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News of the California Sign Association & Sign Users Council of California November 2005
Sign Moratorium 2005 CSA Awards
Defeated The following awards were presented during the 2005 Annual Installation
Banquet in September. Join us in congratulating all of our recipients for their
hard work and dedication to CSA.
The Elk Grove City Council failed Industry Service Awards
to approve a staff proposal for an im- Mike Avery
Roy Flahive
mediate moratorium on permanent Davey Glantz
new signs in October. CSA Govern- Joe Hupp
Pat McGehee
ment Affairs Director Jeff Aran pre- Skip Moore
Gary Quiel
sented CSA’s objections to the pro- Ray Quiel
posed ban, which would have taken Jeff Tanielian
Larry Vannatta
effect immediately and lasted 45 days, Sharon Willison
with the certainty that Elk Grove staff
would ask for an extension of the
moratorium of up to at least 120 days
while the City develops a new zoning
code. “The City of Elk Grove has
been working on new sign regulations
for four years. Why do you need an
immediate, urgent moratorium?”
asked Mr. Aran. Councilmen James
IN THIS ISSUE
Cooper and Michael Leary agreed, as
the two dissenting votes. “I don’t ISA Is Bringing Occupational Training
Door-to-Door Across The Country.............2
think it’s an emergency,” Councilman See the January 2006 issue of Signage Matters
Cooper said, after the presentation. for your Legal and Government updates. ..2
“I don’t buy that, and I don’t support Federal Heath Sign Company Acquires
CSA Service Awards Zimmerman Sign ....................................3
it…morally and ethically, there is no Joe Landers In Memoriam .............................................3
David Johnston
reason to make an emergency ordi- David Schauer LED Seminar at O’Connor Electric ...............4
nance.” Edward Urlik CSA Announces the 2006 Dinner
President’s Awards Meeting Schedule....................................4
Urgency ordinances require a four- Oscar Serra Joins World Wide Sign Systems...... 5
Tim Barrett
fifths vote of the five-member council. Tim Pitts Convention Golf Tournament Sponsors .........6
The vote was 3-2 in support of the Brian Schneider Suppliers’ Welcome Cocktail Reception
Special Service Awards Sponsors ................................................6
moratorium – not enough to pass. An
Lacee Kruper 2006 Membership DirectoryMember
urgency ordinance may only be en- Tim Pitts Listing Information Request .......................7
acted to protect the public health and Suzy Schneider Advertise in Powerline ................................7
safety from an imminent threat. t CSA Member Benefits .................................7
ISA Is Bringing Occupational Training
2005-06 Executive Committee
President
Door-to-Door Across The Country
Brian Schneider
JSJ Electrical Display Corp., Benicia, CA Alexandria, VA—Sign company Truck and Crane Operator Training is
1st Vice President owners across the country are con- scheduled to be held at the facilities of
Roy Flahive stantly looking for ways to reduce Tubelite, Inc., October 21-22 in Mem-
Pacific Sign Construction, Inc., Poway, CA costs, reduce insurance claims, and phis, Tenn. Comprised into online and
2nd Vice President increase employee productivity. In- hands-on components, this training
Janette Baranski creasingly, employee training is be- provides employees with the knowl-
U-Haul Corporation, Phoenix, AZ coming the means to sustain a com- edge to:
Secretary/Treasurer
petitive advantage, increase efficien- • Perform important pre-operative
Skip Moore cies, and improve business results. inspections
Bill Moore & Associates, Albany, CA However, finding the resources to
send employees to training can be • Conduct site inspectons properly
Past President challenging. • Perform communication
