Community Strategic Plan – Creating Our Tomorrow
Progress Report Card as of October 2009
This 2009 Progress Report Card provides an update on the implementation of the City’s Community Strategic Plan, Creating
The Plan was developed by the community in 2004 and approved by City Council February
2005. It provides a long-term vision and captures the issues that are important to Oshawa
residents and other stakeholders. Oshawa’s vision is:
A Vibrant, Strong and Progressive Community
A Green and Sustainable Community
A Caring and Responsive Community
where its people and businesses are proud to live, work, learn and play.
The following text documents the City’s success in implementing the three goals and underlying objectives of the Plan. In
many cases, the Plan cannot be achieved by the City alone, so Council and the administration are also working to implement
the Plan with our partners – Durham Region, the province, the federal government and, of course, the community. Much
progress has been made on each of the three goals, as well as the specific objectives.
Should you have any comments or questions regarding the implementation of the Community Strategic Plan, please contact
Helen Break, Director, Corporate Strategic Initiatives at 905-436-5636 ext. 2298 or by email at email@example.com.
Goal A: A VIBRANT, STRONG AND PROGRESSIVE COMMUNITY known for its vital
downtown and waterfront, diverse economy, excellent educational facilities, positive image, thriving
neighbourhoods with a full range of housing options, and its arts, culture and recreation opportunities.
A1. Revitalizing the Narrative
Downtown • The Province has designated downtown Oshawa as an Urban Growth Centre.
• The General Motors Centre (below) is being managed and operated by Global Spectrum Facility Management, a
world-wide leader in managing arenas, convention centres and stadiums throughout North America. Global
Spectrum, a subsidiary of internationally known sports and entertainment firm Comcast-Spectacor, is responsible
to operate, manage, program, maintain and repair the facility for and on behalf of the City. Global Spectrum is
also required to undertake a full range of duties including managing, marketing, promoting, and securing rentals
and a full-calendar of events.
• The Durham Consolidated Courthouse (above) construction is nearly complete. Named one of Canada’s 2009
top 100 infrastructure projects, the 475,000-square-foot courthouse will open in early 2010 with over 500 full-time
employees. The courthouse is built on a former brownfield site in downtown Oshawa and will be one of the
largest ‘green’ buildings in Ontario, conforming to Leadership in Energy and Environmental Design (LEED)
environmental certification standards and certified under the Go Green Plus program.
A1. Revitalizing the • The City has constructed Carriage Works Drive and two new municipal parking lots to support the Courthouse.
• The City has an agreement in place for a hotel and convention centre on Simcoe Street North, north of
• UOIT opened a Faculty of Education building at 11 Simcoe Street North September 2008 bringing an initial wave
of students to the downtown..
• The City has worked with UOIT and others to realize a major
university presence on the historic Regent Theatre site. The
new ownership of the Theatre will include day use by UOIT and
evening use as an entertainment venue under professional
theatre management, and a new 5 storey, 30,000 square foot
building to house UOIT faculty, staff and students.
(Right: Regent Theatre)
• Using an innovative funding and incentive package, the City
facilitated the preservation, restoration and reopening of the
Genosha Hotel as a student residence.
• The City has approved a new Zoning By-law to promote high quality uses along the main shopping and
pedestrian streets in the downtown.
• City staff is preparing an update to the Municipal Parking System Service Plan.
• The Downtown Development Officer is responsible for encouraging business retention and expansion,
developing partnerships between the public and private sectors, identifying opportunities for innovative programs
to assist business, and marketing Oshawa’s downtown as a vibrant and exciting area for new development.
Research on a downtown development corporation is complete.
• An update to the Downtown Action Plan is underway.
• Lots of anniversaries were recently celebrated, such as Lovell Drugs (100), Wilson Furniture (75), The Gift House
(35), Worlds Collide Comics (25) and Durham Medical (25).
A1. Revitalizing the • Development charges and cash-in-lieu of parkland exemptions are in place in the Central Business District.
• Private sector improvements through financial incentives and tax relief to property owners are encouraged
through the CBD Community and Downtown Shoulder Area Community Improvement Plans.
• City Council and senior staff meet twice a year with the Police to discuss community safety issues and joint
initiatives. The Police have also increased their presence in the downtown.
