou      Lunch in the
          Activities   Walking / Trekking                                        Cougar Line            46
d                                           gh             Sounds, Cruise 'n'
                                                           Walk
Enhance                                     West                                 Glacier Valley Eco
          Activities   Walking / Trekking                  Guided Eco tours                             47
d                                           Coast                                Tours
Enhance                                     Canterbur
          Transport    Rental Cars                         Affinity Car Rental   Affinity Car Rental    48
d                                           y




                                                     Page 5 of 49
Mulryans Fine Country Accommodation
New#Accommodation#Guest and Hosted Accommodation#Northland#Mulryans Fine Country Accommodation#Mulryans Fine Country Accommodation                Northland
Key contact:     Kevin Ryan                                                                  Address:                     Crane Road
Title:           Part Owner                                                                  Suburb:                      Kamo
Phone:           09 4350945                                                                  City:                        Whangarei
Fax:             09 435 5146                                                                 Web site:                    www.mulryans.co.nz
Email:           info@mulryans.co.nz                                                         RTO:                         Destination Northland
PRODUCT DETAILS
Product name:              Mulryans Fine Country Accommodation                               This is a:                   New tourism experience
                                                                                             This activity can
Business type:             Accommodation                                                     manage:                      N/A
Product category:          Guest and Hosted Accommodation                                    Activity duration:           N/A
Awards/                                                                                      Seasonality
associations:              Qualmark, Heritage & Character Inns of NZ,                        (business closes):           Open all year
Capacity #                                                                                   Qualmark                           Star
(No of rooms):             2                                                                 assured:                     Yes grading         4+
This product is                                                                              Price
commissionable             Yes                                                               (retail rate):               $195.00
Predominant
Markets                    Australia UK USA Germany                                          Business Hours:              24/7
Product                    N/A
enhancement:
Product                    Situated 5 minutes north of Kamo, Whangarei & just 40 minutes from the Bay of Islands, Mulryan's is
Description:               ideally located from which to relax in a tranquil country setting or explore the remarkable diversity of
                           activities available within the region. Big game fishing, diving, golf, wineries, gardens, adventure treks &
                           much more. The restored circa 1896 kauri villa of Mulryan's offers a quiet retreat catering for a
                           maximum of four guests. Tastefully redecorated to retain its earlier charm & character the homestead is
                           nestled on 5 acres in a large garden with established trees, magnificent magnolias, beautiful old
                           fashioned roses, natives & sub-tropical plants. A variety of farm animals including donkeys, sheep, a cat
                           & dogs complete the rural setting.
Seasonal Point of
Difference:
PR angle:
VISITOR PROFILE
Customer type:             No
Special services/          Quiet country setting, large established gardens, pool, spa and grass tennis court, unfortunately
facilities                 unsuitable for children.
Visitors that are
Domestic:                  3%                                                                International:               97%
Visitors that are
FIT:                       100%                                                              Group:                       %
                                                                                                                                     Record Date: 1 August 2004




                                                                                     Page 6 of 49
Koramo Cottage
New#Accommodation#Self Contained and Serviced Accommodation#Taranaki#Koramo Cottage#Koramo Cottage                                            Taranaki
Key contact:               Donna Cram                                                        Address:                     1505 Auroa Road RD 29
Title:                     Owner                                                             Suburb:                      Kaponga
Phone:                     06 274 5778                                                       City:                        Taranaki
Fax:                       06 274 5778                                                       Web site:                    www.rd29.net/koramo
Email:                     p.d.cram@xtra.co.nz                                               RTO:                         Tourism Taranaki
PRODUCT DETAILS
Product name:              Koramo Cottage                                                    This is a:                   New tourism experience
                                                                                             This activity can
Business type:             Accommodation                                                     manage:                      N/A
Product category:          Self Contained and Serviced Accommodation                         Activity duration:           N/A
Awards/                                                                                      Seasonality
associations:                                                                                (business closes):           Open all year
Capacity #                                                                                   Qualmark                           Star
(No of rooms):             3 Bedrooms 6 people comfortably                                   assured:                     No    grading       N/A
This product is                                                                              Price
commissionable             No                                                                (retail rate):               $80-$110
Predominant
Markets                    UK, USA                                                           Business Hours:              24 hours
Product                    N/A
enhancement:
Product                    3 Bedroom, fully furnished accommodation for up to 7 people, double garage attached, all normal
Description:               facilities of a motel plus logfire (wood supplied), dishwasher, microwave, DVD Player, Video Recorder,
                           Stereo, TV, lovely sunny conservatory. Wonderful views of mountain, close to sea, nicley decorated
                           and a great place to get away to. The cottage is on a dairy farm and a farming experience is offered as
                           well.
Seasonal Point of
Difference:
PR angle:
VISITOR PROFILE
Customer type:             No
Special services/
facilities
Visitors that are
Domestic:                  90%                                                               International:               10%
Visitors that are
FIT:                       100%                                                              Group:                       %
                                                                                                                                     Record Date: 1 August 2004




Caledonia Coastal Farmstay
New#Accommodation#Self Contained and Serviced Accommodation#Wairarapa#Caledonia Coastal Farmstay#Caledonia Coastal Farmstay                      Wairarapa


                                                                                     Page 7 of 49
Key contact:               Wenda Kerr                                                        Address:             Rd 3
Title:                                                                                       Suburb:              Flat Point
Phone:                     06 372 7553                                                       City:                Masterton
Fax:                       06 372 7553                                                       Web site:            www.sendme.to/caledonia
Email:                     wendakerr@xtra.co.nz                                              RTO:                 Tourism Wairarapa
PRODUCT DETAILS
Product name:              Caledonia Coastal Farmstay                                        This is a:           New tourism experience
                                                                                             This activity can
Business type:             Accommodation                                                     manage:              N/A
Product category:          Self Contained and Serviced Accommodation                         Activity duration:   N/A
Awards/                                                                                      Seasonality
associations:                                                                                (business closes):   Open all year
Capacity #                                                                                   Qualmark                   Star
(No of rooms):             5                                                                 assured:             No    grading       N/A
This product is                                                                              Price
commissionable             No                                                                (retail rate):       $130 - $150 couple/night
Predominant
Markets                                                                                      Business Hours:      Always open
Product                    N/A
enhancement:
Product                    Self-contained luxury beach cottages on an 1880-acre sheep/cattle coastal station. Enjoy walking the
Description:               beach (suitable for swimming, snorkelling & diving weather permitting), gardens and farm or just curl up
                           with a good book. The Glenburn DOC walkway with Seal Colony is nearby. Our cottages have
                           fireplaces and decks with sea views. All linens, dishes etc are supplied, you need only to bring your
                           own food. Rooms & facilities: Lookout Cottage: 3 bedrooms; 2 queens and 1 twin, 2 bathrooms, lounge
                           with open fireplace, full kitchen with dishwasher and laundry facilities. Landmark Cottage: 2 queen-
                           sized suites each with private bathrooms, lounge with fireplace and kitchenette.
Seasonal Point of
Difference:
PR angle:
VISITOR PROFILE
Customer type:             No
Special services/          We have a wheelchair access unit
facilities
Visitors that are
Domestic:                  90%                                                               International:       10%
Visitors that are
FIT:                       100%                                                              Group:               0%
                                                                                                                             Record Date: 1 August 2004




Froggy Cottage
New#Accommodation#Self Contained and Serviced Accommodation#Wairarapa#Froggy Cottage#Froggy Cottage                                      Wairarapa
Key contact:               Susan Smith                                                       Address:             14 Ottawa Road

                                                                                     Page 8 of 49
Title:                     Owner                                                             Suburb:              Ngaio
Phone:                     04 479 1930                                                       City:                Wellington
Fax:                       04 479 7330                                                       Web site:            www.homestays.net.nz/froggy.h
                                                                                                                  tm
Email:                     froggycottage@xtra.co.nz                                          RTO:                 Tourism Wairarapa
PRODUCT DETAILS
Product name:              Froggy Cottage                                                    This is a:           New tourism experience
                                                                                             This activity can
Business type:             Accommodation                                                     manage:              N/A
Product category:          Self Contained and Serviced Accommodation                         Activity duration:   N/A
Awards/                                                                                      Seasonality
associations:                                                                                (business closes):   Open all year
Capacity #                                                                                   Qualmark                    Star
(No of rooms):             2 bedrooms, suitable for adults (2 couples)                       assured:             No     grading    N/A
                                                                                             Price                $130.00 per couple per night,
This product is                                                                              (retail rate):       plus $35.00 each additional
commissionable             No                                                                                     adult (maximum 2 extra)
Predominant
Markets                                                                                      Business Hours:      24 hours
Product                    N/A
enhancement:
Product                    Private and Romantic. An utterly charming 1880s cottage with an open fire and delightful clawfoot
Description:               bath, set in a romantic cottage garden barely a stones throw from cafes and restaurants. Both
                           bedrooms (one queen, one double) and kitchen have French doors opening onto a private, sunny
                           veranda. Full kitchen and laundry facilities, BBQ, TV, stereo, electric blankets. Continental breakfast
                           provided.
Seasonal Point of
Difference:
PR angle:
VISITOR PROFILE
Customer type:             No
Special services/
facilities
Visitors that are
Domestic:                  98%                                                               International:       2%
Visitors that are
FIT:                       100%                                                              Group:               %
                                                                                                                             Record Date: 1 August 2004




Oriental Parade Apartments
New#Accommodation#Luxury Accommodation#Wairarapa#Oriental Parade Apartments#Oriental Parade Apartments                                   Wairarapa
Key contact:      Di Lusk                                                                    Address:             7 Roberts Street
Title:            Manager                                                                    Suburb:              Martinborough

                                                                                     Page 9 of 49
Phone:                     027 254 5542                                                      City:
Fax:                                                                                         Web site:            www.luxury.co.nz
Email:                     di@luxury.co.nz                                                   RTO:                 Tourism Wairarapa
PRODUCT DETAILS
Product name:              Oriental Parade Apartments                                        This is a:           New tourism experience
                                                                                             This activity can
Business type:             Accommodation                                                     manage:              N/A
Product category:          Luxury Accommodation                                              Activity duration:   N/A
Awards/                                                                                      Seasonality
associations:                                                                                (business closes):   Open all year
Capacity #                                                                                   Qualmark                   Star
(No of rooms):             4 - 2 in each apartment                                           assured:             No    grading     N/A
This product is                                                                              Price                $250.00 per couple per night in
commissionable             No                                                                (retail rate):       summer
Predominant
Markets                    UK                                                                Business Hours:      24hrs, 365 days
Product                    N/A
enhancement:
Product                    Cleverly re-located from Wellington's prestigious Oriental Parade, this early 1900's villa is now
Description:               transformed into two luxury self-contained apartments. Available for short or long stays, you will enjoy
                           unsurpassed vineyard and mountain outlooks only a stroll from Martinborough village. Enjoy
                           complimentary welcoming local wine and cheese on arrival. Both the Penthouse and Garden
                           apartments are self-contained having sheltered terraces, BBQ, log burner, electric blankets, kitchen,
                           laundry, sky TV, DVD and covered parking.
Seasonal Point of
Difference:
PR angle:                  The two story 1900's villa was cut in half and re-located from Wellington city across the windy Rimutaka
                           Hill Road. It has been restored by an interior designer and an engineer giving it luxurious furnishings
                           and structural stability and soundproofing.
VISITOR PROFILE
Customer type:
Special services/
facilities
Visitors that are
Domestic:                  80%                                                               International:       20%
Visitors that are
FIT:                       90%                                                               Group:               10%
                                                                                                                             Record Date: 1 August 2004




Bay Crest Motor Lodge
New#Accommodation#Self Contained and Serviced Accommodation#Nelson#Bay Crest Motor Lodge#Bay Crest Motor Lodge                               Nelson
Key contact:      Silvia Weber                                                               Address:             87 Golf Road
Title:            Owner/Operator                                                             Suburb:              Tahunanui
Phone:            03 546 4138                                                                City:                Nelson

                                                                                    Page 10 of 49
Fax:                       03 546 4139                                                       Web site:            www.baycrestmotorlodge.co.nz
Email:                     experience@baycrestmotorlodge.co.nz                               RTO:                 Latitude Nelson
PRODUCT DETAILS
Product name:              Bay Crest Motor Lodge                                             This is a:           New tourism experience
                                                                                             This activity can
Business type:             Accommodation                                                     manage:              N/A
Product category:          Self Contained and Serviced Accommodation                         Activity duration:   N/A
Awards/                                                                                      Seasonality
associations:                                                                                (business closes):   Open all year
Capacity #                                                                                   Qualmark                   Star
(No of rooms):             10                                                                assured:             No    grading       N/A
This product is                                                                              Price
commissionable             No                                                                (retail rate):       $110 - $155
Predominant
Markets                                                                                      Business Hours:      6.30 am - 11 pm
Product                    N/A
enhancement:
Product                    Brand new luxurious executive units with all modern extras.
Description:
Seasonal Point of
Difference:
PR angle:
VISITOR PROFILE
Customer type:             No
Special services/
facilities
Visitors that are
Domestic:                  %                                                                 International:       %
Visitors that are
FIT:                       %                                                                 Group:               %
                                                                                                                             Record Date: 1 August 2004