Richard Kruper
CenSource, Inc., Orange, CA Not anymore. techniques required by operators
(signaling)
2005-06 Board of Directors The International Sign Association
(ISA) has created a traveling education • Examine and interpret load
Mike Avery program specific to the sign industry. charts and range diagrams
Denco Sales Company, Fresno, CA The intent of the program is to bring • Perform proper safe rigging
Guy Barnes training directly where it is needed— procedures
Fast-Ad Letters, Santa Ana, CA in the regions where the technicians • Demonstrate safe operating
Tim Barrett work. techniques (usable for all booms
Actown-Electrocoil, Pittsburg, CA
“ISA is excited by the interest gen- and cranes)
Davey Glantz
N. Glantz & Son, Inc., Orange, CA erated for this training at the grass- • Understand and apply OSHA
roots level,” said Patricia Hayden, regulations
Rocky Gruner
Daktronics, Inc., Anaheim, CA ISA’s Education and Professional De-
velopment Director. “We know that To schedule an “On-the-Road”
Joe Hupp training in your area, please contact
Hupp Neon, LLC, Chico, CA everyone does not attend the Sign
Expo or a regional show, so this is a Patricia Hayden at patricia.hayden@
Darryl Johnson signs.org. t
Johnson United, Inc., Salida, CA great way for ISA and its regional
partners to collaborate and deliver
Steve Jones ISA is a 1,900 member organization composed
Young Electric Sign Company, training that enhances the skills of of manufacturers, users, and suppliers of on-
Ontario, CA sign industry workers.” premise signs and sign products produced by
One of these programs, the Boom more than 400,000 employees in all 50 states
Terry Long and 69 foreign countries. ISA exists to support,
Ad Art Sign Company, San Francisco, CA Truck and Crane Operator Training, promote, and improve the $30 billion-a-year
Dub Northcutt is the first-ever sign-related program sign industry, which sustains the nation’s nearly
Structural Technology Consultants, on crane maintenance and safety tech- $3 trillion-a-year retail industry.
San Diego, CA niques designed specifically for boom
Gary Quiel truck operators. The next Boom
Quiel Bros Electric Sign Co., San
Bernardino, CA
Rob Riley
Interstate Electric Co., Inc., Benicia, CA
Bob Shimmin
Montroy Supply Company,
Signal Hill, CA
Patti Skoglund-Adams
Superior Electrical Advertising, Inc.,
Long Beach, CA
Ray Smith
Federal Heath Sign Company,
Oceanside, CA
Jeff Tanielian
Commercial Neon, Inc., Fresno, CA
Larry Vannatta See the January 2006 issue
Vannatta Insurance Agency, Fresno, CA
Sharon Willison of Signage Matters
Williams Sign Co., Pomona, CA
for your Legal
and Government updates.
2 • November 2005
Federal Heath Sign Company
Acquires Zimmerman Sign 2005-06 Committee Chairs
Communications
Terry Long
Oceanside, CA—Federal Heath enhanced value, faster turnaround Education
Sign Company, LLC, has acquired se- and increased flexibility,” he said. Jeff Tanielian
lected assets of Zimmerman Sign “Our customers will enjoy a unique Larry Vannatta
Company, a Texas Corporation. This partnership experience as we provide
transaction combines a premier na- innovative, comprehensive and consis- Golf Tournaments
Pat McGehee
tional sign company with a history tent solutions to sign product and
dating back to 1901 with industry maintenance service requirements on Government Affairs
leader, Federal Heath Sign Company. a national and international basis.” Jeff Aran (acting)
Federal Heath Sign is one of the larg- Kenneth A. Hendricks serves as Membership
est custom electric sign companies in Joe Hupp (N)
Chairman of the company. He and his Sharon Willison (S)
the U.S. wife, Diane, wholly own Federal
The company will have major man- Heath Sign Company and are the Professionalism
To Be Announced
ufacturing locations in Euless, Texas; holders of all of the company’s shares.
