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SDL Creates New Revenue Opportunities for the Text Analytics Industry

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					              SDL Creates New Revenue Opportunities for the Text Analytics Industry

Maidenhead, U.K.
March 11 2013
From Big Data to Big Language, SDL machine translation drives global customer experience management by
enabling customer insights and analysis across languages

SDL (LSE: SDL) today announced that its machine translation (MT) solution – SDL BeGlobal® - can now be
seamlessly integrated with text analytics solutions, dramatically enhancing businesses’ ability to track and monitor
global customer sentiment and business trends. With the ability to translate multilingual content such as social
media, web content and enterprise data in real-time, businesses can now rapidly identify and quickly respond to
critical global trends and customer insights, allowing these organizations to improve sales, increase ROI and
enhance the customer experience.

The global text analytics market is currently valued at $1 Billion and rapidly growing. Fueled by Big Data,
marketplace globalization and the eruption of web and social media content, executives are seeking new solutions
to capture more customer insight to support business decisions. Text analytics providers must now be capable of
processing and analyzing massive amounts of multilingual data to accommodate customer demand.

SDL BeGlobal machine translation translates billions of words each month, and is uniquely positioned to solve this
Big Data, Big Language problem by providing text analytics organizations with an enterprise-grade cloud offering
that automatically translates structured and unstructured information across more than 80 language
combinations. This information can then be analyzed by text analytics solutions, enabling companies to access
global customer insights and business trends, and in turn enhance the customer experience they provide. As part
of the SDL Language Platform, SDL BeGlobal is architected to be integrated with text analytics solutions, enabling
these providers to deliver a global business intelligence platform without additional R&D investment.

“With the growth in global business and the accessibility of online information, we now have a much greater need
to access and analyze data from multiple languages,” said Jean-Francois Damais, Deputy Managing Director,
Loyalty Global Clients Solutions at Ipsos. “As a company focused on innovation and dedicated to our clients’
successes, we deployed SDL BeGlobal machine translation to further improve our research insights and bring new
value to our customers.”
Today, SDL BeGlobal is used by multiple companies in the text analytics industry, including: Ipsos MORI for
predictive analytics, Raytheon BBN Technologies for broadcast monitoring and web content monitoring, Zylab for
eDiscovery, SDL for social intelligence, Next IT for identification of user intent and Expert Systems for semantic
intelligence.




Brian Otis talks about Text Analytics and CXM

Have your own Big Language challenges for text analytics? Download the latest whitepaper: Big Data and Text
Analytics - Solving the Missing “Big Language” Linkhttp://www.sdl.com/campaign/lt/wp/big-data-text-
analytics.html

Hear what customers are saying about SDL’s solution for text analytics

http://www.sdl.com/campaign/lt/multilingual-text-analytics-use-cases.html

Learn how you can work with SDL to add machine translation to your text analytics
solution: http://www.biglanguage.com/text-analytics/partnering-with-sdl-for-text-analytics/

About SDL

SDL enables global businesses to enrich their customers’ experience through the entire customer journey. SDL’s
technology and services help brands to predict what their customers want and engage with them across multiple
languages, cultures, channels and devices.

SDL has over 1,500 enterprise customers, 400 partners and a global infrastructure of 70 offices in 38 countries. 42
out of the top 50 brands work with SDL. For more information, visit www.sdl.com.
Contact

SDL Corporate Headquarters - Vicky Ryce
+44 (0)7792 662213
vryce@sdl.com
SDL Americas - Hannah Grap
+1 (310)437 7300
hgrap@sdl.com


Know more on:
      Automated Translation
      Global Communication
      Global Information Management
      Translation process management

				
DOCUMENT INFO
Description: SDL today announced that its machine translation (MT) solution – SDL BeGlobal� - can now be seamlessly integrated with text analytics solutions, dramatically enhancing businesses’ ability to track and monitor global customer sentiment and business trends.