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					                                       CHOOSEMILWAUKEE
                                            7 COUNTIES. 1 GREAT REGION.



March 15, 2011 Meeting Agenda

             Welcome
 M7 Food & Beverage Advisory Council
      Focus: Industry Career Pathways
      8:00-8:15am. Welcome and Council Update
      8:15-8:45am. Manny Perez, Secretary
                   Workforce Development
      8:45-9:15am. Dr. Michael Burke, President, MATC
                   Rich Busalacchi, Associate Dean
      9:15-9:30am. Next Steps
                                                     CHOOSEMILWAUKEE
                                                            7 COUNTIES. 1 GREAT REGION.



M7 Food & Beverage Advisory Council
Co-Chairs:   CHR Hansen                David Carpenter – President
             O&H Danish Bakery         Eric Olesen – President,
             Baptista's Bakery         Nan Gardetto – Owner & CEO
             Benelact                  Ed Salina – President
             Fred Usinger              Fritz Usinger – President
             Gehl Foods                Andy Gehl – President
             Klockner KHS              Mike Brancato – President
             Masterson                 Mike Masterson – President
             MillerCoors               Mike Jones – Vice President
             Ocean Spray               Andy Gunniss – Plant Manager
             Palermo Villa Inc.        Giacomo Fallucca – President
             Schreiber Foods           Mike Bown – Plant Manager
             Slow Food Upper Midwest   Martha Davis Kipcak – Governor
             Stone Creek Coffee        Steve Hawthorne – Vice President
             Sysco Food Services       Cathy Henry – President & COO
             Wixon                     Peter Gottsacker – President
                              CHOOSEMILWAUKEE
                                 7 COUNTIES. 1 GREAT REGION.



Milwaukee 7 Mission



                      Seven counties united
                      around a regional
                      agenda to grow,
                      expand and attract
                      world-class businesses
                      and talent
                                CHOOSEMILWAUKEE
                                   7 COUNTIES. 1 GREAT REGION.



   M7 Operational Focus for Goal Achievement


                    Grow
                     Jobs,
Advance Region     Payroll &       Increase Business
   Building         Capital            Expansion
                                       & Attraction
                  Investment


                    Improve
                    Business
                    Climate
                                  CHOOSEMILWAUKEE
                                      7 COUNTIES. 1 GREAT REGION.



Export Industries Drive Regional Growth


          1 Million Regional Jobs



               +                  +

275,000 Jobs       325,000 Jobs       400,000 Jobs
   Export             Supply            Support
                                                                  CHOOSEMILWAUKEE
                                                                         7 COUNTIES. 1 GREAT REGION.



        Export Drivers

        Manufacturing
                                          Overall Average Regional Wage
                                                     = $42,209
                                                                                February 2009
                        Financial
Jobs       168,601      Services

 Avg.      $54,034
Wage                     50,735     Headquarters/   Information   Acute        Distribution   Education
                                    Management      Technology    Healthcare                   Services
                        $66,014     Offices
                                        21,980         12,671        9,100        7,765          3,270
                                      $89,749         $76,307     $39,410      $52,439        $43,938
                                                             CHOOSEMILWAUKEE
                                                                   7 COUNTIES. 1 GREAT REGION.



       Targeted Export Driver Industry Clusters


Power,          Food &          Water          Medical &
                 Food &                                       Information       Financial
Automation
 Power,         Beverage        Technologies   Bio Medical                      Services
                 Beverage                                     Technology
& Controls &
 Automotive     Manufacturing                  Technology
Manufacturing
 Controls




                   80% of products shipped outside the Milwaukee Region
                                                January 2011 Food Forum Survey Respondents
                                             CHOOSEMILWAUKEE
                                                   7 COUNTIES. 1 GREAT REGION.



Food Industry Growth on Horizon


 Significant industry growth expected
  in region over next 12 months
    70% employment growth
    94% investment in capital equipment expenditures
    50% facility expansions

                January 2011 M7 Executive Food Forum Survey Respondents
                                 CHOOSEMILWAUKEE
                                           7 COUNTIES. 1 GREAT REGION.