Gunyah Country Lodge
New#Accommodation#Guest and Hosted Accommodation#Canterbury#Gunyah Country Lodge#Gunyah Country Lodge                                  Canterbury
Key contact:     Simonetta Cottrell                                                          Address:             RD 2
Title:           Owner                                                                       Suburb:
Phone:           03 318 6800                                                                 City:                Darfield


                                                                                    Page 11 of 49
Fax:                       03 318 6504                                                       Web site:                  www.gunyah.co.nz
Email:                     relax@gunyah.co.nz                                                RTO:                       Christchurch Canterbury
                                                                                                                        Marketing
PRODUCT DETAILS
Product name:              Gunyah Country Lodge                                              This is a:                 Autumn tourism experience
                                                                                             This activity can
Business type:             Accommodation                                                     manage:                    N/A
Product category:          Guest and Hosted Accommodation                                    Activity duration:         N/A
Awards/                                                                                      Seasonality
associations:                                                                                (business closes):         Open all year
Capacity #                                                                                   Qualmark                         Star
(No of rooms):             4                                                                 assured:                   No    grading        N/A
This product is                                                                              Price
commissionable             Yes                                                               (retail rate):             NZD $550 - $650 double DBB
Predominant                                                                                                             All day and night, at the guests
Markets                    Australia UK USA Germany                                          Business Hours:            convenience
Product                    N/A
enhancement:
Product                    In the rolling foothills of the Southern Alps west of Christchurch you'll find Gunyah Country Lodge. We
Description:               indulge our guests in the understated grace and style of true quality in one of New Zealand's grand old
                           rural homesteads. If your wish is to experience the true New Zealand of mountains, scenery and
                           outdoor pursuits, you couldn’t find a more central base than Gunyah Country Lodge. Set amidst
                           beautiful gardens and woodland walks, Gunyah’s tranquil surroundings and gracious accommodation
                           provide a magnificent retreat for the discerning traveller who appreciates quality, culture, heritage and
                           service.
Seasonal Point of          Magnificent autumn colours in the trees (exotic and natives 100 years old and rare), excellent golf and
Difference:                fishing, best season for hot air ballooning. It is arguably the best season here.
PR angle:                  Most important private collection of early NZ rare antique furniture 1840-1900
                           Historic Places Category 2, part of Sir John Hall's Terrace Station (Prime Minister 1889-1892), Hall coat
                           of arms in leadlight stairwell window.
VISITOR PROFILE
Customer type:             FIT
                           Upmarket discerning travellers.
                           Golfers, Fishers, Horse riders.
Special services/          The house is furnished with the largest private collection of colonial antiques in New Zealand.
facilities
Visitors that are
Domestic:                  25%                                                               International:             75%
Visitors that are
FIT:                       90%                                                               Group:                     10%
                                                                                                                                    Record Date: 1 August 2004




Bellehaven Luxury Studio Apartments
New#Accommodation#Self Contained and Serviced Accommodation#Queenstown#Bellehaven#Bellehaven Luxury Studio Apartments                        Queenstown
Key contact:      Denise Shervey                                                             Address:                   89 Frankton Rd
Title:            Company Director                                                           Suburb:
Phone:            03 442 8634                                                                City:                      Queenstown
Fax:              03 442 8636                                                                Web site:                  www.bellehaven.co.nz


                                                                                    Page 12 of 49
Email:                     bellehaven@xtra.co.nz                                             RTO:                 Destination Queenstown
PRODUCT DETAILS
Product name:              Bellehaven                                                        This is a:           New tourism experience
                                                                                             This activity can
Business type:             Accommodation                                                     manage:              N/A
Product category:          Self Contained and Serviced Accommodation                         Activity duration:   N/A
Awards/                                                                                      Seasonality
associations:                                                                                (business closes):   Open all year
Capacity #                                                                                   Qualmark                   Star
(No of rooms):             5 persons per 1 Apartment. 2 Apartments                           assured:             No    grading       N/A
This product is                                                                              Price
commissionable             Yes                                                               (retail rate):       $150 to $210
Markets
Travelled                                                                                    Business Hours:
Offshore                   Australia                                                                              24 hours
Product                    N/A
enhancement:
Product                    Bellehaven Studio Apartments are of luxury standard. King size beds, with woolrest and electric
Description:               blankets, quality linen. Lounge area with sofa bed, telephone, internet connection. Flat screen 21"TV
                           with DVD, VHS, CD. Kitchenette with microwave, toaster, kettle, etc. Bathroom with shower and quality
                           bath towels and robes. Continental breakfast supplied daily, with fine herbal teas and freshly roasted
                           and ground coffee. Wonderful views of the Lake and Mountains. Completely private, with parking
                           outside the apartments. 800 metres from downtown Queenstown.
Seasonal Point of
Difference:
PR angle:
VISITOR PROFILE
Customer type:             No
Special services/
facilities
Visitors that are
Domestic:                  50%                                                               International:       50%
Visitors that are
FIT:                       70%                                                               Group:               30%
                                                                                                                             Record Date: 1 August 2004




Discovery Lodge Queenstown
New#Accommodation#Backpackers#Queenstown#Discovery Lodge Queenstown#Discovery Lodge Queenstown                                        Queenstown
Key contact:     Matt Hirst                                                                  Address:             1658
Title:           Lodge Manager                                                               Suburb:
Phone:           03 441 1185                                                                 City:                Queenstown
Fax:             03 441 1187                                                                 Web site:            www.dlq.co.nz
Email:           matt@dlq.co.nz                                                              RTO:                 Destination Queenstown

                                                                                    Page 13 of 49
PRODUCT DETAILS
Product name:              Discovery Lodge Queenstown                                This is a:           New tourism experience
                                                                                     This activity can
Business type:             Accommodation                                             manage:              N/A
Product category:          Backpackers                                               Activity duration:   N/A
Awards/                                                                              Seasonality
associations:                                                                        (business closes):   Open all year
Capacity #                                                                           Qualmark                   Star
(No of rooms):             400 pax                                                   assured:             No    grading       N/A
This product is                                                                      Price
commissionable             Yes                                                       (retail rate):       Varies
Markets
Travelled                                                                            Business Hours:
Offshore                   Australia                                                                      24 hours
Product                    N/A
enhancement:
Product                    The ACB group is proud to announce the arrival of a new world-class accommodation experience for
Description:               travellers. Due to open in May 2004, we have just opened our brand new 400-bed lodge located right in
                           the heart of Queenstown on Shotover St. Built to three and a half star hotel quality, our accommodation
                           provides for the new generation of traveller.
                           The lodge is a “one stop shop” with an unequalled range of facilities to maximise guests valuable time
                           and enjoyment in Queenstown. A quality bed for every budget is available from private ensuited
                           doubles, to Doubles/Twins and Dorm rooms with shared facilities. All rooms have private balconies,
                           where guests can soak up the sun and beautiful alpine & lake views. Every bed is fully made up and of
                           hotel quality. The fittings and small touches, such as a fridge in every room, set this lodge apart from the
                           crowd. The friendly open nature of our staff will ensure that the travellers experience is as comfortable
                           as possible.
Seasonal Point of
Difference:
PR angle:                  With an eye to the future of tourism in New Zealand, we have designed Discovery Lodge with a new
                           generation of traveller in mind. We hope to appeal to a broad market, where the range of rooms on offer
                           means that even the most discerning traveller can enjoy the friendly atmosphere and interactive
                           environment of a lodge, without compromising on comfort or quality. We have provided for many social
                           areas, such as a large chill out lounge, café, rooftop sundeck, and our own in-house bar.
VISITOR PROFILE
Customer type:             Ski, backpacker, student.
Special services/          Facilities include:
facilities                  24hr reception
                            Cafe with outdoor seating, offering breakfast, lunch, and dinner.
                            Big chill out lounges
                            Rooftop sundeck, with great views out over Queenstown
                            Internet café with high speed terminals
                            Fully equipped mod
Visitors that are
Domestic:                  20%                                                       International:       80%
Visitors that are
FIT:                       90%                                                       Group:               10%
                                                                                                                     Record Date: 1 August 2004


Cape Kidnappers
New#Activities#Golf#Hawke's Bay#Cape Kidnappers - Golf Course#Cape Kidnappers                                                Hawke's Bay
Key contact:               Dwight Segall                                             Address:             448 Clifton Road
Title:                     Director of Golf                                          Suburb:              Te Awanga
Phone:                     06 875 1900                                               City:                Hawke's Bay
Fax:                       06 875 1901                                               Web site:            www.capekidnappers.com

                                                                                Page 14 of 49
Email:                     proshop@capekidnappers.com                                        RTO:                 Hawke’s Bay Tourism
PRODUCT DETAILS
Product name:              Cape Kidnappers - Golf Course                                     This is a:           New tourism experience
                                                                                             This activity can
Business type:             Activities                                                        manage:              Up to 40 at a time
Product category:          Golf                                                              Activity duration:   4.5 Hours
Awards/                                                                                      Seasonality
associations:                                                                                (business closes):   Open all year
Capacity #                                                                                   Qualmark                   Star
(No of rooms):             N/A                                                               assured:             No    grading          N/A
This product is                                                                              Price
commissionable             No                                                                (retail rate):       $99 - $400
Markets
Travelled                                                                                    Business Hours:
Offshore                   Australia USA                                                                          7:30 - Dusk
Product                    N/A
enhancement:
Product                    Cape Kidnappers is a world class golf course built by renowned designer Tom Doak set on 5000 acres
Description:               of coastal farmland 500 feet above the Pacific Ocean. The course opened in January 2004 with a five
                           star lodge still to be built.
Seasonal Point of
Difference:
PR angle:                  Cape Kidnappers is the little brother of Kauri Cliffs (same owner) - Kauri Cliffs is has been recently rated
                           as the 49th best course in the world by Golf Magazine (foremost authority in the world with a world wide
                           panel). Tom Doak is a renowned designer and is one of the most respected designers in the world
                           today.
VISITOR PROFILE
Customer type:             High end golfer
Special services/          World class golf course
facilities
Visitors that are
Domestic:                  60%                                                               International:       40%
Visitors that are
FIT:                       80%                                                               Group:               20%
                                                                                                                                Record Date: 1 August 2004




Colonial Cottage Museum
New#Activities#Heritage Attractions#Wellington#Colonial Cottage Museum#Colonial Cottage Museum                                             Wellington
Key contact:      Kim Townley                                                                Address:             n/a
Title:            Manager                                                                    Suburb:              Mt Cook
Phone:            03 384 9122                                                                City:                Wellington
Fax:              03 384 9202                                                                Web site:            www.colonialcottagemuseum.co
                                                                                                                  .nz

                                                                                    Page 15 of 49
Email:                     admin@colonialcottagemuseum.co.nz                                 RTO:                           Totally Wellington Tourism
PRODUCT DETAILS
Product name:              Colonial Cottage Museum                                           This is a:                     New tourism experience
                                                                                             This activity can
Business type:             Activities                                                        manage:                        Up to 40 at a time
Product category:          Heritage Attractions                                              Activity duration:             2 Hours
Awards/                    Qualmark, recipient of 2004 Wellington Region                     Seasonality
associations:              Gold Award 'Vibrant Gold'                                         (business closes):             Open all year
Capacity #                                                                                   Qualmark                               Star
(No of rooms):             N/A                                                               assured:                               grading      N/A
                                                                                             Price                          5.00 for independent travellers
This product is                                                                              (retail rate):                 and scaled for group visits
commissionable             No                                                                                               depending on catering
                                                                                                                            Summer hours: Boxing day
                                                                                             Business Hours:                through Easter Monday
                                                                                                                            inclusive, daily 10.00am -
                                                                                                                            4.00pm. Winter hours,
                                                                                                                            weekends only and public
                                                                                                                            holidays 12.00 noon - 4.00pm.
Predominant                                                                                                                 Closed Good Friday and
Markets                    UK USA Japan                                                                                     Christmas Day.
Product                    N/A
enhancement:
Product                    Visitors are given a guided tour of both the garden and the Cottage. All are offered a complimentary
Description:               drink on their arrival. Sunday visitors may also have a complimentary pikelet cooked on our 1872 coal
                           range. The shop sells themed merchandise along with jams and jellies made from fruit harvested from
                           our organic garden.
Seasonal Point of
Difference:
PR angle:                  The Cottage in terms of its age, architecture and presentation is the best example in New Zealand of
                           the life of the typical early colonial. It shows how the early immigrants blended their lives from their
                           Victorian homeland with the dictates of a new country.
VISITOR PROFILE
Customer type:             No
Special services/          Heritage garden which has seasonal fruits and vegetables available to the public as part of their tour.
facilities
Visitors that are
Domestic:                  60%                                                               International:                 40%
Visitors that are
FIT:                       60%                                                               Group:                         40%
                                                                                                                                        Record Date: 1 August 2004




