Creating Value in a Broadband Wireless Alliance
Document Sample


Broadband Wireless Access
Broadband Wireless leading the way to Convergence and
Ubiquitous Coverage in Asia
Dennis Stipati
Director of International
Sales
Motorola Canopy Products
CommunicAsia
June 16, 2004
Dennis Stipati
Agenda
• What Broadband Means to Asia
• Technology Challenges &
Wireless Broadband
• Market Applications
• Summary
Economic & Social Benefits
• Broadband Is An Accelerator Of
Economic & Social Development
• Benefits Include:
– Increased Productivity
– Efficiencies in the Distribution of
Goods, Services & Information
– Better Access to Basic Services
Such as Health Care & Education
– Data, Voice & Video Services At
Lower Prices
• Broadband Delivers “Digital
Inclusion”!
Sources:
The Economic and Social Benefits of Broadband Deployment, TIA, October 2003
SPU Broadband Workshop, The International Telecommunications Union, April 2003
Broadband is a
Vital Engine for
Growth in Asia
Market Segments:
What do they use it for?
Outdoor Wide Area
Backhaul Network Wireless DSL
Broadband
Extensions Sell Internet Sell Internet
Move Data from Bridge or Extend Access and/or Access Service
Point A to Point B their Existing Telephone Service Outdoors
Networks to Residential & (other than
Business buildings)
Enterprise Enterprise Service Service
Customers Customers Providers Providers
Not Just a US Phenomenon
International Growth Taking Off
Poland
Russia China
Canada Bosnia Mongolia
USA Ireland Hungary Japan
Mexico United Kingdom Bulgaria Hong Kong
Belize Serbia Taiwan
Turkey Armenia
El Salvador Bermuda Israel Ukraine
Costa Rica Bahamas Iraq Kazakhstan
Panama Jamaica U.A.E.
Dominican Republic Egypt
Puerto Rico Nepal Brunei
Togo
Pakistan Malaysia
Colombia Mali
India Thailand
Venezuela Ghana
Sri Lanka Indonesia
Guyana Nigeria
Bangladesh Philippines
Brazil Botswana
Cambodia New Zealand
Ecuador Seychelles
Vietnam Australia
Uruguay Zimbabwe
Chile South Africa
Argentina Guinea
Wireless Versus DSL & Cable:
Coverage, Price & Functionality
Wireless Enables Mobility
Canopy - A Snapshot
• Developed by Motorola Labs (>60 Patents)
– Alpha tests 2001
– Launch June 2002
– Approaching 120,000 units Deployed
– Very Reliable - 45 Year MTBF
– Deployed by over 500 Service Providers
– Over 1000 Private System Deployments
– Deployed in over 75 countries
• Point to Point and Point to Multipoint Solution
(5 GHz and 2.4 GHz)
Canopy™ Wireless Broadband
As a Wireless Bridge As a Wireless Network
• Low-Cost, High-speed Data Connectivity
• Installation & Maintenance is Easier than
Traditional Wireless or Broadband Solutions
• Reaches Unreachable Areas
What Makes Canopy™ Different?
• A Motorola Technological Breakthrough
That Significantly Improves Wireless
Broadband
– Low Modem Cost
– Low Infrastructure Cost
– Makes Deep, Continuous Metro-wide
Wireless Coverage Affordable
– 4 Mbps Download/ 2 Mbps Upload Speeds
• Built From The Ground-up For Broadband
Access In Outdoor Environments
– Secure (DES And AES Encryption)
– Robust And Reliable
Canopy is not another Wireless Alternative,
it’s an Alternative to Wires
Application Possibilities:
In a Single Network
• Business & Consumer
Internet Access • Enterprise Connectivity
• Distance Learning • Voice and Data Backhaul
• Tele-Medicine • E-Commerce
• Tele-Commuting • Emergency Response
• E-Government • IP Telephony
• Agriculture • Campus Connectivity
• Public Safety • Remote Surveillance
• National Security • Utility Control &
• Tourism Monitoring
• Applications for • WiFi Hot-Spot Backhaul
Persons with Disabilities
ChinaComm Expands Bandwidth
In Nanjing, Broadband Wireless Access Provides Needed Bandwidth & Stable Service
Thanks to Canopy’s Superior Interference Mitigation
• Problem: One of China’s Largest ISPs
Needed Additional Bandwidth to
Supplement their 3.5 GHz Network.
Very Concerned about Equipment
Reliability
.
• Solution: Using the Canopy 5.7 GHz
System ChinaComm was Able to Set-
Up a Wireless Broadband Access
Network Covering the City, Satisfying
Customers & Forming a Successful
Fixed Wireless Broadband Service
Model
• Result: Very good. Able to Penetrate
the Market Quickly & Attract Customers
Eager to have the Latest Wireless
Technology. Looking to use Canopy to
Expand into Additional Markets
Daqing Oilfields Deploys Canopy
China’s Largest Producer of Crude Oil Takes Advantage of Wireless Broadband to
Increase Efficiency & Solve Management Issues
• Problem: Daqing Oil
Exploration Crews Needed High-
Speed Connectivity to Support
Field Operations
• Solution: Deployed Motorola’s
Canopy System. Oil Field Crews
Can Easily Move Equipment
from One Drilling Tower to
Another & Have Connectivity to
Data Center to Transfer Oil
Testing Samples & Access
Movies for the Crews
• Result: Outstanding. Company
has Saved Both time & Money &
Increased Efficiency
Citrus Grower Deploys Canopy
Managing the Health of Their Crops
How A Large Citrus Grower Deployed Motorola’s Canopy Wireless
Broadband Solution To Monitor Every Aspect Of Its Orchards
• Problem: A Citrus Company With Groves In 3
Florida Counties, Sought A Way To Easily And
Cost-Effectively Track & Collect Data From Its
Citrus Groves
• Solution: Motorola’s Canopy 20 Megabit
Backhaul Wireless With More Than 30 Access
Points & Over 200 Subscriber Modules in 3
Counties.
