Philadelphia

CNBAM 2006 Philadelphia 34th Annual Conference • March 8 -11, 2006 Welcome to Philadelphia! We’re glad you’ve joined us in the City of Brotherly Love for CNBAM’s 34th annual conference! CNBAM Philadelphia is a great time to network and share ideas with the more than 300 registered attendees and invited guests. This is a conference packed full of great ideas and information, with breakout sessions and convention keynote speakers that will present revenue-producing ideas that you can implement right away! So, on behalf of the CNBAM Executive Board, I welcome you to Philadelphia. We hope you enjoy all that this conference and city have to offer! Wednesday Schedule..............3 Thursday Schedule..............3-7 Friday Schedule.................9-13 Saturday Schedule................15 Hotel Floor Plans..................16 Vendor Sponsors...................19 Past Conference Sites...........21 CNBAM Executive Board........21 President Membership Roster..........22-28 Your Partner in Managing a Successful College Newspaper! For over 30 years, the 360 Youth family of companies has generated millions of dollars in ad revenue for college newspapers across the country. More than any other media company, we strive to work with our publishing partners to increase revenues, streamline the ad placement process and expedite payment. Enjoy the 2006 CNBAM Conference! Newspaper Headquarters p. 212.401.0070 f. 212.401.0071 an Alloy Media + Marketing™ company www.AlloyMarketing.com 1 Creative tools for the creative class. For information on special student discounts stop by our table at CNBAM and talk with Apple Specialist Kelly Lynch. Apple wishes you an exciting 2006 CNBAM. 2 Wednesday, March 8 1 p.m. - 6 p.m. Regency Foyer, 2nd Floor Mezz. Conference Registration Pick up your registration packet containing your name tag, program and other convention information. Students: Don’t forget to indicate your preference for NAA’s Evening of Mentoring and sign up for interviews! 1 p.m. - 6 p.m. Contest Display Tubman Room, 3rd Floor Entries from this year’s CNBAM Awards Contest will be on display through Saturday. Stop by and browse for some great, creative ideas. 6 p.m. - 7:30 p.m. Opening Reception Sponsored by Knight Ridder 33rd Floor 1 p.m. - 6 p.m. Vendor Displays Regency Foyer, 2nd Floor Mezz. Check out billing software, Web hosting and other services by visiting CNBAM’s vendor sponsors. 1 p.m. - 6 p.m. Internet Café Regency Foyer, 2nd Floor Mezz. Knight Ridder welcomes you to the city of brotherly love, Philadelphia! Meet new friends and visit with old colleagues as you eat your heart out with a feast of hors d’oeuvres and make your evening plans to hit the town. Check your email at the cybercafé, sponsored by Y2M and Apple Computer. Thursday, March 9 8 a.m. - 9 a.m. Regency Foyer, 2nd Floor Mezz. 9 a.m. - 10:30 a.m. Regency Ballroom A&B Conference Registration Pick up your registration packet containing your name tag, program and other convention information. Students: Don’t forget to indicate your preference for NAA’s Evening of Mentoring and sign up for interviews! Breakfast/Welcome/Keynote Speaker “Make Yourself Matter” Carl Youngberg, President, Concepts 3, Inc. When you matter, so does your business and your career. Your coworkers and customers will recognize your enthusiasm and passion. We all want to be around people that “get it,” that matter, that know how to get things done. Make Yourself Matter is about those key areas in which we must excel or let others steal our thunder. 8 a.m. - 5 p.m. Contest Display Tubman Room, 3rd Floor Entries from this year’s CNBAM Awards Contest will be on display through Saturday. Stop by and browse for some great, creative ideas. 8 a.m. - 5 p.m. Internet Café Regency Foyer, 2nd Floor Mezz. About The Speaker Carl Youngberg of Concepts 3, Inc., a Dallas-based company that works with organizations to build employees with positive attitudes. Carl motivates with humor and “in the trenches” experience that brings real take–home value to his presentations. Carl is associated with SMU, and presents FISH! and programs on change, service, attitude and listening–to–sell all over the country. Check your email at the cybercafé, sponsored by Y2M and Apple Computer. take advantage of your education discounts apple.com/education 8 a.m. - 5 p.m. Vendor Displays Regency Foyer, 2nd Floor Mezz. Check out billing software, Web hosting and other services by visiting CNBAM’s vendor sponsors. 3 Thursday, March 9 10:40 a.m. - 11:30 a.m. Make Yourself Matter Carl Youngberg, President Concepts 3, Inc. Perhaps the single most important thing a person can do in life is to matter. On the job or at home, for yourself or within your community, to “matter” is to make a recognized and rewarding difference. In this lively and interactive program, Carl Youngberg engages the audience in a soul-stirring but entertaining examination of character value propositions and personal purpose. Participants evaluate their own “personal brand message” as well as other characteristics that make an individual really matter — on the job or off. Regency C1, 2nd Floor Mezz. 11 a.m. - 5 p.m. Recruiter Interviews Parlor I, 3rd Floor If you signed up for an interview on Wednesday, check back at the registration desk to confirm your time. 11:40 a.m. - 12:30 p.m. Regency C1, 2nd Floor Mezz. Classified Selling Strategies John Maguire, Classified Account Executive Philadelphia Weekly Looking for some new ideas to jump start your classified section? Come hear from John Maguire, Classified Account Executive from the Philadelphia Weekly, Philadelphia’s largest alternative weekly, about strategies that may prove profitable for your paper. 10:40 a.m. - 11:30 a.m. Regency C2, 2nd Floor Mezz. Working with the National Rep Firms Eric Jacobs, General Manager The Daily Pennsylvanian, University of Pennsylvania For advisers and student managers relatively new to working with national advertising rep firms (companies like 360 Youth, Campus Media Group & Y2M), this session by a veteran adviser with over two decades of experience working with national rep firms will look at how they work, how we at college newspapers work with them — and how to avoid a variety of pitfalls that result in late payments or non-payment. Bring your questions. 11:40 a.m. - 12:30 p.m. Regency C2, 2nd Floor Mezz. College Publisher/New Digital Group Merger John Fees, President, College Publisher/Y2M David Hahn, President/CEO, New Digital Group The announcement last fall of the merger between these two companies sent shock waves through college media. Representatives from both College Publisher and New Digital Group will talk about the merger and answer your questions. 10:40 a.m. - 11:30 a.m. Washington A, 3rd Floor 11:40 a.m. - 12:30 p.m. Great ADeas Washington A, 3rd Floor Best Practices for Getting the Job You Want Bob Morgan, Staff Development Manager The Virginian-Pilot Hear what it’s really like starting out at a professional paper. Interviewing tips and do’s and don’ts when you’re looking for that first job, as well as straight answers on what today’s newspapers are looking for. Hear it from someone who has worked his way up in the ranks, from a sales rep to staff development manager at the largest newspaper in Virginia. Moderated by Brian Tschoepe, CNBAM Student Representative & Bitsy Faulk, CNBAM Vice President/Membership Hear great ideas (ADeas!) other papers are putting to use as revenue makers, money savers, morale builders, program enhancers and more. Your “ticket” to this session is your packet of ADeas to share (60 copies of your entry in an unsealed 9x12 envelope with your university and newspaper name on the outside.) 