Flat Earth New Zealand Experiences
New#Activities#Guided Tours#Wellington#Martinborough Wine Tour - Classic NZ Wine Trail#Flat Earth New Zealand Experiences                          Wellington
Key contact:       Mark Rogers                                                               Address:                       24380
Title:             Director                                                                  Suburb:
Phone:             04 9775805                                                                City:                          Wellington
Fax:               04 9779858                                                                Web site:                      www.flatearth.co.nz
Email:             mark@flatearth.co.nz                                                      RTO:                           Totally Wellington Tourism



                                                                                    Page 16 of 49
PRODUCT DETAILS
Product name:              Martinborough Wine Tour - Classic NZ Wine        This is a:           New tourism experience
                           Trail
                                                                            This activity can
Business type:             Activities                                       manage:              Up to 10 at a time
Product category:          Guided Tours                                     Activity duration:   7 Hours
Awards/                                                                     Seasonality
associations:                                                               (business closes):   Open all year
Capacity #                                                                  Qualmark                   Star
(No of rooms):             N/A                                              assured:                   grading        N/A
This product is                                                             Price
commissionable             Yes                                              (retail rate):       $520 couple
Markets
Travelled                                                                   Business Hours:
Offshore                   Australia                                                             24 hours
Product                    N/A
enhancement:
Product                    The Hawke's Bay, Wairarapa and Marlborough areas are home to hundreds of wineries, cafes and
Description:               vineyards. Experience The Classic New Zealand Wine Trail with a Flat Earth tour of one or all of the
                           wine making regions.
                           Guests will:
                           Indulge in a day of tasting some of New Zealand’s leading wines leaving the worries of driving behind.
                           Be met by one of our hosts, right at the door, and chauffeured to Martinborough - the heart of the
                           Wairarapa wine region.
                           Enjoy the specialist knowledge of some of New Zealand’s leading wine makers and experience a day of
                           tastings that is uniquely Martinborough.
                           Visit some emerging, boutique wineries
                           Take the option of a brewery visit, or olive processing
                           Have a fantastic bistro lunch at one of the regions great vineyards and will be returned safely to the
                           door.
Seasonal Point of
Difference:
PR angle:
VISITOR PROFILE
Customer type:             No
Special services/          Accommodation pickup and return. Lunch included.
facilities
Visitors that are
Domestic:                  5%                                               International:       95%
Visitors that are
FIT:                       90%                                              Group:               10%
                                                                                                             Record Date: 1 August 2004




Wellington Zoo
New#Activities#Zoos#Wellington#Vet Close Encounters#Wellington Zoo                                                      Wellington
Key contact:               Claire Bown                                      Address:             2199
Title:                     Marketing Manager                                Suburb:              Newtown
Phone:                     04 381 6755                                      City:                Wellington
Fax:                       04 389 4577                                      Web site:            www.wellingtonzoo.com
Email:                     wellingtonzoo@wcc.govt.nz                        RTO:                 Totally Wellington Tourism


                                                                     Page 17 of 49
PRODUCT DETAILS
Product name:              Vet Close Encounters                                  This is a:           New tourism experience
                                                                                 This activity can
Business type:             Activities                                            manage:              Up to 10 at a time
Product category:          Zoos                                                  Activity duration:   2 Hours
Awards/                                                                          Seasonality
associations:                                                                    (business closes):   Open all year
Capacity #                                                                       Qualmark                   Star
(No of rooms):             N/A                                                   assured:             No    grading     N/A
This product is                                                                  Price                NZ$300 for 1 person or $400 for
commissionable             No                                                    (retail rate):       2 people
Predominant
Markets                    Australia UK Germany China Domestic market            Business Hours:      9:30am to 5:00pm
Product                    N/A
enhancement:
Product                    Imagine joining the Wellington Zoo Vet on her daily rounds, observing and examining the animal
Description:               patients. Your day will be unforgettable with a range of exciting experiences including viewing animal
                           operations!
Seasonal Point of
Difference:
PR angle:                  One of the only places in the world where visitors can experience first hand being a vet in a Zoo.
VISITOR PROFILE
Customer type:             Domestic visitors, especially children and families
Special services/
facilities
Visitors that are
Domestic:                  80%                                                   International:       20%
Visitors that are
FIT:                       90%                                                   Group:               10%
                                                                                                                 Record Date: 1 August 2004




Martinborough Brewing Co
New#Activities#Group Tours#Wairarapa#Brewery#Martinborough Brewing Co                                                        Wairarapa
Key contact:     Fiona Stewart                                                   Address:             48
Title:           Sales & Marketing                                               Suburb:
Phone:           06 306 8310                                                     City:                Martinborough
Fax:             06 306 8320                                                     Web site:
Email:           fiona.stewart@mbc.net.nz                                        RTO:                 Tourism Wairarapa


                                                                        Page 18 of 49
PRODUCT DETAILS
Product name:              Brewery                                                        This is a:           New tourism experience
                                                                                          This activity can
Business type:             Activities                                                     manage:              40 Plus at a time
Product category:          Group Tours                                                    Activity duration:
Awards/                    Our beer has won top awards at the Australian                  Seasonality
associations:              and NZ International Beer Awards in 2004                       (business closes):   Open all year
Capacity #                                                                                Qualmark                   Star
(No of rooms):             N/A                                                            assured:             No    grading       N/A
This product is                                                                           Price
commissionable             No                                                             (retail rate):
Predominant                                                                                                    11am - 5pm unless otherwise
Markets                                                                                   Business Hours:      stated
Product                    N/A
enhancement:
Product                    Fully operational brewery offering tours and tastings. This product offers an alternative and addition to
Description:               the many vineyard tours and tastings available in the region. Boutique beer brewed, kegged and bottled
                           on-site offering an authentic product and interactive experience.
Seasonal Point of
Difference:
PR angle:                  Surrounded by over 40 vineyards, we are the first and only Brewery in Martinborough, and the
                           Wairarapa.
VISITOR PROFILE
Customer type:
Special services/          Front of house tasting area. Full on-licence facility.
facilities
Visitors that are
Domestic:                  92%                                                            International:       10%
Visitors that are
FIT:                       80%                                                            Group:               20%
                                                                                                                          Record Date: 1 August 2004




Murdoch James Estate Winery
New#Activities#Wineries#Wairarapa#Murdoch James Estate Ltd.#Murdoch James Estate Winery                                               Wairarapa
Key contact:    Roger Fraser                                                              Address:             37
Title:          Owner and Commercial Director                                             Suburb:
Phone:          06 306 9165                                                               City:                Martinborough
Fax:            06 306 9120                                                               Web site:            www.MurdochJames.co.nz
Email:          roger@murdoch-james.co.nz                                                 RTO:                 Tourism Wairarapa


                                                                                    Page 19 of 49
PRODUCT DETAILS
Product name:              Murdoch James Estate Ltd.                          This is a:            Autumn tourism experience
                                                                              This activity can
Business type:             Activities                                         manage:               40 Plus at a time
Product category:          Wineries                                           Activity duration:
Awards/                                                                       Seasonality
associations:              NZ Winegrowers, BioGrow NZ                         (business closes):    Open all year
Capacity #                                                                    Qualmark                    Star
(No of rooms):             N/A                                                assured:              No    grading        N/A
This product is                                                               Price
commissionable             No                                                 (retail rate):        $19 upwards
Markets
Travelled                                                                     Business Hours:       Cellar Door: 11.30 to 5.00pm.
Offshore                   Australia UK USA                                                         Cafe: 12 noon to 3.30pm.
Product                    N/A
enhancement:
Product                    Set on stunning surroundings of the Dry River, Murdoch James offers Martinborough's only
Description:               comprehensive winery experience: tastings and sales, tours, a restaurant (bookings highly
                           recommended) and private functions/weddings. Friendly, professional and experienced staff are
                           welcoming to visitors, regardless of their level of wine knowledge. Award and trophy winning organic
                           wines are available for purchase at the cellar door.
Seasonal Point of
Difference:
PR angle:                  Domestic and international award winning organic wines
VISITOR PROFILE
Customer type:             Australia, USA, Europe and Japan
Special services/          The winery is in a beautiful location on the banks of the Dry River. There is a cafe with stunning views,
facilities                 and great contemporary cuisine. Tours and outdoor events are also offered, and the site is a unique
                           wedding venue.
Visitors that are
Domestic:                  85%                                                International:        15%
Visitors that are
FIT:                       85%                                                Group:                15%
                                                                                                                Record Date: 1 August 2004




Te Kairanga Wines Ltd
New#Activities#Wineries#Wairarapa#Te Kairanga#Te Kairanga Wines Ltd                                                         Wairarapa
Key contact:      Andrew Shackleton                                           Address:              54
Title:            Managing Director                                           Suburb:
Phone:            06 306 9122                                                 City:                 Martinborough 5954
Fax:              06 306 9322                                                 Web site:             www.tkwine.co.nz
Email:            raewynn@tekairaanga.co.nz                                   RTO:                  Tourism Wairarapa


                                                                       Page 20 of 49
PRODUCT DETAILS
Product name:              Te Kairanga                                                      This is a:           New tourism experience
                                                                                            This activity can
Business type:             Activities                                                       manage:              Up to 40 at a time
Product category:          Wineries                                                         Activity duration:
Awards/                                                                                     Seasonality
associations:                                                                               (business closes):   Open all year
Capacity #                                                                                  Qualmark                   Star
(No of rooms):             N/A                                                              assured:             No    grading        N/A
This product is                                                                             Price
commissionable             Yes                                                              (retail rate):       $5
Markets
Travelled                                                                                   Business Hours:
Offshore                   Australia UK USA                                                                      10a. to 5pm daily
Product                    N/A
enhancement:
Product                    One of the original wineries in Martinborough, where award winning Pinot Noir is a speciality together
Description:               with Chardonnay. Other wine in our range includes Sauvignon Blanc, Riesling and Pinot Gris. Vineyard
                           and winery tours every Saturday and Sunday at 2pm - $5.00 fee. Large groups prior booking required.
Seasonal Point of
Difference:
PR angle:
VISITOR PROFILE
Customer type:
Special services/
facilities
Visitors that are
Domestic:                  60%                                                              International:       40%
Visitors that are
FIT:                       70%                                                              Group:               30%
                                                                                                                            Record Date: 1 August 2004




Aoraki Mount Cook Ski Planes
New#Activities#Flightseeing#Canterbury#Mount Cook Ski Planes#Aoraki Mount Cook Ski Planes                                             Canterbury
Key contact:     Karen Carter                                                               Address:             12
Title:           Passenger Services Manager                                                 Suburb:              Mount Cook Airport, State
                                                                                                                 Highway 80.
Phone:                     03 4308 034/ 0800 800 702                                        City:                Mount Cook
Fax:                       03 4351 886                                                      Web site:            www.mtcookskiplanes.com
Email:                     info@mtcookskiplanes.com                                         RTO:                 Christchurch Canterbury
                                                                                                                 Marketing

                                                                                    Page 21 of 49
PRODUCT DETAILS
Product name:              Mount Cook Ski Planes                                   This is a:           New tourism experience
                                                                                   This activity can
Business type:             Activities                                              manage:              40 Plus at a time
Product category:          Flightseeing                                            Activity duration:   25 mins - 1 hour Hours
Awards/                                                                            Seasonality
associations:                                                                      (business closes):   Open all year
Capacity #                                                                         Qualmark                   Star
(No of rooms):             N/A                                                     assured:                   grading       N/A
This product is                                                                    Price
commissionable             No                                                      (retail rate):
Predominant
Markets                                                                            Business Hours:      Not provided
Product                    New office at Franz Josef
enhancement:
Product                    Mount Cook Ski Planes operate the only fixed wing glacier landing flight in New Zealand, flying over
Description:               Westland and Aoraki/ Mt Cook National Parks. Ski Planes are the only company to land scenic flights
                           on the Tasman Glacier. When ski planes land on the snow, the engine is shut down so you can enjoy
                           the natural quiet of the mountains.
Seasonal Point of
Difference:
PR angle:
VISITOR PROFILE
Customer type:             No
Special services/
facilities
Visitors that are
Domestic:                  %                                                       International:       %
Visitors that are
FIT:                       %                                                       Group:               %
                                                                                                                   Record Date: 1 August 2004