• City Municipal Law Enforcement and Durham Regional Police have combined resources to address issues such
as graffiti, building standards, loitering and street level crimes.
• Federal Community Adjustment Funds have been committed to Downtown Brownfield Remediation ($270,000)
and Downtown Street Lighting, Streetscape and Parking Improvements ($1.9 million).
• City investment continues in the downtown streetscape and street lighting renewal program, with $1.9 million in
federal funding announced in 2009.
• Number of grant/loan applications approved in 2008-09: 5, valued at over $100,000.
• Number of new businesses opened in the downtown in 2008: 8.
• The commercial vacancy rate downtown dropped more than 4% from
19% in 2006 to 14.5% in early 2008. In 1996, the vacancy rate in
downtown was 28.6%. Currently, the rate fluctuates in the mid-teens.
• Central Building District (CBD) commercial building permits for 2008:
$1.1 million; 2007: $3.6 million; 2006: $2.5 million.
• CBD total building permits for 2008: $209 million; 2007: $85 million;
2006 $4.4 million.
• Events held in the downtown in 2008: 40; 2007: 26. City staff is working with community partners to increase
the number of major festivals and events in the downtown.
A1. Revitalizing the • The Downtown Oshawa BIA won a 2009 Ontario Business Improvement Area Award for its “Everything’s Here
for YOU” advertising campaign. The annual awards are coordinated by the Ontario Business Improvement Area
Downtown (cont’d) Association and the Toronto Association of BIAs.
A2. Realizing the Narrative
Waterfront's • The City is working diligently with the federal government to establish an agreement on governance and property
Potential ownership issues in the harbour area.
• The north side of Harbour Road between Simcoe Street South and Montgomery Creek has been rezoned for
higher density residential uses.
• Transport Canada is updating environmental studies for selected harbour lands.
• The City is working to enhance and protect the natural heritage system along the Lake Ontario shoreline,
including connections to creek systems, and manages, maintains and stewards publicly owned waterfront lands.
(Right: Beach at Lakeview Park)
• The lakefront trail is complete in Lakeview Park.
• Using the Stone Street Master Plan as a guide, the City has
removed a portion of Stone Street within the park and
installed a new section of the Waterfront Trail.
• The City is scheduled to begin construction of a new portion
of the Waterfront Trail through Lakefront West Park,
between Park Road South and the Town of Whitby in the fall
of 2009, with a $100,000 grant from the federal government.
Construction will include 2.3 km of asphalt trail, a bridge/
boardwalk crossing at the Goldpoint Wetland, seating areas and signage as identified in the Lakefront West Park
• Watershed and sub-watershed master plans for Oshawa Creek and Harmony Creek are complete. The City has
regular liaison with CLOCA and other agencies regarding water quality.
A2. Realizing the • The City is supportive of senior government funding
applications for the new Great Lakes Wetlands Centre adjacent
Waterfront's to Second Marsh.
Potential (cont’d) (Right: Artist rendering of the Wetlands Centre)
• The City of Oshawa Municipal Law Enforcement and Durham
Regional Police have developed strategic park patrol initiatives
to address vandalism, drugs, gang activity and other crimes in
our parks and along our trails.
• Number of kms of trails along the Oshawa waterfront in 2009: 8; 2008: 8
• Percent of the waterfront owned by the City in 2008: 60%
A3. Developing New Narrative
Job Opportunities • Oshawa has become home to several new employers in 2009: Pods Storage (opened August); Avery Dennison
(opened September); Continental Tire Canadian Distributing Centre (opened September). Northwind Solutions
is under construction and GO Bus Maintenance Facility to open with 150 jobs in 2010. Additional investments
attracted to the city in 2008 as a result of leads followed included Smart Centres, Oshawa Centre, Regent Theatre,
Trios College, Coffee Culture, Lowes, RBC Securities and Medi-Prep.
• Completed a Community Adjustment and Sustainability Strategy – ReThink. ReNew. ReTool. with key
stakeholders using a $150,000 Provincial grant. The Strategy was endorsed by the City of Oshawa and Durham
Region in February and March 2009. Implementation of the strategy will create jobs, diversify the economy and
• $58 million Automotive Centre of Excellence is under construction at UOIT to be opened summer 2010.