11:40 a.m. - 12:30 p.m. 10:40 a.m. - 11:30 a.m. Washington B, 3rd Floor Personal Media & the Potential Decline of Readership Lori Cantor, Business Manger Daily Kent Stater, Kent State University Wayne Roche, Advertising Director The Daily Texan, University of Texas Washington B, 3rd Floor Strategies for Circulation Success In the recent past, college newspapers seemed to be the favorite news media and the “diversion of choice” among college students. The rapid entry of new and personal media into the marketplace has allowed college newspapers little time to adjust to this competition. We’ll look at the different new and personal media competing for our readers’ time and brainstorm ways to gain back their attention. Today’s student and those that follow are media junkies. College newspapers can however survive and thrive in this environment provided you take action. This session will examine the road to understanding student behavior and initiating a marketing strategy to forge a stronger bond which is measured in healthy pick-ups. 4 College Newspaper Specialists Your friends at Campus Media Group, Inc. are proud to represent your publication to national advertisers. Because of your professionalism, we are dedicated to providing you with quality service and advertising revenue that will increase the visibility and growth of your publication. Enjoy the 2006 CNBAM Conference!    www.CampusMediaGroup.com Fax: 952-854-3104 Ph: 952-854-3100  5 You will never feel like you are alone with Fake Brains Software in your neighborhood... ... perhaps that’s why nearly 200 newspapers publishing over 500 titles have selected our products. For over 15 years, Fake Brains Software has provided affordable software with quality technical support for small and medium sized newspapers and shoppers worldwide. To find out some of the benefits of moving into our neighborhood, visit us on the web or contact us for a live web based demonstration. www.fakebrains.com sales@fakebrains.com 303.791.3301 An Artificial Intelligence Software Company 6 Thursday, March 9 12:30 p.m. - 2 p.m. Lunch on Your Own Make sure you’re back in time for roundtables at 2:10 p.m. Check your registration materials for nearby dining options. 3:40 p.m. - 4:30 p.m. Life After CNBAM Washington A, 3rd Floor Pason Gaddis, Non-Daily Advertising Director The News-Press, Fort Meyers, FL Cedric Bryant, Gannett Company, Inc. Pason Gaddis along with Cedric Bryant of Gannett Recruiting will speak about choosing a career in newspaper media companies. Both he and Bryant will also address some of the key questions students consider when choosing a career in the media business. 2:10 p.m. - 3:30 p.m. Roundtables Regency Ballroom A&B Choose three 25-minute discussions from the list below: Running an Effective Meeting Printer Relations Interoffice Relationships Forecasting Sales Interviewing Prospective Employees Circulation Issues Dealing with Difficult Clients Collections/AR Alternative Revenue Ideas Theme Pages & Special Sections Staff Recognition & Compensation Questionable/Controversial Ads Getting Along with Editorial Working with Production Tips for Resumes Selling Internet Advertising David Graham Kevin Schwartz Zach Frazier Janette Beal Christy Harrison Krystal Pittman Tim Hendrick Michael Fribush Diane Rames Brad Corbett Marcy Shonk Emily Alford Can Sengezer Darwin Beachy Lydia Becker Bridget K. Brown & Jenny Mermelstein Selling to Advertising Agencies Kelly Jannasch Promoting Your Newspaper Lesley Wu Selling with Spec Ads Kris Clymer Developing a Media Kit Olga Chigireva Mngmt. Techniques for Biz Mgrs. Brad Whitson Multi-Ad Representative Y2M/College Publisher Representative New Digital Group Representative CampusParty Representative Daily Pennsylvanian Daily Tar Heel Daily Vidette The Shorthorn Purdue Exponent Technician Spartan Daily The Diamondback Daily Californian Daily Texan Indiana Stateman Daily Titan Daily Titan Daily Vidette Washburn Review Indiana Daily Student Indiana Daily Student Daily Titan Daily Vidette Daily Targum Daily Targum 3:40 p.m. - 4:30 p.m. Washington B, 3rd Floor Territory Analysis & Management: Using Data to Drive Sales Heather Hernandez, Retail Advertising Manager The San Diego Union-Tribune Having trouble organizing territories? The San Diego Union-Tribune has instituted a whole new program this year for the local retail division that is centered around maximizing territory effectiveness, prospecting and increasing special section sales. Find out how this program can work for your paper. 6:15 p.m. - 9:30 p.m. National Constitution Center Evening of Mentoring for Students Sponsored by the Newspaper Association of America Come meet your prospective employers! Please join us for dinner while you learn about working at a commercial newspaper and your career options in the newspaper industry. Representatives from many of the nation’s largest newspapers will be present. Meet at 6:15 p.m. SHARP in the Market Street Lobby to walk to the National Constitution Center. 3:40 p.m. - 4:30 p.m. Regency C1, 2nd Floor Mezz. Using the Newspaper Advertising Planbook Jack Brady, Director of Marketing & Advertising Newspaper Association of America Learn how your newspaper’s sales staff can benefit by using the NAA’s advertising planbook. This incredible tool features more than 100 pages of cutting-edge information, including: why newspaper advertising works, planning & budgeting tips, marketing strategies, classified essentials, effective copy & layout and much more. 6:15 p.m. - 10 p.m. Zanzibar Blue An Evening with 360 Youth - Advisers Only Join representatives from 360 Youth for cocktails and dinner at Zanzibar Blue, Philadelphia’s best jazz club. The stage at Zanzibar Blue has been home to Philadelphia jazz greats Nancy Wilson, Steve Tyrell and Chuck Mangione. Enjoy cocktails and dinner with friends and colleagues. Meet representatives from 360 Youth at the 12th Street entrance at 6:15 p.m. 3:40 p.m. - 4:30 p.m. Regency C2, 2nd Floor Mezz. CNBAM Business Meeting Please make sure at least one representative attends from each school; that same person should also attend the second part of the meeting Saturday morning. Nominations for board positions will be accepted at this meeting and elections will be held Saturday. 7 MultiAd is focused on increasing your productivity and advertising sales Retail Classified Co-op Software For more information, call 800-245-9278, ext. 5324. sales_builder@multiad.com www.AdBuilder.com 8 Friday, March 10 8 a.m. - 5 p.m. Contest Display Entries from this year’s CNBAM Awards Contest will be on display through Saturday. Stop by and browse for some great, creative ideas. Tubman Room, 3rd Floor 9 a.m. - 10:30 a.m. Breakfast/Keynote Speaker Regency Ballroom A&B “Media, Marketing and the Future” Henry Ford, Vice-President/Market Development Gannett–Detroit Newspaper Partnership Where are we going, how are we going to get there and where do you fit in? The media landscape is rapidly changing and will require new skills and knowledge to be successful. 8 a.m. - 5 p.m. Vendor Displays Regency Foyer, 2nd Floor Mezz. Check out billing software, Web hosting and other services by visiting CNBAM’s vendor sponsors. 8 a.m. - 5 p.m. Internet Café Check your email at the new cybercafé, sponsored by Y2M and Apple Computer. Regency Foyer, 2nd Floor Mezz. About The Speaker Henry Ford, Vice President/Market Development at the Gannett–Detroit Newspaper Partnership has worked for newspapers since 1999. Henry started his career at Newsday in New York, and has also worked for Knight Ridder and in business development consulting. At the Detroit Newspaper Partnership he is responsible for consumer and business to business marketing, corporate communications, strategic planning, business development, research and creative services for the Gannett owned Detroit Free Press, Media News Group owned Detroit News, and their custom publishing group. Henry is a member of the Newspaper Association of America and the National Association of Minority Media Executives. He sits on the board of the Junior Achievement of South East Michigan and the Oakland Schools Education Foundation. take advantage of your education discounts apple.com/education 11 a.m. - 5 p.m. Recruiter Interviews Parlor I, 3rd Floor If you signed up for an interview on Wednesday, check back at the registration desk to confirm your time. Half-Day Ad Design Workshop 8 a.m. - 12:30 p.m. Washington C, 3rd Floor This session is only open to those who pre-registered. A continental breakfast and refreshments will be provided during this half-day session. 