Amaze'n Stuff
New#Activities#Theme / Leisure Parks#Canterbury#Amaze'n Stuff#Amaze'n Stuff                                                 Canterbury
Key contact:               Stephen Godfrey                                         Address:             Cnr Halswell Junction & Springs
                                                                                                        Road
Title:                     Owner                                                   Suburb:              Halswell
Phone:                     03 349 5020                                             City:                Christchurch
Fax:                                                                               Web site:            www.corn.co.nz
Email:                     stephen.godfrey@oriongroup.co.nz                        RTO:                 Christchurch Canterbury
                                                                                                        Marketing

                                                                              Page 22 of 49
PRODUCT DETAILS
Product name:              Amaze'n Stuff                                                     This is a:           Autumn tourism experience
                                                                                             This activity can
Business type:             Activities                                                        manage:              40 Plus at a time
Product category:          Theme / Leisure Parks                                             Activity duration:   2.5 Hours
Awards/                                                                                      Seasonality
associations:                                                                                (business closes):   Closed April to December
Capacity #                                                                                   Qualmark                   Star
(No of rooms):             N/A                                                               assured:             No    grading      N/A
This product is                                                                              Price
commissionable             Yes                                                               (retail rate):       Adults $11
Predominant                                                                                                       January to February, Ring for
Markets                    Australia UK Japan                                                Business Hours:      hours
Product                    N/A
enhancement:
Product                    Maze set in a cornfield (3 football fields in size), mini golf and over 15 other attractions
Description:
Seasonal Point of          Autumn is the time of cobs forming on the corn plants - children can see how this plant development
Difference:                occurs.
PR angle:                  Offer a unique experience in a farm setting. Most people buy corn from the supermarket - here they can
                           walk through a corn field.
VISITOR PROFILE
Customer type:             No
Special services/
facilities
Visitors that are
Domestic:                  95%                                                               International:       5%
Visitors that are
FIT:                       100%                                                              Group:               %
                                                                                                                              Record Date: 1 August 2004




Backcountry New Zealand
New#Activities#Walking / Trekking#Canterbury#Backcountry New Zealand - Wilderness Tours#Backcountry New Zealand                         Canterbury
Key contact:     Liam Taylor                                                                 Address:             PO BOX 72
Title:           Director / Guide                                                            Suburb:
Phone:           03 302 8403                                                                 City:                Methven
Fax:             03 3028701                                                                  Web site:            www.backcountry.co.nz
Email:           mail@backcountry.co.nz                                                      RTO:                 Christchurch Canterbury
                                                                                                                  Marketing
PRODUCT DETAILS
Product name:              Backcountry New Zealand - Wilderness Tours                        This is a:           New tourism experience

                                                                                    Page 23 of 49
                                                                                             This activity can
Business type:             Activities                                                        manage:                        Up to 10 at a time
Product category:          Walking / Trekking                                                Activity duration:
Awards/                    All Guides members of NZOIA (New Zealand                          Seasonality
associations:              Outdoor Instructors Association)                                  (business closes):             Open all year
Capacity #                                                                                   Qualmark                             Star
(No of rooms):             N/A                                                               assured:                       No    grading        N/A
This product is                                                                              Price
commissionable             Yes                                                               (retail rate):                 $675
Markets
Travelled                                                                                    Business Hours:
Offshore                   USA                                                                                              8am - 6pm
Product                    N/A
enhancement:
Product                    Backcountry New Zealand provides unique experiences through personalised guiding services. Our
Description:               tours are based on small group numbers and a high level of customer service. We aim to deliver
                           personalised tours where clients feel valued, and we exceed expectations. We run pre-planned tours
                           and customised tours.
Seasonal Point of
Difference:
PR angle:
VISITOR PROFILE
Customer type:             No
Special services/
facilities
Visitors that are
Domestic:                  5%                                                                International:                 95%
Visitors that are
FIT:                       100%                                                              Group:                         %
                                                                                                                                        Record Date: 1 August 2004




The Bone Dude's Bone Carving Studio & Cultured Gallery
New#Activities#Cultural Attractions#Canterbury#Bone Carving Studio#The Bone Dude's Bone Carving Studio & Cultured Gallery                      Canterbury
Key contact:     John Fraser                                                                 Address:                       229b Fitzgerald Avenue
Title:           Manager                                                                     Suburb:
Phone:           03 379 7530                                                                 City:                          Christchurch
Fax:             03 379 7535                                                                 Web site:
Email:           thebonedude@hotmail.com                                                     RTO:                           Christchurch Canterbury
                                                                                                                            Marketing
PRODUCT DETAILS
Product name:              Bone Carving Studio                                               This is a:                     Autumn tourism experience
                                                                                             This activity can
Business type:             Activities                                                        manage:                        Up to 10 at a time

                                                                                    Page 24 of 49
Product category:          Cultural Attractions                                              Activity duration:            3 Hours
Awards/                                                                                      Seasonality
associations:                                                                                (business closes):            Open all year
Capacity #                                                                                   Qualmark                            Star
(No of rooms):             N/A                                                               assured:                      No    grading        N/A
This product is                                                                              Price
commissionable             No                                                                (retail rate):                $35.00
Predominant                                                                                                                9am-5pm Monday to Friday
Markets                    Australia UK Germany Japan Europe                                 Business Hours:               10am -1pm Saturdays
Product                    N/A
enhancement:
Product                    The Bone Dudes gives people the opportunity to create their own unique Bone Carving. Which
Description:               becomes a symbol of their time in NZ. Visitors are invited to learn some of the history of Traditional
                           Maori Carving. They are then shown how, with simple hand tools and some assistance to create their
                           own unique Contemporary Bone Carving. Short 3 hour sessions. Learn some new skills, have fun,
                           make something beautiful for yourself or a friend.
Seasonal Point of
Difference:
PR angle:                  The only Maori one armed bone carver in Christchurch running a bone carving studio
VISITOR PROFILE
Customer type:             Backpackers
Special services/          Gallery featuring local Christchurch artists
facilities
Visitors that are
Domestic:                  10%                                                               International:                90%
Visitors that are
FIT:                       100%                                                              Group:                        %
                                                                                                                                      Record Date: 1 August 2004




Kaikoura Puhi Peaks Two-Day Guided Walk & Lodge
New#Activities#Walking / Trekking#Canterbury#Two Day Guided Walk & Lodge#Kaikoura Puhi Peaks Two-Day Guided Walk & Lodge                        Canterbury
Key contact:      Robyn Cameron                                                              Address:                      109 Puhi Puhi Rd
Title:            Sales & Marketing Manager                                                  Suburb:
Phone:            03 319 5204                                                                City:                         Kaikoura
Fax:              03 319 6204                                                                Web site:                     www.puhipeaks.co.nz
Email:            robyn@kaikouranet.co.nz                                                    RTO:                          Christchurch Canterbury
                                                                                                                           Marketing
PRODUCT DETAILS
Product name:              Two Day Guided Walk & Lodge                                       This is a:                    New tourism experience
                                                                                             This activity can
Business type:             Activities                                                        manage:                       Up to 40 at a time
Product category:          Walking / Trekking                                                Activity duration:            2 Days
Awards/                                                                                      Seasonality                   April to September

                                                                                    Page 25 of 49
associations:                                                                (business closes):
Capacity #                                                                   Qualmark                     Star
(No of rooms):             N/A                                               assured:                     grading      N/A
This product is                                                              Price
commissionable             Yes                                               (retail rate):       $720
Predominant
Markets                                                                      Business Hours:      9-5
Product                    N/A
enhancement:
Product                    A two-day, one night package. Clients are picked up on morning one from their accommodation in
Description:               Kaikoura, and transported in a modern, comfortable vehicle to the Puhi Peaks Nature Reserve which is
                           located in the Seaward Kaikoura Mountains. They are briefed, and begin the walk. As all luggage is
                           transported for them to the lodge, clients do not need carry anything if they do not wish to, however a
                           small day pack is optional for camera etc. Lunch is provided at Totara Point, a very pretty spot and a
                           good vantage point. The walk continues for the rest of day one through rich and diverse forest types.
                           Ensuite bedrooms are provided at the lodge, which has a full power system generated by hydro plant,
                           and a delicious dinner with complimentary wine is served in the evening.
                           Day two the walk is now above the tree-line amongst the dramatic alpine landscape. It is a truly breath-
                           taking experience. Today we come back to the lodge for lunch, and then continue back out to the start
                           of the walk, although not on the same track we came in on.
Seasonal Point of
Difference:
PR angle:                  The Puhi Peaks Nature Reserve is different because it contains a number of rare and endemic species,
                           yet is contained on completely independent, privately owned and managed land. For example, the
                           Huttons Shearwater is an utterly fascinating seabird. It
VISITOR PROFILE
Customer type:             40 yrs +

Special services/
facilities
Visitors that are
Domestic:                  30%                                               International:       70%
Visitors that are
FIT:                       80%                                               Group:               20%
                                                                                                              Record Date: 1 August 2004




Kirra Tours Ltd
New#Activities#Guided Tours#Canterbury#Kirra Tours#Kirra Tours Ltd                                                      Canterbury
Key contact:               Claire Ashton                                     Address:             46 Papanui Road
Title:                     New Zealand Manager                               Suburb:              Merivale
Phone:                     03 355 0492                                       City:                Christchurch
Fax:                       03 355 0496                                       Web site:            www.kirratours.com
Email:                     kirratours@clear.net.nz                           RTO:                 Christchurch Canterbury
                                                                                                  Marketing
PRODUCT DETAILS
Product name:              Kirra Tours                                       This is a:           New tourism experience
                                                                             This activity can
Business type:             Activities                                        manage:              40 Plus at a time
Product category:          Guided Tours                                      Activity duration:
Awards/                                                                      Seasonality          Open all year


                                                                      Page 26 of 49
associations:                                                                                (business closes):
Capacity #                                                                                   Qualmark                                Star
(No of rooms):             N/A                                                               assured:                       No       grading      N/A
This product is                                                                              Price
commissionable             No                                                                (retail rate):                 varies
Markets
Travelled                                                                                    Business Hours:
Offshore                   Australia UK USA Germany                                                                         8.30 am to 5 pm
Product                    N/A
enhancement:
Product                    The best way to see and enjoy, at an any easy pace, all the wonderful scenery and activities New
Description:               Zealand has to offer on one of our ultra modern coaches with professional and experienced staff.
Seasonal Point of
Difference:
PR angle:
VISITOR PROFILE
Customer type:             No
Special services/          Ultra modern coaches, experienced and professional staff.
facilities
Visitors that are
Domestic:                  10%                                                               International:                 90%
Visitors that are
FIT:                       90%                                                               Group:                         10%
                                                                                                                                         Record Date: 1 August 2004




PureTrails New Zealand
New#Activities#Walking / Trekking#Canterbury#Guided hiking and adventure tours of the South Island#PureTrails New Zealand                          Canterbury
Key contact:      Hilary Weller                                                              Address:                       1638
Title:            Manager                                                                    Suburb:
Phone:            0800 222 775                                                               City:                          Christchurch
Fax:              03 354 2325                                                                Web site:                      www.puretrailsnewzealand.co.n
                                                                                                                            z
Email:                     hilary@puretrailsnewzealand.co.nz                                 RTO:                           Christchurch Canterbury
                                                                                                                            Marketing
PRODUCT DETAILS
Product name:              Guided hiking and adventure tours of the                          This is a:                     New tourism experience
                           South Island
                                                                                             This activity can
Business type:             Activities                                                        manage:                        Up to 40 at a time
Product category:          Walking / Trekking                                                Activity duration:
Awards/                    TIANZ, CCM                                                        Seasonality                    Open all year

                                                                                    Page 27 of 49
associations:                                                                   (business closes):
Capacity #                                                                      Qualmark                       Star
(No of rooms):             N/A                                                  assured:               No      grading       N/A
This product is                                                                 Price
commissionable             Yes                                                  (retail rate):         $750 - $2640
Predominant                                                                                            enquiries welcomed 24 hours a
Markets                    Australia UK USA Germany                             Business Hours:        day
Product                    N/A
enhancement:
Product                    PureTrails New Zealand specialises in South Island small group walking tours for the older active age
Description:               group – incorporating day walks and adventures such as jet boating, sea kayaking, horse riding, whale-
                           watching, wine-tasting and scenic flights. Visiting lesser-know locations away from the crowds, and
                           using unique accommodation in secluded places, we make sure you experience the real New Zealand.
                           The 3, 5, 10 or 12 day all inclusive tours provide you with accommodation, most meals, transport,
                           guides, all guided walks, as well as some adventure activities, so you can sit back and relax and enjoy
                           your time in New Zealand.
Seasonal Point of
Difference:
PR angle:
VISITOR PROFILE
Customer type:             50+ age group
Special services/          PureTrails New Zealand has designed a range of tours of the South Island specifically for the older
facilities                 active traveller, offering easy to challenging walks and other activities. Travel in a small group to little-
                           visited beautiful locations.
Visitors that are
Domestic:                  40%                                                  International:         60%
Visitors that are
FIT:                       %                                                    Group:                 %
                                                                                                                    Record Date: 1 August 2004