GOAL: Grow Jobs, Payroll and Capital Investment


      Milwaukee Region

      253 food & beverage companies
      14,700 employees
      $590 million in annual payroll
      9% of regional manufacturing base
                            Source: U.S. Bureau of Labor Statistics 2008
                                   CHOOSEMILWAUKEE
                                       7 COUNTIES. 1 GREAT REGION.



Mission


     Mission
     To make the Milwaukee Region a center
     for food industry growth.

     M7 F&B Advisory Council Role
     To help develop deeper industry intelligence,
     an industry network, and a market strategy that
     will result in regional food industry growth as
     measured by jobs, payroll and capital
     investment
                             CHOOSEMILWAUKEE
                                7 COUNTIES. 1 GREAT REGION.



Food & Beverage Cluster Development Plan

          1. Develop a Competitive Food
             Industry Value Proposition


          2. Engage Regional Food Industry
             Leaders


          3. Conduct Marketing & Outreach to
             Industry & Site Selectors
                                 CHOOSEMILWAUKEE
                                        7 COUNTIES. 1 GREAT REGION.




Upcoming Engagement Opportunities


        April 19, 2011
        5:00-7:00pm
        M7 Executive Food Forum
        Host: David Carpenter
        CHR Hansen
        9015 West Maple St, Milwaukee
                             CHOOSEMILWAUKEE
                                 7 COUNTIES. 1 GREAT REGION.



Upcoming Engagement Opportunities



       May 17, 2011
       3:30-7:00pm


       Food Safety Presentation & Panel


       More details to come...
                                          CHOOSEMILWAUKEE
                                               7 COUNTIES. 1 GREAT REGION.



Upcoming Engagement Opportunities


                          June, 2011
                          Date, time, locale TBD

                          M7 Food Industry
                          Regional Vision Session

     Objective: Convene leaders from across the
food industry to facilitate a productive discussion of our
       competitive status and vision for our future
                              CHOOSEMILWAUKEE
                                  7 COUNTIES. 1 GREAT REGION.



 Competitive Talent Base

   Among U.S. 50 Largest Metros

13th   lowest              Highest
average                    concentration
weekly wage                of industry
for food product
manufacturing              talent
                               Source: U.S. Bureau of Labor Statistics 2008
                                                          CHOOSEMILWAUKEE
                                                             7 COUNTIES. 1 GREAT REGION.



Significant Industry Workforce
Food & Beverage Occupations                        LQ
Inspectors, testers, sorters, samplers, weighers   2.86
Food scientists and technologists                  2.08     Location Quotient
Chemists                                           1.78
                                                            LQ of “1.00” indicates
Industrial engineers                               1.72
Team assemblers                                    1.62     the concentration of a
Industrial production managers                     1.56   particular occupation in a
Production Workers                                 1.46    given locale is identical
First-line production supervisors/managers         1.36
                                                           to the concentration in
Sales representatives, wholesale & manufacturing   1.34
                                                          the U.S. as a whole. An
Packers and packagers, hand                        1.31
Mixing & blending machine setters/operators        1.29   occupation is considered
Packaging/filling machine operators and tenders    1.20         significantly
Food cooking machine operators and tenders         1.10   concentrated when the
Helpers - production workers                       1.07
                                                              LQ exceeds 1.15.
Industrial truck and tractor operators             1.05
Industry machine mechanics                         1.02       Source: EMSI (March 2009)
Food batchmakers                                   1.00
                                            CHOOSEMILWAUKEE
                                               7 COUNTIES. 1 GREAT REGION.



A Competitive Workforce / Talent Base


               Skills Gap Study
 Aligning career pathways with manufacturers’ needs
 employers — educators — current & future workers

    Step One              Step Two               Step Three

 What MFG jobs        What educational         What means are
exist now and into   and training outlets    being used to market
 the foreseeable     exist to support the         MFG career
       future           MFG’s needs              opportunities
                                CHOOSEMILWAUKEE
                                  7 COUNTIES. 1 GREAT REGION.



Food Industry Career Pathways


        Welcome
    Secretary Manuel
     “Manny” Perez
  Wisconsin Department of
  Workforce Development
Wisconsin Is Open for Business
 Wisconsin Workforce Strategy: Advancing Synergies with
          M7 Food & Beverage Advisory Council 
                                         Manny Perez
                                           Secretary
                             Department of Workforce Development
                                       March 15, 2011
                  Wisconsin Is Open for Business



DWD Mission
Advancing Wisconsin’s economy through a leading 
workforce development system that attracts, creates, and 
retains jobs, and empowers individuals to become self‐
sufficient.


