Royal LePage 2009 by keara

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									Royal LePage Update July 2009

• Products and Services Update – New Public Relations Reports Released! – Marketing Centre Quick Tips – Exclusive Royal LePage Discount on Canon Products – One-of-a-Kind Client Gift on The Red Market – My Great Neighbourhood Contest – Update – Royal LePage’s Exceptional People in REM – GreenRealEstate™ – Shelter Blooms Return! – Send Local Shelter Donations to the Shelter Foundation First • Contact Us


New Public Relations Reports Released!
• The 2009 Summer Royal LePage Recreational Property Report was released on June 18 garnering significant online, print and broadcast coverage across the country. The report is a great resource for clients. • The following link provides an example of articles that appeared in many media outlets across the country including the Globe and Mail, the Advisor, the Vancouver Sun, the Saskatoon StarPhoenix, the Red Deer Advocate, the Windsor Star, the Edmonton Journal and the Calgary Herald:
– MediaCoverage_2009.doc


Marketing Centre Quick Tips
• Maximize the Tools Available in the Marketing Centre
– Tip #1 – Stock Images Looking for the right image for your marketing project? In the Marketing Centre, you have access to over 1000 stock images. Simply click the ‘Image Assistant’ button to select and insert images directly into your marketing templates. – Tip #2 – Articles & Phrases Struggling to find the perfect words? The Marketing Centre offers numerous articles and marketing phrases for you to choose from. Simply click the ‘Phrase Assistant’ button to select and insert content directly into your marketing templates.


Marketing Centre Quick Tips
– Tip #3 – Performance Statistics
Want to know how many people visited your project (eg. slideshow, web commercial)? In the Marketing Centre, you have access to performance statistics for any project that you host to the Internet. Simply click ‘Hosting Overview’ in your Portfolio. Sample statistics include:
• • • • Total Hits by City & Province Total Unique Visits Total Referrers Total Search Engine Visits

Locate the Marketing Centre templates on the rlpNetwork

Exclusive Royal LePage Discount on Canon Products
• Receive 15% off Canon’s entire consumer imaging product line (eg. digital cameras, camcorders, scanners, desktop printers, etc.) available through the Canon eStore. – A coupon code is available at under Canon suppliers.

• For more information visit > Suppliers > Canon


One-of-a-Kind Client Gift on The Red Market
• The Original Water Colour Painting is a unique and classy client gift to commemorate the purchase of a new home! – Simply submit a high resolution photo of your client’s home and a local Canadian artist will paint a beautiful 5”x7” water colour of it. – The painting comes displayed in a black 8”x10” floating frame. This is a tasteful gift that any home owner would appreciate! • For this and other great client gift ideas, visit The Red Market at


My Great Neighbourhood Contest – Update

• Kevin Drew, a REALTOR® with Royal LePage Royal City Realty in Guelph, Ontario, has boosted his reputation and increased his exposure in the community with the help of his clients entering the My Great Neighbourhood contest. • This May, two of Kevin’s clients submitted an entry which received thousands of votes and was selected by Royal LePage as the $500 winner for the May monthly prize. The entry made it to the community website where Kevin advertises so he agreed to give $250 back to the community if the entry won.
“I’ll be out walking my dog in the park and people will recognize me from the community website and come up to me and ask if I’m in real estate….it’s a great conversation starter.”


Royal LePage’s Exceptional People in Real Estate Magazine (REM)
• In 2009, Royal LePage’s Exceptional People advertising campaign in REM has featured Royal LePage REALTORS® and Brokers who have contributed to the culture and success of Royal LePage. • All REM ads are available for download on rlpNetwork. Visit > Realtors > Advertising > Real Estate Magazine or contact Ingrid Menninga at


• GreenRealEstate™ - the key to differentiating yourself in today's market
– Home Energy Audits and "green real estate" have recently been hot topics of conversation from one end of the country to the other – Take the National Association of Green Agents and Brokers (NAGAB) GreenRealEstate™ courses available at a discounted rate ($160 savings) through RLP University:
– Home Energy Efficiency (offered free, along with a free one-year membership to NAGAB upon completion) – Home Hydro Usage ($40) – Green Home Heating & Cooling ($40)


Membership in NAGAB includes a monthly e-newsletter with articles that keeps you up to date on issues related to GreenRealEstate™. Read the latest at:
Go to > Realtors > Increase Your Skills > RLP University


Shelter Blooms Return!
• Will you join the national tulip campaign? Proceeds go to support more than 30,000 Canadian women and children.
Help make a bold red statement across the country with the special Royal LePage Shelter Foundation tulips. Give them to clients, family and friends or have them planted in front of your office, public gardens, schools or hospitals to leave a lasting impression. Shelter Blooms tulip bulbs are back by popular demand for fall 2009 and quantities are limited so order now by faxing the order form to The Red Market to guarantee fall delivery. Order form: /shelterblooms2009orderEN.pdf





Send Local Shelter Donations to the Shelter Foundation
• When you hold a local fundraising event or raise donations at your office, please remember to forward those funds to the Royal LePage Shelter Foundation at 39 Wynford Drive, Don Mills, ON, M3C 3K5.
• By sending the funds to the Shelter Foundation, the Foundation is able to count them in the national totals and recognize the contributors through the donor recognition programs and annual awards. • It also helps your local shelter because all of the Foundation’s administrative costs are underwritten by Royal LePage Canada, 100% of funds donated through the Shelter Foundation go directly to the cause.

Questions? Contact:

Contact Us
For more information on any Royal LePage products or services, please contact Customer Care or visit rlpNetwork.
Customer Care Centre Email: Phone: 1.877.757.4545


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