Air Fiordland
New#Activities#Flightseeing#Fiordland#The Wine Tour#Air Fiordland                                                                Fiordland
Key contact:               Queenstown - Susan Sawyer                            Address:               PO Box 38
Title:                     Sales & Marketing                                    Suburb:                70 Town Centre
Phone:                     021 343 320                                          City:                  Te Anau
Fax:                       03 442 5869                                          Web site:              www.airfiordland.com
Email:                     susan@airfiordland.com                               RTO:                   Destination Queenstown
PRODUCT DETAILS
Product name:              The Wine Tour                                        This is a:             Autumn tourism experience
                                                                                This activity can
Business type:             Activities                                           manage:                Up to 40 at a time
Product category:          Flightseeing                                         Activity duration:
Awards/                                                                         Seasonality
associations:                                                                   (business closes):     Open all year
Capacity #                                                                      Qualmark                     Star
(No of rooms):             N/A                                                  assured:                     grading         N/A



                                                                        Page 28 of 49
This product is                                                                 Price
commissionable             No                                                   (retail rate):       $327
Predominant
Markets                                                                         Business Hours:      Day light hours
Product                    N/A
enhancement:
Product                    Air Fiordland and Central Otago Wine Tours have got together to present a great new product. An
Description:               exclusive style trip which includes a scenic flight through the Kawarau Gorge over the vineyards of
                           Gibbston Valley and Bannockburn, landing at Cromwell to meet up with the wine tour hosts. Guests
                           visit wineries in the Bannockburn area selected from Olssens, Felton Rd, Mt Difficulty and Carrick plus
                           ‘The Big Picture’. The return trip to Queenstown stops off at either Chard Farm or Peregrine, in the
                           Gibbston Valley. Lunch is included at The Big Picture during winter and in summer either at Olivers of
                           Clyde or The Orchard Garden. The wine tour hosts maintain patronage with all the wineries in the
                           region enabling them to offer flexible itineraries to meet the needs of specific groups. The emphasis is
                           on a gourmet experience and the tour flows with the day.
Seasonal Point of          Autumn is a great time to see the fabulous colours of Central Otago and seen at their best from the air.
Difference:                Grape vines loaded with fruit.
PR angle:                  This is a unique experience flying the Kawarau Gorge and over the vineyards of the Gibbston Valley
                           and Bannockburn, Central Otago. Followed by wine tastings in the Bannockburn region you have just
                           flown over. It is essentially an interactive gourmet educational experience followed by a visit to virtual
                           reality wine tasting venue, The Big Picture which cements the knowledge you gained from the tour. It is
                           presented in a fascinating, enlightening and relaxed atmosphere by very knowledgeable expert wine
                           hosts.
VISITOR PROFILE
Customer type:             Australia, USA, UK
Special services/          Hotel Pick ups, in-flight commentary, every seat a window seat.
facilities
Visitors that are
Domestic:                  30%                                                  International:       70%
Visitors that are
FIT:                       95%                                                  Group:               5%
                                                                                                                Record Date: 1 August 2004




Nomad Safaris
New#Activities#4WD Adventure#Queenstown#Nomad Quad Safaris#Nomad Safaris                                                 Queenstown
Key contact:               David Gatward-Ferguson                               Address:             19 Shotover St
Title:                                                                          Suburb:
Phone:                     03 442 6699                                          City:                Queenstown
Fax:                       03 442 7346                                          Web site:            www.nomadsafaris.co.nz
Email:                     david@nomadsafaris.co.nz                             RTO:                 Destination Queenstown
PRODUCT DETAILS
Product name:              Nomad Quad Safaris                                   This is a:           New tourism experience
                                                                                This activity can
Business type:             Activities                                           manage:              40 Plus at a time
Product category:          4WD Adventure                                        Activity duration:   4 Hours
Awards/                                                                         Seasonality
associations:                                                                   (business closes):   Open all year


                                                                           Page 29 of 49
Capacity #                                                                            Qualmark                    Star
(No of rooms):             N/A                                                        assured:                    grading       N/A
This product is                                                                       Price
commissionable             Yes                                                        (retail rate):       $110
Markets
Travelled                                                                             Business Hours:
Offshore                   Australia UK USA                                                                7:00am - 9:00pm
Product                    N/A
enhancement:
Product                    Quad bike riding at its best. Full equipment including full face helmet, protective clothing and gloves
Description:               supplied. Training and fully guided safari ensure safety at all times. The most scenic ride around
                           Queenstown with 360 degree views of the Queenstown Lakes region. Ideal for beginners and
                           intermediate riders, this exciting safari is sure to thrill.
Seasonal Point of
Difference:
PR angle:
VISITOR PROFILE
Customer type:             The Interactive Traveller
Special services/          Automatic gears make these the easiest bikes to learn to ride.
facilities
Visitors that are
Domestic:                  10%                                                        International:       90%
Visitors that are
FIT:                       60%                                                        Group:               40%
                                                                                                                      Record Date: 1 August 2004




Air Fiordland
New#Activities#Sightseeing#Fiordland#Milford Wilderness Explorer#Air Fiordland                                                     Fiordland
Key contact:               Russell Baker                                              Address:             70 Town Centre
Title:                     CEO                                                        Suburb:
Phone:                     03 249 7505                                                City:                Lake Te Anau
Fax:                       03 249 7080                                                Web site:            airfiordland.com
Email:                     RUSSELL@FEGLTD.COM                                         RTO:                 Destination Fiordland
PRODUCT DETAILS
Product name:              Milford Wilderness Explorer                                This is a:           Autumn tourism experience
                                                                                      This activity can
Business type:             Activities                                                 manage:              Up to 10 at a time
Product category:          Sightseeing                                                Activity duration:
Awards/                                                                               Seasonality
associations:              Qualmark                                                   (business closes):   Open all year
Capacity #                                                                            Qualmark                   Star
(No of rooms):             N/A                                                        assured:                   grading        N/A

                                                                                 Page 30 of 49
This product is                                                                              Price
commissionable             No                                                                (retail rate):               $115.00
Markets
Travelled                                                                                    Business Hours:              Departs at 0800 and returns at
Offshore                   Australia Singapore                                                                            1630
Product                    N/A
enhancement:
Product                    Day trip to Milford Sound from Lake Te Anau including custom stops and a cruise on the fiord, it’s
Description:               simply fantastic you just have to do it.
Seasonal Point of          Seeing the Milford Road in the Autumn can only be achieved in a small personalised coach
Difference:
PR angle:
VISITOR PROFILE
Customer type:             FIT
Special services/
facilities
Visitors that are
Domestic:                  20%                                                               International:               80%
Visitors that are
FIT:                       100%                                                              Group:                       0%
                                                                                                                                      Record Date: 1 August 2004




Hammonds Wellington Sightseeing Tours
New#Transport#Bus / Coach Transport#Wellington#Full Day Palliser Bay & Lord of the Rings Tour#Hammonds Wellington Sightseeing Tours              Wellington
Key contact:    Sandra Ham                                                                   Address:                     111 Molesworth Street
Title:                                                                                       Suburb:
Phone:          04 472 0869                                                                  City:                        Wellington
Fax:            04 471 1730                                                                  Web site:                    www.wellingtonsightseeingtours
                                                                                                                          .com
Email:                     info@wellingtonsightseeingtours.com                               RTO:                         Totally Wellington Tourism
PRODUCT DETAILS
Product name:              Full Day Palliser Bay & Lord of the Rings Tour                    This is a:                   New tourism experience
                                                                                             This activity can
Business type:             Transport                                                         manage:                      40 Plus at a time
Product category:          Bus / Coach Transport                                             Activity duration:           9 Hours
Awards/                                                                                      Seasonality
associations:                                                                                (business closes):           Open all year
Capacity #                                                                                   Qualmark                           Star
(No of rooms):             N/A                                                               assured:                     No    grading        N/A


                                                                                    Page 31 of 49
This product is                                                                                 Price
commissionable             Yes                                                                  (retail rate):       $150
Predominant
Markets                                                                                         Business Hours:      24 hour booking service
Product                    N/A
enhancement:
Product                    The full day Palliser Bay & Lord of the Rings Tour itinerary includes the Lord of the Rings film sites
Description:               where the Hobbits hid from the Ring Wraiths, The Great River Anduin that flowed through Middle Earth
                           between the Misty Mountains and Mirkwood and where Arqagorn's horse rescued him, Helms Deep
                           where the Orcs battled King Theodore of the Rohan to overtake his stronghold, and Rivendell where the
                           room and the bed for Frodo's recovery from the Sword attack by the Ring Wraiths was staged.
                           Highlights also include the Rimutaka and Tararua Ranges, the towns of Featherston and
                           Martinborough, a top vineyard for wine tasting at Martinborough, the sleepy village of Ngawi, and the
                           wild south coast and seal colony at Palliser Bay. Price includes lunch.
Seasonal Point of
Difference:
PR angle:
VISITOR PROFILE
Customer type:
Special services/
facilities
Visitors that are
Domestic:                  20%                                                                  International:       80%
Visitors that are
FIT:                       80%                                                                  Group:               20%
                                                                                                                                Record Date: 1 August 2004




Motorcycles New Zealand Ltd
New#Transport#Motorcycle#Christchurch#Motorcycles New Zealand Ltd#Motorcycles New Zealand Ltd                                         Christchurch
Key contact:     Richard Benton                                                                 Address:             Unit 1,No 3 Homersham Place
Title:           Director                                                                       Suburb:              Harewood
Phone:           03 353 7081                                                                    City:                Christchurch
Fax:             03 353 7799                                                                    Web site:            www.motorcyclesnewzealand.c
                                                                                                                     o.nz
Email:                     ride@motorcyclesnewzealand.co.nz                                     RTO:                 Christchurch Canterbury
                                                                                                                     Marketing
PRODUCT DETAILS
Product name:              Motorcycles New Zealand Ltd                                          This is a:           Autumn tourism experience
                                                                                                This activity can
Business type:             Transport                                                            manage:              Up to 10 at a time
Product category:          Motorcycle                                                           Activity duration:
Awards/                                                                                         Seasonality
associations:                                                                                   (business closes):   Open all year
Capacity #                                                                                      Qualmark                   Star
(No of rooms):             N/A                                                                  assured:             No    grading        N/A

                                                                                    Page 32 of 49
This product is                                                                               Price
commissionable             Yes                                                                (retail rate):       $175/day - varies
                                                                                                                   To suit the customer. Free pick
                                                                                              Business Hours:      up and drop off from
Predominant                                                                                                        Christchurch International
Markets                                                                                                            Airport
Product                    N/A
enhancement:
Product                    Motorcycles New Zealand is a boutique motorbike hire business that operates next to Christchurch
Description:               Airport. Owned and operated by the director of the International Antarctic Centre. Set up to help FIT
                           customers discover those parts of the South Island off the beaten track and best found with local
                           knowledge. The business offers an all-inclusive motorcycle hire service for the South Island. Only the
                           latest model BMW, Suzuki, Honda, Yamaha motorcycles used that are best designed for New Zealand
                           road conditions. FIT or group tours welcomed.
Seasonal Point of
Difference:
PR angle:
VISITOR PROFILE
Customer type:             Australia, USA, UK, Europe, India
Special services/          All bookings via the internet. Free mobile phone loan, free roadside assistance, free download of
facilities                 photographs after trip or free South Island motorcycles images CD. Itinerary planning tailored for
                           individual customers. All weather clothing, helmets, panniers and most accessories available to hire on
                           line.
Visitors that are
Domestic:                  10%                                                                International:       90%
Visitors that are
FIT:                       90%                                                                Group:               10%
                                                                                                                                 Record Date: 1 August 2004




