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CONNECTING VALLEY BUSINESSES WITH A VITAL NETWORK TO LEARN mORE, VISIT srptelecom.com. 12-1054-01 CONNECTING VALLEY BUSINESSES WITH A VITAL NETWORK When it comes to vital networking, SRP has few peers. Businesses, farms and neighborhoods have SRP Telecom is not an “arm’s length” subsidiary of the parent utility but a core business unit that can readily leverage benefited from SRP-provided power and water since the early 1900s. These time-honored systems and all the strengths of the utility. SRP’s 2,900-square-mile electric service territory spans all or part of 15 cities in three networks are also joined by another major player: SRP Telecom. counties, with transmission and distribution lines reaching almost every corner of metropolitan Phoenix. SRP Telecom is a carrier-neutral provider of telecommunications infrastructure products and services to This is unparalleled market reach by a dark-fiber or cell-site provider and provides substantial value. SRP’s wireline and wireless carriers, as well as to enterprise customers. Because fiber-optic and cell-site assets electric substations, located about every two to three square miles, are uniquely suited for use as fundamental are concentrated in metropolitan Phoenix, SRP Telecom has ready access to one of the most dynamic elements to support clients’ networks. SRP Telecom can create responsive solutions to specific network markets in the country. requirements, often with multiple route options. SRP Telecom offers a geographically pervasive dark-fiber network in metropolitan Phoenix. This means SRP Telecom fiber generally parallels the utility’s electric system, with thousands of vertical elements to offer carriers, wireless providers, Internet service providers and enterprise customers have the infrastructure wireless carriers. This expansive geographic coverage eliminates the need to build additional towers. This necessary for highly integrated subscriber services. And as a fiber network designed to support mission- is crucial, as most cities have stringent zoning ordinances for wireless infrastructure, preferring colocation on critical electric and water systems, it is a highly reliable network. “existing verticality” instead of new vertical structures. BANdWIdTH IS THE NAmE Of THE GAmE Telecommunications is a dynamic industry, with customer needs fA S T fA C T S : growing at an exponential rate. For example, bandwidth- SRp TELECOm intensive storage networking, disaster recovery, business continuity, converged applications and cloud-computing SRP Telecom offers requirements are changing the landscape for service providers. Arizona’s largest independent fiber network: In response, SRP Telecom recently implemented Transport Services, a new alternative for ultra-high-bandwidth connectivity » 1,600 route miles among major data centers in metropolitan Phoenix. Now carriers and enterprise customers alike have access to optical metro » 68,000 strand miles transport service of up to 40 gigabits per second (Gbps). » 90% of fiber-optic In addition to the flexibility and scalability of Ethernet and capacity is aerial, Wavelength services, available at data rates from 1 Gbps, 10% is buried cable HIGH pERfORmANCE = SAVING LIVES, ImpROVING HEALTH CARE SRP Telecom Transport Services offers the distinction of physical layer diversity over its unique, 1,600-route-mile dark-fiber » More than When you’re in the business of saving lives and making sick people well, the speed, reliability and quality of metropolitan network. 2,000 segments information becomes crucial to patient care. “Ethernet and Wavelength services are the new standard for » 2,400 access points That’s why Banner Health needed bandwidth and functionality that other health care providers had yet metropolitan and wide-area networking,” said Michael Sherman, to achieve. Director of SRP Telecom, “and are a natural evolution of our » Three fiber successful dark-fiber business. regeneration sites Through a partnership with SRP Telecom, SBC and Cisco Systems, Banner Health was able to create a “carrier-grade” information network that offers 50 times the capacity of its former system and meets some of “Now customers can interconnect seamlessly between local-area » 30,000 strand miles the highest availability and fault recovery standards in the industry — a major consideration when patients’ and wide-area networks, carrier long-haul and metro-transport available for license lives are on the line. As a result of the partnership, a number of state-of-the-art, lifesaving systems, applications networks, and among data-center-centric points of presence and programs were enabled: at very high, guaranteed, dedicated, symmetrical bandwidth » 7,000 strand miles among our on-net data center locations,” he added. “With under license • Cerner Millennium, a single, comprehensive medical record system, incorporates all patient care available data rates from 1 to 40 Gbps, our customers will now information into one database that can be accessed securely from anywhere. It also creates a real- be able to scale services confidently.” » Interconnects substations time digital chart and provides decision-support tools from physicians and nurses. and other SRP facilities The new SRP Telecom ultra-high-bandwidth services are based on • The iCare Network is one of the country’s largest telehealth systems used for critical care. Electronic a carrier-class Ethernet platform and dense-wavelength division » Licenses excess capacity intensive-care units, or eICUs, use telehealth technology to connect remote doctors with critically ill multiplexing (DWDM) technology that transparently support to customers patients. Banner’s iCare system connects physicians and nurses from remote locations to about 15 multiple protocols with simple physical interfaces, including hospitals and 450 beds in three states and transmits critical patient information, such as heart and ESCON, FICON and fiber channel for Wavelength services. breathing rates. Banner officials estimate that the iCare system has helped prevent 1,000 deaths in the past year alone by providing access to critical-care specialists. SRP Telecom’s Transport Services are ideal for enterprise and