DWD Vision
To be the leading workforce development agency of its 
kind in the nation.
                         Wisconsin Is Open for Business



What sets us above other states?
• Among many other differences:
   • Business‐friendly climate being advanced by Gov. Walker 
        (tax incentives and regulatory framework)
   • High work ethic: Labor force participation higher than U.S. average
   • Worker’s Compensation program increases profitability of companies
        • WI 5th lowest average cost per‐case in nation
        • WI lowest WC premiums in the Midwest
        • Nationally recognized return to work program
        • Strong workplace safety culture
                        Wisconsin Is Open for Business



What Sets Us Above Other States?
 • Worker’s Compensation: Average per‐case cost
     • WI ranks 5th best (lowest) in U.S.; IL 4th worst (highest)
 •   Low cost = higher profitability for WI employers
                   Wisconsin Is Open for Business



What Sets Us Above Other States?
WC premiums paid by employers per $100 of wages paid:

                                                              Actual Cost Per $100 of Payroll
  • WI ranks best (lowest) in                    $14.00


  5‐state Midwest region                         $12.00

                                                 $10.00




                                  Premium Rate
                                                  $8.00


  • Lower premiums = higher                       $6.00

                                                  $4.00


  profitability for employers                     $2.00

                                                   $-
                                                          WI           MI          IA          MN   IL
                                                          1            2           3           4    5
                                                                            State Comparison
                      Wisconsin Is Open for Business



Wisconsin January Jobs Data
• 10,100 more private sector jobs, 4,200 in manufacturing 
• Labor demand                                  Wisconsin Total Nonfarm Jobs (NSA)


  increasing           2,950,000
                                         2007
                                         2009
                       2,900,000         2010
• 24,000 Job           2,850,000
                                         2011

                                     2.81M
  Postings on JCW      2,800,000
                                     2.75M
                       2,750,000
• Unemployment                       2.67M
                       2,700,000

  rate declining       2,650,000

                                     2.64M
• Motivate people      2,600,000
                                   Jan    Feb    Mar   Apr   May   Jun   Jul   Aug   Sep   Oct   Nov   Dec

  to work 
                                                 March Signals Start of hiring season
                     Wisconsin Is Open for Business



Initial Message to External Partners: Priorities
• Ensure high sensing of private sector labor needs
   • Work to forecast jobs & ID shortages of qualified workers
• Partners to align programs to anticipate and meet private 
  sector labor needs
   •   Wisconsin Technical College System
   •   Workforce Development Boards
   •   Chambers of Commerce
   •   Local economic development regions
• Joint Focus: outcomes & results to anticipate and meet private 
  sector labor needs
• Partners: Ensure financial transparency, compliance & 
  accountability
• Motivate people to work; Report UI fraud and abuse
                   Wisconsin Is Open for Business



Working Together to Anticipate and Meet Private Sector 
Labor Needs
                              DWD


           Economic 
          Development 
                                             Workforce 
            Regions
                                            Development 
               & 
                                               Boards
          Chambers of 
           Commerce


                              WTCS
Food & Beverage 

                       Wisconsin Is Open for Business



    M7 Food & Beverage Manufacturing 
     •   253 food & beverage companies
     •   14,700 employees
     •   $590 million in annual payroll
     •   9% of regional manufacturing base
    WI Technology Council “Bold Action” White Paper
     • Food processing & safety sector projected to grow
     • One of seven growing sectors 
Food & Beverage 

                         Wisconsin Is Open for Business




   Global Food Safety Initiative / Safe Quality Food
   • Wisconsin certified firms: 72; M7 Region, 21
   Call to Action:
   • Continue to support strict compliance with GFSI standards
      • Level 1 – Food Safety Fundamentals
      • Level 2 – Certified HACCP Food Safety Plans
      • Level 3 – Comprehensive Food Safety7 and Quality Management Systems 
   • DWD: Support safety education via MSSC / public media
   • If your company needs assistance improving your MOD, 
     contact us, OSHA, and we can help
                   Wisconsin Is Open for Business