10:40 a.m. - 11:30 a.m. Regency C1, 2nd Floor Mezz. Selling a Weekly Publication Shannon Daly, Retail Account Executive Philadelphia Weekly Learn tips and strategies to overcome common objections in selling a weekly publication. Philadelphia Weekly, Philadelphia’s largest weekly publication, will share proven methods that will work for you! About The Presenter Ellen J. Meany, senior associate for Creative Circle Media Consulting, is also an award-winning creative director for Isthmus, the alternative weekly in Madison, Wis., where she supervises advertising and editorial layout, design and production. She is the advertising design program director for the Society for News Design, and Design Committee chair for the Association of Alternative Newsweeklies. 10:40 a.m. - 11:30 a.m. Regency C2, 2nd Floor Mezz. National Rep Firm Session Moderated by Eric Jacobs, General Manager The Daily Pennsylvanian, University of Pennsylvania Hear from and talk with representatives from all three major national rep firms — 360 Youth, Campus Media Group and Y2M. Hear the outlook for the coming year and bring all of your burning questions regarding national advertising. 9 Friday, March 10 10:40 a.m. - 11:30 a.m. Wayne Roche, Advertising Director The Daily Texan, University of Texas Colleges that offer more than print media need to consider nonnegotiable “bolted media packages” to get rolling. This session will examine the proven success of the bundling model. Washington A, 3rd Floor 11:40 a.m. - 12:30 p.m. Washington B, 3rd Floor Bundling College Media...How to Get Started Members ONLY Forum on the College Publisher/ New Digital Group Merger Moderated by Eric Jacobs, General Manager The Daily Pennsylvanian, University of Pennsylvania You’ve heard from the companies, now come talk to your colleagues about how they are dealing with the changes brought on by the merger. This session is only open to CNBAM Members. 10:40 a.m. - 11:30 a.m. Operation Job Hunt! Washington B, 3rd Floor 12:40 p.m. - 2 p.m. Lunch/Keynote Speaker Regency Ballroom A&B Seth Arsenault, Manager/Recruiting; Leo Harley, Manager/Recruiting Gannett Company, Inc. Take the mystery out of finding your first job. The recruiting staff from Gannett will share ideas for your job search. Get tips on how to make your cover letter and resume stand out. Also hear from recruiters what they look for during the interview. Sponsored in part by Knight Ridder Joe Natoli, Chairman & Publisher, Philadelphia Newspapers, Inc. “Newspapers. Still Special, Still Making a Difference!” In an era when the news market is increasingly fragmented and rumors of our demise abound, newspapers remain profitable and vibrant and our nation’s primary source of every kind of news. The challenge is embracing new technologies to increase our audience reach. A report from the front lines from one of the nation’s top newspaper publishers. 11:40 a.m. - 12:30 p.m. Classifieds from A to Z Regency C1, 2nd Floor Mezz. Chris Howard, Classified Director Philadelphia Newspapers, Inc. Does your classified section need help? Learn some of the basics along with how to develop scripts and some tips for classified reps to overcome common objections. About The Speaker Joe Natoli was named chairman & publisher of Philadelphia Newspapers, Inc. (PNI) effective Jan. 1, 2004. In this role, he is responsible for The Philadelphia Inquirer, the Philadelphia Daily News, Philly.com, Broad Street Community Newspapers and other subsidiary operations. He joined Knight Ridder, then headquartered in Miami, in 1976 as a staff accountant. In 1981, he transferred to The Miami Herald Publishing Company (MHPC) where he worked his way up through the finance and operations divisions serving in roles such as Controller and Vice President of Operations. He was named general manager of MHPC in 1993 and president a year later. He served as The Herald’s president until moving to San Jose. Natoli was president and publisher of the San Jose Mercury News from March 2001 to December 2003. Joe is a second generation newspaper person. His father, Frank, worked for the New York World Telegram & Sun and later The Miami Herald for more than 40 years. Joe is a graduate of the University of South Florida and has an MBA from Nova Southeastern University. 11:40 a.m. - 12:30 p.m. Regency C2, 2nd Floor Mezz. Marketing a New Product to Advertisers Chris Stegman, Vice President of Sales Clarity Media Group Trying to launch a new product or section? Clarity Media Group will share 5 keys needed to effectively market a new product to your advertisers. 11:40 a.m. - 12:30 p.m. Issues Facing Advisers Washington A, 3rd Floor Moderated by Dawn Zuerker, Advertising Manager The Daily Toreador, Texas Tech University Here’s an open-topic forum for advisers. You’ll get to pose questions, get feedback and hear ideas from your colleagues. Have your topics and questions ready to go, the hour goes fast. Newspaper advisers only. 10 Everyone on the K4 will elevate designers and editors to dynamic collaboration. K4 is a cross-platform publishing system designed especially for highperformance collaborative workflows. K4 integrates Adobe® InDesign® CS2 and Adobe InCopy® CS2—as well as the other applications that are often used in a publishing workflow—with an open and scalable SQL database. K4 offers power and flexibility in a system that is easy to learn, easy to manage and a snap to administer. It’s Us or a Bunch of Dummies If you are still using the old paper-and-pencil method for ad layout, you’ll find it hard to achieve a fully electronic workflow. Digital workflow starts with the ads, so it’s time to trade in your pencil nubs and eraser shreds for a streamlined, point-and-shoot ad dummying process. K4 allows you to streamline workflow and manage all content with ease. K4 organizes the activities of designers, layout artists, writers, editors, illustrators, photo editors, and production staff. Then, K4 manages all the associated files and controls the production process—offering a true relational database management system that runs on all major platforms. Step up to the newest version of AdForce, the advertising layout and issue management system specially designed for small- to medium-sized Macbased publications. AdForce gives you full control over dummying rules, coupon placement and issue gravity. Advanced color management lets you specify spot, process, and custom colors to suit your press run. Other collaborative publishing software solutions which MEI delivers include: Integrated Production Suite (IPS). Powerful, reliable integration of MEI’s top products. K4 Publishing System. Streamlined publishing for collaborative workflows. Ad Layout System (ALS). Fast and intelligent automated ad dummying. Streamlined Workflow • Manage multiple publications with one secure login. • Access articles and layouts through simple check-out and check-in. • Automate trafficking and minimize errors with built-in workflow routing. • Always work on the most current versions, and maintain an effective audit trail. Ease of Use • Work with the Adobe desktop applications: InDesign and InCopy— both CS and CS2. • Store user-defined palette settings and queries on the server for quick access. • Navigate your publication from a customizable dashboard— the Query palette. • Support remote users with WAN and VPN access to the K4 server. Collaboration • Multiple users can edit content on the same layout simultaneously without conflict. • Change tracking, inline notes, and version comments streamline communication. • Share H&J, styles, colors and geometry between editorial and page design. Classified Layout System (CLS). Pagination for creating classified and directory workflows. ClassForce. Classified pagination for small- to midsized publications. AdWorks. Ad management for displays and classifieds. IPS AdTrac. Track and manage all components of digital ad production. Wav2. Flexible automated server for design-intensive documents. FiFi XT and Fido Plug-ins. Find, restore and update file path information for graphic and ad files. To learn more about AdForce and software above, contact an editorial representative at MEI, or e-mail info@maned.com. 11 Search, Buy & Sell Ads