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sina.com.cn - Publicitas

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					                                                                                            CN




China
SINA                                                                      www.sina.com.cn


Sina is one of the biggest and leading online
media companies in China, providing a wide
range of Chinese-language contents, tools and
Web 2.0 services for China and global Chinese
communities. Sina Weibo, the microblogging
channel of Sina, is the largest Chinese
microblogging site.

With the 4 local content sites and services to
global Chinese in China, Hong Kong, North
America, and Taiwan, Sina can help advertisers
to create the most effective programs to
maximize their ROI.


Sina   China: http://www.sina.com.cn
Sina   Hong Kong: http://www.sina.com.gk
Sina   Taiwan: http://www.sina.com.tw
Sina   U.S.: http://home.sina.com

Sina Weibo: http://www.weibo.com




 Key Data:
 Category:                    Portal
 Language:                    Simplified Chinese
 Target Group:                General Chinese public all over the world
 Freuency:                    Daily updates
 Page Views per month:        420 billion
 Unique Users per month:      1.9 billion




www.publicitas.com
Ad Inquiries: Rock Po, Online Advertising Director
T: +852 2516 1525 F: +852 2528 3260 M: +852 9722 1880
E: rock.po@publicitas.com
4 Local Sites to Global Chinese




30 Channels in Different Communities




www.publicitas.com
Ad Inquiries: Rock Po, Online Advertising Director
T: +852 2516 1525 F: +852 2528 3260 M: +852 9722 1880
E: rock.po@publicitas.com
Demographics

             65M daily unique visitors
                   14B daily page views




                                   Location




                Young and high-consumption audience
                          living in big cities




www.publicitas.com
Ad Inquiries: Rock Po, Online Advertising Director
T: +852 2516 1525 F: +852 2528 3260 M: +852 9722 1880
E: rock.po@publicitas.com
Ad Rates
Homepage (Sina.com.cn)




                                                        A. Top Banner
                                                           950 x 90
                                                           (2 rotations)
                                                           RMB 300,000/Day

                                                        B. Premium Banner
                                                           640 x 90
                                                           (4 rotations)
                                                           RMB 500,000/Day

                                                        C. Premium Button
                                                           370 x 125
                                                           (4 rotations)
                                                           RMB 420,000/Day


Finance Section (Finance.sina.com.cn)




                                              A. Top Banner
                                                 950 x 90
                                                 (2 rotations)
                                                 RMB 120,000/Day

                                              B. Premium Banner
                                                 950 x 90
                                                 (3 rotations)
                                                 RMB 220,000/Day
   C. Featured Banner 306 x 178
      (4 rotations)
      RMB 260,000/Day

   D. Right Banner 250 x 230
      (2 rotations)
      RMB 200,000/Day




www.publicitas.com
Ad Inquiries: Rock Po, Online Advertising Director
T: +852 2516 1525 F: +852 2528 3260 M: +852 9722 1880
E: rock.po@publicitas.com
Ad Rates
Travel Section (Travel.sina.com.cn)




                                   A. Right Banner
                                      250 x 230
                                      (2 rotations)
                                      RMB 20,000/Day

                                   B. Featured Banner
                                      310 x 414
                                      (5 rotations)
                                      RMB 30,000/Day




      We also offer ad placements on Sina Weibo, the no.1 microblogging site in China
                               Contact us for more details!




www.publicitas.com
Ad Inquiries: Rock Po, Online Advertising Director
T: +852 2516 1525 F: +852 2528 3260 M: +852 9722 1880
E: rock.po@publicitas.com

				
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posted:4/2/2013
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