• The City is a founding member of the Durham Strategic Energy Alliance, a non-profit organization comprised of
business, government and educational institutions working together for the advancement of energy initiatives and
the promotion of Durham’s energy sector as part of “Ontario’s Energy Capital”.
A3. Developing New
• The City continues to leverage and promote Oshawa's key economic strengths and assets, for example:
(cont’d) - participated in an international Corporate Real Estate and Site Selector conference and trade show in October
2009 in partnership with Durham Region and area municipalities;
- partnered with the Region of Durham and other Durham municipalities to promote the area for new
- recognized for the City’s “Community Profile” publication and “Business Connections” newsletter by the
Economic Developers Council of Ontario (5th year in a row the City has won economic development
- partnered with the Region of Durham and Durham Strategic Energy Alliance to promote Oshawa at Globe
2008 (energy and environment sector);
- met with 35 local companies as part of Business Retention & Expansion portfolio in 2008;
- organized and hosted the annual Economic Outlook Breakfast in partnership with the TD Bank;
- exhibited at the National Brownfields Conference;
- hosted the annual Real Estate and Investment breakfasts designed to highlight the significant amount of
investment activity in the City, as well as showcase opportunities;
- sponsored the Land and Development Conference in Toronto, May 2009;
- working with UOIT on the establishment of a research park; and
- implementing the Airport Business Plan, to be updated in 2010, with the objective of attracting new
investment and jobs to the airport.
• The City continues to provide advocacy support to small businesses and entrepreneurs.
A3. Developing New
(cont’d) • Oshawa placed 16th in Canadian Business magazine’s annual list of “The Best Places to Do Business in Canada”
(September 2009). In the annual Smart Cities ranking of 4,700 Canadian communities, Oshawa placed 11th
overall on the “Big City” list (Maclean’s magazine, May 2009). In addition, Oshawa was named to the list of best
places to live and work in Canada for young professionals by Next Generation Consulting in July 2009.
• UOIT was named to Canada’s Top 50 Research Universities List in 2008. In the Maclean’s 2009 University
Student Issues, UOIT ranked 1st against 58 other universities in the Level of Academic Challenge category;
ranked 2nd overall in both the Active and Collaborative Learning, and Enriching Educational Experience
categories; and ranked 7th in the Student-Faculty Interaction category.
• Average family income (source: Financial Post) in 2009: Oshawa CMA: $104,450; City of Oshawa: $91,195;
2008 : Oshawa CMA: $90,674; City of Oshawa: $77,405
• Number of business leads followed up on in 2008: 218; 2007: 221
• Amount of non-residential floor space created in 2008: 592,000 square feet; 2007: 1.281 million square feet
• Number of net new jobs created in the City of Oshawa between 2001 and 2006: 2,450 (Census)
• Oshawa CMA unemployment rate in 2008: 8.2%; 2007: 6.2%; 2006: 6.5%
• City of Oshawa workforce participation rate in 2009: 67.5%; 2008: 66.75%; 2007: 67%
• City of Oshawa estimated labour force in 2009: 82,653; 2008: 82,759; 2007: 83,669
• Percent of Oshawa CMA labour force that commutes to the Toronto CMA: 36%
• Percent of City’s labour force that works in Durham Region: 77%
• Percent of City’s labour force that lives and works in the City: 46%
A4. Improving Our Narrative
Image • The City ‘s logo has recently received registered federal trademark status.
• The City Hall Revitalization Project is well under way, on schedule and
within budget and will result in improved public access, an enhanced work/customer service environment for
staff and a new Council Chambers. Check the City’s website under “City Hall” for progress reports.
• The visual appearance of the City is enhanced by an annual
beautification program. The City also encourages visual (aesthetic)
improvements as part of residential and commercial development and
redevelopment during the site plan approval process.
• Channel 12 ads with local celebrities commenting on their positive
“Amazing Memories” of Oshawa have been aired nationally. Channel
12 has also produced an “Amazing Spaces” campaign that featured
and promoted the highlights of various spaces throughout Oshawa
with the objective of building the City’s positive image and
enhancing civic pride. Both “Amazing Memories” and “Amazing
Spaces” commercials are featured on the City’s website.