carrier customers that need a service provider as well as physical diversity, Sherman said. • The Banner Simulation Medical Center is a virtual hospital used to train doctors and nurses. It’s one of the largest centers of its kind in the world and includes an intensive care unit, an emergency “One of our key attributes is the ability to enable our customers to deploy optical services over a physically department, two operating rooms, a neonatal care center and an eight-bed recovery room. separate and survivable metropolitan fiber-optic infrastructure,” he said. “As a fiber network designed to Computerized mannequins serve as patients on which medical staff can hone their skills before support SRP’s mission-critical electric and water systems, it is highly reliable. In fact, at least one of our fiber treating people. The facility has the capacity to train upward of 1,900 nurses, tripling the previous customers has experienced availability performance at the almost unheard-of level of 99.99999%.” number of nursing candidates trained. BUILdING A ‘CARRIER-GRAdE’ pRIVATE HEALTH CARE NETWORK THE SOLUTION About eight years ago, Banner’s information network infrastructure was depleted and unable to handle the The solution was partnering with SRP Telecom, SBC and Cisco new facilities scheduled to come online. For a health care provider that wanted to attain industry leadership Systems to create a carrier-grade network that had 53 times the through clinical excellence, it was an intolerable situation. capacity of the old network. The new network easily connected Banner’s seven health care facilities and one data center in Banner Health hospitals in Arizona at that time were adopting picture archiving and communications systems, metropolitan Phoenix. Banner now was powered by a network Voice over Internet Protocol technology, wireless networking, video-based telemedicine and new electronic that offered 26 Gbps of bandwidth at 1 millisecond of latency. medical record systems. These solutions allowed clinicians to more easily share real-time patient data The previous network tapped out at 257 megabits per second BANNER (including high-resolution images), access comprehensive information and applications at the bedside, and and could support only three facilities. HEALTH ONE deliver care more efficiently. Banner’s challenge was to find a way to deliver these applications efficiently to O f N AT I O N ’ S minimize costs. The new network has performed at critical levels of reliability, LARGEST operating at an availability of 99.99999%. That translates to Rather than deploying separate solutions at each hospital, Banner sought to build a single, centralized just 3.15 seconds of downtime for an entire year. The industry Banner Health is one of the system that could deliver voice, video and data services to any facility on the network. In addition to the cost standard is 5 minutes, 15 seconds per year. nation’s largest nonprofit advantages, centralizing these processes could create a more resilient network infrastructure — one that would hospital systems. Based in allow Banner to add new services in the future. In terms of human life, this means there now is a risk factor of Phoenix, Banner has 23 only 1 in 16,600 with the upgrade during a “seven nines” hospitals and health care Banner not only needed a new system, but also one with considerably more bandwidth. Bandwidth is critical; outage, an improvement from a risk factor of 1 in 166 during facilities in seven states: it determines how many applications and customers can be supported at the same time. a “five nines” outage, when considering iCare’s ability to avoid Alaska, Arizona, California, patient mortality. Colorado, Nebraska, Nevada and Wyoming. The SRP Telecom network has been a plus for Banner Health, which uses it to connect nearly all of its Phoenix-metropolitan- Nationally recognized for its SRp: THE STRENGTH Of A pREmIER BRANd based hospitals and provide access to electronic medical patient-safety efforts, Banner records and digital services, said James Pflugfelder, Director of Health has been honored SRP has been essential to the growth and economic development of central Arizona since before Network and Communications at Banner. as one of the top 10 health statehood. Based in Tempe, Ariz., SRP was established in 1903 as the nation’s first power and systems in the United States. water federal reclamation project. “It allows us to just say yes when we have new facilities and The recognition is based upgraded technological needs,” he said. on clinical performance SRP now ranks among the nation’s largest public-power utilities, serving about 1 million electric according to Thomson customers in central Arizona. Additionally, SRP oversees a 250,000-acre water service area and Banner Health now has the bandwidth, resiliency and network Reuters, a leading provider is one of the largest raw-water suppliers in metropolitan Phoenix. SRP is rated AA by Standard & performance to evolve to the next level of patient care. The of information and solutions Poor’s and has earned multiple awards from J.D. Power and Associates for providing exceptional organization can deploy virtually any application or service to improve the cost and service to commercial and residential electric customers. that will improve clinicians’ ability to care for patients. Banner quality of health care. realized its goal of operating in an area of bandwidth and Banner also was named More recently, SRP was named one of 50 J.D. Power 2012 Customer Service Champions. Brands functionality out of reach for most health care providers. one of the top 10 integrated that receive the designation are among the top 5% of more than 800 evaluated brands. Customer health networks, according Service Champions not only excel within their respective industries, but also stand out when to SDI and Modern evaluated across multiple industries. Healthcare magazine. SRP was also selected by E Source, in partnership with the Nielsen Co., as the top utility in its national Utility Brand Strength Study. The evaluation was based on a broad survey of U.S. residential electric utility customers, assessing nine brand attributes.
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