Some additional action items…
• Engage Workforce Development Boards (WDBs), 
  economic development regions, technical college system, 
  and  chambers of commerce to participate in the 
  development of WDB plans
• Support and motivate the values of self‐sufficiency, 
  personal responsibility, and life‐long learning
• Motivate people to work; Report UI fraud and abuse
          Wisconsin Is Open for Business




     Questions & Answers
How can we work better with you to meet 
          workforce needs?
Wisconsin Is Open for Business


                                 Thank You!
Food & Beverage 

                              Wisconsin Is Open for Business


    M7 Food & Beverage Manufacturing
    Employers & JCW openings over 12 months
     Cargill Meat Solutions         Milwaukee                  347
     Echo Lakes Farm Produce        Burlington                 258
     Cargill Meat Solutions         Butler                     190
     Fred Usinger                   Milwaukee                  166
     Wixon Fontarome Inc.           Saint Frances              166
     Agrilink Foods                 Darien                     145
     Gehl Guernsey Farms            Germantown                 135
     Pan‐o‐Gold Baking              West Allis                 112
                                                    Southeast WDA Food Manufacturing Employment




                                                                                                                                  Walworth
                                                                                                                                  Kenosha
                                                                                                                                  Racine




                                                                                                                                                                       2010 Q3
                   Wisconsin Is Open for Business




                                                                                                                                                                       2010 Q2
                                                                                                                                                                       2010 Q1
                                                                                                                                                                       2009 Q4
                                                                                                                                                                       2009 Q3
                                                                                                                                                                       2009 Q2
                                                                                                                                                                       2009 Q1
                                                                                                                                                                       2008 Q4
                                                                                                                                                                       2008 Q3
                                                                                                                                                                       2008 Q2
                                                                                                                                                                       2008 Q1
                                                                                                                                                                       2007 Q4
                                                                                                                                                                       2007 Q3
                                                                                                                                                                       2007 Q2
                                                                                                                                                                       2007 Q1
                                                                                                                                                                       2006 Q4
                                                                                                                                                                       2006 Q3
                                                                                                                                                                       2006 Q2
                                                                                                                                                                       2006 Q1
                                                                                                                                                                       2005 Q4
                                                                                                                                                                       2005 Q3
                                                                                                                                                                       2005 Q2
Food & Beverage 




                                                                                                                                                                       2005 Q1
                                                                                                                                                                       2004 Q4
                                                                                                                                                                       2004 Q3
                                                                                                                                                                       2004 Q2
                                                                                                                                                                       2004 Q1




                                                                                                  4,000


                                                                                                          3,500


                                                                                                                  3,000


                                                                                                                          2,500


                                                                                                                                   2,000


                                                                                                                                             1,500


                                                                                                                                                     1,000


                                                                                                                                                             500


                                                                                                                                                                   0
                                                                                                         Washington


                                                                                                                      Waukesha
                                                                                                         Ozaukee
                                 WOW WDA Food Manufacturing Employment




                                                                                                                                                           2010 Q3
                                                                                                                                                           2010 Q2
Wisconsin Is Open for Business




                                                                                                                                                           2010 Q1
                                                                                                                                                           2009 Q4
                                                                                                                                                           2009 Q3
                                                                                                                                                           2009 Q2
                                                                                                                                                           2009 Q1
                                                                                                                                                           2008 Q4
                                                                                                                                                           2008 Q3
                                                                                                                                                           2008 Q2
                                                                                                                                                           2008 Q1
                                                                                                                                                           2007 Q4
                                                                                                                                                           2007 Q3
                                                                                                                                                           2007 Q2
                                                                                                                                                           2007 Q1
                                                                                                                                                           2006 Q4
                                                                                                                                                           2006 Q3
                                                                                                                                                           2006 Q2
                                                                                                                                                           2006 Q1
                                                                                                                                                           2005 Q4
                                                                                                                                                           2005 Q3
                                                                                                                                                           2005 Q2
                                                                                                                                                           2005 Q1
                                                                                                                                                           2004 Q4
                                                                                                                                                           2004 Q3
                                                                                                                                                           2004 Q2
                                                                                                                                                           2004 Q1


