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					PMB Historical Index Table of Contents

Section 2 Section 3 Section 4 Section 5 Section 6 Section 7 Section 8 Section 9 Section 10 Section 11 Section 12 Section 13 Section 14 Section 15 Section 16 Section 17 Section 18

Personal Care Health Care & Remedies Automotive Travel Business Activity Financial Real Estate, Home Improvements Household Appliances; Furniture; Furnishings Apparel, Miscellaneous Products Home Electronics; Personal Computers Leisure, Restaurants, Tobacco Candy, Snacks Beverages Alcohol Groceries Household Products, Pets Children's Products Personal Characteristics Retail Stores Brands

PMB Print Measurement Bureau

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Product

Category

Cosmetics action figures/accessories aerobics all-terrain vehicle archery baking from scratch baseball basketball bicycle bicyle riding bird watching blazer/jackets blouses/shirts board games boat with outboard motor boots bowling brassieres building sets camper (as RV) canoeing cassette deck, tape recorder children's books coats coats collecting (coins, stamps, etc.) comic books compact disc player crafts cross-country skiing curling dancing dolls downhill skiing dress shoes dress shoes dresses dressmaking/sewing
drinks/bars

Section 2 - Personal Care
Section 10 - Apparel, Miscellaneous Products Section 12 - Leisure, Restaurants, Tobacco Section 12 - Leisure, Restaurants, Tobacco Section 12 - Leisure, Restaurants, Tobacco Section 12 - Leisure, Restaurants, Tobacco Section 12 - Leisure, Restaurants, Tobacco Section 12 - Leisure, Restaurants, Tobacco Section 12 - Leisure, Restaurants, Tobacco Section 12 - Leisure, Restaurants, Tobacco Section 12 - Leisure, Restaurants, Tobacco Section 10 - Apparel, Miscellaneous Products Section 10 - Apparel, Miscellaneous Products Section 10 - Apparel, Miscellaneous Products Section 12 - Leisure, Restaurants, Tobacco Section 10 - Apparel, Miscellaneous Products Section 12 - Leisure, Restaurants, Tobacco Section 10 - Apparel, Miscellaneous Products Section 10 - Apparel, Miscellaneous Products Section 12 - Leisure, Restaurants, Tobacco Section 12 - Leisure, Restaurants, Tobacco Section 11 - Home Electronics; Personal Computers Section 10 - Apparel, Miscellaneous Products Section 10 - Apparel, Miscellaneous Products Section 10 - Apparel, Miscellaneous Products Section 12 - Leisure, Restaurants, Tobacco Section 10 - Apparel, Miscellaneous Products Section 11 - Home Electronics; Personal Computers Section 12 - Leisure, Restaurants, Tobacco Section 12 - Leisure, Restaurants, Tobacco Section 12 - Leisure, Restaurants, Tobacco Section 12 - Leisure, Restaurants, Tobacco Section 10 - Apparel, Miscellaneous Products Section 12 - Leisure, Restaurants, Tobacco Section 10 - Apparel, Miscellaneous Products Section 10 - Apparel, Miscellaneous Products Section 10 - Apparel, Miscellaneous Products Section 12 - Leisure, Restaurants, Tobacco Section 13 - Candy, Snacks Section 10 - Apparel, Miscellaneous Products Section 12 - Leisure, Restaurants, Tobacco Section 12 - Leisure, Restaurants, Tobacco Section 12 - Leisure, Restaurants, Tobacco Section 12 - Leisure, Restaurants, Tobacco Section 12 - Leisure, Restaurants, Tobacco Section 12 - Leisure, Restaurants, Tobacco Section 12 - Leisure, Restaurants, Tobacco Section 10 - Apparel, Miscellaneous Products Section 12 - Leisure, Restaurants, Tobacco Section 12 - Leisure, Restaurants, Tobacco

educational toys entertaining at home exercise at home fishing football gardening golf gourmet cooking gym set health/fitness club hunting

ice hockey ice skating infant toys in-line skating jeans jeans jogging knitting large cars/trucks laser disc player miniature diecast cars/trucks model kits motorcycling other lingerie other power boat personal water craft plush toys pocket size audio equipment portable radio/cassette power boating pre-school toys puzzles racing sets radio controlled toys riding toys/tricycles roller hockey rowing sailboat sailing satellite dish: 18", 4ft or more shirts skirts slacks/trousers slacks/trousers sleepwear slide projector snowboarding snowmobile snowmobiling soccer socks sports jackets sports/athletic footwear sports/athletic footwear sportswear squash stereo components suits sweaters sweaters swimming swimwear

Section 12 - Leisure, Restaurants, Tobacco Section 12 - Leisure, Restaurants, Tobacco Section 10 - Apparel, Miscellaneous Products Section 12 - Leisure, Restaurants, Tobacco Section 10 - Apparel, Miscellaneous Products Section 10 - Apparel, Miscellaneous Products Section 12 - Leisure, Restaurants, Tobacco Section 12 - Leisure, Restaurants, Tobacco Section 10 - Apparel, Miscellaneous Products Section 11 - Home Electronics; Personal Computers Section 10 - Apparel, Miscellaneous Products Section 10 - Apparel, Miscellaneous Products Section 12 - Leisure, Restaurants, Tobacco Section 10 - Apparel, Miscellaneous Products Section 12 - Leisure, Restaurants, Tobacco Section 12 - Leisure, Restaurants, Tobacco Section 10 - Apparel, Miscellaneous Products Section 11 - Home Electronics; Personal Computers Section 11 - Home Electronics; Personal Computers Section 12 - Leisure, Restaurants, Tobacco Section 10 - Apparel, Miscellaneous Products Section 10 - Apparel, Miscellaneous Products Section 10 - Apparel, Miscellaneous Products Section 10 - Apparel, Miscellaneous Products Section 10 - Apparel, Miscellaneous Products Section 12 - Leisure, Restaurants, Tobacco Section 12 - Leisure, Restaurants, Tobacco Section 12 - Leisure, Restaurants, Tobacco Section 12 - Leisure, Restaurants, Tobacco Section 11 - Home Electronics; Personal Computers Section 10 - Apparel, Miscellaneous Products Section 10 - Apparel, Miscellaneous Products Section 10 - Apparel, Miscellaneous Products Section 10 - Apparel, Miscellaneous Products Section 10 - Apparel, Miscellaneous Products Section 11 - Home Electronics; Personal Computers Section 12 - Leisure, Restaurants, Tobacco Section 12 - Leisure, Restaurants, Tobacco Section 12 - Leisure, Restaurants, Tobacco Section 12 - Leisure, Restaurants, Tobacco Section 10 - Apparel, Miscellaneous Products Section 10 - Apparel, Miscellaneous Products Section 10 - Apparel, Miscellaneous Products Section 10 - Apparel, Miscellaneous Products Section 10 - Apparel, Miscellaneous Products Section 12 - Leisure, Restaurants, Tobacco Section 11 - Home Electronics; Personal Computers Section 10 - Apparel, Miscellaneous Products Section 10 - Apparel, Miscellaneous Products Section 10 - Apparel, Miscellaneous Products Section 12 - Leisure, Restaurants, Tobacco Section 10 - Apparel, Miscellaneous Products

tape player for vehicle tennis ties trailer (as RV) underwear underwear VCR volleyball walking/hiking windsurfer/surfboard windsurfing woodworking woodworking - building
woodworking - stripping/refinishing/staining

baby lotion baby oil baby oil/lotion baby ointments baby powder baby powder baby shampoo baby soap baby soap bedding/linen, bedding accessories bedroom set bubble bath children's sunscreen children's toothbrush children's toothpaste cold tablets/liquids cotton swabs cough syrup dental floss dining room set drapes, blinds, curtains, laxatives mattress other bedroom furniture other dining room furniture
Outside of Canada

pain relievers patio/garden furniture pre-moistened baby wipes pre-moistened baby wipes room deodorizers sofa sunscreen toothbrush toothpaste towels, bathroom accessories, blankets, upholstery fabric, shutters vitamins

Section 11 - Home Electronics; Personal Computers Section 12 - Leisure, Restaurants, Tobacco Section 10 - Apparel, Miscellaneous Products Section 12 - Leisure, Restaurants, Tobacco Section 10 - Apparel, Miscellaneous Products Section 10 - Apparel, Miscellaneous Products Section 11 - Home Electronics; Personal Computers Section 12 - Leisure, Restaurants, Tobacco Section 12 - Leisure, Restaurants, Tobacco Section 12 - Leisure, Restaurants, Tobacco Section 12 - Leisure, Restaurants, Tobacco Section 12 - Leisure, Restaurants, Tobacco Section 12 - Leisure, Restaurants, Tobacco Section 12 - Leisure, Restaurants, Tobacco Section 18 - Children's Products Section 18 - Children's Products Section 18 - Children's Products Section 18 - Children's Products Section 18 - Children's Products Section 18 - Children's Products Section 18 - Children's Products Section 18 - Children's Products Section 18 - Children's Products Section 9 - Household Appliances; Furniture; Furnishings Section 9 - Household Appliances; Furniture; Furnishings Section 18 - Children's Products Section 18 - Children's Products Section 18 - Children's Products Section 18 - Children's Products Section 18 - Children's Products Section 18 - Children's Products Section 18 - Children's Products Section 18 - Children's Products Section 9 - Household Appliances; Furniture; Furnishings Section 9 - Household Appliances; Furniture; Furnishings Section 18 - Children's Products Section 9 - Household Appliances; Furniture; Furnishings Section 9 - Household Appliances; Furniture; Furnishings Section 9 - Household Appliances; Furniture; Furnishings Section 5 - Travel Section 18 - Children's Products Section 9 - Household Appliances; Furniture; Furnishings Section 18 - Children's Products Section 18 - Children's Products Section 17 - Household Products, Pets Section 9 - Household Appliances; Furniture; Furnishings Section 18 - Children's Products Section 18 - Children's Products Section 18 - Children's Products Section 9 - Household Appliances; Furniture; Furnishings Section 9 - Household Appliances; Furniture; Furnishings Section 18 - Children's Products

wall unit wall-to-wall carpet, area rug, indoor/outdoor carpet
Within Canada

# of subscriptions # of trips # of trips # of trips $ spent with your involvement 1-800 and 1-900 calls Acne products
Active in a social issue or community project

Section 9 - Household Appliances; Furniture; Furnishings Section 9 - Household Appliances; Furniture; Furnishings Section 5 - Travel Section 10 - Apparel, Miscellaneous Products Section 5 - Travel Section 5 - Travel Section 5 - Travel Section 6 - Business Section 11 - Home Electronics; Personal Computers