Sunflower Lodge
Enhanced#Accommodation#Backpackers#Taranaki#Sunflower Lodge and Backpackers#Sunflower Lodge                                                     Taranaki
Key contact:               Bill Bailey                                                        Address:             25 Ariki St
Title:                     Manager                                                            Suburb:
Phone:                     06 7590050                                                         City:                New Plymouth
Fax:                       06 759 0051                                                        Web site:            www.sunflowerlodge.co.nz
Email:                     service@sunflower lodge                                            RTO:                 Tourism Taranaki
PRODUCT DETAILS
Product name:              Sunflower Lodge and Backpackers                                    This is a:           Autumn tourism experience
                                                                                              This activity can
Business type:             Accommodation                                                      manage:              N/A
Product category:          Backpackers                                                        Activity duration:   N/A
Awards/                                                                                       Seasonality
associations:              BBH, VIP, TIANZ                                                    (business closes):   Open all year
Capacity #                                                                                    Qualmark                   Star
(No of rooms):             10 (34 beds)                                                       assured:             No    grading          N/A
This product is                                                                               Price
commissionable             No                                                                 (retail rate):       $19 to $80


                                                                                    Page 33 of 49
Predominant
Markets                    Australia UK USA Germany Japan                    Business Hours:    8 am to 10pm
Product                    New Kitchen, 24 hr Internet, laundry, secure luggage storage, Sky TV
enhancement:
Product                    New Plymouth's Backpacker Base is perched beneath Mount Taranaki, the best accommodation for the
Description:               serious Backpackers; who love to seek out their own adventure. A safe, secure and clean central city
                           Backpackers that offers a door to mountain services shuttle. 1min from bus station, supermarket and I-
                           Site.
Seasonal Point of          We are a perfect base for the worlds most perfectly cylindrical volcanic cone and surrounding rain forest
Difference:                with convenient Door to mountain Shuttle services available.
PR angle:
VISITOR PROFILE
Customer type:             FITS, Backpackers, Surfers
Special services/          24 hr Internet, Sky TV, Laundry, Modern Kitchen, Door to Mountain Shuttle Service, Seaview's, Terrace
facilities                 and BBQ area, free Bikes.
Visitors that are
Domestic:                  50%                                                            International:       50%
Visitors that are
FIT:                       100%                                                           Group:               %
                                                                                                                          Record Date: 1 August 2004




Whare Waiora
Enhanced#Accommodation#Luxury Accommodation#Wairarapa#Bed & Breakfast#Whare Waiora                                                    Wairarapa
Key contact:               Patricia A Wilson                                              Address:             43 Main Street
Title:                     Proprietor                                                     Suburb:
Phone:                     06 304 8838                                                    City:                Greytown
Fax:                                                                                      Web site:            www.angelfire.com/pa3/bedand
                                                                                                               breakfast/
Email:                     Patson@xtra.co.nz                                              RTO:                 Tourism Wairarapa
PRODUCT DETAILS
Product name:              Bed & Breakfast                                                This is a:           Enhanced tourism experience
                                                                                          This activity can
Business type:             Accommodation                                                  manage:              N/A
Product category:          Luxury Accommodation                                           Activity duration:   N/A
Awards/                                                                                   Seasonality
associations:                                                                             (business closes):   Open all year
Capacity #                                                                                Qualmark                   Star
(No of rooms):             Two                                                            assured:             No    grading       N/A
This product is                                                                           Price
commissionable             Yes                                                            (retail rate):       $80 per person per night
Predominant                                                                                                    12 noon to 12 noon

                                                                                     Page 34 of 49
Markets                                                                                      Business Hours:
Product                    Ensuite bathroom for both rooms.
enhancement:
Product                    Modern, semi-detached unit with 2 queen-size rooms and ensuites. Private lounge. Relax in private spa,
Description:               solar heated swimming pool or play pentanque. Gas "wood burner" for cosy warmth. Walking distance
                           to centre of village, cafes, art & craft shops.
Seasonal Point of
Difference:
PR angle:
VISITOR PROFILE
Customer type:             Domestic
Special services/
facilities
Visitors that are
Domestic:                  90%                                                               International:               10%
Visitors that are
FIT:                       100%                                                              Group:                       0%
                                                                                                                                      Record Date: 1 August 2004




De Lorenzos Studio Apartments
Enhanced#Accommodation#Self Contained and Serviced Accommodation#Nelson#De Lorenzos Studio Apartments#De Lorenzos Studio Apartments                   Nelson
Key contact:      Donna and Barry Moore                                                      Address:                     43 to 51 Trafalgar Street
Title:            Managers                                                                   Suburb:
Phone:            03 548 9774                                                                City:                        Nelson
Fax:              03 548 9775                                                                Web site:                    www.delorenzos.co.nz
Email:            enquires@delorenzos.co.nz                                                  RTO:                         Latitude Nelson
PRODUCT DETAILS
Product name:              De Lorenzos Studio Apartments                                     This is a:                   Enhanced tourism experience
                                                                                             This activity can
Business type:             Accommodation                                                     manage:                      N/A
Product category:          Self Contained and Serviced Accommodation                         Activity duration:           N/A
Awards/                                                                                      Seasonality
associations:              Qualmark                                                          (business closes):           Open all year
Capacity #                                                                                   Qualmark                           Star
(No of rooms):             25                                                                assured:                     Yes grading          5+
This product is                                                                              Price
commissionable             No                                                                (retail rate):               $185.00
Markets
Travelled                                                                                    Business Hours:              Reception is open from 7.00am
Offshore                   Australia USA Germany                                                                          through to 11.00pm
Product                    Recently had a further wing and swimming pool built.

                                                                                    Page 35 of 49
enhancement:
Product                    DeLorenzo's offers 27 luxury studio apartments, including 4 interconnecting apartments and 2
Description:               accessible rooms - each designed to envelop the discerning traveller in warmth, comfort and style. All
                           apartments are fully air conditioned and include a super-king bed, Sky TV, fax, CD stereo, ensuite
                           bathrooms with spa bath and kitchen. Computer points are also provided at working stations. Dinner
                           and breakfast room service is available from the award winning Tides Restaurant. Swimming pool open
                           from December to April.
Seasonal Point of
Difference:
PR angle:
VISITOR PROFILE
Customer type:             No
Special services/
facilities
Visitors that are
Domestic:                  60%                                                               International:       40%
Visitors that are
FIT:                       60%                                                               Group:               40%
                                                                                                                            Record Date: 1 August 2004




Outrigger at Clearwater Resort
Enhanced#Accommodation#Hotels#Christchurch#Outrigger at Clearwater Resort#Outrigger at Clearwater Resort                            Christchurch
Key contact:       Michael Moret-Lalli                                                       Address:             14-106, Christchurch Airport
Title:             General Manager                                                           Suburb:              Harewood
Phone:             03 360 1000                                                               City:                Christchurch
Fax:               03 360 1001                                                               Web site:            www.outrigger.com
Email:             clearwater@outriggernewzealand.com                                        RTO:                 Christchurch Canterbury
                                                                                                                  Marketing
PRODUCT DETAILS
Product name:              Outrigger at Clearwater Resort                                    This is a:           Autumn tourism experience
                                                                                             This activity can
Business type:             Accommodation                                                     manage:              N/A
Product category:          Hotels                                                            Activity duration:   N/A
Awards/                                                                                      Seasonality
associations:              Restaurant awards                                                 (business closes):   Open all year
Capacity #                                                                                   Qualmark                   Star
(No of rooms):             85                                                                assured:             No    grading      N/A
This product is                                                                              Price
commissionable             Yes                                                               (retail rate):       $290 to 650+GST
Markets
Travelled                                                                  Business Hours:
Offshore                   Australia USA                                                                          7.00am - 11.00am
Product                    A further 16 Garden Suites to be completed by spring 2004.

                                                                                    Page 36 of 49
enhancement:
Product                    Fresh. Evolving. Contemporary. That’s Outrigger at Clearwater Resort. Set within 465 acres yet just 7
Description:               minutes from the International Airport and 15 minutes to the city. Stay in supreme comfort in chic
                           rooms, suites and apartments, all with tranquil water views. Dine in the casual elegance of The Lakes
                           Restaurant or meet in the Spring Bar for a pie and a pitcher. Conference in style in fresh venues bathed
                           in natural light. Play the 18-hole golf course, home of the NZPGA Championship. Enjoy the resort
                           lifestyle; driving range, practice putting greens, tennis courts, walking trails and on-site fly fishing.
Seasonal Point of          Leaves are turning to the golden colours of autumn. Fly fishing and golf is popular at this time - clear
Difference:                days with no wind, perfect to enjoy the outdoor lifestyle.
PR angle:                  Fly fishing available on-site. This activity isn't available at any other private resort in NZ.
                           18 hole golf course, home of the NZPGA Championship (part of the US PGA nationwide tour).
VISITOR PROFILE
Customer type:             C&I, leisure, business, FIT
Special services/          Resort environment, lake views from every room, comp shuttle to/from the city, award winning
facilities                 restaurant, tennis courts, on-site fly fishing, 18 hole championship golf course, retail outlet, meeting
                           rooms for up to 240 delegates.
Visitors that are
Domestic:                  70%                                                               International:               30%
Visitors that are
FIT:                       %                                                                 Group:                       %
                                                                                                                                          Record Date: 1 August 2004




Ryton Station High Country Hospitality and Adventures                                                                                         Canterbury
Enhanced#Accommodation#Guest and Hosted Accommodation#Canterbury#High Country Accommodation and Adventures#Ryton Station High Country Hospitality and Adventures


Key contact:      Karen Meares                                                               Address:                     Ryton Station
Title:            Manager                                                                    Suburb:                      Lake Coleridge
Phone:            03 318 5818                                                                City:                        Canterbury
Fax:              03 318 5819                                                                Web site:                    www.ryton.co.nz
Email:            ryton@xtra.co.nz                                                           RTO:                         Central South Island Tourism
PRODUCT DETAILS
Product name:              High Country Accommodation and Adventures                         This is a:                   Enhanced tourism experience
                                                                                             This activity can
Business type:             Accommodation                                                     manage:                      N/A
Product category:          Guest and Hosted Accommodation                                    Activity duration:           N/A
Awards/                                                                                      Seasonality
associations:                                                                                (business closes):           Open all year
Capacity #                                                                                   Qualmark                            Star
(No of rooms):             9 ensuite units, 5 self-catering rooms                            assured:                     No     grading    N/A
This product is                                                                              Price                        $130.00 to $145.00 DBB per
commissionable             No                                                                (retail rate):               person
Predominant
Markets                                                                 Business Hours:        24 hour 7 days a week
Product                    New walks and tramps have been added to property for guests to explore
enhancement:
Product                    Adventure and hospitality in the South Island High country on Ryton Station a 37,000 acre merino
Description:               sheep station. Stay in a private ensuite chalet, DBB, while enjoying the hospitality of high Country

                                                                                    Page 37 of 49
                           activities. Walks/tramps/sheep dogs working, fishing, jet boat and four wheel drive trips, horse treks,
                           peace and quiet, native flora and fauna all in fantastic scenery of mountains and lakes.
Seasonal Point of
Difference:
PR angle:                  A True high country stay set amongst fantastic mountain scenery on a Merino working sheep station
VISITOR PROFILE
Customer type:
Special services/
facilities
Visitors that are
Domestic:                  80%                                                         International:       20%
Visitors that are
FIT:                       80%                                                         Group:               20%
                                                                                                                       Record Date: 1 August 2004




Takaro Lodge
Enhanced#Accommodation#Luxury Accommodation#Fiordland#Takaro Lodge#Takaro Lodge                                                     Fiordland
Key contact:               Vesna Thiele                                                Address:             225
Title:                     General Manager                                             Suburb:              914 Takaro Road
Phone:                     03 249 1166                                                 City:                Te Anau
Fax:                       03 249 1189                                                 Web site:            http://www.takarolodge.com
Email:                     contact@takarolodge.com                                     RTO:                 Destination Fiordland
PRODUCT DETAILS
Product name:              Takaro Lodge                                                This is a:           Autumn tourism experience
                                                                                       This activity can
Business type:             Accommodation                                               manage:              N/A
Product category:          Luxury Accommodation                                        Activity duration:   N/A
Awards/                    Member of Select Hotels & Resorts                           Seasonality
associations:              International                                               (business closes):   Open all year
Capacity #                                                                             Qualmark                    Star
(No of rooms):             10 luxury "5 element apartments"                            assured:             No     grading    N/A
This product is                                                                        Price                $664 per person based on
commissionable             Yes                                                         (retail rate):       double occupancy
Markets
Travelled                                                                     Business Hours:
Offshore                   Germany China                                                           Year round.
Product                    Takaro Lodge now offers 4 enhanced special packages which combine luxury accommodation, spa
enhancement:               facilities (pool, steam room, sauna and Jacuzzi) and five course dinners with rejuvenating spa
                           treatments:
                                 1. Anti-Stress Stopover (one night) incl. an energetic
                                 2. Happiness Package (2 nights) is a mini vacation for body, mind and soul and incl. a free