www.collegeclassifieds.com we sell for you 12 Friday, March 10 2:10 p.m. - 3 p.m. Regency C1, 2nd Floor Mezz. 3:10 p.m. - 4:30 p.m. Roundtables Regency Ballroom A&B Avoiding Legal Problems in the Advertising Office Mark Goodman, Executive Director Student Press Law Center From alcohol to adoption, online gambling to racial politics, dealing with controversial ads is among the growing number of legal issues facing the business side of a college newspaper. Learn what legal rights and responsibilities ad staffs have and what steps you can take to avoid the pitfalls. Choose three 25-minute discussions from the list below: Staff Evaluations David Graham Daily Pennsylvanian Collections/AR Kevin Schwartz Daily Tar Heel Promoting Your Newspaper Allison Stanford Oklahoma Daily Self Paced Training & Assessment Janette Beal The Shorthorn Personal Media and the Potential Decline of Readership Lori Cantor Daily Kent Stater Getting Along with Editorial Dan Shattil Daily Nebraskan Questionable/Controversial Ads Tim Hendrick Spartan Daily Time Management Dawn Zuerker The Daily Toreador Strategic Partners On & Off Campus Diane Rames Daily Californian Advisers Roundtable – Managing Students Candace Heckard Daily Collegian Generating New Business Lesley Wu Daily Titan Running an Effective Meeting Emily Alford Daily Titan Initial Prospecting Laurie Holding The Pitt News Customer Service Krystal Pittman Technician Management Tips and Tricks Amy Swain Indiana Daily Student Working w/ Nat’l Advertising Craig Rippley Daily Collegian Tips for First Time Managers Ted Lesniakowski Daily Collegian Conducting Sales Meetings Taina Palombo Daily Lobo Interviewing Prospective Employees Wayne P. Roche Daily Texan Eclipse Services Representative Campus Media Group Representative 360 Youth Representative Managing Editor Representative Apple Representative Clarity Media Group Representative CollegeClassifieds.com Representative 2:10 p.m. - 3 p.m. Regency C2, 2nd Floor Mezz. How to be Successful at Online Sales Matt Fisher, Advertising Director, The State Press, Arizona State U. Mike Spohn, Advertising Manager, Daily Wildcat, U. of Arizona Onlines sales not what they should be? Interested in learning from two programs that have proven success records? Find out what these two papers are doing to get customers to realize the importance of the online component to their print advertising campaigns. 2:10 p.m. - 3 p.m. Washington A, 3rd Floor How to Conduct a Housing Fair Event Brad Corbett, Advertising Manager, Daily Texan, U. of Texas Megan Gilchrist, Ad Director, Daily Tar Heel, U. of North Carolina Christy Harrison, Ad Director, Purdue Exponent, Purdue U. Amy Swain, Ad Director, Indiana Daily Student, Indiana U. Learn different ways to conduct a housing fair event, to expand what you offer to housing clients, a cash cow for most college newspapers. Timing, promotional materials, partnerships as well as corresponding print publications and online sites will be offered by four different schools to meet a variety of school sizes and budgets. A real “how to” session! 5:30 p.m. - 7 p.m. Washington B&C, 3rd Floor Reception for Students and Advisers Sponsored by Gannett Company, Inc. Join your fellow CNBAM attendees and Gannett representatives to start an evening of fun in the city of brotherly love. Make plans to meet before heading out on the town. It’s a great way to unwind after a long day of sessions! Cash bar and a feast of hors d’oeuvres. 2:10 p.m. - 3 p.m. Washington B, 3rd Floor Issues Facing Student Managers Moderated by Brian Tschoepe, CNBAM Student Representative Gain insight on managing your peers — from other colleagues who are doing just that. Bring your questions and topics to this open forum session, moderated by CNBAM’s student representative. No advisers allowed! 13 14 Saturday, March 11 8 a.m. - 3 p.m. Contest Display Entries from this year’s CNBAM Awards Contest will be on display through this afternoon. Please remove any of YOUR OWN entries your school wishes to keep. DO NOT REMOVE any entries that are not yours. Entries left after 3 p.m. will be disposed of. Tubman Room, 3rd Floor 10:10 a.m. - 12 p.m. Washington B, 3rd Floor Management Training/Role Playing (limited to 50 students) Dave Graham, Advertising Adviser The Daily Pennsylvanian, University of Pennsylvania This session will have participants’ role playing management and sales scenarios. Come learn new techniques for handling situations you’ll run into at the office. THIS IS A TWO HOUR SESSION. 9 a.m. - 10 a.m. Breakfast with the Board Regency Ballroom A&B Jump start your day with a breakfast buffet with CNBAM’s Executive Board. (We’ll be there after a long night on the town...you should be too!) 11:10 a.m. - 12 p.m. Regency C1, 2nd Floor Mezz. Innovative Newspaper Promotions Randy Notter, Advertising Sales Development/Marketing Director Philadelphia Newspapers, Inc. 9 a.m. - 10 a.m. Information Exchange Regency Foyer, 2nd Floor Mezz. Before (or after!) breakfast, stop by the annual information exchange to pick up copies of CNBAM-member newspapers, rate cards, forms and promotional items. It’s a great source for new ideas! See some print, outdoor and broadcast promotional campaigns that you can adapt to your paper and market. You’ll see industry, topical and classified examples in this presentation along with ideas for reader contests and e-newsletters. 12 p.m. - 7 p.m. 10:10 a.m. - 11 a.m. Regency C1, 2nd Floor Mezz. Selecting Talented Staff for Your Organization Ricky Roberts, Advertising Training Manager Philadelphia Newspapers, Inc. Afternoon on Your Own 7 p.m. - 8 p.m. Cocktail Reception Cash bar available. Millennium Hall Foyer, 2nd Floor Need help conducting interviews? Finding it difficult to determine who would make a great advertising rep? This session will give you the skills to make sure you pick the best person for your staff every time. 8 p.m. - 10:30 p.m. 10:10 a.m. - 12 p.m. Regency C2, 2nd Floor Mezz. CNBAM Awards Banquet CNBAM Business Meeting Continuation of the business meeting that began on Thursday afternoon. Make sure at least one representative attends from your school. It should be the same person who attended Thursday’s meeting. Elections of the 2006-07 Executive Board will take place. THIS IS A TWO HOUR SESSION. Millennium Hall, 2nd Floor Please be seated promptly by 8 p.m. Enjoy a fun and exciting evening with your CNBAM friends. The awards ceremony will start immediately following dessert. About The Awards 601 Entries. 63 Schools. 2 BASSYS. Who will win? Will Michigan State and University of North Carolina–Charlotte repeat as BASSY (Business & Advertising Student Staff of the Year) winners? Come Saturday night to find out. 10:10 a.m. - 12 p.m. Games People Play Washington A, 3rd Floor Jack Brady, Director of Marketing & Advertising Newspaper Association of America Learn about games and activities you can use for effective sales training. As an added bonus, see the 2005 ATHENA (Award To Honor Excellence in Newspaper Advertising) video in which the creative winners show you how they came up with award-winning ideas. THIS IS A TWO HOUR SESSION. 