Section 2 - Personal Care
Section 12 - Leisure, Restaurants, Tobacco Section 12 - Leisure, Restaurants, Tobacco Section 3 - Health Care & Remedies Section 16 - Groceries Section 9 - Household Appliances; Furniture; Furnishings Section 9 - Household Appliances; Furniture; Furnishings Section 17 - Household Products, Pets Section 5 - Travel Section 5 - Travel Section 4 - Automotive Section 3 - Health Care & Remedies Section 3 - Health Care & Remedies Section 17 - Household Products, Pets Section 12 - Leisure, Restaurants, Tobacco Section 3 - Health Care & Remedies Section 16 - Groceries Section 9 - Household Appliances; Furniture; Furnishings Section 12 - Leisure, Restaurants, Tobacco Section 13 - Candy, Snacks Section 10 - Apparel, Miscellaneous Products Section 3 - Health Care & Remedies Section 12 - Leisure, Restaurants, Tobacco Section 12 - Leisure, Restaurants, Tobacco Section 5 - Travel Section 5 - Travel Section 11 - Home Electronics; Personal Computers Section 4 - Automotive Section 4 - Automotive Section 12 - Leisure, Restaurants, Tobacco Section 9 - Household Appliances; Furniture; Furnishings Section 17 - Household Products, Pets Section 9 - Household Appliances; Furniture; Furnishings Section 9 - Household Appliances; Furniture; Furnishings Section 4 - Automotive Section 18 - Children's Products Section 18 - Children's Products Section 18 - Children's Products Section 18 - Children's Products Section 16 - Groceries Section 16 - Groceries Section 16 - Groceries Section 16 - Groceries

Activities Adhesive bandages Aerosol non-stick cooking products Air conditioner, central Air conditioner, separate room Air fresheners, carpet & Air Travel Airlines Alignment Allergy and sinus remedies Alternative medicine Aluminium foil Amusement parks Anti-nauseant/motion sickness remedies Apple sauce Appliances for Climate Control Art gallery Artificial sweeteners Arts and Crafts Athlete's foot remedies Attend Professional Sports Events Attendance Attractions Attractions and Events Audio, Video Equipment Auto club Auto insurance Auto racing automatic dishwasher Automatic dishwasher detergent Automatic thermostat automatic washing machine Automotive supplies/products Baby foods Baby/Children's Care Products Baby/Children's Furniture/Equipment Baby/Children's Shampoo Bacon Bagels Baking chips Baking mixes (excluding cake mixes)

Baking powder Baking soda Ballet Banking & financial services Banking and Financial Services Banking methods barbecue equipment Barbecue sauces, bottled Baseball Basketball Bath additives Bathroom Cleaners Batteries Bedding and Bath Goods Beef Beer Beer/wine/liquor Beverages Blank video tapes Bleach blender Blush Boating Body powder Body wash book clubs Books bought at newsstand Bouillon Bourbon Boxed Chocolates Boxed chocolates Brakes Brandy Bread bread making machine Breath fresheners burglar alarm Business facilities Business Travel Business Trips - Overnight Business use Butter Cake mixes, dry Cameras Cameras/Film Camping Camping equipment can opener Canadian Candy cappucino/espresso maker

Section 16 - Groceries Section 16 - Groceries Section 12 - Leisure, Restaurants, Tobacco Section 7 - Financial Section 7 - Financial Section 7 - Financial Section 9 - Household Appliances; Furniture; Furnishings Section 16 - Groceries Section 12 - Leisure, Restaurants, Tobacco Section 12 - Leisure, Restaurants, Tobacco

Section 2 - Personal Care
Section 17 - Household Products, Pets Section 11 - Home Electronics; Personal Computers Section 9 - Household Appliances; Furniture; Furnishings Section 16 - Groceries Section 15 - Alcohol Section 15 - Alcohol Section 16 - Groceries Section 11 - Home Electronics; Personal Computers Section 17 - Household Products, Pets Section 9 - Household Appliances; Furniture; Furnishings

Section 2 - Personal Care
Section 12 - Leisure, Restaurants, Tobacco

Section 2 - Personal Care Section 2 - Personal Care
Section 10 - Apparel, Miscellaneous Products Section 10 - Apparel, Miscellaneous Products Section 10 - Apparel, Miscellaneous Products Section 16 - Groceries Section 15 - Alcohol Section 10 - Apparel, Miscellaneous Products Section 13 - Candy, Snacks Section 4 - Automotive Section 15 - Alcohol Section 16 - Groceries Section 9 - Household Appliances; Furniture; Furnishings

Section 2 - Personal Care
Section 9 - Household Appliances; Furniture; Furnishings Section 6 - Business Section 5 - Travel Section 5 - Travel Section 5 - Travel Section 16 - Groceries Section 16 - Groceries Section 11 - Home Electronics; Personal Computers Section 11 - Home Electronics; Personal Computers Section 5 - Travel Section 5 - Travel Section 9 - Household Appliances; Furniture; Furnishings Section 7 - Financial Section 13 - Candy, Snacks Section 9 - Household Appliances; Furniture; Furnishings

Car batteries Car Rental Car wax and polish carbon monoxide detector Carpet and rug cleaners carpet steam cleaner Carpeting/floor covering: Cars, Vans, Trucks Casinos Cat food Cat litter Cat treats Caulking Ceiling fan Cellular phone/PCS phone Central air cleaner central vacuum system chain saw Champagne/sparkling wine Cheese spread/cheese sauce Cheese, natural Cheese, processed Chewing gum Chewy candies Chicken & turkey Children's clothing/shoes Children's medication Children's products Chocolate baking squares Chocolate/candy bars Ciders Cigarettes Cigars & cigarillos clean air machine Cleaners clothes dryer Clothing Coating mixes, seasoned Cocoa powder Coffee Coffee beans, whole coffee grinder coffee maker Coffee whitener, instant Coffee, ground Coffee, instant Coffees, specialty Cognac Cold cereals Cold cuts Cold remedies Communications/E.D.P.

Section 4 - Automotive Section 5 - Travel Section 4 - Automotive Section 9 - Household Appliances; Furniture; Furnishings Section 17 - Household Products, Pets Section 9 - Household Appliances; Furniture; Furnishings Section 9 - Household Appliances; Furniture; Furnishings Section 4 - Automotive Section 12 - Leisure, Restaurants, Tobacco Section 17 - Household Products, Pets Section 17 - Household Products, Pets Section 17 - Household Products, Pets Section 8 - Real Estate, Home Improvements Section 9 - Household Appliances; Furniture; Furnishings Section 11 - Home Electronics; Personal Computers Section 9 - Household Appliances; Furniture; Furnishings Section 9 - Household Appliances; Furniture; Furnishings Section 8 - Real Estate, Home Improvements Section 15 - Alcohol Section 16 - Groceries Section 16 - Groceries Section 16 - Groceries Section 13 - Candy, Snacks Section 13 - Candy, Snacks Section 16 - Groceries Section 18 - Children's Products Section 18 - Children's Products Section 18 - Children's Products Section 16 - Groceries Section 13 - Candy, Snacks Section 15 - Alcohol Section 12 - Leisure, Restaurants, Tobacco Section 12 - Leisure, Restaurants, Tobacco Section 9 - Household Appliances; Furniture; Furnishings Section 17 - Household Products, Pets Section 9 - Household Appliances; Furniture; Furnishings Section 10 - Apparel, Miscellaneous Products Section 16 - Groceries Section 16 - Groceries Section 14 - Beverages Section 16 - Groceries Section 9 - Household Appliances; Furniture; Furnishings Section 9 - Household Appliances; Furniture; Furnishings Section 16 - Groceries Section 16 - Groceries Section 16 - Groceries Section 16 - Groceries Section 15 - Alcohol Section 16 - Groceries Section 16 - Groceries Section 3 - Health Care & Remedies Section 6 - Business

Condoms, contraceptives Contact lens cleaning solutions Convenience stores Cookie mixes Cookies (ready to eat) Cooking sauces & gravy sauces Cordials & liqueurs Corn & tortilla chips, cheese snacks Corporate Areas of Involvement Cosmetic Products Costume jewellery Cotton swabs Cough drops Cough syrup Crackers Cranberry sauce Cream cheese Cream, fresh Credit Cards crock-pot Cruise Ships Customer reward programs cutlery (kitchen knives) cutlery: silverplated, stainless, sterling silver Decisions About Business Purchasing/Leasing Dehumidifier Dental floss Denture adhesive Denture cleansers Dentures Deodorant/Antiperspirants Department stores/disct dept. stores Desserts, frozen Diapers Diarrhea remedies Did volunteer work Diet control Dips, ready-to-serve Dishwashing liquid Disposable plates Dog biscuits or treats Dog food Donations Drain cleaners Driving details Drug Stores Dry cleaning Eggs electric drill electric drill - corded electric drill - cordless electric sander

Section 3 - Health Care & Remedies Section 3 - Health Care & Remedies Section 10 - Apparel, Miscellaneous Products Section 16 - Groceries Section 16 - Groceries Section 16 - Groceries Section 15 - Alcohol Section 13 - Candy, Snacks Section 6 - Business

Section 2 - Personal Care
Section 10 - Apparel, Miscellaneous Products

Section 2 - Personal Care
Section 3 - Health Care & Remedies Section 3 - Health Care & Remedies Section 16 - Groceries Section 16 - Groceries Section 16 - Groceries Section 16 - Groceries Section 7 - Financial Section 9 - Household Appliances; Furniture; Furnishings Section 5 - Travel Section 10 - Apparel, Miscellaneous Products Section 9 - Household Appliances; Furniture; Furnishings Section 9 - Household Appliances; Furniture; Furnishings Section 6 - Business Section 9 - Household Appliances; Furniture; Furnishings

Section 2 - Personal Care Section 2 - Personal Care Section 2 - Personal Care Section 2 - Personal Care Section 2 - Personal Care
Section 10 - Apparel, Miscellaneous Products Section 16 - Groceries Section 18 - Children's Products Section 3 - Health Care & Remedies Section 12 - Leisure, Restaurants, Tobacco Section 3 - Health Care & Remedies Section 16 - Groceries Section 17 - Household Products, Pets Section 17 - Household Products, Pets Section 17 - Household Products, Pets Section 17 - Household Products, Pets Section 7 - Financial Section 17 - Household Products, Pets Section 4 - Automotive Section 10 - Apparel, Miscellaneous Products Section 17 - Household Products, Pets Section 16 - Groceries Section 8 - Real Estate, Home Improvements Section 8 - Real Estate, Home Improvements Section 8 - Real Estate, Home Improvements Section 8 - Real Estate, Home Improvements

Energy/sport drinks Equipment Equipment/distribution Evaporated milk, canned Events Exercise equipment Eye drops Eye liner Eye shadow Eyewear Fabric softeners Face powder Facial cleansers Facial moisturizers Facial Products Facial tissues Facial toners Fem. hygiene/deod sprays/douches Figure skating Film Finance/investment Financial institutions used by company fine china dinnerware, glassware, fine china, fine crystal, lead crystal, Fine jewellery Fireplace First aid creams/ointments Fish & seafood Fish/meat, canned Fishing equipment Fitness Flea and tick care products for dogs, cats Floor wax, polish Flour Flowers food procesor Food storage bags Food Used in Household Football Footwear Foundation makeup Frequent flyer Frostings Fruit drinks, powdered Fruit drinks/punches Fruit juices and drinks, other Fruit, canned or jarred Fruit, fresh frying pan Furniture items: Furniture polish/lemon oil Furniture, Home Furnishings

