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7308 Main Court • Elkridge MD, 22222 • (410) 555-2345 • SUMMARY: More than 12 years of management experience in consumer goods industry, with over 16 years altogether. Extensive, award-winning background leading effective sales teams and programs in the areas of grocery, convenience, food service, mass merchandise, and OTC drug. Comprehensive abilities in sales, business development, category and trade development, and account management. Proven history of increasing sales and revenue. Adept at formulating effective plans and strategies. Knowledgeable in all areas of financial operations, including forecasting, budgeting, and P&L. Able to create and direct successful sales programs at the regional and national levels. Outstanding presentation and communication skills.

PROFESSIONAL BACKGROUND: Nestle Ice Cream Co. (previously Pillsbury/Haagen-Dazs), Jessup, MD 1996 – Present Division Sales Manager / Business Development Manager (2000 – Present)  Oversee all direct store delivery for Haagen-Dazs, Nestle, and other frozen desserts for major super markets and foodservice locations in Virginia, Maryland, and Washington, DC.  Grew core business 14% over the 2000 – 2001 time period, from $17.4 million to $19.8 million.  Number One Division, nationally, in 2001, achieving 109% sales vs. plan.  Number One Division in country for percentage of expenses vs. revenue (actual vs. plan).  Hire, train, and supervise team of route sales associates, district managers, and sales representatives. Perform annual employee evaluations.  Developed and implemented district manager and sales representative performance assessment criteria.  Implemented highly effective merchandising strategies that significantly reduced out-of-stock rates at store level, with team achieving one of company’s lowest rates.  Reduced costs by eliminating poorly performing stores and routes, and by transferring routes to new distributors.  Improved efficiency and effectiveness, while 
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