15 Hotel Floor Plans Second Floor women men prefunction prefunction Commonwealth Hall A1 D C B A2 elevators coat check Millennium Hall Third Floor P2 Washington Room men A B C Regency Ballroom C1 (corridor) Business Center B A elevators Prefunction C2 Jefferson Anthony Tubman P1 prefunction Second Floor Mezzanine 16 Adams women MJSCOMMUNICATIONS “Serving Top Niche Markets” CONGRATULATIONS TO ALL YOUR GREAT PUBLICATIONS ON ANOTHER STELLAR YEAR. We are proud to have been able to be a part of your success and we look forward to working together on the upcoming school year. OUR PROMISE TO YOU IS ONE OF COMMITMENT. We commit to a year of unmatched service. MJSCommunications has been and will continue to be responsible to you. We will insure that you receive the right materials on time. We will communicate in a straightforward manner about all things pertinent to getting the proper ad in the proper place at the proper time. We will make you money by recommending your paper. We will pay you promptly. We will always be working to make you look good. GOOD LUCK! 358 Chestnut Hill Avenue Suite 201 Brighton, MA 02135 • 617.566.8787 Fax 617.566.3141 • mjscommunications.com MJSC OMMUNICATIONS Tel: 617-566-8787 17 18 Vendor Sponsors PLATINUM PLUS Gannett Company, Inc. GOLD Campus Media Group 7950 Jones Branch Drive; McLean, VA 22107 www.gannett.com Knight Ridder, Inc. Brian Hasty; 2 Appletree Square # 439; Bloomington, MN 35425; 952-854-3100, x 15; www.campusmediagroup.com. CollegeClassifieds.com 50 West San Fernando Street; San Jose, CA 95113 www.knightridder.com Newspaper Association of America 1921 Gallows Road, Suite 600; Vienna, VA 22182 www.naa.org 360 Youth/A Division of Alloy Media + Marketing Derrick Peavy; 1304 East Court Square, Suite 212; Decatur, GA 30319; 404-786-5036; www.collegeclassifieds.com Multi–Ad Bill Buran; 151 West 26th Street, 9th Floor; New York, NY 10001; 212-401-0070, ext.8365; www.360youth.com Carolina Cortes; 1720 West Detweiller Drive; Peoria, IL 61615; 309-690-5388; www.multiad.com MyAdBox Desmond Stinnie; 6501 York Road; Baltimore, MD 21212; 888-692-3269; www.myadbox.com New Digital Group PLATINUM Apple Computer Education Division Christopher Anderson; 100 N. 8th St.; Lincoln, NE 68506; 214-385-7773; www.newdigitalgroup.com Managing Editor, Inc. (“MEI”) Kelly Lynch; 33 E. 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Box 6181; Norman, OK 730706181; 405-364-6442; www.bnewtonresearch.com 19 Want to start your media career a few steps above everybody else? Then consider The Philadelphia Inquirer, the Philadelphia Daily News and philly.com. We are the dominant media in the city National Geographic Travel Magazine just named America’s Next Great Place. We are constantly on the lookout for promising business professionals for our advertising and business operations. Our advertising staff is expanding even as you read this. If you have the talent and desire, we offer the opportunity to use it. From powerful print to precise direct mail ... from online innovation to streaming content, we’re doing it all. Interested? Send your resume to cbonanducci@phillynews.com ... or fax your resume to 215-854-2991. And see just how high you can climb. 20 Past Convention Sites Year/City/President 1972-73 Chicago Mark Hopp, U of Minnesota* 1973-74 Chicago Bill Metcalf, U of Kentucky 1974-75 Chicago unknown 1975-76 Chicago Alex Kato, U of Minnesota 1976-77 Chicago Steve Gross 1977-78 Chicago Deborah Dreyfuss, U of Michigan 1978-79 Chicago Anthony Gray, U of Kentucky 1979-80 New Orleans Anthony Gray, U of Kentucky 1980-81 Arlington, TX Dave Cooper 1981-82 Atlanta Ann Volk, U of Nebraska 1982-83 Chicago Harry Montevideo, U of Georgia 1983-84 Nashville Jan Childress, Texas Tech U 1984-85 San Francisco Jan Childress, Texas Tech U 1985-86 New Orleans Dan Stout 1986-87 Washington, DC Eric Jacobs, U of Pennsylvania 1987-88 Seattle Judy Klein, U of North Texas 1988-89 Chicago Judy Klein, U of North Texas 1989-90 Boston Gloria Freeland, Kansas State U 1990-91 Chicago Gloria Freeland, Kansas State U 1991-92 San Diego Kate Lutrey, Metropolitan State 1992-93 Charlotte, NC Kate Lutrey, Metropolitan State 1993-94 Minneapolis Jeanne Hines, U of Kansas 1994-95 Clearwater, FL Marty Sprigg, Michigan State U 1995-96 Portland, OR Marty Sprigg, Michigan State U 1996-97 Chicago Marty Sprigg, Michigan State U 1997-98 Atlanta Susan Peterson, Texas Tech U 1998-99 San Francisco Susan Peterson, Texas Tech U 1999-00 St. Louis Twila Smith, U of Oklahoma 2000-01 Baltimore Twila Smith, U of Oklahoma 2001-02 Denver Andrew O’Dell, Washington U 2002-03 Miami Andrew O’Dell, Washington U 2003-04 Seattle Christopher Kiggins, Washington U 2004-05 New Orleans Christopher Kiggins, Washington U 2005-06 Philadelphia Kami Hammerschmith, Oregon State U 2006-07 Portland, OR 2007-08 San Antonio, TX CNBAM Executive Board President Kami Hammerschmith, Oregon State University Vice President - Convention Planning Katherine Ross, University of Pennsylvania Vice President - Membership Bitsy Faulk, Texas Christian University Secretary - Treasurer Paul Bittick, Cal Poly State University Vice President - Convention Planning-Elect Chris Richert, Columbia College Chicago Vice President - Awards Meredith Collie, Virginia Tech University Vice President - Public Relations Brad Arendt, Boise State University Student Representative Brian Tschoepe, University of Texas–Austin Past President Andrew O’Dell, Washington University in St. Louis 21 CNBAM Member Roster ALAbAMA The Hornet Tribune, Alabama Los Angeles Loyolan, Loyola-Marymount State University; 915 South Jackson Street; Montgomery, AL 36101; Kenneth Dean*; (334) 229-4419; (334) 229-4375 fax The Auburn Plainsman, Auburn University; 1 LMU Drive, MSB8470; Los Angeles, CA 90045; Tom Nelson*, Director of Student Media; (310) 338-7509; (310) 33807887 (fax); tnelson@lmu.edu Golden Gate [X]press, San University; B-100 Foy Student Union Auburn, AL 36849-5343; Jan Waters*, Manager; (334) 844-4130; (334) 844-9114 fax; waterje@mail.auburn.edu of Alabama; P O Box 2389; Tuscaloosa, AL 35487; Joel Mask*, Associate Director; (205) 348-7845; (205) 3488036 fax; jmask@sa.ua.edu UAB Kaleidoscope, University The Crimson White, University Francisco State University; Journalism Dept. 1600 Holloway Ave.; San Francisco, CA 94132; Dottie Katzeff*, Ad Executive; (415) 338-3113; dottiek@sfsu.edu of Southern California; Student Union, Room 404; Los Angeles, CA 90089-0895; David Khalaf*, Advertising Manager; (213) 740-2707; (213) 740-5701 (fax); dkhalaf@usc.edu Daily Trojan, University of Alabama Birmingham; HUC 135, 1400 University Blvd.; Birmingham, AL 35294-1150; Arun Raju*, Business & Advertising Manager; (205) 934-8052; (205) 934-8050 (fax); kscopeads@yahoo.com COLORADO State University; Lory Student Center, Box 13; Fort Collins, CO 80523; Kim Blumhardt*, Advertising Director (970) 491-1146; (970) 491-1690 (fax); khardt@lamar. colostate.edu Metropolitan State College of Denver; PO Box 173362, CB 57; Denver, CO 80217-3362; Donnita Wong*, Assistant Director; (303) 556-2507; (303) 556-3421 (fax); wongd@mscd.edu of Northern Colorado; 823 16th Street; Greeley, CO 80631; Darrell Blair*, General Manager; (970) 392-9270; (970) 392-9025 (fax) The Mirror, University The Metropolitan, The Rocky Mountain Collegian, Colorado ARIzONA The State Press, Arizona State University; PO Box 871502; Tempe, AZ 85287-1502; Matt Fisher*, Advertising Manager; (480) 965-6555; (480) 965-4706 fax; matt.fisher@asu.edu of Arizona; 615 North Park, Suite 101 Tucson, AZ 85721-0087; Mike Spohn*, Advertising Manager; (520) 621-1714; (520) 621-3094 fax; spohn@email.arizona.edu Arizona Daily Wildcat, University CALIfORNIA Mustang Daily, Cal CONNECTICUT University; P.O. Box 209007; New Haven, CT 06520; Susan Zucker*, General Manager; (203) 432-2400; (203) 432-7425 (fax); susan.zucker@yale.edu The Fairfield Mirror, Fairfield Yale Daily News, Yale Poly State University - San Luis Obispo; Building 26, Room 226; San Luis Obispo, CA 93407; Paul Bittick*, General Manager; (805) 756-2537; (805) 756-6784 (fax); pbittick@calpoly. edu Polytechnic University – Pomona; 3801 West Temple Avenue, Bldg 1, Room 210; Pomona, CA 91768; Linda Perez*, Marketing Specialist; (909) 869-3540; (909) 869-3863 (fax) lindaperez@csupomona.edu State University – Chico; Department of Journalism Chico, CA 95929-0600; Dave Waddell*; (530) 898-4782; (530) 8984839 (fax); dwaddell@csuchico.edu State University – Fullerton; 2600 East Nutwood Avenue, Suite 660; Fullerton, CA 92831-3110;Robert Sage*; (714) 278-4275; (714) 278-2702 (fax); rlsage@fullerton.edu 49er, California The Daily Titan, California The Orion, California The Poly Post, California University; 1073 North Benson Road; Fairfield, CT 06824; Mark Servidio, Advertising Manager; (203) 2566600; (203) 254-4162 (fax); themirror@stagweb.fairfield.edu DISTRICT Of COLUMbIA The GW Hatchet, George Washington University; 2140 G Street, NW Washington,DC 20052; Howard Marshall, Business Manager; (202) 994-7079; (202) 994-1309 (fax); hmarshall@gwhatchet.com fLORIDA University of Central Florida; 3361 Rouse Road, Suite 200; Orlando, FL 32817; Heissam Jebailey*, Publisher (407) 447-4555; (407) 447-4556 (fax); publisher@ucfnews.com