                                                                         4,000


                                                                                 3,500


                                                                                         3,000


                                                                                                 2,500


                                                                                                            2,000


                                                                                                                                 1,500


                                                                                                                                         1,000


                                                                                                                                                 500


                                                                                                                                                       0
                                 Milwaukee WDA Food Manufacturing Employment




                                                                                                                                                               2010 Q3
                                                                                                                                                               2010 Q2
Wisconsin Is Open for Business




                                                                                                                                                               2010 Q1
                                                                                                                                                               2009 Q4
                                                                                                                                                               2009 Q3
                                                                                                                                                               2009 Q2
                                                                                                                                                               2009 Q1
                                                                                                                                                               2008 Q4
                                                                                                                                                               2008 Q3
                                                                                                                                                               2008 Q2
                                                                                                                                                               2008 Q1
                                                                                                                                                               2007 Q4
                                                                                                                                                               2007 Q3
                                                                                                                                                               2007 Q2
                                                                                                                                                               2007 Q1
                                                                                                                                                               2006 Q4
                                                                                                                                                               2006 Q3
                                                                                                                                                               2006 Q2
                                                                                                                                                               2006 Q1
                                                                                                                                                               2005 Q4
                                                                                                                                                               2005 Q3
                                                                                                                                                               2005 Q2
                                                                                                                                                               2005 Q1
                                                                                                                                                               2004 Q4
                                                                                                                                                               2004 Q3
                                                                                                                                                               2004 Q2
                                                                                                                                                               2004 Q1

                                                                               7,800

                                                                                       7,600

                                                                                               7,400

                                                                                                       7,200

                                                                                                               7,000

                                                                                                                       6,800

                                                                                                                               6,600

                                                                                                                                       6,400

                                                                                                                                               6,200

                                                                                                                                                       6,000
                   Wisconsin Is Open for Business



What Sets Us Above Other States?
• Wisconsin’s work ethic outpaces U.S.
                                      CHOOSEMILWAUKEE
                                        7 COUNTIES. 1 GREAT REGION.



   Food Industry Career Pathways

                Welcome
 Dr. Michael Burke, President
Milwaukee Area Technical College




And, Rich Busalacchi
Associate Dean Hospitality Programs
                       Dr. Michael Burke
                                   President




Food Industry Career Pathways   Food Industry Career Pathways   38
                   Dr. Richard Busalacchi
                          Associate Dean
                Hospitality and Business Programs




Food Industry Career Pathways   Food Industry Career Pathways   39
                  Industry-Related Program
                      Enrollments at MATC
    Culinary Arts AAS* – 380 students
          • Students currently on waiting list – 164
          • Student applications to program – Fall - 631
          • Student applications to program – Spring - 324
     Baking and Pastry Arts – 133 students
          • Students currently on waiting list – 64
          • Student applications to program – Fall - 124
          • Student applications to program – Spring - 72
     *Culinary Arts AAS also available at Waukesha County
        Technical College and Gateway Technical College


Food Industry Career Pathways                                40
                       Expanding Food and
                  Beverage Industry Focus –
                        Need Identification
    Connection to larger food industry`
    Compelling data based on M7 research
    Incorporating sustainability and locally grown and
    sourced products into instruction
    Shared need between urban agriculture and food
    and beverage manufacturing
    Developing a food industry career pathway
    Preparing to meet the employment and training
    needs of the urban agriculture, food science, and
    food manufacturing sectors