• Rogers TV has produced a commercial focusing on the city’s recreation opportunities and the downtown
revitalization. The City has also created a radio jingle that is positive, upbeat and promotes Oshawa as an amazing
• An Oshawa Partnership Postcard Collection has been developed. The postcards are designed to enhance and
improve Oshawa’s image, highlighting our amazing places and acknowledging those who have helped shape
Oshawa. The collection consists of eight postcards themed to promote community partnerships vital to the City..
• Number of awards won by the City of Oshawa in 2009: 7 in areas of city rankings, publications, infrastructure
projects and Communities in Bloom; 2008: 10 in areas of city rankings, housing affordability, architectural awards,
festivals and events and public works; 7 in 2007 in the areas of liveable communities, facilities, marketing,
festivals, winterlights, environment and public works.
A4. Improving Our • In particular, Oshawa achieved a Gold Award and won third place in our population category at the 2007
International Awards for Liveable Communities, a United Nations Environment Program.
A5. Enhancing Arts, Narrative
Culture and • $16.4 million in funding from senior governments was announced in mid-2009 for improvements to Alexandra
Recreation Park – Oshawa Creek Trail; North Oshawa Park – Michael Starr Trail; and the Civic Recreation Complex.
• City supports promotional and information initiatives through the Oshawa website “Things to Do” listing with
references on attractions, shopping, dining, accommodations, tourist resources, General Motors Centre, etc.
• City has identified a Special Event Coordinator in Recreation and Culture as a
first point of contact for events. A special event Resource Planning Kit and
promotional brochure are available on the City’s website.
• Oshawa will host a Vancouver 2010 Olympic Torch Relay community event in
December 2009. As well, Oshawa has been announced as the host of the
August 2010 Ontario Senior Games Actifest.
• City is participating on the Durham Tourism Leadership Team.
• Discussions are underway with school boards on shared use sport fields.
• The City is in the process of preparing a City Trails and Cycling Plan.
• The Oshawa Public Libraries has been recognized for its youth programming. The Manager of the Children’s and
Youth Services received the 2009 Ontario Public Libraries Association award for Leadership in Youth Services.
• The number and caliber of community events is increasing with many at no cost to the community. Oshawa’s
annual Canada Day Festival and Fiesta Week were named in the Top 100 Ontario Festivals 2008 list by Festivals
and Events Ontario.
A5. Enhancing Arts, • The South Oshawa Community Centre received the Athletic Business Facility of Merit Award in 2008, which
honours the best recently constructed recreation facilities in North America. The Centre also received the Award
Culture and of Excellence from the Design Exchange Awards in 2008.
• A former elementary school has been redeveloped as a multi-use facility. The Conant Complex houses the
Oshawa Community Health Centre (named the Dr. Bryce A. Brown Wellness Centre) and the Conant Branch of
the Oshawa Senior Citizens Centres.
• Number of events supported by the City in 2008: 48; 2007: 44
• Operating costs for parks per person in 2008: $50.52; 2007:
$52.12; 2006: $49.51
• Hectares of open space per 1,000 population in 2008: 6.75;
2007: 6.81; 2006: 6.76;
(Right: Valleyview Gardens)
• Total kms of trails per 1,000 population in 2008: 0.152;
2007: 0.155; 2006: 0.154.
• Operating costs for recreation programs per person in 2008: $60.20; 2007: $62.43; 2006: $59.40
• Operating costs for recreation facilities per person in 2008: $53.13;
2007: $57.03; 2006: $48.97
• Participant hours for recreation programs per 1,000 population in
2008: 25,555.91; 2007: 25,040.53; 2006: 21,297.93
• Indoor recreation facility space per 1,000 population in 2008:
410.15 sq m; 2007: 418.05 sq m; 2006: 415.26 sq m
A5. Enhancing Arts, • Outdoor recreation facility space per 1,000 population in 2008: 17.90 sq m; 2007: 18.24 sq m; 2006: 18.12 sq m
• Operating costs for library services per person in 2008: $61.22; 2007: $64.77; 2006: $56.46
• Operating costs for library services per use in 2008: $2.80; 2007: $3.28; 2006: $3.55
• Library uses per person in 2008: 21.89; 2007: 19.75; 2006: 15.89
Goal B: A GREEN AND SUSTAINABLE COMMUNITY known for its special
environmental features, parklands, rural/urban balance, and its leadership in smart growth management,
environmental protection and transportation systems.
B1. Being a Cleaner, Narrative
Greener City • The City takes a proactive approach to environmental management and protection and identifies environmentally
sensitive areas in the Official Plan.
