Smart Car: The New Innovative Design
By: Kate Widner
History
Makers: Mercedes Benz and Swatch Watches Began in 1990s and fully developed by 1994 Made its first appearance at Frankfurt Motor show in 1997 Sold in 36 countries, US included in January 2008 Old parts cost more and not as safe US displayed the SmartCar in Museum of Modern Art in New York City
2008 United States SmartCar
Truly a metropolitan car Designed safer/ adapting to US drivers Achieves a 4-star crash rating “street smart” roadshow
Safety
“tridion safety cell” Larger passenger seats Electronic stability program Anti-lock braking systems 4 air bags Steal bumpers at front and rear
Types
Pure~ $11,590; standard conveniences Passion~$13,590; panorama roof, CD player, power windows Passion Cabriolet~$16,590; soft top, upgraded stereo system
Enviromental friendly
Energy efficient Powder dry paint Recyclable materials In production centers they use thermal insulation
Fun Facts
The top speed is 90 mph (Electronically limited). The gas tank is 8.7 gallons has 8 feet of storage space – 12 feet if you load up to the roof line 8.8 feet long (you can usually fit two smart fortwos in an average parking space) 5.1 feet tall 5.1 feet wide (two six foot, five inch plus people can sit side by side and have shoulder room) 770,000 sold
Will it sell?
America’s love with small cars, ie. Mini Coopers People usually drive alone to work 40 mpg could save money if only driving short distances Concentrated only on high urban areas
The End
Resources: http://www.edmunds.com/insideline/ do/Features/articleId=117630 http://smartusa.com/index.aspx http://www.smartcarofamerica.com/