The Oracle, University The Central Florida Future, The State University - Long Beach; 1250 Bellflower Blvd. SSPA 010B; Long Beach, CA 90840-4601; Beverly Munson*, General Manager; (562)985-5736; (562)985-1740 (fax); bmunson@ csulb.edu The State Hornet, California State University – Sacramento; 6000 J Street, University Union, 2nd Floor; Sacramento, CA 95819-6102; Mark Ludwig*, Faculty Adviser; (916) 278-6599; (916) 278-5578 (fax) mludwig@csus.edu Jose State University; One Washington Square, Box 0149; San Jose, CA 95192-0149; Tim Hendrick*, Adviser; (408) 924-3275; (408) 924-3282 (fax); thendrick@casa.sjsu.edu The Daily Californian, University Spartan Daily, San of South Florida; 4202 E. Fowler Ave. SVC 0002 Tampa, FL 33620; Carolyn Stanley*, Assistant Director; (813) 9746254; (813) 974-3108 (fax) Florida State View & Florida Flambeau , Florida State University; P.O. Box 20208; Tallahassee, FL 32316; Jennifer Irwin*, General Manager; (850)561-6653; (850)574-6578 (fax); jirwin@fsview.com The Corsair, Pensacola Junior College; 1000 College Blvd. Bldg. 4, Room 469; Pensacola, FL 32504; Christina Drain*, Adviser; (850) 484-1458; (850) 484-1149 (Fax); corsair@pjc.edu of California – Berkeley; PO Box 1949 Berkeley, CA 94701-1949; Diane Rames*, General Manager; (510) 548-8300 ex 210; (510) 849-2803 (fax); drames@dailycal.org of California – Irvine; 3100 Gateway Commons Irvine, CA 92797-4250; Carol Potter*, Advertising Manager; (714) 824-4284; (714) 824-4287 (fax); cpotter@uci.edu of California – Riverside; 245 Costo Hall Riverside, CA 92521; Erin Biberston *, Advertising Manager; (951) 827-5039; (951) 827-7049 (fax) The Highlander, University New University, University GEORGIA Emory University; Drawer W; Atlanta, GA 30322; Tracy Tzen, Business Manager; (404) 727-6178; (404) 727-3613 (fax) ttzen@learnlink.emory.edu Emory Wheel, Southern University; Box 8001, Rm. 2023 Williams Ctr.; Statesboro, GA 30468; Bill Neville*, Coord/Student Media; (912) 681-5418; (912) 486-7113 (fax); bneville@gasou.edu The George-Anne, Georgia 22 23 24 The Red & Black, University of Georgia; 540 Baxter Street; Athens, GA 30605-1106; Rick Chapman*, Advertising Director; (706) 433-3000 (706) 433-3033 (fax); rchapman@randb.com State University; Bldg 5, Rm 277; 1000 Chastain Rd.; Kennesaw, GA 30144; Ed Bonza*, Media Adviser (770)499-3083; (770)423-6703 (fax); ebonza@kennesaw.edu The Sentinel, Kennesaw IOwA State University; 108 Hamilton Hall, ISU; Ames, IA 50011; Annette Forbes*, General Manager; (515) 294-2609; (515) 294-4119 (fax); aforbes@iastate.edu of Northern Iowa, L011 Maucker Union Cedar Falls, IA 50614-0166; Michele Smith*, Adviser; (319) 273 – 2157; (319) 273 - 5931 (fax); michele.smith@uni.edu The Northern Iowan, University Iowa State Daily, Iowa HAwAII of Hawaii – Manoa; 1755 Pope Rd, Ka Leo Bldg 31-D; Honolulu, HI 96822; Marlene Mattos*, Business Manager (808) 956-7043; (808) 956-9962 (fax); mmattos@hawaii.edu Ka Leo O Hawaii, University KANSAS Kansas State Collegian, Kansas IDAHO The Arbiter, Boise State University; 103 Kedzie Hall, KSU; Manhattan, KS 66506; Jackie Harmon*, Advertising Sales Adviser; (785) 532-6555; (785) 532-7309 (fax); jharmon@ksu.edu of Kansas; 1435 Jayhawk Blvd, Room 115; Lawrence, KS 66045; Jennifer Weaver*, Sales and Marketing Adviser; (785) 864-4358; (785) 864-5261 (fax); jweaver@kansan. com University; 1700 S. College Ave.; Topeka, KS 66621; Lydia Becker, Advertising Manager; (785)231-1173; (785) 231-1035 (fax); lydia.becker@washburn.edu State University; 1845 N Fairmount, Campus Box 134; Wichita, KS 67260; Robbie Norton*, Business Manager; (316) 978-6900; (316) 978-3778 (fax); robbie.norton@wichita.edu The Sunflower, Wichita Washburn Review, Washburn University Daily Kansan, University State University; 1910 University Drive; Boise, ID 83725; Brad Arendt*, General Manager; (208) 345-8204; (208) 4263884 (fax); barendt@boisestate.edu Brigham Young University – Idaho; Spori 114 525 So Center St. Rexburg, ID 83460-0115; Karen Newman*, Business Manager; (208) 496-2900; (208) 496-2911 (fax); NewmanK@byui.edu Argonaut, Scroll, University of Idaho; 301 Student Union; Moscow, ID 838444271; Michelle Kimberling*, Advertising Adviser; (208) 885-7794 (208) 885-2222 (fax); michelek@sub.uidaho.edu ILLINOIS College Chicago; 623 S. Wabash, Suite 205; Chicago, IL 60605; Christopher Richert*, General Manager; (312)344-7432; (312)344-8032 (fax); crichert@.colum.edu The Daily Eastern News, Eastern The Columbia Chronicle, Columbia KENTUCKy Kentucky Kernel, University of Kentucky; 026 Grehan Journalism Bldg. Lexington, KY 40506-0042; Deanna Wilke*, Advertising Adviser; (859) 257-2872; (859) 323-1906 (fax); advertising@kykernel.com College Heights Herald, Western Illinois University; 600 Lincoln Avenue Charleston, IL 61920; Betsy Jewell*, Business Manager; (217) 5812812; (217) 581-2923 (fax); cfcej@eiu.edu State University; Campus Box 0890; Normal, IL 61790-0890; Darwin Beachy*, Business Adviser/Assistant General Manager; (309) 438-2689; (309) 438-5211 (fax); dbeachy@mail. vidette.ilstu.edu Illinois University; CLB 130; DeKalb, IL 60115 Maria Krull*, Business Adviser; (815) 753-0101; (815) 753-0708 (fax); mkrull@niu.edu University; 1999 Campus Dr. Evanston, IL 60208; Stacia Campbell*, General Manager; (847) 4917206; (847) 491-9905 (fax); s-campbell@northwestern.edu Illinois University at Carbondale; 1259 Communications Bldg.; Carbondale, IL 62901-6887; Lance Speere*, General Manager; (618) 536-3311; (618) 453-3248 (fax); lspeere@ siu.edu of Illinois at Urbana- Champaign; 57 East Green Street; Champaign, IL 61820; Mary Cory*, Publisher; (217) 337-8300; (217) 337-8303 (fax); marycory@illinimedia.com The Daily Illini, University Daily Egyptian, Southern The Daily Northwestern, Northwestern Northern Star, Northern The Daily Vidette, Illinois Kentucky University; 122 Garrett Center Bowling Green, KY 42101; JoAnn Thompson*, Business Manager; (270) 745-2653; (270) 745-2697 (fax); joann.thompson@wku.edu LOUISIANA The Reveille, Louisiana State University; 39 Hodges Hall; Baton Rouge, LA 70803; Mari Serebrov/Howard Arceneaux*; (225) 578-3007 (225) 578-1698 (fax); harcene@lsu.edu The Contraband, McNeese State University; PO Box 92695;Lake Charles, LA 70609-2695; Candace Townsend*, Director of Media Services; (337) 475-5635; (337) 475-5637 (fax); ctownsen@mail.mcneese.edu State University; PO Box 2010; Thibodaux, LA 70310; Tonya A. Danos*, Adviser; (985) 448-4261; (985) 4484267 (fax); tonya.danos@nicholls.edu The Hullabaloo, Tulane The Nicholls Worth, Nicholls University; Tulane University Center, #25; New Orleans, LA 70118; Maggie Brooke, Business Manager; (504)8655657/5656; (504)862-3394 (fax); mbrooke@tulane.edu MARyLAND The Diamondback, University INDIANA Daily News, Ball State University; AJ Room 276; Muncie, IN 47306 Mark McIntyre*, Advertising Director; (765) 285-8256; (765) 2858248 (fax); mmcintyr@bsu.edu Indiana Statesman, Indiana of Maryland - College Park; 3136 South Campus Dining Hall; College Park, MD 20742; Michael Fribush* General Manager; (301) 314-8000; (301) 314-8358 (fax); mfribush@ mmi.umd.edu MASSACHUSETTS Massachusetts Daily Collegian, University State University; HMSU 716; 550 Chestnut Avenue; Terre Haute, IN 47809; Marcy Shonk*, Assistant Director (812) 237-3025; (812) 237-7629 (fax); sascook@isugw.indstate.edu University; 940 East 7th Street; Ernie Pyle Hall 120; Bloomington, IN 47405; Amy Swain*, Advertising Director; (812) 855-0763; (812) 855-8009 (fax); AmySwain@Indiana.edu The Purdue Exponent, Purdue Indiana Daily Student, Indiana of Massachusetts – Amherst; 113 Campus Center; Amherst, MA 01003; Tiffany Sugalski, Advertising Manager; (413) 545-3500; (413) 545-3699 (fax); advertising@ dailycollegian.com MICHIGAN Central Michigan Life, Central University; PO Box 2506; West Lafayette, IN 47996; Christy Harrison*, Ad Director; (765) 743-1111 ext. 109; (765) 743-6087 (fax); cs.harrison@verizon.net Michigan University; 436 Moore Hall, CMU Mt. Pleasant, MI 48859; Kathleen Simon*, Assistant Director; (989) 774-3493; (989) 774-7805 (fax); simon1k@cmich.edu Eastern Echo, Eastern Michigan University; 18-B Goddard Hall; Ypsilanti, MI 48197; Kevin