• The City purchased a 21 hectare woodlot located on the west side of Townline Road North and north of the
future Rossland Road East extension. This environmentally sensitive woodlot will be added to the City’s existing
Harmony Valley Park.
• Advanced new cash in lieu of parkland by-law for commercial and industrial uses, which will help to fund future
open space and parkland acquisitions. (Below: New bridge in Valleyview Park, home of the Oshawa Valley
• Environmental Advisory Committee created a provincial
website for municipal Environmental Advisory
Committees in 2009.
• The City is demonstrating leadership in environmental
o Established an Office of Energy Management and
best practices research is underway on an Energy
o Participate in the Mayor’s Megawatt Challenge, an
ongoing forum and database to measure municipal
energy use and conservation.
o Member of the Federation of Canadian Municipalities Partners for Climate Protection and of the GTA Clean
o Participates in the Annual Smog Summit, the Association of Municipalities of Ontario Climate Change Task
Force, and the Greening Greater Toronto Initiative.
B1. Being a Cleaner, o Recently signed a memorandum of understanding with Veridian to collaborate on Project Get Ready to
prepare the city for future electric vehicles.
Greener City o Purchased an all hybrid fleet of vehicles for Building Inspections.
(cont’d) o City Hall has a 90% waste diversion and is working to reduce paper consumption through the use of
electronic agendas and e-communications.
o City Hall addition will be LEED certified.
o Corporate Sustainability Plan is being developed.
o The Community Centre Energy Challenge resulted in staff successfully reducing electricity consumption in
eight recreation facilities by 19%, a reduction of 600,000 kwh and cost savings of $35,000.
• A $2.19 million Green Municipal Fund grant and low interest loan was announced in May 2009 for energy
retrofits to City Hall, Arts Resource Centre, McLaughlin Library and Robert McLaughlin Art Gallery.
• Continue to apply environmentally responsible pest control practices on municipal property. City contributed to
review of recently enacted Ontario Cosmetic Pesticide Act .
• Oshawa was awarded a five bloom (highest rating) in the 2009
Communities in Bloom and won for Best Turf Management in Canada.
The City was also a finalist for the Best Land Reclamation Award for
the Oshawa Valley Botanical Garden Memory Garden.
• A 12 item limit for special collection was introduced and grass clippings
were banned from the yard waste program to promote grass-cycling in
• Introduced site alteration by-law to control on-site storm water management and lot grading practices.
• The City continues to increase community involvement in “greening” and “clean-up” initiatives through the
implementation of a Litter Management Program.
• The City is expanding sustainable and environmentally-friendly road rehabilitation programs to include best
management practices, involving asphalt recycling and other innovative construction practices. A Warm Asphalt
pilot project, which due to a decreased production temperature significantly reduces fuel consumption and
decreases the production of greenhouse gases, resulting in prolonged pavement life.
B1. Being a Cleaner, • The City is participating in the Regional Source Protection Committee to implement the Clean Water Act and
protect drinking water sources.
(cont’d) • The City completed three significant erosion control projects in 2009 to stabilize creek banks, protect municipal
infrastructure and private property, and enhance the ecosystem, involving property owner and Durham Region
contributions and participation.
• Oshawa has a variety of green housing options for homeowners. Durham Custom Homes is the first builder in
Canada to adopt the new GreenHouse standard and built Ontario’s first GreenHouse certified and accessible
home in Oshawa. Local ENERGY STAR builders include Brookfield Homes, Finefield Homes, Great Gulf
Homes, Jeffery Homes and Marshall Homes.
• The City adopted a new Lot Maintenance By-law to address illegal dumping, debris, and unkempt property
conditions. City enforcement resources are also working to maintain the City’s image through reactive and
proactive enforcement regarding lot maintenance, graffiti and vehicles on lawns.
• Operating costs for waste collection per household in 2008: $51.88; 2007: $56.43; 2006: $48.66
• Number of volunteers participating in Pitch-In Week activities in 2009: 17,719 – 211 sites; 2008 17,024 – 225
sites; 2007: 17,012 - 269 sites
• City boasts a 51% waste diversion rate (equal to 975 tractor trailer loads) and a 92% green bin participation rate.