Section 14 - Beverages Section 12 - Leisure, Restaurants, Tobacco Section 6 - Business Section 16 - Groceries Section 5 - Travel Section 12 - Leisure, Restaurants, Tobacco Section 3 - Health Care & Remedies

Section 2 - Personal Care Section 2 - Personal Care
Section 3 - Health Care & Remedies Section 17 - Household Products, Pets

Section 2 - Personal Care Section 2 - Personal Care Section 2 - Personal Care Section 2 - Personal Care
Section 17 - Household Products, Pets

Section 2 - Personal Care Section 2 - Personal Care
Section 12 - Leisure, Restaurants, Tobacco Section 11 - Home Electronics; Personal Computers Section 6 - Business Section 6 - Business Section 9 - Household Appliances; Furniture; Furnishings Section 9 - Household Appliances; Furniture; Furnishings Section 10 - Apparel, Miscellaneous Products Section 9 - Household Appliances; Furniture; Furnishings Section 3 - Health Care & Remedies Section 16 - Groceries Section 16 - Groceries Section 12 - Leisure, Restaurants, Tobacco Section 12 - Leisure, Restaurants, Tobacco Section 17 - Household Products, Pets Section 17 - Household Products, Pets Section 16 - Groceries Section 10 - Apparel, Miscellaneous Products Section 9 - Household Appliances; Furniture; Furnishings Section 17 - Household Products, Pets Section 16 - Groceries Section 12 - Leisure, Restaurants, Tobacco Section 10 - Apparel, Miscellaneous Products

Section 2 - Personal Care
Section 5 - Travel Section 16 - Groceries Section 16 - Groceries Section 14 - Beverages Section 16 - Groceries Section 16 - Groceries Section 16 - Groceries Section 9 - Household Appliances; Furniture; Furnishings Section 9 - Household Appliances; Furniture; Furnishings Section 17 - Household Products, Pets Section 9 - Household Appliances; Furniture; Furnishings

Gambling garage door opener Garbage bags Garden Garden supplies Gardening & lawn care supplies gas BBQ Gasoline Gin Golf Golf equipment Granola/cereal bars Greeting Cards Grocery Shopping Grocery stores Hair Care Hair colouring products Hair conditioners Hair Removal Hair removal lotion/wax Hair salon Hair sprays Hair styling gels Hair styling mousses Ham, cooked Hand & body lotion/cream hand tools Hard candy/mints Have in Household Headache remedies, pain relievers Health care Health Care Products Heat pump Hemorrhoid remedies High Quality Restaurants Hockey Hockey equipment Home home fire extinguisher Home Heating Home Improvements Home Office or Business Home theatre systems Homeowners/personal property insurance Honey Horse-racing Hot cereals, instant Hot Chocolate Hot sauces Hot snacks, frozen hot tub/whirlpool spa hot water heater

Section 12 - Leisure, Restaurants, Tobacco Section 9 - Household Appliances; Furniture; Furnishings Section 17 - Household Products, Pets Section 8 - Real Estate, Home Improvements Section 8 - Real Estate, Home Improvements Section 8 - Real Estate, Home Improvements Section 9 - Household Appliances; Furniture; Furnishings Section 4 - Automotive Section 15 - Alcohol Section 12 - Leisure, Restaurants, Tobacco Section 12 - Leisure, Restaurants, Tobacco Section 16 - Groceries Section 10 - Apparel, Miscellaneous Products Section 16 - Groceries Section 16 - Groceries

Section 2 - Personal Care Section 2 - Personal Care Section 2 - Personal Care Section 2 - Personal Care Section 2 - Personal Care Section 2 - Personal Care Section 2 - Personal Care Section 2 - Personal Care Section 2 - Personal Care
Section 16 - Groceries

Section 2 - Personal Care
Section 8 - Real Estate, Home Improvements Section 13 - Candy, Snacks Section 11 - Home Electronics; Personal Computers Section 3 - Health Care & Remedies Section 3 - Health Care & Remedies Section 3 - Health Care & Remedies Section 9 - Household Appliances; Furniture; Furnishings Section 3 - Health Care & Remedies Section 12 - Leisure, Restaurants, Tobacco Section 12 - Leisure, Restaurants, Tobacco Section 12 - Leisure, Restaurants, Tobacco Section 8 - Real Estate, Home Improvements Section 9 - Household Appliances; Furniture; Furnishings Section 8 - Real Estate, Home Improvements Section 8 - Real Estate, Home Improvements Section 6 - Business Section 11 - Home Electronics; Personal Computers Section 7 - Financial Section 16 - Groceries Section 12 - Leisure, Restaurants, Tobacco Section 16 - Groceries Section 14 - Beverages Section 16 - Groceries Section 16 - Groceries Section 9 - Household Appliances; Furniture; Furnishings Section 9 - Household Appliances; Furniture; Furnishings

Hotels & Motels Household appliances & durables Household cleaners - liquid Household cleaners - powder Household cleaners, all purpose Household cleaners, spray bottle Humidifier Ice cream bars, sandwiches Ice cream, ice milk, sherbet Iced tea Iced tea Income Tax Returns Incontinence products Infant cereal In-home pregnancy test Insect repellants Instant breakfast - mixed with milk Instant potatoes, packaged Instant soup/meal in a cup Insurance International relief development Internet Usage Investments/Savings Irish whiskey iron items: items: items: Jams & Jellies Jelly powders Jewellery/Watches/Luggage juicer/extractor Ketchup Kitchen/cooking/serving products knife
Last USA trip, Last Other Foreign Trip

Section 5 - Travel Section 9 - Household Appliances; Furniture; Furnishings Section 17 - Household Products, Pets Section 17 - Household Products, Pets Section 17 - Household Products, Pets Section 17 - Household Products, Pets Section 9 - Household Appliances; Furniture; Furnishings Section 16 - Groceries Section 16 - Groceries Section 14 - Beverages Section 16 - Groceries Section 7 - Financial Section 3 - Health Care & Remedies Section 18 - Children's Products

Section 2 - Personal Care
Section 3 - Health Care & Remedies Section 16 - Groceries Section 16 - Groceries Section 13 - Candy, Snacks Section 7 - Financial Section 7 - Financial Section 11 - Home Electronics; Personal Computers Section 7 - Financial Section 15 - Alcohol Section 9 - Household Appliances; Furniture; Furnishings Section 9 - Household Appliances; Furniture; Furnishings Section 9 - Household Appliances; Furniture; Furnishings Section 9 - Household Appliances; Furniture; Furnishings Section 16 - Groceries Section 16 - Groceries Section 10 - Apparel, Miscellaneous Products Section 9 - Household Appliances; Furniture; Furnishings Section 16 - Groceries Section 9 - Household Appliances; Furniture; Furnishings Section 9 - Household Appliances; Furniture; Furnishings Section 5 - Travel Section 5 - Travel Section 5 - Travel Section 17 - Household Products, Pets Section 17 - Household Products, Pets Section 8 - Real Estate, Home Improvements Section 3 - Health Care & Remedies Section 16 - Groceries Section 16 - Groceries Section 7 - Financial

Last 3 business trips Last trip Laundry pre-treatments & pre-cleaners Laundry Products Lawn care/maintenance & supplies Laxatives Lemon juice Lemonade Life insurance Lip balm Lipstick, lipliner, lip gloss Liquor Live theatre Loan/line of credit Long distance calls Lottery tickets

Section 2 - Personal Care Section 2 - Personal Care
Section 15 - Alcohol Section 12 - Leisure, Restaurants, Tobacco Section 7 - Financial Section 11 - Home Electronics; Personal Computers Section 12 - Leisure, Restaurants, Tobacco

Luggage/other accessories Magazine Purchasing Main courses, frozen Maintenance/building Margarine Mascara
Mayonnaise, mayo-type salad dressing

Section 10 - Apparel, Miscellaneous Products Section 10 - Apparel, Miscellaneous Products Section 16 - Groceries Section 6 - Business Section 16 - Groceries

Section 2 - Personal Care
Section 16 - Groceries Section 16 - Groceries Section 13 - Candy, Snacks Section 5 - Travel Section 16 - Groceries Section 3 - Health Care & Remedies Section 12 - Leisure, Restaurants, Tobacco

Meal Helper
Meal replacement/nutritional

Means of travel Meat, other Medicated throat remedies Meeting/Dating Services Menopause remedies Men's aftershave lotion & cologne Men's clothing Men's Products Metal polish Mexican dinners kits or shells microwave cookware microwave oven Microwaveable meals/soups Milk Milk, fresh mixer: hand held, other Mortgages Most recently acquired vehicle, Motor oil Motorcycles Mouthwash/Dental rinse Movies Muffins Mufflers/exhausts Museum Music concerts Mustard Mutual Funds Nail Care Products and Polish Nasal sprays Non-carbonated bottled water Non-prescription products for preventing heart attack/stroke Non-RRSP investments Nuts Office equipment Oil filters Oil, salad or cooking Opera Oral Hygiene Orange juice Oriental noodles Other baby care products Other children's care products

Section 2 - Personal Care Section 2 - Personal Care
Section 10 - Apparel, Miscellaneous Products

Section 2 - Personal Care
Section 17 - Household Products, Pets Section 16 - Groceries Section 9 - Household Appliances; Furniture; Furnishings Section 9 - Household Appliances; Furniture; Furnishings Section 16 - Groceries Section 14 - Beverages Section 16 - Groceries Section 9 - Household Appliances; Furniture; Furnishings Section 7 - Financial Section 4 - Automotive Section 4 - Automotive Section 4 - Automotive

Section 2 - Personal Care
Section 12 - Leisure, Restaurants, Tobacco Section 16 - Groceries Section 4 - Automotive Section 12 - Leisure, Restaurants, Tobacco Section 12 - Leisure, Restaurants, Tobacco Section 16 - Groceries Section 7 - Financial

Section 2 - Personal Care
Section 3 - Health Care & Remedies Section 14 - Beverages Section 3 - Health Care & Remedies Section 7 - Financial Section 13 - Candy, Snacks Section 6 - Business Section 4 - Automotive Section 16 - Groceries Section 12 - Leisure, Restaurants, Tobacco

Section 2 - Personal Care
Section 16 - Groceries Section 16 - Groceries Section 18 - Children's Products Section 18 - Children's Products

Other equipment Other food shopping Oven cleaners Pager/beeper Pain Relievers Pain relievers for arthritis/rheumatism Pain relievers for backaches Pain relievers for headaches Pain relievers for muscle & body pain Pain relieving rubs Paint/Stain Pancakes Pantiliners Paper napkins Paper towels Paper/Plastic Products paperback/hardback Participation in Activities Pasta noodles and sauces, flavoured Pasta, canned Pasta, packaged Peanut butter Pectins Perfume and cologne Perfume and cologne for women Personal Care Personal care soaps Personal Computers Personal Products Personal usage
Personal/Vacation Travel