Food Industry Career Pathways                      41
            United States Department
        of Agriculture Challenge Grant
      Grant submitted on January 21, 2011, award to be
      announced prior to July 1
      Large scale regional initiative submitted for $300,000 over
      3 years
      Grant Partners
        •   MATC
        •   Milwaukee Public Schools
        •   UW Stout
        •   Growing Power
        •   Milwaukee 7 – Food & Beverage Council
      Project Proposals
        •   Must support a multi-partner approach
        •   Solve major state or regional challenge
        •   Focus on agricultural sciences, education at K-14 grade levels
      Coalition of F&B industry representatives formed to
      address regional education and training challenges
Food Industry Career Pathways                                                42
                                            Coalition Members
    Industry Representatives                     K-12
     •   CHR Hansen, Inc.*                        •   Kenosha Unified School District
     •   MillerCoors*                             •   Milwaukee Public Schools
     •   Oconomowoc Lake Club                     •   Waukesha School District
     •   Pinehold Gardens
                                                 Technical Colleges
                                                  •   Gateway Technical College
                                                  •   Milwaukee Area Technical College
    Non Profits                                   •   Waukesha County Technical College
     •   Center for Resilient Cities
     •   Engineers and Scientists of Milwaukee   Universities
     •   Growing Power
     •   Milwaukee 7                              •   University of Wisconsin-Milwaukee
     •   Milwaukee Area Workforce Investment          School of Continuing Education
         Board
     •   Sweet Water Organics                     •   University of Wisconsin-Milwaukee
     •   Urban Ecology Center                         School of Public Health
                                                  •   University of Wisconsin-River Falls
                                                      Department of Animal and Food Science
                                                  •   University of Wisconsin-Stout
                                                      College of Education, Health and Human
                                                      Sciences




Food Industry Career Pathways Food Industry Career Pathways                        43
                                Grant Objectives
 This project addresses a food industry
  career pathway by establishing
      1. Sustainable Food Systems associate
         degree (70 credits)
      2. Urban Agriculture diploma (30 credits)
      3. Food Science/Manufacturing diploma
         (30 credits)


Food Industry Career Pathways               44
                                              Sample Courses
                                             Draft Curriculum
             Both diplomas combined = Sustainable Food Systems AAS
 Urban Agriculture Diploma                      Food Science/
   •   Business Organization and                Manufacturing Diploma
   •
       Management
       Water and Wastewater Analysis
                                                 •   Business Organization and
                                                     Management
   •   Horticultural Soil                        •   Food and Dairy Quality Control
   •   Exterior Plant Pests                      •   Intro to Global Food Supply
   •   Intro to Global Food Supply               •   Food Engineering
   •   Animal Science/Livestock
                                                 •   Food Chemistry
   •   Intro to Aquaponics
                                                 •   Food Processing
   •   Organic Farming Principles
                                                 •   Food Packaging and Design
   •   Farming, Food Culture, & Food
                                                 •   Food Distribution Logistics
       Preservation
   •   Sustainable Energy Conservation           •   Food Policy, Regulations, and
   •   Systems Thinking                              Law
   •   Practicum/Field Experience                •   Systems Thinking
                                                 •   Practicum/Field Experience

Food Industry Career Pathways Food Industry Career Pathways               45
          Grant Objectives - continued
    4. Articulate associate degree to
          baccalaureate degree programs
          (Urban Agriculture, Food Science, Food Manufacturing,
          Engineering, Environmental Sciences, Public Health, and
          other areas)
    5. Develop career pathway in high schools
       linking STEM and other food system
       courses/careers
    6. Develop K-14 internships and service
       learning in urban agriculture and food
       science/manufacturing
Food Industry Career Pathways                                46
                                MATC’s Commitment
MATC considers itself a key partner with the M7
 Food and Beverage Advisory Council and the
 partners in the newly formed coalition

Regardless of the USDA grant award, it is MATC’s
  intent to move forward with the objectives as
  described

Diploma program offerings could begin as soon as
  fall 2012 and the associate degree beginning as
  soon as fall 2013


Food Industry Career Pathways                 47
                     Meeting Workforce
               Demands of the M7 Region
    This project will result in:
     • The training of
          • New urban farmers
          • Food manufacturers
          • Food scientists
     • The development of a new STEM-intensive food
        industry career pathway




Food Industry Career Pathways                  48
    Addressing Societal Challenges
      This project also addresses the 5 societal
      challenges as identified by the National
      Institute of Food and Agriculture

      1.Global food security and hunger
      2.Climate change
      3.Sustainable energy
      4.Childhood obesity
      5.Food safety
Food Industry Career Pathways                 49
                                Next Steps
     Need analysis survey in partnership
     with M7
     Formal needs/task analysis (DACUM)
     to identify specific needs of industry in
     M7 Region
     Curriculum to be developed with
     collaborative stakeholders

Food Industry Career Pathways              50
                                Questions




Food Industry Career Pathways        51
                            CHOOSEMILWAUKEE
                              7 COUNTIES. 1 GREAT REGION.



Next Steps Recap


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