MARKETING COORDINATOR – Customer Programs
The Marketing Coordinator, Customer Programs (MC-CP) reports directly to the Marketing
Manager, Customer Programs (MM-CP). Together, they will collaborate with customers, product
management, sales, client services, and others to ensure effective management and growth of
the HealthStream user group program.
The MC-CP will assist in management of 35 – 40+ user groups across the country. This includes
but is not limited to: daily communication with and relationship management of 50 – 60+ customer
volunteers, meeting and event management, campaign creation and execution, industry
research, assistance with print and digital collateral creation, website maintenance, digital
marketing, data entry. The MC-CP may also be expected to work on additional customer
The MC-CP must be customer-focused, self-motivated, creative, and efficient as well as an
effective communicator with strong writing skills and a penchant for details. In addition, the MC-
CP must be comfortable working with various marketing automation tools and Salesforce.com.
Candidate will need to provide examples of managing multiple deadlines, schedules, and tasks
as well as project management experience.
Execution of logistical elements for 35 – 40+ user groups
Relationship management of 50 – 60+ customer volunteer user group leaders
Management of multiple HealthStream departments’ participation in user group meetings
Website and online community maintenance
Campaign creation and execution
Data collection from customers through multiple channels
Assistance with print and digital collateral creation
Assistance with management and expansion of user group performance metrics
Assistance with annual customer conference, specifically the user group presence
Mastery of various marketing tools, such as Salesforce.com, Cvent, WebEx, ActOn, etc.
Provide support to Marketing Manager, Customer Programs with new initiatives
In addition to the traits outlined above, the candidate must be proficient in Microsoft Office Suite.
The ideal candidate will have Salesforce.com experience. Desired skills and education include:
Bachelor’s degree in marketing, public relations, or related field and two years of experience in a
marketing, public relations, or related role.