Section 12 - Leisure, Restaurants, Tobacco Section 16 - Groceries Section 17 - Household Products, Pets Section 11 - Home Electronics; Personal Computers Section 3 - Health Care & Remedies Section 3 - Health Care & Remedies Section 3 - Health Care & Remedies Section 3 - Health Care & Remedies Section 3 - Health Care & Remedies Section 3 - Health Care & Remedies Section 8 - Real Estate, Home Improvements Section 16 - Groceries

Section 2 - Personal Care
Section 17 - Household Products, Pets Section 17 - Household Products, Pets Section 17 - Household Products, Pets Section 10 - Apparel, Miscellaneous Products Section 12 - Leisure, Restaurants, Tobacco Section 16 - Groceries Section 16 - Groceries Section 16 - Groceries Section 16 - Groceries Section 16 - Groceries Section 3 - Health Care & Remedies

Section 2 - Personal Care Section 2 - Personal Care Section 2 - Personal Care
Section 11 - Home Electronics; Personal Computers Section 3 - Health Care & Remedies Section 11 - Home Electronics; Personal Computers Section 5 - Travel Section 17 - Household Products, Pets Section 11 - Home Electronics; Personal Computers Section 9 - Household Appliances; Furniture; Furnishings Section 16 - Groceries Section 16 - Groceries Section 12 - Leisure, Restaurants, Tobacco Section 16 - Groceries Section 16 - Groceries Section 6 - Business Section 17 - Household Products, Pets Section 17 - Household Products, Pets Section 17 - Household Products, Pets Section 17 - Household Products, Pets Section 13 - Candy, Snacks Section 15 - Alcohol Section 10 - Apparel, Miscellaneous Products Section 13 - Candy, Snacks Section 16 - Groceries Section 9 - Household Appliances; Furniture; Furnishings Section 8 - Real Estate, Home Improvements Section 8 - Real Estate, Home Improvements

Pets Photofinishing piano Pickles Pie fillings Pipe tobacco Pizza shells/crusts Pizza, frozen Plans to expand Plastic freezer bags Plastic sandwich bags Plastic-type kitchen wrap Polishes Popcorn Port & sherry Portrait Studios Potato Chips Potato products, frozen pots & pans power saw - circular power saw - jig saw

power saw - table Pre-electric shave lotion Pre-menstrual/period pain remedies Pre-moistened household wipes Prepared infant formula
Prepared mixed drinks with liquor

Section 8 - Real Estate, Home Improvements

Section 2 - Personal Care Section 2 - Personal Care
Section 17 - Household Products, Pets Section 18 - Children's Products Section 15 - Alcohol Section 11 - Home Electronics; Personal Computers Section 11 - Home Electronics; Personal Computers Section 3 - Health Care & Remedies Section 13 - Candy, Snacks Section 7 - Financial Section 8 - Real Estate, Home Improvements Section 6 - Business Section 12 - Leisure, Restaurants, Tobacco Section 16 - Groceries

Pre-recorded video tapes - purch. Pre-recorded video tapes - rented Prescription eyeglasses & contact lenses Pretzels Private health insurance Property owned Property/real estate Public Activities Puddings Razors/Shavers Real Estate rechargeable flashlight rechargeable flashlight Recreational Items/Vehicles Refrigerated dough products refrigerator Remedies Restaurants Rice cakes/corn cakes Rice seasoning Rice, flavoured & seasoned Rice, plain Rolled oats/oatmeal/hot cereals router RRSPs Rum Rye/Canadian whiskey Salad dressing Salt/salt substitute Sanitary napkins Sausage Scotch whisky Scouring cleansers Scouring pads Seasoning sauces, bottled Seasonings & spices Securities & savings self cleaning oven Seminars/conventions separate freezer Services sewing machine Shampoo Shaving creams or gels Shock absorbers/struts Shopping

Section 2 - Personal Care
Section 8 - Real Estate, Home Improvements Section 8 - Real Estate, Home Improvements Section 9 - Household Appliances; Furniture; Furnishings Section 12 - Leisure, Restaurants, Tobacco Section 16 - Groceries Section 9 - Household Appliances; Furniture; Furnishings Section 3 - Health Care & Remedies Section 12 - Leisure, Restaurants, Tobacco Section 13 - Candy, Snacks Section 16 - Groceries Section 16 - Groceries Section 16 - Groceries Section 16 - Groceries Section 8 - Real Estate, Home Improvements Section 7 - Financial Section 15 - Alcohol Section 15 - Alcohol Section 16 - Groceries Section 16 - Groceries

Section 2 - Personal Care
Section 16 - Groceries Section 15 - Alcohol Section 17 - Household Products, Pets Section 17 - Household Products, Pets Section 16 - Groceries Section 16 - Groceries Section 7 - Financial Section 9 - Household Appliances; Furniture; Furnishings Section 5 - Travel Section 9 - Household Appliances; Furniture; Furnishings Section 6 - Business Section 9 - Household Appliances; Furniture; Furnishings

Section 2 - Personal Care Section 2 - Personal Care
Section 4 - Automotive Section 10 - Apparel, Miscellaneous Products

Shopping: Health and Beauty Products Shortening/lard Shows and Exhibitions Ski equipment - cross-country Ski equipment - downhill Sleeping tablets Small appliances Small Electric Appliances smoke/fire detector Snack cakes Snacks Snacks, frozen snowblower Soap and detergents Soccer Soft drinks/colas Software Soup, condensed Soup, dry Soup, ready-to-serve Spaghetti sauce Spark plugs Sparkling water/seltzer Spas Sporting Goods Sports Sports & Recreation Equipment Sports Clothes Sports/Entertainment Venues Spray starch stacked washer/dryer Steak sauce steam cooker Stereo Equipment Stews, canned Stockings & panty hose Stocks/bonds stoneware, placemats storage containers Stuffing mixes and stuffing products Sugar Sunburn treatment Sunglasses (non-prescription) Suntan & sunscreen products Sweet spreads Sweetened condensed milk Table syrup Tableware Tampons Tapes/Compact Discs Tapes/compact discs club Tea

Section 3 - Health Care & Remedies Section 16 - Groceries Section 5 - Travel Section 12 - Leisure, Restaurants, Tobacco Section 12 - Leisure, Restaurants, Tobacco Section 3 - Health Care & Remedies

Section 2 - Personal Care
Section 9 - Household Appliances; Furniture; Furnishings Section 9 - Household Appliances; Furniture; Furnishings Section 16 - Groceries Section 13 - Candy, Snacks Section 16 - Groceries Section 8 - Real Estate, Home Improvements Section 17 - Household Products, Pets Section 12 - Leisure, Restaurants, Tobacco Section 14 - Beverages Section 11 - Home Electronics; Personal Computers Section 16 - Groceries Section 16 - Groceries Section 16 - Groceries Section 16 - Groceries Section 4 - Automotive Section 14 - Beverages Section 12 - Leisure, Restaurants, Tobacco Section 12 - Leisure, Restaurants, Tobacco Section 12 - Leisure, Restaurants, Tobacco Section 12 - Leisure, Restaurants, Tobacco Section 12 - Leisure, Restaurants, Tobacco Section 5 - Travel Section 17 - Household Products, Pets Section 9 - Household Appliances; Furniture; Furnishings Section 16 - Groceries Section 9 - Household Appliances; Furniture; Furnishings Section 11 - Home Electronics; Personal Computers Section 16 - Groceries Section 10 - Apparel, Miscellaneous Products Section 7 - Financial Section 9 - Household Appliances; Furniture; Furnishings Section 9 - Household Appliances; Furniture; Furnishings Section 16 - Groceries Section 16 - Groceries Section 3 - Health Care & Remedies Section 3 - Health Care & Remedies Section 3 - Health Care & Remedies Section 16 - Groceries Section 16 - Groceries Section 16 - Groceries Section 9 - Household Appliances; Furniture; Furnishings

Section 2 - Personal Care
Section 11 - Home Electronics; Personal Computers Section 11 - Home Electronics; Personal Computers Section 14 - Beverages

Tea, regular Team Sports Telephone Telephone services Telephone/computer banking Television sets Tennis Tennis equipment Tequila Tires toaster toaster oven Toaster products Tobacco Toilet bowl cleaners - in tank Toilet cleaners - in bowl Toilet paper Toilet training products Tomato and vegetable juices Tools Toothbrushes Toothpaste Toothpolish Total gross revenue/sales of total Canadian operation Toys and Games Travellers Cheques Type of company types: Upset stomach remedies Vacation home Vacation/personal use vacuum cleaner VCR/Video cassette recorder Vegetables, canned Vegetables, fresh Vegetables, frozen Vehicles Vermouths/aperitifs Video Video Video game cartridges Video game systems Vinegar Vitamin and mineral supplements Vodka Waffles Watches water filter device water softener Wheat germ Where buy pet food Whipped topping

Section 16 - Groceries Section 12 - Leisure, Restaurants, Tobacco Section 11 - Home Electronics; Personal Computers Section 11 - Home Electronics; Personal Computers Section 7 - Financial Section 11 - Home Electronics; Personal Computers Section 12 - Leisure, Restaurants, Tobacco Section 12 - Leisure, Restaurants, Tobacco Section 15 - Alcohol Section 4 - Automotive Section 9 - Household Appliances; Furniture; Furnishings Section 9 - Household Appliances; Furniture; Furnishings Section 16 - Groceries Section 12 - Leisure, Restaurants, Tobacco Section 17 - Household Products, Pets Section 17 - Household Products, Pets Section 17 - Household Products, Pets Section 18 - Children's Products Section 16 - Groceries Section 8 - Real Estate, Home Improvements

Section 2 - Personal Care Section 2 - Personal Care Section 2 - Personal Care
Section 6 - Business Section 10 - Apparel, Miscellaneous Products Section 5 - Travel Section 6 - Business Section 10 - Apparel, Miscellaneous Products Section 3 - Health Care & Remedies Section 8 - Real Estate, Home Improvements Section 5 - Travel Section 9 - Household Appliances; Furniture; Furnishings Section 11 - Home Electronics; Personal Computers Section 16 - Groceries Section 16 - Groceries Section 16 - Groceries Section 6 - Business Section 15 - Alcohol Section 11 - Home Electronics; Personal Computers Section 11 - Home Electronics; Personal Computers Section 11 - Home Electronics; Personal Computers Section 11 - Home Electronics; Personal Computers Section 16 - Groceries Section 3 - Health Care & Remedies Section 15 - Alcohol Section 16 - Groceries Section 10 - Apparel, Miscellaneous Products Section 9 - Household Appliances; Furniture; Furnishings Section 9 - Household Appliances; Furniture; Furnishings Section 16 - Groceries Section 17 - Household Products, Pets Section 16 - Groceries

Wieners Wills/Estate Planning Window covering/drapery/upholstery Window/glass cleaners Wine Wine and spirit coolers wok Women's clothing Women's Products Wood stove Worcestershire sauce Work Location Worked for a political party/candidate Wrestling Written to editor of a newspaper/magazine Written to public official Yeast Yeast infection products Yogurt Your Company or Employer