B2. Managing Growth Narrative
and Using Land • Principles of smart growth, transit supportive development and innovative design promoted regularly during
Wisely review of development applications.
• The City is continuing to advance the implementation of the Provincial Growth Plan and Places to Grow
initiatives. Provincial Growth Plan, Regional Official Plan and Oshawa Official Plan all identify urban area limits.
• Oshawa hosted the 2008 Ontario Town and Gown symposium, bringing together municipalities with colleges and
universities to discuss common issues.
B2. Managing Growth • The City of Oshawa developed a Residential Rental Housing Brochure as a guide for landlords and tenants of
residential properties in the Durham College/UOIT area.
and Using Land
Wisely (cont’d) • The City’s Official Plan and zoning by-laws are monitored regularly and updated as necessary.
• The Oak Rides Moraine Conservation Plan has been implemented through City Official Plan and zoning by-law
• The City is preparing a Part II Plan for the Kedron Area.
• The City encourages the development of brownfield sites through its Brownfields Renaissance Community
Improvement Plan, which offers financial incentives. Oshawa has been recognized as a national leader in
brownfield programs and activity. (Below: Carriage House)
• The City supports the viability of the rural and agricultural communities. City will be limiting non-farm uses in
rural areas as part of the implementation of the Oak Ridges Moraine Conservation Plan and Greenbelt Plan.
• The City passed a Residential Rental Housing Licensing By-law to help address the widespread introduction of
rental dwellings in the vicinity of Durham College/UOIT. The by-law requires all rental owners/landlords to
license any rental dwelling in compliance with standards, including but not limited to the Zoning By-law.
B2. Managing Growth Measures
and Using Land • Total building permit values: 2008: $402 million; 2007: $446 million; 2006: $364 million.
• Oshawa’s housing mix: 63% singles/semis; 23% apartments
• Percentage of agriculturally designated land preserved in 2008: 100%; 2007: 100%; 2006: 100%.
• Percentage of agriculturally designated land preserved in 2008 relative to the base year: 78.2%; 2007: 78.2%; 2006:
• Percentage of new lots, blocks and/or units with final approval, which are located within settlement areas in 2008:
100%; 2007: 100%; 2006: 100%
B3. Improving Narrative
Transportation • Construction of the Stevenson Road/Hwy 401 interchange is nearing completion.
• Highway 407 EA initiated by MTO was completed in 2009 and is awaiting MOE approval.
• Supported the Region’s environmental assessments for the Rossland Road East and Gibb Street extensions.
• Federal Community Adjustment Funds have been committed to Oshawa Municipal Airport improvements ($1.07
• The City will be providing input on the GO Transit EA for the extension of GO services through Oshawa to
Bowmanville, including three new GO stations on the CP line (Thornton and Champlain area; Drew and
McNaughton; and east of the Holiday Inn).
• Rural road network maintenance requirements are assessed annually, are part of the
pavement management program, and resurfacing is programmed and budgeted for
• Durham SMART Commute Program is in place for City employees to
encourage car pooling, use of transit and alternative modes of transportation.
B3. Improving • The City has improved the accessibility and maintenance of sidewalks by increasing the minimum sidewalk width
from 1.2 m to 1.5 m, in accordance with best practices. Sidewalks are inspected regularly and repairs
Transportation programmed. City maintained sidewalks typically are cleared of snow within 24 hours of the end of a snowfall.
• Oshawa will have two new bike lanes on Simcoe Street North in 2009 as part of the regional Cycling Network.
Between Raglan Road and Howden Road, Durham Region will pave part of the shoulder for cyclists. Between the
Oshawa Creek and Eastwood Avenue, the Region will construct an asphalt multi-use trail for pedestrians and
• Number of kms of paved off-road trails in the City along the Oshawa and Harmony Creek valleys and the Lake
Ontario waterfront in 2008: 23
• Total kms of on-road signed bicycle routes in 2009: 12.5 ; 2008: 7.1
• Operating costs for paved roads per lane km in 2008: $1,443.88; 2007: $1,322.19; 2006: $1,193.02
• Operating costs for unpaved roads per lane km in 2008: $6,591.88; 2007: $6,451.75; 2006: $3,273.22
• Percentage of paved lane kms rated adequate in 2008: 74.4%; 2007: 71.3%; 2006: 74.9%
• Operating costs for winter control maintenance of roadways per lane km in 2008: $2,652.39; 2007: $1,770.96;
2006: $1,423.21 (Note: the difference in costs are due to a usually mild winter in 2006, costs returning to normal
in 2007, followed by a severe winter in 2008.)
