Tips for Creating Your First Website by trafficmonsters

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									Tips for Creating Your First
          Website
        www.launchevity.com
         www.launchevity.com

Have you been thinking about creating
 your very first website? Are you
 considering designing it yourself or, are
 y   p       g         g p
 you planning on hiring a professional web
 designer?

Either way, it is important to not only
 plan out your design but to also have an
 effective launch strategy.
         www.launchevity.com

Always have a clear-cut plan of action
 that you can implement to ensure that
 you haven’t forgotten something
 important. Here’s how:
   p
         www.launchevity.com

Name Your Business And Find Your
 Niche

                             business,
Unless you have an existing business
 you need to find a name. Always try and
 match your business name with your
 website address.
         www.launchevity.com

If you are planning a start-up, come up
 with several options for a business name
 but make sure it is related to your
 p        ,      y              ,
 product, is easy to remember, and
 doesn’t sound like any existing names.
 Also, don’t forget to include a memorable
 tagline!
          www.launchevity.com

Find a Good Domain Name for Your
 Website.
 Website Choose a domain that is easy
 to remember and spell. Although .com
 domains are in short supply, they are still
                          pp y,   y
 preferred by many people. Some believe
 that it helps in branding and search
 engine optimization. Make sure it is
 relevant to your business offering.
          www.launchevity.com

Spy on Your Competitors. Before you
             website,
 design your website spy on your
 competitors and view their sites.

Pay close attention to their sites’ colors,
 features and dynamics. Also, pay
 attention to any social media platforms
 they use.
         www.launchevity.com


Collect pertinent information about your
 customer demographics and create your
                     findings.
 site based on your findings
         www.launchevity.com

Make Your Site Easy to Navigate.
 Your website should be easy to navigate
 and your visitors should be able to find
 relevant information with a few clicks.
 Never bury important information
 because readers’ attention spans are
 short and they expect ffast results!
         www.launchevity.com

Make Your Website Mobile Ready.
        phones, tablets netbooks
 Smart phones tablets, netbooks, and
 other mobile devices aren’t going
 anywhere. In the December report of top
   y                            p      p
 marketers from Fortune Magazine,
 mobile activity in 2009 was at 1% and
 continues to grow daily.
         www.launchevity.com

Make Your Site Easy to Understand.
     language
 The language, design and visual content
 of your website should be simple and
 benefit-laden. Always give your reader
                     y g       y
 more than you receive. Always include a
 strong call-to-action in all your copy.
          www.launchevity.com

Make Your Site Search Engine
 Crawlable.
 Crawlable Ensure that your websites is
 easy for search engines to read. Your site
 should include pertinent keywords and
                 p           y
 use Meta tags and search engine
 verification tags so they can be found.

Do not engage in keyword stuffing.
         www.launchevity.com

Add a Sitemap. HTML and XML
 sitemaps should always be linked to your
 website’s footer.
 Make sure that your sitemap is in place
 before you launch your website. This will
 help readers find the information they
     p                                y
 seek quickly and effortlessly.
          www.launchevity.com

Right before you launch, go over your
 new website and make sure that your
 website is clear and focused. Be willing
 to make necessary changes.
                   y     g
          www.launchevity.com

Install and Check Analytics. Your
 newly launched website should be easy
 to monitor. Your analytics should be
 accurately attached to your site so that
            y            y
 you can evaluate demographics, site
 stickiness, where traffic is coming from,
 etc.
Carefully evaluate these metrics and be
   illi  to    k improvements and
 willing t make i               t   d
 decisions to improve results.
          www.launchevity.com

Your Website Content Should Have a
                   Rate.
 High Conversion Rate Your content
 must convert and sell your product or
 service offering.
                g

Although conversions depend on many
 factors, sites that have conversions of
 10% or more do remarkably well.
         www.launchevity.com

Always use hard-hitting copy that
              reader.       aren t
 engages the reader If you aren’t getting
 enough conversions, you may need to
 alter your content.
       y
         www.launchevity.com

Use Twitter, Facebook and YouTube
 Often.
 Often Just this month the ratings for
 the top 15 websites in the world was
 released. You guessed it; Google held the
                g         ;    g
 number one spot but more interestingly
 4 of the top 15 were social media sites:
 Facebook (Ranked 2), YouTube (Ranked
 4), Twitter (Ranked 9), and LinkedIn
           15).
 (Ranked 15)
          www.launchevity.com

Connect your website with social media
            Twitter               YouTube.
 sites like Twitter, Facebook and YouTube
 Always include a link to your social media
 p g                     p g
 pages within the first page so readers
 can easily review the pages, re-tweet or
 comment on your content.
         www.launchevity.com

Use LinkedIn. More people are using
 LinkedIn to post content about their
 website, product, or business service by
 as much as 83% compared to Twitter
                       p
 and Facebook’s 80%. So, definitely link
 it!
         www.launchevity.com

Many small online businesses make the
 mistake of focusing on where to post
 content instead of focusing on whom to
 target and what to say to them. Don’t
    g                  y
 make this mistake.
         www.launchevity.com

Alter your content. Never, ever, every
 post the same content on all of your
 social media accounts, blogs, or through
 user reviews and feedback.
         www.launchevity.com

Spread the Word. Tell everyone you
 know,           friends, acquaintances
 know including friends acquaintances,
 bloggers, your Facebook and Twitter
 contacts about your new business
                y
 venture. Spread the word and encourage
 others to do so also!
         www.launchevity.com

Collect visitor information. Create a
 landing page so that visitors can leave
 their contact details. This will enable
 them to receive an update when you
                       p             y
 launch your site.
         www.launchevity.com

Finally, always spend adequate time
                                     day.
 testing your website before launch day
 Ensure that there are no spelling or
 g
 grammatical errors as y       y
                        you only have one
 chance to make a great first impression..
Want more fabulous online small
 business marketing tips? Need to hire a
 qualified marketing assistants to do the
     k ti    di t    kf       ?C t t
 marketing dirty work for you? Contact us
 today at www.launchevity.com!

								
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