Section 16 - Groceries Section 7 - Financial Section 9 - Household Appliances; Furniture; Furnishings Section 17 - Household Products, Pets Section 15 - Alcohol Section 15 - Alcohol Section 9 - Household Appliances; Furniture; Furnishings Section 10 - Apparel, Miscellaneous Products

Section 2 - Personal Care
Section 9 - Household Appliances; Furniture; Furnishings Section 16 - Groceries Section 6 - Business Section 12 - Leisure, Restaurants, Tobacco Section 12 - Leisure, Restaurants, Tobacco Section 12 - Leisure, Restaurants, Tobacco Section 12 - Leisure, Restaurants, Tobacco Section 16 - Groceries

Section 2 - Personal Care
Section 16 - Groceries Section 6 - Business

SECTION 2 - PERSONAL CARE
PRODUCT/SERVICE INFORMATION AVAILABLE PMB Study Code Book Quest. 97 98 99 2000 Page Page 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2B 2B 2B 2B 2B 2B 2 2 2 2 2 2 2B 2B 2B 2-1 2-2 2-4 2-3 2-2 2-1 2-1 2-2 2-3 82-1 82-1 82-2 82-2 82-1 82-1 82-1 82-1 82-2

Cosmetics Blush Cosmetic Products Eye liner Eye shadow Face powder Foundation makeup Lipstick, lipliner, lip gloss Mascara Facial Products Acne products Facial cleansers Facial moisturizers Facial toners Hair Care Hair colouring products Hair conditioners Hair salon Hair sprays Hair styling gels Hair styling mousses Shampoo Small appliances Hair Removal Hair removal lotion/wax Pre-electric shave lotion Razors/Shavers Shaving creams or gels Men's Products Men's aftershave lotion & cologne Nail Care Products and Polish Oral Hygiene Breath fresheners Dentures Denture adhesive Denture cleansers Dental floss Mouthwash/Dental rinse

$ spent on cosmetics times used, types where bought times used, types times used, types times used, types times used, types, kinds, brands times used, types, brands times used, types, brands

times used, types, kinds, brands times used, kinds, brands times used, types, kinds, how used, brands times used

2B 2B 2B 2B 2B 2B 2B 2B 2B 2B 2 2

2B 2B 2B 2

2-23 2-21 2-22 2-21

82-8 82-8 82-8 82-8

times used, forms, brands times used, kinds, brands times used, services, $ spent last visit times used, types, brands times used, brands times used, brands times used, brands, how often used types types own, bought

2B 2B 2 2B 2B 2B 2B 2

2B 2B 2 2B 2B 2B 2B 2

2B 2B 2 2B 2B 2B 2B 2

2B 2B 2 2B 2B 2B 2B 2

2-19 2-17 2-19 2-18 2-18 2-18 2-17 2-19

82-7 82-6 82-7 82-6 82-7 82-7 82-6 82-7

times used, types times used times used, kinds times used, types

2 2 2 2 2 2 2B 2B

2 2 2 2

2 2 2 2

2-25 2-25 2-24 2-25

82-9 82-9 82-9 82-9

times used, types times used, types

2 2

2 2

2 2

2 2

2-24 2-5

82-9 82-2

times used, types, brands types times used times used, types times used, kinds, types times used, types, kinds, brands

2B 2B 2B 2 2 2 2 2 2 2 2 2 2 2 2 2B 2B 2B

2B 2 2 2 2 2B

2-13 2-12 2-12 2-12 2-10 2-11

82-5 82-4 82-5 82-5 82-4 82-4

PMB Print Measurement Bureau

SECTION 2 - PERSONAL CARE
PRODUCT/SERVICE Oral Hygiene (cont) Toothbrushes Toothpaste Toothpolish Personal Care Bath additives Body powder Body wash Cotton swabs Deodorant/Antiperspirants Hand & body lotion/cream Lip balm Personal care soaps Women's Products Fem. hygiene/deod sprays/douches In-home pregnancy test Menopause remedies Pantiliners Perfume and cologne for women Pre-menstrual/period pain remedies Sanitary napkins Tampons Yeast infection products INFORMATION AVAILABLE PMB Study Code Book Quest. 97 98 99 2000 Page Page 2B 2B 2B 2B 2B 2 2 2 2 2B 2 2 2-10 2-9 2-11 82-4 82-4 82-4

times used, types, received from, brands times used, kinds, types, forms times used, types

times used, types times used times used, types, brands times used, brands times used, types, forms, kinds, brands times used, types, forms, kinds, brands, used for, skin condition times used times used, types, forms, kinds, brands

2 2 2 2B 2B

2 2 2B 2B 2B 2B

2 2 2B 2B 2B 2B

2 2 2B 2B 2B 2B 2 2B

2-23 2-14 2-15 2-24 2-14 2-20 2-13 2-16

82-9 82-5 82-5 82-9 82-5 82-7 82-5 82-6

2 2 2 2B 2B 2B

times used, kinds times used, brands times used, types times used, types times used, types, brands times used, brands, used for times used, types, kinds times used, applicator, brands times used, brands

2 2 2 2 2B 2B 2 2B 2B

2 2 2 2 2B 2B 2 2B 2B

2 2B 2 2 2B 2B 2 2B 2B

2 2B 2 2 2B 2B 2 2B 2B

2-6 2-8 2-8 2-7 2-5 2-8 2-7 2-6 2-9

82-2 82-3 82-3 82-3 82-2 82-3 82-3 82-3 82-3

PMB Print Measurement Bureau

SECTION 3 - HEALTH CARE AND REMEDIES

PRODUCT/SERVICE

INFORMATION AVAILABLE

PMB Study Code Book Quest. 97 98 99 2000 Page Page

Eyewear Contact lens cleaning solutions Prescription eyeglasses & contact lenses Sunglasses (non-prescription) Health Care Products Adhesive bandages Athlete's foot remedies Eye drops First aid creams/ointments Vitamin and mineral supplements Pain Relievers Pain relievers for arthritis/rheumatism Pain relievers for backaches Pain relievers for headaches Pain relievers for muscle & body pain Personal Products Condoms, contraceptives Diet control Incontinence products Insect repellants Sunburn treatment Suntan & sunscreen products Remedies Allergy and sinus remedies Alternative medicine Anti-nauseant/motion sickness remedies Cold remedies Cough drops Cough syrup Diarrhea remedies Headache remedies, pain relievers Health care Hemorrhoid remedies Laxatives Medicated throat remedies Nasal sprays Non-prescription products for preventing heart attack/stroke Pain relieving rubs Sleeping tablets Upset stomach remedies Shopping: Health and Beauty Products Perfume and cologne

times used types, where bought brands

2 2 2 2 2 2 2B 2B 2B

2 2 2B

3-12 3-12 3-12

82-14 82-14 82-14

times used, types times used, brands times used, types, brands, used for times used, types, brands times used, types

2 2 2 2 2 2B 2B 2B 2B 2B 2B 2B 2 2 2

2 2B 2B 2B 2

3-11 3-11 3-2 3-4 3-7

82-13 82-13 82-10 82-10 82-12

times used, brands times used, brands times used, brands times used, brands

2B 2B 2B 2B

2B 2B 2B 2B

2B 2B 2B 2B

2B 2B 2B 2B

3-5 3-5 3-5 3-5

82-11 82-11 82-11 82-11

types brands reasons, treatments brands number of containers number of containers, types
number of containers, kinds, types, brands

2 2 2B 2 2 2 2B 2B 2B 2 2 2 2 2B 2B 2B

2B 2 2B 2 2 2B

3-14 3-13 3-14 3-16 3-15 3-15

82-14 82-14 82-14 82-15 82-15 82-15

times used, kinds, brands products used times used, types, brands, used for times used, types, kinds, brands times used, brands, used for times used, brands times used, types times used, types, kinds types times used times used, kinds times used, kinds, brands times used how often used, brands times used, types, brands, used for times used, brands times used, types, brands, used for where bought $ spent for gifts, for self

2B 2B 2B 2B 2 2 2 2B 2B 2 2B

2B 2B 2B 2B 2 2 2 2B 2B 2 2B

2B 2 2 2B 2B 2B 2 2 2 2B 2B 2 2B

2B 2 2B 2B 2B 2B 2 2 1 2 2B 2B 2 2B 2B 2B 2B 2 2

3-6 3-13 3-9 3-6 3-1 3-1 3-10 3-4 3-14 3-10 3-10 3-1 3-2 3-6 3-3 3-7 3-8 3-16 3-17

82-12 82-14 82-13 82-12 82-9 82-9 82-13 82-11 82-14 82-13 82-13 82-10 82-10 82-11 82-10 82-12 82-13 82-15 82-15

2B 2B 2B 2 2B 2B 2B 2B 2B 2 2 2 2 2 2

PMB Print Measurement Bureau

SECTION 4 - AUTOMOTIVE
PMB Study Code Book Quest. 97 98 99 2000 Page Page 2 2 2 2 2 2 2 2 4-1 4-1
to

PRODUCT/SERVICE Cars, Vans, Trucks Most recently acquired vehicle, 2nd most recent, other:

INFORMATION AVAILABLE # vehicles in household brands: make & model of car, van, truck owned, leased new, used type of vehicle, length of lease, model year when purchased or leased how financed, amount spent purchase influence, principal driver responsibility for maintenance serviced primarily by Maintenance Done Vehicle Features

83-1 83-1 83-3 83-3 83-3 83-3 83-3 83-3 83-3 83-3 83-3 83-3 83-3

4-6

Alignment Auto club Auto insurance

brands: who serviced by membership any auto insurance new/different policy

2B 2B 2B 2 2 2 2 2 2

2B 2 2

4-9 4-8 4-10

83-4 83-4 83-4

Automotive supplies/products where bought Brakes Car batteries Car wax and polish Driving details Gasoline Motorcycles Mufflers/exhausts Motor oil Oil filters Shock absorbers/struts Spark plugs Tires # of times repaired, brands: repaired by bought types have driver's license, # of kilometers driven
# of litres bought, type, grades, kinds, brands

2

2

2

2 2B 2 1 2 2B 2 2B 2B 2 2B 2 2B

4-12 4-10 4-8 4-11 4-9 4-10 4-8 4-8 4-11 4-11 4-8 4-8 4-9

83-5 83-5 83-4 83-5 83-4 83-4 83-4 83-4 83-5 83-5 83-4 83-4 83-4

2B 2B 2B 2 2 2 2 2 2

2B 2B 2B 2 2 2

ownership brands: where installed # of litres bought, done by, brands1 purchase brands: where installed kinds # purchased, kinds, brands

2B 2B 2B 2B 2B 2 2 2 2

2B 2B 2B 2 2 2

2B 2B 2B

PMB Print Measurement Bureau

SECTION 5 - TRAVEL
PRODUCT/SERVICE Air Travel Airlines Frequent flyer Attractions and Events Attractions Events Shows and Exhibitions Sports/Entertainment Venues Business Travel # of trips Business Trips - Overnight Means of travel Last 3 business trips INFORMATION AVAILABLE PMB Study Code Book Quest. 97 98 99 2000 Page Page 2B 2B 2B 2B 2B * 2B * 5-8 83-9