                                                                                  Page 38 of 49
                                     relaxation CD and an energy massage
                                3. The Takaro Wellness Getaway (3 nights) incl. a 4 hand balancing massage
                                4. The Rejuvenation Week (5 nights) incl. a 2.5 hour energy cocoon treatment
Product                    Takaro Lodge is a unique luxury lodge and rejuvenation spa which is located near Te Anau. It was
Description:               originally built in the 1970's as the world's best hunting and fishing lodge and features grass roofs. After
                           extensive refurbishments Takaro Lodge was relaunched in 2003 and has the world's only "5 element
                           apartments" according to the Chinese system of "I Ching". Takaro Lodge Spa offers a wide range of
                           treatments including a "10 hand massage" with 5 masseurs.
Seasonal Point of
Difference:
PR angle:
VISITOR PROFILE
Customer type:             No
Special services/          Takaro Lodge Spa
facilities
Visitors that are
Domestic:                  20%                                                               International:                 80%
Visitors that are
FIT:                       90%                                                               Group:                         10%
                                                                                                                                       Record Date: 1 August 2004




Waiwera Infinity Thermal Spa Resort
Enhanced#Activities#Spas / Thermal Pools#Auckland#Waiwera Infinity Thermal Spa Resort#Waiwera Infinity Thermal Spa Resort                           Auckland
Key contact:       John Dick                                                                 Address:                       70
Title:             General Manager                                                           Suburb:                        7-11 Main Road
Phone:             09 427 8800                                                               City:                          Waiwera
Fax:               09 427 8816                                                               Web site:                      www.waiwera.co.nz
Email:             jd@waiwera.co.nz                                                          RTO:                           Tourism Auckland
PRODUCT DETAILS
Product name:              Waiwera Infinity Thermal Spa Resort                               This is a:                     Enhanced tourism experience
                                                                                             This activity can
Business type:             Activities                                                        manage:                        40 Plus at a time
Product category:          Spas / Thermal Pools                                              Activity duration:
Awards/                                                                                      Seasonality
associations:                                                                                (business closes):             Open all year
Capacity #                                                                                   Qualmark                              Star
(No of rooms):             N/A                                                               assured:                       No     grading      N/A
This product is                                                                              Price                          $20 per adult $10 per child $50
commissionable             Yes                                                               (retail rate):                 per family (2 Adults + 2 kids)
Markets
Travelled                                                                                    Business Hours:
Offshore                   Australia, UK, USA, Japan, Korea, Middle East                                                    09.00 - 22.00
Product                    N/A
enhancement:
Product                    Waiwera Infinity Thermal Spa Resort is developing into the pre-eminent centre for wellness with a 5,000
Description:               sq. metre spa wellness centre complemented by a hot thermal lazy river that meanders around the 1.7
                           hectare site culminating in a wave pool experience. Deluxe apartments and a luxury hotel with


                                                                                    Page 39 of 49
                           conference centre will accommodate local and international guests seeking to enjoy the curative waters
                           of Waiwera. Infinity Ionic Micro water - Waiwera's premium brand mineral water is bottled at source and
                           is renowned for it's exceptional anti aging and faster hydration properties. Since 1857 Waiwera has
                           welcomed visitors seeking a unique and restorative place of wellness and now with these innovative
                           facilities Waiwera will certainly set the benchmark for wellness spas on our 130 year anniversary in
                           2005.
Seasonal Point of
Difference:
PR angle:                  Waiwera is the Maori word for "Hot Water" and the first hotel was built here in 1860 by Robert Graham,
                           a Scottish businessman, having purchased the property in 1842 upon witnessing local Maori tribes
                           enjoying the bubbling hot springs that emerged on the beach. The local tribes endearingly referred to
                           the springs as "Te Rata" which means 'The Doctor".
                           In 1875 bath houses were added to the hotel and the mineral water was bottled, named 'Waiwera
                           Seltzer', advertised as "an ivigorating and cooling draught and purifier of the blood".
VISITOR PROFILE
Customer type:             No
Special services/          Wellness Spa, wave pool, lazy river, hotel, conference centre and luxury apartments
facilities
Visitors that are
Domestic:                  70%                                                               International:       30%
Visitors that are
FIT:                       80%                                                               Group:               20%
                                                                                                                             Record Date: 1 August 2004




Toast Martinborough Ltd
Enhanced#Activities#Wineries#Wairarapa#Toast Martinborough Wine, Food & Music Festival#Toast Martinborough Ltd                           Wairarapa
Key contact:      Cath Hopkin                                                                Address:             82
Title:            General Manager                                                            Suburb:              Kitchener Street
Phone:            06 306 9183                                                                City:                Martinborough
Fax:              06 306 8183                                                                Web site:            www.toastmartinborough.co.nz
Email:            toastm@toastmartinborough.co.nz                                            RTO:                 Tourism Wairarapa
PRODUCT DETAILS
Product name:              Toast Martinborough Wine, Food & Music                            This is a:           Enhanced tourism experience
                           Festival
                                                                                             This activity can
Business type:             Activities                                                        manage:              40 Plus at a time
Product category:          Wineries                                                          Activity duration:   1 Days
Awards/                                                                                      Seasonality
associations:                                                                                (business closes):   Dec - Oct
Capacity #                                                                                   Qualmark                    Star
(No of rooms):             N/A                                                               assured:             No     grading      N/A
This product is                                                                              Price
commissionable             No                                                                (retail rate):       $50
Predominant                                                                                                       Third Sunday in November,
Markets                    Australia USA                                  Business Hours:                         10am to 6pm.
Product                    Introduced a Best NZ Beef & Lamb Award for the restaurants.
enhancement:
Product                    Each year, the population of Martinborough increases tenfold as wine and food lovers from throughout
Description:               the country fill the small Wairarapa town to celebrate the release of the new vintage and to enjoy New
                           Zealand's premium wine, food and music festival. Toast Martinborough is the annual showcase for the


                                                                                    Page 40 of 49
                           quality wine produced in the region. Each vineyard features culinary delights from Wellington and
                           Wairarapa's select restaurants, along with some of New Zealand's best live entertainment.
Seasonal Point of
Difference:
PR angle:                  Organic wine production and viticulture.
                           Women in Wine (increasing number of female viticulturists and winemakers).
VISITOR PROFILE
Customer type:             Australia
Special services/
facilities
Visitors that are
Domestic:                  98%                                                               International:         2%
Visitors that are
FIT:                       100%                                                              Group:                 %
                                                                                                                               Record Date: 1 August 2004




Zest Food Tours of New Zealand Limited
Enhanced#Activities#Guided Tours#Wellington#Zest Food Tours of New Zealand#Zest Food Tours of New Zealand Limited                         Wellington
Key contact:      Catherine Cordwell & Susan McLeary                                         Address:               PO Box 6030
Title:            Director                                                                   Suburb:                Level One, Six Swan Lane
Phone:            04 4791778                                                                 City:                  Wellington
Fax:              04 479 1774                                                                Web site:              www.zestfoodtours.co.nz or
                                                                                                                    www.zestfoodtours.com
Email:                     catherine@zestfoodtours.co.nz                                     RTO:                   Totally Wellington Tourism
PRODUCT DETAILS
Product name:              Zest Food Tours of New Zealand                                    This is a:             Autumn tourism experience
                                                                                             This activity can
Business type:             Activities                                                        manage:                Up to 10 at a time
Product category:          Guided Tours                                                      Activity duration:     1 Days
                           Director Susan McLeary is an Executive                            Seasonality
                           Member of the New Zealand Food writers                            (business closes):
Awards/                    Guild and Zest is about to join the IMG at
associations:              Positively Wellington Tourism.                                                           Open all year
Capacity #                                                                                   Qualmark                       Star
(No of rooms):             N/A                                                               assured:               No      grading     N/A
                                                                                             Price                  NZ$900 for Full Feast,
                                                                                             (retail rate):         Wairarapa and Kapiti full day
This product is                                                                                                     tours; $500 for Taste Wellington
commissionable             Yes                                                                                      and $300 for Caffeine Hit
Markets
Travelled                                                                     Business Hours:       Seven Days a week, from 9am
Offshore                   Australia UK USA USA                                                     till midnight
Product                    Shorter day options for Wellington for people with less time or wanting to spend less; new Wairarapa

                                                                                    Page 41 of 49
enhancement:               and Kapiti food tour day options.
Product                    Initially we launched our Full Feast full day food tour of Wellington. Recently we have updated it to
Description:               include two additional tours of Wellington - Taste Wellington from 9:30am to 2pm and Caffeine Hit for
                           three to four hours; we have also launched Wairarapa and Kapiti full day food and wine tour options.
Seasonal Point of          We provide Zest guests with the opportunity to taste and sample food that reflects the produce by
Difference:                seasonality, for example apples and tamarillos in autumn; olives are picked in Autumn etc.
PR angle:                  New Zealand as a cuisine destination, particularly Wellington as the coffee capital and the greater
                           Wellington region for an abundance of fresh produce, grapes, olive oil, cheeses, chocolates etc. Absorb
                           Wellington's story through its food and people.
VISITOR PROFILE
Customer type:             FIT, high income foodie couples aged 40+, predominantly in the USA, but also Australia and EU
                           markets
Special services/
facilities
Visitors that are
Domestic:                  10%                                                               International:       90%
Visitors that are
FIT:                       80%                                                               Group:               20%
                                                                                                                             Record Date: 1 August 2004




Abel Tasman Wilson's Experiences
Enhanced#Activities#Boat Cruises#Nelson#Abel Tasman National Park day trips#Abel Tasman Wilson's Experiences                                 Nelson
Key contact:     Darryl Wilson                                                               Address:             265 High Street
Title:           General Manager                                                             Suburb:              Motueka
Phone:           03 528 7801                                                                 City:                Nelson
Fax:             03 528 6087                                                                 Web site:            www.AbelTasmanNZ.com
Email:           info@abeltasman.co.nz                                                       RTO:                 Latitude Nelson
PRODUCT DETAILS
Product name:              Abel Tasman National Park day trips                               This is a:           Autumn tourism experience
                                                                                             This activity can
Business type:             Activities                                                        manage:              Up to 40 at a time
Product category:          Boat Cruises                                                      Activity duration:
                           NZ Tourism Awards, Best Outdoor Activity                          Seasonality
                           2000, Qualmark endorsed visitor activity, MSA                     (business closes):
                           Safe Ship Management system, winner
Awards/                    Cultural Heritage Award at Tasman District
associations:              Council Environmental Awards 2003                                                      Open all year
Capacity #                                                                                   Qualmark                   Star
(No of rooms):             N/A                                                               assured:                   grading        N/A
This product is                                                                              Price
commissionable             Yes                                                               (retail rate):       $48
Markets
Travelled                                                                    Business Hours:
Offshore                   Australia UK USA                                                       24 hours
Product                    The Abel Tasman Day Pass covers all Cruise and Walk Trips for $48. Three new water taxis have been
enhancement:               added to our fleet: one launch (150 passenger) and 4 water taxis (24 passengers each).
Product                    Cruise or water taxi along the spectacular Abel Tasman Coastline. Choose a walking or sea kayaking
Description:               option. Take time to laze on a protected, golden-sand beach. We can advise an itinerary to spend from


                                                                                    Page 42 of 49
                           3 to 9 hours in the National Park.
Seasonal Point of          Cooler temperatures more pleasant for walking and still enjoying long hours of sunshine. The forest
Difference:                comes alive with birds making the most of colourful native berries.
PR angle:                  Owner/operators of Abel Tasman Wilson's Experiences, the Wilson family are direct descendants of the
                           Hadfields who were among the first farming settlers at Awaroa. Lynette Wilson has written "Awaroa
                           Legacy", a book about the family's history.
VISITOR PROFILE
Customer type:             Australia, NZ, UK, USA
Special services/          Choose water taxi or comfortable launch cruise with closed and open deck areas, light refreshments
facilities                 and toilet facilities on board.
Visitors that are
Domestic:                  60%                                                               International:       40%
Visitors that are
FIT:                       70%                                                               Group:               30%
                                                                                                                             Record Date: 1 August 2004




Canterbury Vin de Pays
Enhanced#Activities#Convention Facilities#Canterbury#Wine, Food & Garden Tours#Canterbury Vin de Pays                                  Canterbury
Key contact:      John Carter                                                                Address:             29 418
Title:            Director                                                                   Suburb:
Phone:            03 3578262                                                                 City:                Christchurch
Fax:                                                                                         Web site:            www.vindepays.co.nz
Email:            jo@vindepays.co.nz                                                         RTO:                 Christchurch Canterbury
                                                                                                                  Marketing
PRODUCT DETAILS
Product name:              Wine, Food & Garden Tours                                         This is a:           Enhanced tourism experience
                                                                                             This activity can
Business type:             Activities                                                        manage:              40 Plus at a time
Product category:          Convention Facilities                                             Activity duration:
Awards/                                                                                      Seasonality
associations:                                                                                (business closes):   Open all year
Capacity #                                                                                   Qualmark                   Star
(No of rooms):             N/A                                                               assured:             No    grading       N/A
This product is                                                                              Price
commissionable             Yes                                                               (retail rate):       from $65
Predominant
Markets                    Australia UK USA                                    Business Hours:       9-6
Product                    Successfully operating tours for larger groups to Canterbury wineries, specialist food outlets and
enhancement:               gardens.
Product                    We are a Christchurch owned and operated tour company specializing in wine, food, and garden tours.
Description:               We are experienced in planning partners programmes and conference excursions. Conference tours
                           are tailored to suit requirements or we offer a wide choice of tours operating daily. We take care of
                           transport, venue, catering, audiovisual, and theme requirements. Groups of 2 to 120 pax are catered
                           for, with tours operating 7 days. Organizing, implementing and delivering an enjoyable & memorable
                           conference excursion, is our specialty.