Oceanside, Calif.; Jacksonville, Texas; Special Events/Convention
Ken Hendricks is the founder, Alastair Cumming
and16 other sites strategically located Chairman and CEO, as well as sole
throughout the U.S. With this trans- shareholder, of ABC Supply. ABC Technical
action, Federal Heath Sign continues Roy Flahive
Supply, based in Beloit, Wis., with
its expansion and adds the major cus- more than $2 billion in sales, is the Ways & Means
tomer market segments of Petroleum largest wholesale distributor of roof- Mike Avery
and Automotive to its current focus ing and siding in the United States,
on sign product and maintenance ser- CSA Staff
and one of the largest distributors of
vices to many other customer mar- Connie Seitz, Executive Director
windows and other select exterior Stephanie Setzer, Member Services
kets. products. Founded in 1982, ABC Sup- Coordinator
Kevin Stotmeister, President & ply currently employs more than
California Sign Association
CEO of Federal Heath Sign, continues 5,000 people and has more than 300 P.O. Box 276567
in his leadership role with the expand- branch locations in 47 states and the Sacramento, CA 95827-6567
ed company. “This transaction creates District of Columbia. 916-932-0021
a combination of sign product and “We plan to continue to grow Fed- 916-932-2209 Fax
maintenance service offerings unpar- eral Heath Sign the same way we grew connie@calsign.org
alleled in the industry today,” said ABC Supply, by providing the best stephanie@calsign.org
Stotmeister. “Federal Heath is the www.calsign.org
service and highest quality products
quality choice for multi-location cus- in America,” said Hendricks. t Jeffrey Aran, Attorney
tomers in the retail, restaurant, hotel, CSA Government Affairs Director
corporate ID, automotive, petroleum P.O. Box 22833
and gaming market segments.” Sacramento, CA 95822
Federal Heath will draw on the ex- 916-395-6000
916-395-6028 Fax
pertise of staff from both companies jaranatty@aol.com
to ensure a seamless transition for
customers, according to Stotmeister.
“The result will provide more options,
In Memoriam
CSA and the entire sign industry
extend our deepest sympathies to Jake
and Judy DeRuyter for the loss of
their son, John DeRuyter (age 42). Structural Technology
John’s passing was sudden and un- Who’s your engineer?
Consultants Incorporated
expected. He leaves a wife and three For All Your Sign Structure Engineering
children. Jake and Judy are the own- Our designs are practical….
ers of Signs & Services Co. in Stanton Email: signengineer@stcsd.com
Our service is quick!
California. Registered in the states of:
Call 800.681.8106
AZ, CA, CO, FL, IA, LA, MI, NV, NM, NY,
10% Discount for CSA Members NC, OH, OR, PA, TN, TX, AND WA
November 2005 • 3
LED Seminar at O’Connor Electric
In late August 2005, County of Los derwriters recognized products. An-
California Sign Asso- Angeles were in other question raised was: “Do LED
ciation and O’Connor attendance channel letters need to be bonded or
Electric invited sign along with sev- grounded individually?” Additionally,
inspectors, representa- eral representa- questions were voiced regarding the
tives from Underwrit- tives from the penetration of a fire-rated wall during
ers Laboratories, and Underwriters installation of electrical signs. Many
product vendors to par- Lab and numer- inspectors do not understand the dif-
ticipate in an informa- ous vendors ference between high voltage class 1
tive seminar demon- from different wiring and low voltage class 2 wiring.
strating general sign
installation procedures,
and familiarizing ev-
eryone with LED technology and
ground fault transformers. The semi-
nar was held at O’Connor Electric’s
new facility in San Fernando, and
CSA graciously provided the refresh-
ments for the meeting. Sign inspectors
from the Cities of Los Angeles, Tor-
rance and San Fernando and the
electrical/LED manufac- It was agreed upon at the seminar
turers. that when questions arise with the
During the general field inspector it would be advanta-
discussion, it was appar- geous to have the manufacturer’s rep-
ent that interpretation resentative send the inspector product
and procedures differ information. The seminar was well
from jurisdiction to juris- attended and proved to be a valuable
diction. Questions arose investment of time as products were
regarding underwriters introduced and explained and ques-
listed products and un- tions were raised and answered. t
GEMINI
DIMENSIONAL LETTERS
CSA Announces the LOGOS & PLAQUES
2006 Dinner Meeting
Schedule
Mark your calendars now and plan to attend these
dynamic educational and networking opportunities.