# of round trips, brands, class, fare membership, brands

Ontario, Quebec, Western, Eastern Canada

Ontario, Quebec, Western, USA types venues # of trips, destination means of travel, same day or overnight

2 2 2 2

2 2 2 2

2 2 2 1B 2 2

2 2 2 2 2 2

5-12 5-11 5-13 5-13 5-6 5-6

83-9 83-9 83-9 83-9 83-7 83-7

# of times how long ago, nights away from home,
types of accomodation, primary means of travel,

2 2

2 2

-

-

Seminars/conventions

car rental in-town, out-of-town, # attended # attended past 12 months amount spent, equipment
# of times for personal, # of times for business,

2

2

-

-

Camping Camping equipment Car Rental

2 2

2 2

2 2

2 2 2B

5-11 5-11 5-10

83-9 83-9 83-8

2B 2B 2B

method of booking, brands Cruise Ships Hotels & Motels Business use Vacation/personal use
Personal/Vacation Travel Within Canada

# of weeks

2

2

2

2

5-8

83-8

# of nights, brands, types # of nights, brands, types # of trips, destination accomodation, activities, travel agent, amount spent, children on trip means of travel, length of trip destination, primary means of travel, # of nights away, types of accomodation total $ spent, # of adults, # of children, purpose of trip, activities, when trip ended, used travel agent, car rental # of trips, destination accomodation, activities, travel agent,
amount spent, children on trip, travel insurance

2B 2B 2B 2B 2B 2B 2 2 2

2B 2B 2

5-9 5-9 5-1

83-8 83-8 83-6

# of trips Last trip

2 2

2 2

2 -

2 -

5-1

83-6

Personal/Vacation Travel Outside of Canada

2

2

2

2

5-3

83-6

# of trips
Last USA trip, Last Other Foreign Trip

primary means of travel,length of trips destination, nights away from home, main purpose, types of accomodation,

2 2

2 2

2 -

2 -

5-4

83-6

PMB Print Measurement Bureau

SECTION 5 - TRAVEL
PRODUCT/SERVICE INFORMATION AVAILABLE
duty free purchases, primary means of travel,
total spending, # of adults, # of children, activities,

PMB Study Code Book Quest. 97 98 99 2000 Page Page

when trip ended, used travel agent, car rental

Travellers Cheques

amount bought, types (br), where bought (br) type most likely to buy next (br)

2B 2B 2B

2B

5-10

83-8

* See Section 10 - Apparel, Miscellaneous Products

PMB Print Measurement Bureau

SECTION 6 - BUSINESS
PRODUCT/SERVICE INFORMATION AVAILABLE 97 Decisions About Business Purchasing/Leasing $ spent with your involvement Business facilities consulting, recommending, authorizing Communications/E.D.P. consulting, recommending, authorizing Equipment/distribution consulting, recommending, authorizing Finance/investment consulting, recommending, authorizing Maintenance/building consulting, recommending, authorizing Office equipment consulting, recommending, authorizing Property/real estate consulting, recommending, authorizing Services consulting, recommending, authorizing Vehicles consulting, recommending, authorizing Home Office or Business type 2 2 2 2 2 2 2 2 2 2 2 PMB Study Code Book Quest. 98 99 2000 Page Page 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 6-2 6-2 6-1 6-2 6-1 6-2 6-1 6-2 6-2 6-2 6-3 84-1 84-1 84-1 84-1 84-1 84-1 84-1 84-1 84-1 84-1 84-1

Your Company or Employer Corporate Areas of Involvement Financial institutions used by company Plans to expand Total gross revenue/sales of total Canadian operation Type of company Work Location

2 2 2 2 2 2

2 2 2 2 2 2

2 2 2 2 2

2 2 2 2

6-3

84-2

6-3 6-1 6-1

84-2 84-1 84-1

PMB Print Measurement Bureau

SECTION 7 - FINANCIAL
PRODUCT/SERVICE Banking and Financial Services Banking methods Banking & financial services Loan/line of credit Mortgages Telephone/computer banking INFORMATION AVAILABLE 97 types used types, institutions (brand) types, institutions (brand) types, institutions (brand) used for, institutions (br) 2 2B 2B 2B 2 PMB Study Code Book Quest. 98 99 2000 Page Page 2 2B 2B 2B 2 2B 2B 2B 2B 2B 2B 2B 2B

7-1 7-3 7-4 7-2

85-1 85-1 85-1 85-1

Credit Cards

# have, brands, issued by (brand), amount spent, amount spent (brand), usual payment

2B

2B

2B

2B

7-10

85-3

Donations Canadian International relief development Income Tax Returns

amount, types, organizations amount method of filing, who prepared (br)

2B 2 2B

2B 2 2B

2 2 2B

2 2 2B

7-12 7-12 7-10

85-4 85-4 85-3

Insurance Homeowners/personal property insurance Life insurance Private health insurance Investments/Savings Mutual Funds Non-RRSP investments RRSPs Securities & savings Stocks/bonds Wills/Estate Planning

carry, acquired past 2 years 2 kind, types, face value, acquired through,2B companies (brand) kinds 2

2 2B 2

2 2B 2

2 2B 2

7-12 7-11 7-12

85-4 85-4 85-4

types, brands institutions, kinds kinds, institutions, when contributed, types, amount contributed total value number of transactions kind, prepared by, when updated

2B 2 2 2 2

2B 2 2 2 2

2B 2 2 2 2 2

2B 2 2 2 2 2

7-5 7-8 7-6 7-9 7-9 7-10

85-2 85-2 85-2 85-3 85-2 85-3

PMB Print Measurement Bureau

SECTION 8 - REAL ESTATE; HOME IMPROVEMENTS
PRODUCT/SERVICE INFORMATION AVAILABLE 97 Garden Gardening & lawn care supplies where bought Garden supplies garden, use gardening service, types Lawn care/maintenance & supplies maintenance/care done by, equipment Home own or rent, length of time lived there, owned by, has swimming pool, value if sold, first home owned, kind, monthly rent, first home rented, whether new when moved in type type of improvements, amount spent, done by, where bought amount bought, types, brands, bought by types, brands PMB Study Code Book 98 99 2000 Page
Quest. Page

2 2 2 2

2 2 2 2

2 2 2 2

2 2 2 2

8-10 8-9 8-9 8-1

85-9 85-9 85-9 85-5

Home Heating Home Improvements Paint/Stain Caulking Real Estate Property owned Vacation home Tools chain saw power saw - circular power saw - jig saw power saw - table electric drill electric drill - cordless electric drill - corded electric sander rechargeable flashlight router hand tools snowblower

2 2 2 2

2 2 2B 2B

2 2 2B -

2 2 2B -

8-2 8-2 8-7

85-5 85-5 85-6

types type, location type own, bought in past 12 months, where purchased

2 2

2 2

2 2

2 2

8-1 8-2 8-8

85-5 85-5 85-9

2 2 2 2 2 2 * 2 2

2 2 2 2 2 1 1 2 * 1 2 2

2 2 2 2 2 2 2 2 2 2 2

2 2 2 2 2 2 2 2 2 2 2

* see Section 9 - Household Appliances; Furniture; Furnishings

PMB Print Measurement Bureau

SECTION 9 - HOUSEHOLD APPLIANCES; FURNITURE; FURNISHINGS
PRODUCT/SERVICE INFORMATION AVAILABLE 97 Appliances for Climate Control Central air cleaner Air conditioner, central Air conditioner, separate room Ceiling fan Wood stove Automatic thermostat Dehumidifier Humidifier Fireplace Heat pump hhld owns, bought in past 12 months 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 9-3 2B 2B 2 2 85-7 PMB Study Code Book 98 99 2000 Page 9-2
Quest. Page

85-7

Bedding and Bath Goods $ spent, where purchased items: towels, bathroom accessories, blankets, bedding/linen, bedding accessories Furniture, Home Furnishings Furniture items: wall unit sofa dining room set other dining room furniture bedroom set other bedroom furniture patio/garden furniture mattress

kinds, # of times shopped, $ spent, where bought

2 2 2 2 2 2 2 2 2

2 2 2 2 2 2 2 2 2

2 2 2 2 2 2 2 2 1 2

2 2 2 2 2 2 2 2 2 2

9-1

85-7

Carpeting/floor covering: $ spent, where bought items: wall-to-wall carpet, area rug, indoor/outdoor carpet Window covering/drapery/upholstery items: drapes, blinds, curtains, upholstery fabric, shutters $ spent

9-2

85-7

2

2

2

2

9-2

85-7

Household appliances & durables where purchased, reasons for purchase automatic dishwasher 2 automatic washing machine 2 burglar alarm 2 carbon monoxide detector 2 carpet steam cleaner 2 central vacuum system clean air machine 2 clothes dryer 2 garage door opener 2 gas BBQ 2 home fire extinguisher 2 hot tub/whirlpool spa 2 Household appliances & durables (cont.)

9-3 2 2 2 2 2 1 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 9-3

85-8

85-8

PMB Print Measurement Bureau

SECTION 9 - HOUSEHOLD APPLIANCES; FURNITURE; FURNISHINGS
PRODUCT/SERVICE hot water heater microwave oven piano rechargeable flashlight refrigerator self cleaning oven separate freezer sewing machine smoke/fire detector stacked washer/dryer vacuum cleaner water softener Kitchen/cooking/serving products pots & pans barbecue equipment cutlery (kitchen knives) storage containers microwave cookware water filter device Small Electric Appliances blender bread making machine can opener cappucino/espresso maker coffee grinder coffee maker crock-pot food procesor frying pan iron juicer/extractor knife mixer: hand held, other steam cooker toaster toaster oven wok hhld owns, bought in past 12 months 2 2 2 2 2 2 where purchased, reasons for purchase 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 9-5 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 9-6 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 85-8 85-8 INFORMATION AVAILABLE 97 2 2 2 2 2 2 2 2 2 2 PMB Study Code Book 98 99 2000 Page 2 2 2 2 2 2 * * 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 1 2 1 9-6
Quest. Page

85-8

Tableware $ spent, reasons for purchase cutlery: silverplated, stainless, sterling silver fine china dinnerware, glassware, fine china, fine crystal, lead crystal, stoneware, placemats

* see Section 8 - Real Estate, Home Improvements

PMB Print Measurement Bureau

SECTION 10 - Apparel; Miscellaneous Products
PRODUCT/SERVICE INFORMATION AVAILABLE PMB Study Code Book Quest. 97 98 99 2000 Page Page 2 2 2 2 2 2 2B 2B 10-12 10-14 10-13 86-4 86-5 86-5 86-5 86-5

Arts and Crafts Books paperback/hardback book clubs Boxed Chocolates Clothing Footwear

where bought $ spent, # bought # bought, where bought brands number bought, for gifts, brands

2 2 2 2 2 2 2B 2B 2B † † †

10-13

shoe/boot types, insole types, amount spent1, where bought $ spent, # bought, where bought