                                                                                    Page 43 of 49
Seasonal Point of
Difference:
PR angle:
VISITOR PROFILE
Customer type:             No
Special services/
facilities
Visitors that are
Domestic:                  25%                                                                  International:       75%
Visitors that are
FIT:                       90%                                                                  Group:               10%
                                                                                                                                Record Date: 1 August 2004




Walkaway Tours
Enhanced#Activities#Walking / Trekking#Canterbury#Scenic one day walking tours#Walkaway Tours                                             Canterbury
Key contact:               Ian McLeod                                                           Address:             11 Whitmore street
Title:                     Owner/Operator                                                       Suburb:              Richmond
Phone:                     03 9426 072                                                          City:                Christchurch
Fax:                                                                                            Web site:            www.walkaway.co.nz
Email:                     walk.tours@paradise.net.nz                                           RTO:                 Christchurch Canterbury
                                                                                                                     Marketing
PRODUCT DETAILS
Product name:              Scenic one day walking tours                                         This is a:           Enhanced tourism experience
                                                                                                This activity can
Business type:             Activities                                                           manage:              Up to 10 at a time
Product category:          Walking / Trekking                                                   Activity duration:   10 Hours
Awards/                                                                                         Seasonality
associations:              Christchurch and Canterbury marketing                                (business closes):   Open all year
Capacity #                                                                                      Qualmark                   Star
(No of rooms):             N/A                                                                  assured:             No    grading        N/A
This product is                                                                                 Price
commissionable             Yes                                                                  (retail rate):       $140 to $225
Predominant
Markets                    Australia UK USA Japan                              Business Hours:       Dawn to dark
Product                    Additional experiences and activities with allied services of TranzAlpine train, jet boat experiences and
enhancement:               harbour cruises.
Product                    Eco-scenic day tours around a walking experience. Personal small tours focusing on the scenic values
Description:               of Canterbury and the environmental qualities of the mountains, bush, and tussock grasslands.
Seasonal Point of
Difference:
PR angle:
VISITOR PROFILE


                                                                                    Page 44 of 49
Customer type:             No
Special services/
facilities
Visitors that are
Domestic:                  5%                                                                International:       95%
Visitors that are
FIT:                       90%                                                               Group:               10%
                                                                                                                             Record Date: 1 August 2004




International Antarctic Centre
Enhanced#Activities#Theme / Leisure Parks#Christchurch#The Antarctic Storm#International Antarctic Centre                          Christchurch
Key contact:       Richard Benton                                                            Address:             14-088
Title:             Director                                                                  Suburb:              Harewood
Phone:             03 353 7798                                                               City:                Christchurch
Fax:               03 353 7799                                                               Web site:            www.iceberg.co.nz
Email:             info@iceberg.co.nz                                                        RTO:                 Christchurch Canterbury
                                                                                                                  Marketing
PRODUCT DETAILS
Product name:              The Antarctic Storm                                               This is a:           Autumn tourism experience
                                                                                             This activity can
Business type:             Activities                                                        manage:              40 Plus at a time
Product category:          Theme / Leisure Parks                                             Activity duration:   0.25 Hours
                           Qualmark, Green Globe 21 benchmarked, NZ                          Seasonality
                           Tourism Awards ( x2 ), PWC " clever"                              (business closes):
Awards/                    company award, Canterbury Champion (
associations:              finalist) award                                                                        Open all year
Capacity #                                                                                   Qualmark                   Star
(No of rooms):             N/A                                                               assured:                   grading       N/A
This product is                                                                              Price
commissionable             Yes                                                                       $20
                                                                                             (retail rate):
Markets                                                                                              Open from 9am - 365 days
Travelled                  Australia UK USA Singapore China Japan              Business Hours:       including Xmas and all public
Offshore                   Korea Taiwan                                                              holidays
Product                    The Antarctic Storm takes place inside our real Snow & Ice Experience every 30 mins from 10am daily.
enhancement:               This is the world first indoor Antarctic Storm Experience that drops temperatures down to -30 degrees
                           Celsius. The experience lasts for approximately 3 mi
Product                    Twice judged best attraction in New Zealand. Set aside 3-4 hours for a visit. Fun and interactive indoor
Description:               all weather Antarctic attraction with exciting outdoor Antarctic Hagglund Ride. Cafe & Bar, Shopping,
                           Functions facilities for up to 1500 people, education team and real snow experience.
Seasonal Point of          The Antarctic Storm is a world first experience. You cannot find it outside of Antarctica !.
Difference:

                                                                                    Page 45 of 49
PR angle:                  - Environmental angle of Antarctica - as close as you can really get to visiting the continent in
                           Christchurch
                           - Growth - an additional 13,000 visitors 2003/4 vs 2002/3
                           - Innovation in New Zealand - taking a lead with new product ....
VISITOR PROFILE
Customer type:             Asian Markets
Special services/          Christchurch is the world's aerial gateway to Antarctica. The International Antarctic Centre is unique and
facilities                 is located inside a working Antarctic campus. Facilities for disabled people, audio guides in 6 different
                           languages, staff that speak other languages.
Visitors that are
Domestic:                  30%                                                               International:          70%
Visitors that are
FIT:                       80%                                                               Group:                  20%
                                                                                                                                Record Date: 1 August 2004




Cougar Line
Enhanced#Activities#Walking / Trekking#Marlborough#3 hour cruise, Lunch in the Sounds, Cruise 'n' Walk#Cougar Line                       Marlborough
Key contact:               Jill Evans                                                        Address:                238
Title:                     Company Director                                                  Suburb:
Phone:                     03 573 7925                                                       City:                   Picton
Fax:                       03 573 7926                                                       Web site:               www.cougarlinecruises.co.nz/w
                                                                                                                     ww.queencharlottetrack.co.nz
Email:                     cougarline@xtra.co.nz                                             RTO:                    Destination Marlborough
PRODUCT DETAILS
Product name:              3 hour cruise, Lunch in the Sounds, Cruise 'n'                    This is a:              Autumn tourism experience
                           Walk
                                                                                             This activity can
Business type:             Activities                                                        manage:                 40 Plus at a time
Product category:          Walking / Trekking                                                Activity duration:
Awards/                                                                                      Seasonality
associations:              Qualmark, MSA registered, NZ Tourism Award                        (business closes):      Open all year
Capacity #                                                                                   Qualmark                      Star
(No of rooms):             N/A                                                               assured:                      grading       N/A
This product is                                                                              Price
commissionable             Yes                                                                       Day trip / cruise $53
                                                                                             (retail rate):
Markets                                                                                              Summer 8.00am, 10.00am,
Travelled                                                                     Business Hours:        1.30pm, Winter 9.00am,
Offshore                   Australia                                                                 1.30pm.
Product                    We have expanded the Cougar Line fleet to 3 vessels, which has enabled us to offer additional services
enhancement:               in the Queen Charlotte Sound. During the summer season, we have increased our cruise and walk
                           options to include a half-day walk, departing Picton at 11.
Product                    Specialising in luxury, affordable cruising. The Cougar Line is proud to offer an unforgettable experience
Description:               in the beautiful Queen Charlotte Sound. 3hr cruises, cruise-n-walk options or twi-light cruises are our
                           speciality. The Cougar Line are the principal transporters to the Queen Charlotte Track. Walk options
                           include a variety of day walks from one to five hour duration, one-way transfers to the track and Round
                           Trip Track Passes.
Seasonal Point of          Beautiful misty mornings that turn into sunny warm days, with settled quite waters all contribute to a
Difference:                magical experience in the Sounds.


                                                                                    Page 46 of 49
PR angle:
VISITOR PROFILE
Customer type:             No
Special services/
facilities
Visitors that are
Domestic:                  50%                                                                International:       50%
Visitors that are
FIT:                       70%                                                                Group:               30%
                                                                                                                              Record Date: 1 August 2004




Glacier Valley Eco Tours
Enhanced#Activities#Walking / Trekking#West Coast#Guided Eco tours#Glacier Valley Eco Tours                                           West Coast
Key contact:       Mike and Julie Charles                                                     Address:             State Highway 6, Tatare River
Title:             Owners                                                                     Suburb:
Phone:             03 752 0699                                                                City:                Franz Josef
Fax:               03 752 0699                                                                Web site:            www.glaciervalley.co.nz
Email:             mike@glaciervalley.co.nz                                                   RTO:                 Tourism West Coast
PRODUCT DETAILS
Product name:              Guided Eco tours                                                   This is a:           Enhanced tourism experience
                                                                                              This activity can
Business type:             Activities                                                         manage:              Up to 40 at a time
Product category:          Walking / Trekking                                                 Activity duration:   2 Hours
Awards/                                                                                       Seasonality
associations:                                                                                 (business closes):   Open all year
Capacity #                                                                                    Qualmark                   Star
(No of rooms):             N/A                                                                assured:             No    grading        N/A
This product is                                                                               Price
commissionable             No                                                                 (retail rate):       Trip dependent
Predominant                Australia UK USA Singapore Germany Hong
Markets                    Kong China Japan Korea Taiwan                                      Business Hours:      7 days per week
Product                    N/A
enhancement:
Product                    Guided eco-tours in the glacier region. Local shuttle service to all tracks every 2 hours. Long rang
Description:               charter. Experience the West Coast’s pristine beauty and scenery on a guided eco walk or tour.
                           Adventures in and around the glacier region with experienced guides. Wet weather gear supplied to
                           make your experience more enjoyable.
Seasonal Point of
Difference:
PR angle:
VISITOR PROFILE
Customer type:             No
Special services/
facilities

                                                                                    Page 47 of 49
Visitors that are
Domestic:                  30%                                                           International:       70%
Visitors that are
FIT:                       99%                                                           Group:               %
                                                                                                                         Record Date: 1 August 2004




Affinity Car Rental
Enhanced#Transport#Rental Cars#Canterbury#Affinity Car Rental#Affinity Car Rental                                                  Canterbury
Key contact:               Bryn McGoldrick                                               Address:             75 Kilmore Street
Title:                     Managing Director                                             Suburb:
Phone:                     0800 82 83 84                                                 City:                Christchurch
Fax:                       03 377 0079                                                   Web site:            www.rentaffinity.co.nz
Email:                     bryn@rentaffinity.co.nz                                       RTO:                 Christchurch Canterbury
                                                                                                              Marketing
PRODUCT DETAILS
Product name:              Affinity Car Rental                                           This is a:           Enhanced tourism experience
                                                                                         This activity can
Business type:             Transport                                                     manage:              Up to 10 at a time
Product category:          Rental Cars                                                   Activity duration:
Awards/                                                                                  Seasonality
associations:              Qualmark / NZTIA                                              (business closes):   Open all year
Capacity #                                                                               Qualmark                   Star
(No of rooms):             N/A                                                           assured:                   grading        N/A
This product is                                                                          Price
commissionable             Yes                                                           (retail rate):       from $50 a day
Markets
Travelled                                                                 Business Hours:
Offshore                   Australia                                                            0800 - 1730 daily
Product                    We have just opened a new branch in Queenstown. Based at Millbrook resort we offer free delivery to
enhancement:               Queenstown airport and all hotels/motels.
Product                    Car, 4WD and Minibus Rental. New Cars, great service. Enjoy our Difference!
Description:
Seasonal Point of
Difference:
PR angle:
VISITOR PROFILE
Customer type:             Discerning Traveller
Special services/          Boutique car rental company offering fine cars, 4WDs and MPVs at competitive rates. All latest models
facilities                 include VW, Peugeot, BMW, Renault, and Mini.
Visitors that are
Domestic:                  35%                                                           International:       65%

                                                                                    Page 48 of 49
Visitors that are
FIT:                100%        Group:     %
                                               Record Date: 1 August 2004




                           Page 49 of 49

				
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