• Percentage of winter event responses that met or exceeded municipal road maintenance standards in 2008: 100%;
2007: 100%; 2006: 100%
Goal C: A CARING AND RESPONSIVE COMMUNITY known for its community health and
safety, accessibility, community cooperation and involvement, affordability and accountability to its
C1. Enhancing Health, Narrative
Safety, • Staff meets with Police quarterly and are working to better coordinate enforcement activities within the City.
Affordability • Fire Station 5 at 1550 Harmony Road North provides
improved response time capabilities to the northeast areas of
the city and better overall coverage for the entire city. In
2009, a Community Fire Safety Day was held to raise
awareness of fire safety and raise funds for Camp Bucko.
• Medical facilities include several clinics, the R. S. McLaughlin
Durham Regional Cancer Centre, Lakeridge Health Oshawa,
and the Dr. Bryce A. Brown Wellness Centre, which opened
as part of the Conant Complex, in partnership with the
Oshawa Community Health Centre. The Conant Complex
also housing the 4th branch of the Oshawa Senior Citizens
• UOIT is investigating opportunities for a medical school in Oshawa in association with Durham College,
Lakeridge Health, the City and the Province.
• The 2009 Accessibility Plan is funded by Council involving substantial capital investment in the removal of
physical barriers at City facilities.
• Accessibility Plans were completed for the conversion of the Genosha Hotel into a student residence and for the
creation of a new student residence (Dundurn) for UOIT and Durham College on Simcoe Street North.
• The City is implementing policy and procedures and undertaking staff training in compliance with the
requirements of the Provincial Accessibility Customer Service Standards.
C1. Enhancing Health, • Regular consideration is given to the development and integration of social housing into existing and new
neighbourhoods, including co-op and non-profit housing and wheelchair accessible subsidized housing during
Safety, review of development applications.
Affordability • Revised parks, recreation and culture user fees were introduced in 2008 and updated in 2009.
• A new development charges by-law was approved by Council in 2009, which will keep development charges more
closely matched to any changes in the actual cost of growth related capital projects.
• The city submitted 35 applications to the federal and provincial governments for infrastructure funding totaling
over $53 million. $20 million in funding has been received to date.
• In July 2009, the Toronto Star named Oshawa as one of the Top 10 neighbourhoods in Canada with real estate
gains, and in another article reported that Oshawa offers some of the lowest development fees in the Greater
• Property tax deferral program and a property tax grant program are in
place for low income seniors and persons with disabilities.
• Council is supporting the construction of 2 apartment buildings, which
include a number of affordable housing units, on Bloor Street East and
King Street East and will open in March 2010 through a reduced tax rate.
• The Oshawa Senior Citizens Centre 4th branch officially opened October
2008 as part of the Conant Complex.
• Council approved a rezoning to permit a Cancer Lodge on Simcoe Street North to supplement the services of the
R.S. McLaughlin Regional Cancer Centre. The rezoning has been appealed to the Ontario Municipal Board.
• Oshawa ranked the highest in caring, smarts and culture, when compared to other Greater Toronto Area
municipalities in the September 1, 2008 MacLean’s issue. Compared to other municipalities across Canada,
Oshawa scored 8th for caring, 15th for smartest and 17th for cultured.
C1. Enhancing Health, Measures
Safety, • Fire Services overall response times in 2008 improved by over a minute to 3 minutes 36 seconds 90% of the time.
Affordability • Operating costs for Fire Services per $1,000 of assessment in 2008: $2.10; 2007: $2.22; 2006: $1.98
• UOIT has partnered with the Oshawa Physician Recruitment Committee and the City
of Oshawa on family physician recruitment. The City was designated as underserviced
in 2004 with a shortage of 40 family physicians. Successful recruitment of family
physicians to date, offset by relocations and retirements, leaves a shortage of 24 family
physicians as of December 2008.
C2. Improving Narrative
Communications, • The Customer Service Centre “Service Oshawa” became operational April
Cooperation and 2008. Accessibility standards are in place and corporate-wide customer
Community service standards are underway in 2009.