2

2

2

2B

10-7

86-3

Men's clothing coats dress shoes jeans shirts slacks/trousers socks sports jackets sports/athletic footwear suits sweaters ties underwear Women's clothing blazer/jackets blouses/shirts boots brassieres coats dress shoes dresses jeans other lingerie skirts slacks/trousers sleepwear sports/athletic footwear sportswear sweaters swimwear underwear Stockings & panty hose † - see Section 13 - Candy, Snacks * - see Footwear section

$ spent, # bought, where bought

# bought, style

2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2B 2B

2 2 * 2 2 2 2 2 * 2 2 2 2 2 2 2 * 2 2 * 2 2 2 2 2 2 * 2 2 2 2 2

2 2 * 2 2 2 2 2 * 2 2 2 2 2 2 2 * 2 2 * 2 2 2 2 2 2 * 2 2 2 2 2

10-2

86-2

10-4

86-2

10-6

86-3

PMB Print Measurement Bureau

SECTION 10 - Apparel; Miscellaneous Products
PRODUCT/SERVICE Flowers Greeting Cards Jewellery/Watches/Luggage Costume jewellery Fine jewellery Luggage/other accessories Watches Magazine Purchasing # of subscriptions bought at newsstand Portrait Studios Shopping Convenience stores Customer reward programs Department stores/disct dept. stores Drug Stores Toys and Games types: action figures/accessories board games building sets children's books comic books dolls educational toys gym set infant toys large cars/trucks miniature diecast cars/trucks model kits plush toys pre-school toys puzzles racing sets radio controlled toys riding toys/tricycles INFORMATION AVAILABLE # of times bought, reasons number of cards bought, where bought PMB Study Code Book Quest. 97 98 99 2000 Page Page 2 2 2 2 10-13 86-5 1 10-12 86-5

$ spent, kinds $ spent, kinds, types, where bought $ spent, kinds kinds, $ spent on self, gift, types

2 2 2 2

2 2 2 2

2 2 2 2

2 2 2 2

10-9 10-8 10-10 10-10

86-4 86-3 86-4 86-4

for own household, as a gift number bought personally used, brands

2 2 -

2 2 -

2 2 -

2 2 1B

10-15 10-15 10-15

86-5 86-5 86-6

# of times shopped, stores shopped at types, brands, frequent flyer programs (br)1 # of times shopped, stores shopped at (br) number of times shopped $ spent, types, where bought

2 2 2 2B 2B 2B 2B 2B 2B 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 1 2 2 2

2 2B 2B 2 2 2 2 2 2 1 2 2 2 2 2 2 2 2 2 2 2 2 2

10-1 10-2 10-1 10-1 10-11

86-1 86-1 86-1 86-1 86-4

PMB Print Measurement Bureau

SECTION 11 - HOME ELECTRONICS; PERSONAL COMPUTERS
PRODUCT/SERVICE INFORMATION AVAILABLE PMB Study Code Book Quest. 97 98 99 2000 Page Page

Audio, Video Equipment Stereo Equipment cassette deck, tape recorder compact disc player pocket size audio equipment portable radio/cassette stereo components tape player for vehicle Home theatre systems Television sets Video laser disc player satellite dish: 18", 4ft or more slide projector VCR Batteries Cameras/Film Cameras Film Photofinishing Internet Usage Personal Computers Have in Household

$ spent, where bought

2

2

2

2

11-5

86-6

types, # of speakers # in home, types, screen size, brands $ spent, where bought

2 2 2 2B 2B 2B 2 2 2 2 2 2 * 2 2 2 2 ** 2B 2B 2B

2 2 * _ ** 2B

11-5 11-4

86-6 86-6

# bought, types, brands

11-11

86-8

types, where bought # of rolls, types, brands, where bought # of rolls, types, where developed time spent/wk, facilities, services

2 2 2 2B 2B 2B 2 2 2 2 2 2

2 2B 2 2

11-1 11-2 11-3 11-15

86-5 86-6 86-6 86-9

Personal usage

who uses, # of computers, when acquired, amount spent, type of CPU, new/used, where bought # times in a week, kinds, brands peripherals, operating system type, amount spent, where bought1 # bought, # bought as gift, kinds, types, where bought belong to currently/in the past, brands

2

2

2

2

11-11

86-8

2B 2B 2B

2B

11-12

86-9

Software Tapes/Compact Discs Tapes/compact discs club Telephone 1-800 and 1-900 calls Cellular phone/PCS phone Long distance calls Pager/beeper Telephone services

2 2

2 2

2 2

2 2 2B

11-14 11-9 11-10

86-9 86-8 86-8

2B 2B 2B

# of 1-800, # of 1-900 calls # of calls per month, service provider (br), percentage used for business # of calls in past month from home service provider (br), % used for business
equipment, services, long distance service(br)

2 2 2 2B 2B 2B 2 2 2 2 2 2B 2B 2B

2 2B 2 2B 2B

11-17 11-18 11-17 11-18 11-16

86-10 86-10 86-10 86-10 86-10

PMB Print Measurement Bureau

SECTION 11 - HOME ELECTRONICS; PERSONAL COMPUTERS
PRODUCT/SERVICE Video Blank video tapes Pre-recorded video tapes - purch. Pre-recorded video tapes - rented VCR/Video cassette recorder Video game cartridges Video game systems INFORMATION AVAILABLE PMB Study Code Book Quest. 97 98 99 2000 Page Page 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 1 2 2 2 2B

# bought # of tapes, types, where purchased # of tapes, where rented own, bought, type1,# of hours , fast-forward number rented/purchased type, frequency of play

11-8 11-7 11-4 11-6 11-6

86-7 86-7 86-6 86-7 86-7

PMB Print Measurement Bureau

SECTION 12 - LEISURE; RESTAURANTS; TOBACCO
PRODUCT/SERVICE Attendance Amusement parks Art gallery Ballet Live theatre Museum Music concerts - classical - country - jazz - popular - rock Opera Spas Attend Professional Sports Events Auto racing Baseball Basketball Figure skating Football Golf Hockey Horse-racing Soccer Tennis Wrestling Gambling Casinos Lottery tickets Meeting/Dating Services Movies Participation in Activities Activities baking from scratch bird watching collecting (coins, stamps, etc.) crafts dancing dressmaking/sewing entertaining at home gardening gourmet cooking knitting woodworking woodworking - building
woodworking - stripping/refinishing/staining

INFORMATION AVAILABLE

PMB Study Code Book Quest. 97 98 99 2000 Page Page 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 1 2 2 2 2 2 2 1 2 2 2 2 2 12-2 12-2 12-2 12-2 12-2 12-2 12-2 12-2 12-2 12-2 12-2 12-2 86-11 86-11 86-11 86-11 86-11 86-11 86-11 86-11 86-11 86-11 86-11 86-11

frequency of attending frequency of attending frequency of attending frequency of attending frequency of attending frequency of attending frequency of attending frequency of attending frequency of attending frequency of attending frequency of attending frequency of attending

frequency of attending frequency of attending frequency of attending frequency of attending frequency of attending frequency of attending frequency of attending frequency of attending frequency of attending frequency of attending frequency of attending # of times gambled, types # of times visited, types $ spent, # of tickets, brands types visited # times attended, types

2 2 2 2 2 2 2 2 2 2 2 2 2 2

2 2 2 2 2 2 2 2 2 2 2 2 2 2

2 2 2 2 2 2 2 2 2 2 2 2 2 2

2 2 2 2 2 2 2 2 2 2 2 2 2 1 2

12-2 12-2 12-2 12-2 12-2 12-2 12-2 12-2 12-2 12-2 12-2

86-11 86-11 86-11 86-11 86-11 86-11 86-11 86-11 86-11 86-11 86-11

12-8 12-8 12-8 12-3

86-13 86-13 86-12 86-11

frequency of participating frequency of participating frequency of participating frequency of participating frequency of participating frequency of participating frequency of participating frequency of participating frequency of participating frequency of participating frequency of participating frequency of participating frequency of participating

2 2 2 2 2 2 2 2 2 -

2 2 2 2 2 2 2 2 1 1

2 2 1 2 2 2 2 2 2 2 2 2

2 2 2 2 2 2 2 2 2 2 2 2

12-1 12-1 12-1 12-1 12-1 12-1 12-1 12-1 12-1 12-1 12-1 12-1 12-1

86-10 86-10 86-10 86-10 86-10 86-10 86-10 86-10 86-10 86-10 86-10 86-10 86-10

PMB Print Measurement Bureau

SECTION 12 - LEISURE; RESTAURANTS; TOBACCO
PRODUCT/SERVICE Fitness aerobics exercise at home health/fitness club jogging swimming walking/hiking Sports archery bowling bicyle riding cross-country skiing downhill skiing fishing golf hunting ice skating motorcycling in-line skating snowboarding snowmobiling squash tennis Team Sports basketball baseball curling football ice hockey roller hockey soccer volleyball Boating canoeing power boating rowing sailing windsurfing Public Activities
Active in a social issue or community project

INFORMATION AVAILABLE

PMB Study Code Book Quest. 97 98 99 2000 Page Page 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 1 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 1 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 12-1 12-1 12-1 12-1 12-1 12-1 12-1 12-1 12-1 12-1 12-1 12-1 12-1 12-1 12-1 12-1 12-1 12-1 12-1 12-1 12-1 12-1 12-1 12-1 12-1 12-1 12-1 12-1 12-1 12-1 12-1 12-1 12-1 12-1 86-10 86-10 86-10 86-10 86-10 86-10 86-10 86-10 86-10 86-10 86-10 86-10 86-10 86-10 86-10 86-10 86-10 86-10 86-10 86-10 86-10 86-10 86-10 86-10 86-10 86-10 86-10 86-10 86-10 86-10 86-10 86-10 86-10 86-10

frequency of participating frequency of participating frequency of participating frequency of participating frequency of participating frequency of participating frequency of participating frequency of participating frequency of participating frequency of participating frequency of participating frequency of participating frequency of participating frequency of participating frequency of participating frequency of participating frequency of participating frequency of participating frequency of participating frequency of participating frequency of participating frequency of participating frequency of participating frequency of participating frequency of participating frequency of participating frequency of participating frequency of participating frequency of participating frequency of participating frequency of participating frequency of participating frequency of participating frequency of participating

Worked for a political party/candidate Written to public official Written to editor of a newspaper/magazine Did volunteer work Restaurants High Quality Restaurants Sports & Recreation Equipment Ski equipment - cross-country PMB Print Measurement Bureau Personally use, types, brands Personally use, kinds, reason