• Result: Citrus Company Is Able To Wirelessly
Monitor Sophisticated Data From All of the Groves
At A Central Office. Data Includes Track Of Tree
Counts, Weather Conditions, Rainfall And Growth
Of Trees.
Newark Airport Parking Facilities
• Problem: Increase Safety/Surveillance Capabilities at Employee
Parking Facilities and Eliminate Recurring Costs
• Solution: Using a BWA Point-to-Multipoint System, Vanguard
Products & Video Surveillance Cameras Created a Networked
Security System that Supports the Monitoring of 13 Parking Lots
From A Central Location While Enabling Interaction with Travelers
who Required Assistance at Remote Sites.
• Results: Installed Over 60 Full Motion Cameras Relaying Full
Motion Sound & Video to Command Center Where Security
Monitors Activity and Can Control Cameras, Gates and Phones.
Minnesota Dept. of
Transportation
• Problem: Dangerous Weather
Conditions Force the Closing of Roads
along US71 & I90. Manual Process Takes
up to 2 Hours & Requires Manually
Closing of Gates and Notifying Drivers.
• Solution: Automate the Process. Monitor
the Roads & Exits Using Live Motion
Video Cameras, Relay the Information to
Command Center Via a Point-to-Point
System. When Conditions Require,
Lower Gates and Post Warnings for
Drivers.
• Results: BWA System Has Been in
Place for 2 Winters on 29’ Poles and has
Withstood Winds in Excess of 50 MPH
and Wind Chills -60°F.
Bangladesh Service Provider Offers Premium Service
A Dhaka, Bangladesh Based Service Provider Brings Reliable Service to an
Area Notorious for Downtime
• Problem: Providing the 4 Million
Residents of Dhaka with a Cost-
Effective & Reliable Broadband
Service Where Customers
Typically Experienced Outages on
an Hourly Basis
• Solution: Strategically Located
5.7 GHz Canopy Access Points in
the Center of Dhaka, Giving
Coverage Throughout the City & in
Some Neighboring Towns
•
• Result: Extraordinary. Offer High
Available Premium Bandwidth
Catering to Businesses, Cyber
Cafes, Corporations and Service
Provider Customers
Emergency Response Project
Asia Police Deploys Canopy System to Provide
Stringent Security Coverage
• Problem: Provide Connectivity
Between Operations Centers to
Undertake Mission Critical Tasks
• Solution: Link DataTAC Remote
Sites in Capital and Outlying
Areas. System Provided 70%
Availability Within 2 Weeks
• Result: Ideal. Law Enforcement
Agency Now Has Dedicated
Private Link Network with
Improved Data Delivery
Training for Fire Professionals
• Problem: Enable
Simultaneous Training of
Fire Department Personnel
Without Requiring them to
Leave the Station.
• Solution: Provide Canopy
Point-to-Point System for
Live Full-Motion Training
• Results: Makes Possible
“Train Today, Use in the
Field Tomorrow.”
Oklahoma Cardiovascular
Associates
• Problem: Physicians Were Unable to Consult Real-Time with Off-Site
Cardiovascular Doctors/Surgeons for Time Critical Life Saving Events.
• Solution: Install 10 Mbps Point-to-Point System That Enables Doctors To
Collaborate With Doctors At Four Hospitals And Five Clinics.
• Results: Doctors Use the Broadband System to Read the DICOM Images
Remotely, Share Information and Discuss Diagnostics without
Physically being Present at the Facility. The System Supports HIPPA.
Space Shuttle Debris Recovery
• Problem: Provide Broadband Internet
Access for More Than 1,000 People in
Remote Area within 24 Hours for
Disaster Recovery
• Solution: Install AP at 340’ Tower &
Point to SM Located Four Air Miles
Away at Command Center, Serving
NASA, FEMA, US EPA, US Forestry
Service and Others
• Results: SM Fed Dozens of
Computers Through VPN in Command
Center Using Vanguard Router.
University of Notre Dame
• Problem: No Attractive High
Speed Broadband Access for
Notre Dame Staff & Faculty
Living Off Campus
• Solution: Connect the University
to the Canopy Network, ND
Users can be “Connected” to the
University Network Directly By
Management & Assignment of
the Appropriate TCP/IP
Addresses to the User.
• Results: Outstanding. E-mail,
Internet Bandwidth, Client Billing
& First Level Support Handled by
University.
Summary
• Canopy is a highly cost-effective, superior performing,
interference tolerant wireless broadband solution.
• Canopy builds the technical knowledge and experience of
Motorola and builds on your “trusted relationships” to enter
new business opportunities and realize enhanced revenue
streams.
• Canopy is an extremely versatile solution that offers new and
unique opportunities for service providers of every kind.
• Canopy is well positioned to support private IP distribution
networks for service providers, large enterprises, and
municipalities
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