Devine*, Director of Student Media; (734) 4871026; (734)487-1241 (fax); kevin.devine@emich.edu 25 Lanthorn, Grand Valley State University; 100 Commons, GVSU; Allendale, MI 49401; Melissa Flores, Business Manager; (616) 3312484; (616) 331-2465 (fax); business@lanthorn.com The State News, Michigan NEw yORK York University; 7 East 12th Street, Suite 800; New York, NY 10003; Christine Dillon, Business Manager; (212) 998-4973; (212) 995-3790 (fax); cad300@nyu.edu The Daily Orange, Syracuse Washington Square News, New State University; 345 Student Services Bldg East Lansing, MI 48824; Marty Sprigg*, General Manager; (517) 355-3447; (517) 353-6355 (fax); sprigg@msu.edu of Michigan, 420 Maynard Street Ann Arbor, MI 48109; Jonathan Dofferstein, Business Manager; (734) 764-0550; (734) 936-1054 (fax); jdobber@umich.edu State University; 5425 Woodward, Suite 100 Detroit, MI 48202; Sandra Svoboda*, General Manager; (313) 5773498; (313) 577-6546 (fax); s.svoboda@wayne.edu The South End, Wayne The Michigan Daily, University University; 744 Ostrom Avenue; Syracuse, NY 13210; Peter Waack*, Exec. Business Director; (315) 443-2315 (315) 443-3689 (fax); pwaack@dailyorange.com NORTH CAROLINA University; PO Box 90858; 101 West Union Bldg. Durham, NC 27708; Jonathan Angier*, General Manager; (919) 6843811; (919) 684-5953 (Fax); jangier@duke.edu The East Carolinian, East The Chronicle, Duke MINNESOTA of Minnesota - Twin Cities; 2301 University Ave. SE; Minneapolis, MN 55414; Melissa Lappin, Business Manager; (612) 627-4080; (612) 627-4159 (fax); mlappin@ mndaily.com State University; PO Box 55987; Winona, MN 55987 Amara Aramalay, Business Manager; (507) 457-5677; (507) 4575317 (fax); winonanbiz@winona.edu Winonan, Winona The Minnesota Daily ,University Carolina University; 220 Old Cafeteria Bldg. Greenville, NC 27858; Marie B. Britt, Assistant for TEC; (252) 3289238; (252) 328-9143 (fax); brittm@mail.ecu.edu The Daily Tar Heel, University of North Carolina - Chapel Hill; PO Box 3257; Chapel Hill, NC 27515-3257; Megan Gilchrist*, Ad Director (919) 962-0175; (919) 962-1609 (fax); megang@unc.edu The University Times, University MISSISSIPPI The Daily Mississippian, University of North Carolina – Charlotte; 9201 University City Blvd.; Charlotte, NC 28223; Wayne Maikranz*, Director; (704) 687-2146; (704) 687-3394 (fax); wjmaikra@email. uncc.edu North Carolina State University; 323 Witherspoon Student Center; Campus Box 8608; Raleigh, NC 27695; Krystal Pittman*, Business Manager; (919)515-2411; (919)515-5133 (fax); krystal_ pittman@ncsu.edu Technician, of Mississippi; Student Media Center, 201 Bishop Hall; University, MS 38677; Traci Mitchell*, Assistant Director, Student Media Center; (662)915-5503; (662) 915-5703 (fax); tmitchel@olemiss.edu MISSOURI The Maneater Newspaper, University NORTH DAKOTA The Spectrum, North of Missouri – Columbia; 214 Brady Commons; Columbia , MO 65211; Becky Diehl*, Adviser; (573) 882 – 5500; (573) 882 - 5550 (fax); diehlb@missouri.edu Student Life, Washington Dakota State University; 356 Memorial Union Fargo, ND 58105; Janet Turner*, Office Manager; (701) 231-8929 (701) 231-9402 (fax); Janet.Turner@ndsu.nodak.com University in St. Louis; 1 Brookings Dr. Campus Box 1039; St Louis, MO 63130; Andrew O’Dell*, General Manager (314) 935-6713; (314) 935-5938 (fax); aodell@studlife.com The Current, University OHIO BG News, Bowling of Missouri - St. Louis; 388 MSC 8001 Natural Bridge Rd.; St. Louis, MO 63121-4499; Michael Pelikan, Business Manager; (314)516-5174; (314)516-6811 (fax); mjp433@umsl.edu State University; 425 Carrington Hall; 901 S. National Ave.; Springfield, MO 65704; Richard Clough*, Business Manager; (417) 856-5524; rhc898t@smsu.edu The Standard, Missouri Green State University; 214 West Hall, BGSU Bowling Green, OH 43403; Robert Bortel*, Director of Student Publications; (419) 372-2601; (419) 372-9090 (fax); rbortel@bgnet. bgsu.edu State University; PO Box 5190; 101 Taylor Hall Kent, OH 44242; Lori Cantor*, Manager; (330) 672-2586 (330) 672-4880 (fax); lcantor@kent.edu The Lantern, Ohio Daily Kent Stater, Kent NEbRASKA Daily Nebraskan, University State University; 242 W 18th Ave.; 211 Journalism Bldg.; Columbus, OH 43210-1107; Becky Cool*, Fiscal Officer; (614) 292-2031; (614) 292-3722 (fax); cool.i@osu.edu of Nebraska – Lincoln; P O Box 880448 Lincoln, NE 68588-0448; Daniel Shattil*, General Manager (402) 472-2589; (402) 472-1761 (fax); dshattil@unl.edu OKLAHOMA State University; 106 Paul Miller Bldg. Stillwater, OK 74078; Fritz Wirt*, General Manager; (405) 744-7936 (405) 744-7936 (fax); fritz@okstate.edu The Oklahoma Daily, University The Daily O’Collegian, Oklahoma NEw JERSEy University; 126 College Avenue, Suite 431 New Brunswick, NJ 08901; Brad Whitson, Business Manager; (732) 932-7051; (732) 932-0079 (fax); businessmanager@dailytargum.com The Daily Targum, Rutgers of Oklahoma; 860 Van Vleet, Room 149A Norman, OK 73019-2052; Allison Stanford*, Director of Advertising & Marketing; (405) 325-2521; (405) 325-7517 (fax); allisonpettit@ ou.edu NEw MExICO Mexico State University; PO Box 30004, Dept. CC Las Cruces, NM 88003-8001; Jeff Hand*, Media Adviser; (505) 6466397; (505) 646-7905 (fax); jhand@nmsu.edu New Mexico Daily Lobo, University The Round Up, New OREGON The Daily Barometer, Oregon State University; 118 Memorial Union East Corvallis, OR 97331-1614; Kami Hammerschmith*, Asst. Dir of Student Media; (541) 737-6379; (541) 737-4999 (fax); Kami. Hammerschmith@oregonstate.edu The Daily Vanguard, Portland of New Mexico; MSC03 2230; 1 University of New Mexico; Albuquerque, NM 87131-0001; Daven Quelle*, Advertising Coordinator; (505) 277-5656; (505) 277-7571 (fax); daven@unm.edu State University; PO Box 347; Portland, OR 97207; Ann Roman*, Advertising Adviser; (503) 725-5646; (503) 725-5860 (fax); romana@pdx.edu of Oregon; PO Box 3159; Eugene, OR 97403; Judy Riedl*, General Manager; (541) 346-5511; (541) 3465821 (fax); jriedl@oregon.uoregon.edu Oregon Daily Emerald, University 26 Campus Party, Inc is the Oldest National College Newspaper Rep Firm We rep your College Newspaper to National Advertisers we handle all insertion orders, invoicing and billing. When working with CP™ we guarantee: - all artwork will arrive on time all artwork correctly sized & formatted payment in full within 30 days of tear sheet receipt high quality national advertisers As your national newspaper rep CP™ will: - never leave you holding the bill - always respect your published ratesheet - never ask you to give up ad space in your newspaper for free Exclusive offers for CP™ member newspapers: - turnkey solution for developing a searchable online digital archive - website consulting programs, is your website making YOU money? - capitalize on events on campus, make money with an event schedule - custom print and online content development Plus- Access to our exclusive strategic partnership with "the Onion" and theOnion.com, the fastest growing newspaper in the country. This partnership can bring you income and we guarantee running their content regularly will help you gain new loyal readers. Since we only represent college media, our advertisers are your ideal customers. Free Beer Lollipops in exchange for an updated ratesheet!!! Fax your ratesheet today to: 215.320.1814 For more information: www.CampusClients.com/services Or stop by our table to introduce yourself & discover how a professional media rep firm works. Campus Party ® 444 North Third St. Philadelphia, PA 19123 (215) 320-1810 (215) 320-1814 fax http://www.CampusClients.com http://www.CampusParty.com 27 PENNSyLVANIA The Daily Collegian, Pennsylvania UTAH Young University; 558 WSC; Provo, UT 84602; Casey Stauffer*, Ad Director; (801) 422-2957; (801) 4220177 (fax); cstauffer@bluediamond.byu.edu The Daily Utah Chronicle, University The Daily Universe, Brigham State University; James Building 123 S. Burrowes St.; University Park, PA 16801-3882; Gerry Lynn Hamilton* & Candace Heckard*; (814) 865-2531; (814) 865-3848 (fax); cwh8@psu.edu The Daily Pennsylvanian, University of Pennsylvania; 4015 Walnut Street Philadelphia, PA 19104-6198; Eric Jacobs*, General Manager; (215) 898-6581; (215) 898-2050 (fax); jacobs@dailypennsylvanian.com The Pitt News, University of Utah; 200 South Central Campus Drive #236; Salt Lake City, UT 84112; Adam Ward*, Business Manager; (801) 581-7540; (801) 581-3299 (fax); award@chronicle. utah.edu State University; PO Box 1249-USU; Logan, UT 84322-0165; Jay Wamsley*, Director; (434) 797-1775; (434) 7971760 (fax); jay@statesman.usu.edu The Utah Statesman, Utah of Pittsburgh; 434 William Pitt Union Pittsburgh, PA 15260; Laurie Holding*, Advertising Adviser; (412) 648-7982; (412) 648-8491 (fax); lholding@pitt.edu SOUTH CAROLINA The Gamecock Newspaper, University VIRGINIA The Breeze, James of South Carolina; 1400 Greene Street; Columbia, SC 29169; Sara Scarborough*, Advertising Manager; (803) 777-5064; (803) 777-6482 (fax); ssims@gwm.sc.edu Madison University; MSC 6805, AS-G1; Harrisonburg, VA 22807; Toni Mehling*, Publication Coordinator; (540) 568-8089; (540) 568-6736 (fax); mehlintd@jmu.edu Collegiate Times, Virginia TENNESSEE The Meter, Tennessee Tech; 121 Squires Student Center; Blacksburg, VA 24061; Meredith Collie*, Advertising Adviser; (540) 231-9866 (540) 231-5057 (fax); mcollie@vt.edu State University; 3500 John A Merritt Blvd. #1246; Nashville, TN 37209; Pamela Foster*, Adviser; (615) 9635555; (615) 963-5452 (fax) of Tennessee; #5 Communications Bldg. Knoxville, TN 37996-0314; Lynne Nennstiel*; (423) 974-5206 (423) 974-5569 (fax); lynnec@utk.edu The Vanderbilt Hustler, Vanderbilt The Daily Beacon, University wASHINGTON The Daily, University of Washington; 144 CMU, Box 353720; Seattle, WA 98195; Kristin Millis*, Publisher; (206) 543-7666; (206) 5432345 (fax); millis@u.washington.edu State University; PO Box 642510; Pullman, WA 99164-2510; Alan Donnelly*, Advertising Adviser; (509) 335-5138; (509) 335-2124 (fax); aland@wsu.edu Community College; 3000 Landerholm Circle SE #C212; Bellevue, WA 98005; Anne Taylor*, Ad Manager; (425) 5642434; (425) 564-4152 (Fax); ataylor@bcc.ctc.edu The Jibsheet, Bellevue The Daily Evergreen, Washington University; 2301 Vanderbilt Place VU Station B 351504; Nashville, TN 37235; Jeff A Breaux*, Assistant Director of Student Media; (615) 322-1884; (615) 322-3762 (fax); jeff.a.breaux@vanderbilt.edu TExAS The Daily Campus, Southern Methodist University; 3140 Dyer Suite 314 Dallas, TX 75275-0456; Dyann Slosar*, Business Manager; (214) 768-4545; (214) 768-4573 (fax); dslosar@smu.edu The Battalion, Texas wEST VIRGINIA The Daily Athenaeum, West A&M University; 1111 TAMU 015 Reed McDonald Bldg.; College Station, TX 77843-1111; Patricia Heck*, Asst. General Manager; (979) 845-2696; (979) 845-2678 (fax); p-heck@tamu.edu Christian University; TCU Box 298050; Ft. Worth, TX 76129; Bitsy Faulk*, Business Manager; (817) 257-7426; (817) 257-7133 (fax); e.faulk@tcu.edu Tech University; 102 Student Media Building Lubbock, TX 79409-3081; Dawn Zuerker*, Advertising Manager (806) 742-3384; (806) 742-2434 (fax); Dawn.Zuerker@ttu.edu Trinitonian, Trinity The Daily Toreador, Texas TCU Daily Skiff, Texas Virginia University; PO Box 6427; Morgantown, WV 26506; Bonnie Loughry*, Advertising Supervisor; (304) 293-4141; (304) 293-6857 (fax); bonnie.loughry@mail.wvu.edu wISCONSIN The Badger Herald, University of Wisconsin – Madison; 326 West Gorham Street; Madison, WI 53703; Sam Strobel, Publisher; (608) 257-4712 (608) 257-6899 (fax); publisher@badgerherald.com wyOMING The Branding Iron, University University; Box 6Z, One Trinity Place; San Antonio, TX 78212; Katharine Martin*, Adviser; (210) 999-8371; (210) 999-7034 (fax); Katharine.Martin@trinity.edu of Houston; Student Publication Dept.; Houston, TX 77204-4015; Delores Crawford*, Advertising Manager; (713) 743-5345; (713) 743-5384 (fax); dlcrawford@uh.edu The Shorthorn, University The Daily Cougar, University of Wyoming; Dept. 3625; 1000 E. University Laramie, WY 82071; Cary Berry*, Supervisor/General Manager; (307) 766-6190; (307) 766-4027 (fax); cberry@uwyo.edu & barbara@uwyo. edu of Texas – Arlington; Student Publications Box 19038; Arlington, TX 76019; Janette Beal*, Advertising Manager (817) 272-3188; (817) 272-5009 (fax); jbeal@uta.edu of Texas at Austin; P.O. Box D; Austin, TX 78713; Wayne Roche*, Advertising Director; (512) 471-1084; (512) 232-5793 (fax); wroche@mail.utexas.edu The University Star, Texas The Daily Texan, University State University - San Marcos; Old Main 102 601 University Dr.; San Marcos, TX 78666; Linda Allen*, Coordinator Student Publications; (512) 245-3487; (512) 245-3708 (fax); la06@ txstate.edu 28 Money doesn’t grow on trees but it can on your Web site Join The Daily Pennsylvanian (University of Pennsylvania), Columbia Spectator (Columbia University), The Chronicle (Duke University), Harvard Crimson (Harvard University) and many other college newspapers who have found success making money with their value-added online services. Including: TM New Digital Group combines proven technology with experience in the college market to deliver the tools, resources and innovative ideas needed to generate revenue on your site. Go beyond the conventional and explore the possibilities with New Digital Group’s family of value-added services. w w w. n e w d i g it a l g roup. c om ■ INK Classifieds ■ Dining Guide ■ Business Directory ■ Secure Forms ■ Wireless Services ■ Interactive Surveys For information on these services and more go to: www.newdigitalgroup.com 29 Need a proven system to increase advertising sales or to create better readership? Percent of students/faculty buying in next 12 months Computer equip.........................40.2% New or used auto.......................15.5% Audio equipment ....................... 10.2% New bicycle..................................8.3% Product Newton Marketing & Research shows that 85% of those planning to buy the above items regularly read the campus newspaper. Newton Marketing & Research can help. Call Barry Newton 405-364-6442 Newton Marketing & Research PO Box 6181, Norman,OK 73070 30 Notes Thank You! Special thanks go out to the following people for going above and beyond the call of duty to help produce a successful CNBAM conference! — Katherine Ross • Jack Brady and everyone at the NAA for leading sessions and organizing the 7th annual evening of mentoring. • Pam Brozo and the staff of the Loews Philadelphia Hotel for their work in organizing our accommodations while here in Philadelphia. • Andrew Sawyer, Rachael Pope and everyone at 360 Youth for hosting the Advisers Dinner. • Reginald Stuart, Pat Royal, Joe Natoli and Renette Anderson from Knight Ridder/Philadelphia Newspapers, Inc. for providing speakers and hosting our opening reception and Friday lunch. • Seth Arsenault at Gannett Company, Inc. for his help in organizing speakers and hosting our Friday reception. • Paul Pennelli and the staff of Y2M for hosting the Internet Café. • Andy O’Dell for agreeing to return to the CNBAM board as Past President and for supporting me throughout this entire process. • Eric Jacobs and the staff of The Daily Pennsylvanian for their patience when I wasn’t exactly doing DP work. • The speakers and roundtables leaders who volunteered their time. • Last, but not least, the entire CNBAM Board for all of your time to further the work of this organization. Thank you! 31 32 CNBAM PHILADELPHIA 2006 We salute CNBAM for helping to develop future leaders in the newspaper industry. Gannett Co., Inc. is a leading international news and information company that publishes 91 daily newspapers in the USA, including USA TODAY, the nation's largest-selling daily newspaper. Gannett also operates 21 television stations and is an Internet leader with sites sponsored by its TV stations and newspapers including USATODAY.com, one of the most popular news sites on the Web. We are looking for the best and brightest young professionals to join our operations across the nation. Wherever you go in Gannett and whatever career path you choose, you’ll have a chance to learn and grow in your position. Visit with our recruiters during the convention to learn more about job and internship opportunities. Gannett is an equal opportunity employer that values workplace diversity. To learn more about Gannett, visit www.gannett.com.