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Hotel Industry in India has been an Important Industry to the Indian Economy

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Hotel Industry in India has been an Important Industry to the Indian Economy Powered By Docstoc
					Hotel Industry in India has been an Important Industry to the Indian Economy

Bharatbook.com Pleased to announce a new report on "Indian Hotel Industry" which gives the
factors which are influencing for the growth of the Indian Hotel Industry.

Indian Hotel Industry

It is one of the largest foreign exchange earners, to the country and also one of the largest
employers, both directly and indirectly. The hotel industry in India can be divided into eight
segments based on the norms set by the Ministry of Tourism. They are 5-Star Deluxe, 5-Star, 4-
Star, 3-Star, 2-Star, 1-Star, Heritage and Unclassified. However, the 3-star, 2-star, 1star and
unclassified hotels in India are spread across the length and breadth of the country and are highly
fragmented in nature, whereas, the upscale, mid market and heritage categories are highly
organized. The upscale category hotels are primarily present in the metros and the tier 1 cities
and are now targeting the tier 2 cities for expansion. http://www.bharatbook.com/hotels-market-
research-reports/indian-hotel-industry.html

The industry is characterized significantly by small unorganized players, labour-intensive
operations, seasonality, cyclicality, highly capital intensive nature and highly sensitive to the
external factors like economy, terrorism and political status.

The demand for the hotel rooms is driven by the rise in the number of the domestic and well as
the foreign tourists. The demand for the foreign tourists is driven by the level of growth in
Global GDP, increased business activities of other nations with India, growing number of tourist
destinations, rise in trade and sporting events, marketing efforts like “Atithi Devo Bhava” &
“Incredible India”.

Domestic tourist arrivals are the backbone of Indian Hotel Industry as the number of domestic
tourists is more than 100 times as compared to foreign tourists. Domestic tourists are of 2 types,
leisure travelers and business travelers. Growth in leisure travelers is driven by rising personal
discretionary income, evolving lifestyle, growing number of multi earner families, weekend
vacation culture, improvement in rail, air as well as road connectivity, diverse topography and
rich cultural heritage. Drivers of domestic business traveling are rise in trade and commerce,
increasing geographical spread of companies, growing MICE culture.

In the upscale category, global majors in the hospitality industry like IBIS, Westin, Novotel,
Ritz-Carlton, Sofitel, Pullman, Ista, Aloft, Dusit D2, Shangri la are planning to enter India or
expand their existing operations.

Players like Lemon Tree, IBIS, Park, Sarovar and Ginger have identified that there is dearth of
quality rooms in the mid market segment across the country, especially in the tier 1 and tier 2
cities. Approximately, 55 per cent of the upcoming inventory is expected to be in the mid market
and economy segment. Entry of such organized players is expected to improve the quality of
offerings and bridge the wide gap between mid market and upscale category.

For more information kindly visit : http://www.bharatbook.com/hotels-market-research-
reports/indian-hotel-industry.html

Or

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Description: Bharatbook.com Pleased to announce a new report on "Indian Hotel Industry" which gives the factors which are influencing for the growth of the Indian Hotel Industry. Indian Hotel Industry It is one of the largest foreign exchange earners, to the country and also one of the largest employers, both directly and indirectly. The hotel industry in India can be divided into eight segments based on the norms set by the Ministry of Tourism. They are 5-Star Deluxe, 5-Star, 4-Star, 3-Star, 2-Star, 1-Star, Heritage and Unclassified. However, the 3-star, 2-star, 1star and unclassified hotels in India are spread across the length and breadth of the country and are highly fragmented in nature, whereas, the upscale, mid market and heritage categories are highly organized. The upscale category hotels are primarily present in the metros and the tier 1 cities and are now targeting the tier 2 cities for expansion. http://www.bharatbook.com/hotels-market-research-reports/indian-hotel-industry.html