Please note that in the South, we have not planned to
meet in February due to the 2006 Western Sign Show in
San Diego. Also, the Southern and Northern Hi-Jinks Golf
Tournaments in May and June respectively will be taking the place of each
region’s dinner meetings for those months.
Southern Dates Locations Northern Dates Locations
January 17 Anaheim January 26 Stockton 1-800-LETTERS
Fax: 800-421-1256
March 21 Ontario February 23 Berkeley
April 25 Commerce March 23 Sacramento
June 20 Pomona April 27 Pleasanton
Gemini Incorporated
103 Mensing Way Cannon Falls, MN 55009
May 18 Oakland Visit our Website at
www.signletters.com
4 • November 2005
Application For Advertising Oscar Serra Joins
2006 CSA Membership Directory World Wide Sign
Deadline December 1, 2005
Systems
Advertising in the Directory is an excellent opportunity for World Wide Sign Systems, Inc. has
all members to promote their business, products, and services for an entire year. appointed Oscar Serra as Regional
The publication is produced by your advertising support. Sales Manager.
As Regional Sales Manager, Oscar
The Annual Membership Directory will contain the 2006 Officers and Directors, will manage the growth of sales for
Committee Chairs, CSA Declaration of Policy, List of Accomplishments, the Southeastern United States.
Projects for 2006, Dates to Remember and Membership Listings. Oscar brings 15 years of wholesale
sign experience to assist you with your
The California Sign Association prints approximtely 600 directories and is distributed to outsourcing requirements.
CSA Members, Sign Users Council of California Members, and Affiliated Sign Associations.
Distribution is set for January 1, 2006.
The format of the Annual CSA Membership Directory will be
8 ½" x 11", portrait style and will be approximately 80 pages.
Don’t miss out.
Advertising Annual Rates
Two page spread .......................................................$1,500
Inside cover ...............................................................$1,000
Inside Back cover/Back cover ....................................$1,000
Full Page (no bleed): 7¼" x 10" ...................................$550
½ Page: 5" x 8" Horizontal only..................................$300
¼ Page: 2 ½" x 8" Horizontal only..............................$150
Business Card: 2" x 3 ½" .............................................$100
Art Specifications Please contact Oscar at 800-874-3334,
or via his cell at 404-906-2756. His
Finished Size 8 ½" x 11"
email address is: oserra@wwsign.com
Line screen is 300 dpi. Digital files preferred. FONTS MUST BE EMBEDDED. File formats World Wide Sign Systems is an In-
include: tif, eps, pdf, or jpg files accepted. If film or a suitable computer file is not available, dustry leader as an outsourcing part-
the publisher will scan your camera-ready art provided the advertiser understands and accepts ner for Electric Signs, 3M Scotchprint
that this method frequently produces print quality inferior to the preferred methods. Do not Graphics, Formed Faces, Flexible Faces,
submit ads in a word processing document, Publisher or Power Point document/format. You Routed Products, and Architectural
may e-mail your camera ready artwork to stephanie@calsign.org Signs, for the Sign Industry.
The Channel Letter Factory, a divi-
Please remit application, ad and payment no later than December 1, 2005 to: sion of World Wide Sign Systems, is
California Sign Association designated in the manufacturing of
Directory Publication Channel Letters.