• The Mayor and Council hold frequent meetings with MPs and MPPs.
The Mayor also meets with all Provincial/Federal election candidates for
the Oshawa Riding to discuss Oshawa-based issues every election.
• The Mayor’s Office routinely honours community achievements through
certificates and plaques at Council meetings. The city’s volunteer network
is growing and Council recognizes community volunteers during Volunteer Week.
• Council provides grants and other assistance to many community groups.
• Five advisory committee of Council made up of community volunteers currently provide advice to Council on a
variety of issues. The five committees are: Accessibility Advisory Committee; Airport Advisory Committee;
Community Safety Committee; Environmental Advisory Committee and Heritage Oshawa.
C2. Improving • The City of Oshawa website format follows Accessibility guidelines; the opening page has been made more
people-friendly; timely information is readily available under “In the Spotlight”; members of Council biographies
Communications, can be found on the Councillor’s webpage; ten videos are being added to the front page of the website as a tool
Cooperation and to promote Oshawa; and a “Breaking News” section has been added in the event that there is a municipal
Community emergency so information pertaining to the situation can be prominently displayed on the City’s website.
• A corporate e-communications strategy will be undertaken as a nine month pilot project. It includes three e-
(cont’d) communication mediums: RSS Feed for City news, notices, events and meetings; a City of Oshawa corporate
Twitter account; and corporate eNews e-mail. The City will also manage a Oshawa Olympic Torch Relay
Facebook Fan Page, which will promote the Torch Relay event.
• Under the City’s annual Toys for Tickets program allows parking tickets can be 'paid' with a toy or gift donation
of equal or greater value of the amount owing on the ticket. The toys go to the Durham Regional Police Food
and Toy Drive. In 2008, more than 160 toys valued at approximately $3,000 were collected.
• Number of services available on the City’s website in 2008: 17; 2007: 14
• Percent of program registrations done on-line in 2008: 30%; 2007: 28%
• Percent of parking tickets paid on-line in 2008: 40%; 2007: 26.9%
• Number of media releases issued by the City in 2008: 80; 2007: 100
C3. Taking Action Narrative
and Ensuring • Council endorsed a 2009-2010 Corporate Business Plan: An agenda for Prosperity and Renewal in October 2009.
Accountability The Plan advances and implements the vision in the Community Strategic Plan and documents the strategic
directions of the Corporation for the remainder of the term of Council. The Plan also addresses the challenges
being experienced by the community and will help ensure that Oshawa retools and renews itself, resulting in a
diversified, sustainable and prosperous community.
• Inside Oshawa publication delivered to all residents June 2009, and June and September 2008.
C3. Taking Action • The City continues to develop and adhere to a sound, proactive strategic
financial plan, including policies and strategies, to maintain reserve
and Ensuring funds, address infrastructure requirements, rationalize facilities,
Accountability maximize industrial and commercial assessment, manage debt, contain
(cont’d) costs, and ensure fiscal sustainability and responsible tax levels.
• The City has developed a more structured approach towards applying
for funding from other senior levels of government and other funding
sources, maximizing both public and private sector opportunities. The
City submitted 35 applications to the federal and provincial
governments for infrastructure funding totalling over $53 million. The
City has received $20 million in senior government funding toward projects valued at $33 million in 2009.
• The Auditor General is continuing his oversight role, leading internal audits and a review of key programs. Winter
maintenance, waste collection, fleet maintenance, parks, Recreation and Culture including recreation facilities and
maintenance, Economic Development and Fire Services reviews are complete. Planned audits for 2010 include
Human Resource Services.
• Financial information provided to taxpayers in tax bills, and financial statements and Council agendas and reports
are available on the City’s website. Bid opportunities, as well as contract awards, are provided on the City’s
• Mayor and Councillors regularly visit schools, senior residence and, community groups for town hall meetings on
• The City is developing a comprehensive asset management system to better track, manage and plan for the
renewal of City infrastructure. Staff is also responding to the Public Sector Accounting Board requirements
regarding the accounting for capital assets.
• Council has endorsed a Transparency and Accountability Policy and a Council Charter guides Council members
actions and behaviours.
• Operating costs for municipal administration as a percentage of total municipal operating costs in 2008: 1.2%;
2007: 0.8%; 2006: 1.1%