P.O. Box 276567, Sacramento, CA 95827-6567
At this facility, we are dedicated
to providing 1 or 100 sets of Channel
Payment Information
Letters to the Sign Industry Nation-
Check # _________ Total Amount _________ Credit Card o Visa o MasterCard wide. t
Name _____________________________________________________________________
Company Name ____________________________________________________________
Address ____________________________________________________________________
City __________________________________________ State _______ Zip _____________
Size of Advertisment _________________________________________________________
Name on Credit Card ________________________________________________________
Credit Card Number ________________________________ V-code _________________
Signature __________________________________________ Expiration Date _________
Credit Card Address _________________________________________________________
City __________________________________________ State _______ Zip _____________
California Sign Associaton
(916) 932-0021 • (916) 932-2209 fax
www.calsign.org
November 2005 • 5
Convention Golf Tournament
Sponsors
Tee Sponsors Closest-to-the-Pin Sponsors
Actown Sign Products Division California Sign Supplies
Ad Art Sign Company Federal Heath Sign
CYRO Industries Company
Denco Sales Company LECIP Transformers
Fast-Ad Letters Longest Drive Sponsor
France, A Scott Fetzer Company
Sheffield Plastics
Global Rental Company
Interstate Electric Company Gift Sponsors
Matthews Paint Company Vannatta Insurance Agency
N Glantz & Son LLC Gemini Inc
Pattons
SignComp Structural Technology Consultants
SloanLED Sign Supplies provided by
State Compensation Insurance Fund N Glantz & Son LLC
Structural Technology Consultants
Teledyne Lighting & Display
Products
Vannatta Insurance Agency
Young Electric Sign Company
Suppliers’ Welcome Cocktail
Reception Sponsors
3M Commercial Graphics Sheffield Plastics
Actown-Electrocoil SignComp
Avery Graphics™ SloanLED
Denco Sales Company Spartech Plastics Sign Products
Fast-Ad Letters State Compensation Insurance Fund
France, A Scott Fetzer Company Structural Technology Consultants
Gemini Inc Vannatta Insurance Agency
Interstate Electric Company Wagner Zip-Change Inc
Montroy Supply Company
N Glantz & Son LLC
6 • November 2005
2006 Membership Directory
Member Listing Information Request CSA Member
Benefits
We are currently compiling infor- Required information:
mation for the 2006 Membership Di- • Company Name
rectory. Regardless of whether your • Membership Assistance
company is a new member of CSA or • Address, City, ST, Zip • Full-time Professional Staff
not, please provide the following in- • Name of County • Annual Convention
formation on your company letter- • Telephone Numbers (including • Resource Library
head and send to the CSA office no any toll-free numbers)
later than December 1, 2005. We have • Monthly Newsletter—Powerline
• Fax Numbers
changed some of the information we • Quarterly Legislative Report
are collecting so we would like to • Company Website & Email —Signage Matters
have all new information from every- address
• Membership Meetings
one. • Complete contact information
for any branch locations • Business Referrals
All current members will receive
this request in the mail, however we • Names, titles of all key personnel • Social & Networking Activities
have included it here as well for your • CSA Membership Category & • Membership Directory
convenience. It is our goal to have the year joined • Advertising Opportunities
2006 Membership Directory in your
hands by January 1, 2006. In order to • Service Area of your company • Access to Legal Counsel
do this, we need your help. We will • State Contractors’ License • Legislative Representation
appreciate receiving your company classification & License number • Workers Compensation
information as soon as possible. • Description of company, Insurance Program
Thank you in advance for your coop- including services and/or • Membership Discount for ISA
eration! products (25 words or less) • Educational Forums
Please mail information to: & Seminars
California Sign Association • Participation in Committees
Membership Directory
P.O. Box 276567 To join now, call CSA at (916)
Sacramento, CA 95827-6567 932-0021, or visit our website at
www.calsign.org to download a
Or email to: membership application.
stephanie@calsign.org
BENEFITS
Advertise in Powerline
Reserve your ad space today. This is an excellent opportunity for suppliers,
products manufacturers and sign services companies to promote their business,
products, and services each month. Your space will be guaranteed on receipt of
payment by the CSA office. Please call us at (916) 932-0021 for more informa-
tion. t
Powerline is a monthly newsletter with a circulation of 500 published by:
California Sign Association
P.O. Box 276567, Sacramento, CA 95827-6567
Telephone (916) 932-0021
info@calsign.org • www.calsign.org
November 2005 • 7
P.O. Box 276567
Sacramento, CA 95827-6567