2 2 2 2 2

2 2 2 2 2

2 2 2 2 2

2 2 2 2 2 2B 2

12-6 12-6 12-6 12-6 12-6 12-7 12-7

86-11 86-11 86-11 86-11 86-11 86-12 86-12

2B 2B 2B 2 2 2

own, bought in past 12 months

2

2

2

2

12-3

86-11

SECTION 12 - LEISURE; RESTAURANTS; TOBACCO
PRODUCT/SERVICE - downhill Exercise equipment Fishing equipment Golf equipment Hockey equipment Tennis equipment Other equipment Sporting Goods Sports Clothes Recreational Items/Vehicles Equipment all-terrain vehicle bicycle boat with outboard motor camper (as RV) personal water craft other power boat sailboat snowmobile trailer (as RV) windsurfer/surfboard Tobacco Cigarettes Cigars & cigarillos Pipe tobacco INFORMATION AVAILABLE own, bought in past 12 months own, bought in past 12 months own, bought in past 12 months own, bought in past 12 months own, bought in past 12 months own, bought in past 12 months own, bought in past 12 months where bought, amount spent where bought, amount spent PMB Study Code Book 97 98 99 2000 Page 2 2 2 2 12-3 2 2 2 2 12-3 2 2 2 2 12-3 2 2 2 2 12-3 1 12-3 2 2 2 2 2 2 2 12-3 2 2 2 2 2 2 2 2 12-4 12-5
Quest. Page

86-11 86-11 86-11 86-11 86-11 86-11 86-11 86-11

own, bought in past 12 months own, bought in past 12 months own, bought in past 12 months own, bought in past 12 months own, bought in past 12 months own, bought in past 12 months own, bought in past 12 months own, bought in past 12 months own, bought in past 12 months own, bought in past 12 months

2 2 2 2 2 2 2 2 2 2

2 2 2 2 2 2 2 2 2 2

2 2 2 2 2 2 2 2 2 2

2 2 2 2 2 2 2 2 2 2

12-6 12-6 12-6 12-6 12-6 12-6 12-6 12-6 12-6 12-6

86-11 86-11 86-11 86-11 86-11 86-11 86-11 86-11 86-11 86-11

# of packs, length, flavour, type1, strength, brand # smoked
# of pouches/tins smoked, types

2B 2B 2B 2 2 2 2 2 2

2B 2 2

12-9 12-10 12-10

86-13 86-13 86-13

PMB Print Measurement Bureau

SECTION 13 - Candy, Snacks
PRODUCT/SERVICE INFORMATION AVAILABLE PMB Study Code Book Quest. 97 98 99 2000 Page Page 2 2 2 2 13-1 86-13

Artificial sweeteners Candy Boxed chocolates Chewing gum Chewy candies Chocolate/candy bars Hard candy/mints
Meal replacement/nutritional drinks/bars

# of times used

# of boxes bought, # bought as gift, brands(1) # of packs, types, brands # of packages # of bars/boxes/bags, types, brands # of packages, kinds, brands # of occasions eaten, types, brands

2 2 2B 2B 2B 2B 2 2 2 2B 2B 2B 2B 2B 2B 2B 2B

* 2B 2 2B 2B 2B

13-3 13-2 13-1 13-3 13-1 13-6

86-14 86-14 86-14 86-14 86-13 86-16

Snacks Corn & tortilla chips, cheese snacks Instant soup/meal in a cup Nuts Popcorn Potato Chips Pretzels Rice cakes/corn cakes

# of packages eaten, brands, kinds # of occasions eaten, brands, where eaten # of containers # of packages/bowls, types, brands # of packages eaten, types, forms, brands # of packages eaten, brands # of times eaten, kinds, size, brands

2B 2B 2 2B 2B 2B 2B

2B 2B 2 2B 2B 2B 2B

2B 2B 2 2B 2B 2B 2B

2B 2B 2 2B 2B 2B 2B

13-4 13-6 13-2 13-4 13-3 13-4 13-5

86-15 86-16 86-14 86-15 86-15 86-15 86-16

PMB Print Measurement Bureau

SECTION 14 - Beverages
PRODUCT/SERVICE INFORMATION AVAILABLE PMB Study Code Book Quest 97 98 99 2000 Page Page 2 2B 2B 2 2B 2 2 2B 2 2 2 2B 2B 2 2B 2 2 2B 2 2 2 2B 2B 2 2B 2 2 2B 2 2 2 2B 2B 2 2B 2 2 2B 2 2 14-1 14-5 14-2 14-4 14-2 14-3 14-6 14-4 14-5 14-1 87-1 87-2 87-1 87-1 87-1 87-1 87-2 87-2 87-2 87-1

Coffee Energy/sport drinks Fruit drinks/punches Hot Chocolate Iced tea Milk Non-carbonated bottled water Soft drinks/colas Sparkling water/seltzer Tea

# of times drink, kinds, types # of times drink, types, brands # of times drink, brands types, kinds # of times drink, types, forms, brands # of times drink, forms, kinds, types # of times drink, types, sizes, kinds, brands(1) # of times drink, mix, kinds, flavours, brands # of times drink, types, kinds # of times drink, kinds

PMB Print Measurement Bureau

SECTION 15 - Alcohol
PRODUCT/SERVICE INFORMATION AVAILABLE PMB Study Code Book Quest. 97 98 99 2000 Page Page 2 2 2 2 2B 15-11 15-1 87-6 87-2

Beer/wine/liquor Beer

where bought, bought for, # visits per month # of times drink, forms, kinds, types, price, brands # of times drink, types # of times drink # of times drink # of times drink, brands # of times drink, brands # of times drink, kinds, brands # of times drink, brands # of times drink # of times drink, types, brands # of times drink, brands # of times drink, types, kinds, brands # of times drink, kinds, brands # of times drink, types, brands # of times drink, kinds, brands # of times drink, types, brands # of times drink, kinds, brands # of times drink, types, countries, price # of times drink, countries # of times drink, types, brands

2B 2B 2B

Ciders Liquor Bourbon Brandy Cognac Cordials & liqueurs Gin Irish whiskey Port & sherry
Prepared mixed drinks with liquor

2 2 2B 2B 2B 2B 2B 2B 2B 2B 2B 2B 2B 2B 2B 2 2

2 2 2 2B 2B 2B 2B 2B 2B 2B 2B 2B 2B 2B 2B 2B 2 2

2 2 2 2B 2B 2B 2B 2 2B 2B 2B 2B 2B 2B 2B 2B 2 2

2 2 2 2B 2B 2B 2B 2 2B 2B 2B 2B 2B 2B 2B 2B 2 2 2B

15-2 15-6 15-7 15-6 15-6 15-5 15-10 15-8 15-5 15-10 15-7 15-9 15-8 15-10 15-4 15-9 15-3 15-4 15-2

87-2 87-4 87-5 87-4 87-4 87-4 87-6 87-5 87-4 87-6 87-5 87-5 87-5 87-6 87-3 87-5 87-3 87-3 87-3

Rum Rye/Canadian whiskey Scotch whisky Tequila Vermouths/aperitifs Vodka Wine Champagne/sparkling wine Wine and spirit coolers

2B 2B 2B

PMB Print Measurement Bureau

SECTION 16 - Groceries
PRODUCT/SERVICE INFORMATION AVAILABLE PMB Study Code Book Quest. 97 98 99 2000 Page Page

Beverages Coffee beans, whole Coffee, ground Coffee, instant Coffees, specialty Fruit drinks, powdered Fruit juices and drinks, other Iced tea Lemonade Orange juice Tea, regular Tomato and vegetable juices Food Used in Household Aerosol non-stick cooking products Apple sauce Bacon Bagels Baking chips Baking mixes (excluding cake mixes) Baking powder Baking soda Barbecue sauces, bottled Beef Bouillon Bread Butter Cake mixes, dry Cheese spread/cheese sauce Cheese, natural Cheese, processed Chicken & turkey Chocolate baking squares Coating mixes, seasoned Cocoa powder Coffee whitener, instant Cold cereals Cold cuts Cookie mixes Cookies (ready to eat) Cooking sauces & gravy sauces Crackers Cranberry sauce Cream cheese Cream, fresh Desserts, frozen Dips, ready-to-serve Eggs * see cheese spread/cheese sauce Evaporated milk, canned Fish & seafood PMB Print Measurement Bureau Fish/meat, canned Flour

# of kilograms used, kinds, types, brands # of kilograms used, kinds, types, brands # of kilograms used, kinds, forms, brands # of occasions used, types, forms, brands # of glasses used, brands
# of glasses used, types, forms1, kinds, brands

# of cups/glasses used, types, forms, kinds # of glasses used, forms # of glasses used, forms, types, brands
# of cups or glasses, types, kinds, how bought

# of glasses used, forms, types, brands

2B 2B 2B 2B 2B 2B 2 2 2B 2 2B

2B 2B 2B 2B 2B 2B 2 2 2B 2 2B

2B 2B 2B 2B 2B 2B 2 2 2B 2 2B

2B 2B 2B 2B 2B 2B 2 2 2B 2 2B

16-51 16-51 16-52 16-52 16-47 16-47 16-49 16-46 16-45 16-50 16-46

89-20 89-19 89-20 89-20 89-18 89-18 89-19 89-18 89-18 89-19 89-18

# of cans used # of cans/jars, forms # of kilograms served # used # of bags used, types # of packages # of containers used # of packages used # of bottles used, brands # of times served # of packages/cubes used # of loaves used # of kilograms used, types, used for # of packages, brands # of kilograms, types, used for # of kilograms, forms, types, kinds, used for # of kilograms, types, forms, used for # of times served, types # of squares used, types # of packages used, kinds, brands # of containers, used for # of servings used
# of individual portions, as snack, types, brands

# of kilograms served, forms # of packages
# of boxes or packages, types, kinds, brands # of packages/cont used, types, kinds, brands

# of boxes, types, kinds # of containers used, types # of grams used, types, used for # of litres used, kinds, used for # of packages used # of containers, types # of dozen used

2 2 2 2 2 2 2 2 2 2 2 2 2 2B 2 2 2 2 2 2B 2 2 2B 2 2 2B 2B 2 2 * 2 2 2 2

2 2 2 2 2 2 2 2 2B 2 2 2 2 2B 2 2 2 2 2 2B 2 2 2B 2 2 2B 2B 2 2 * 2 2 2 2

2 2 2 2 2 2 2 2 2B 2 2 2 2 2B 2 2 2 2 2 2B 2 2 2B 2 2 2B 2B 2 2 * 2 2 2 2

2 2 2 2 2 2 1 1 2B 2 2 2 2 2 2 2 2 2 2 2B 2 2 2B 2 2 2B 2B 2 2 1 2 2 2 2

16-6 16-17 16-38 16-3 16-13 16-14 16-7 16-7 16-40 16-37 16-28 16-3 16-6 16-14 16-26 16-25 16-24 16-37 16-13 16-33 16-13 16-9 16-20 16-38 16-15 16-16 16-32 16-27 16-41 16-27 16-8 16-12 16-24 16-5

89-4 89-7 89-15 89-3 89-6 89-6 89-4 89-4 89-16 89-15 89-11 89-3 89-3 89-6 89-11 89-11 89-11 89-15 89-5 89-13 89-6 89-4 89-8 89-15 89-6 89-7 89-13 89-11 89-17 89-11 89-4 89-5 89-11 89-3

# of cans used, used for # of kilograms used, forms # of cans used, kinds # of kilograms used

2B 2B 2 2 2 2 2 2

2 2 2 2

2 2 2 2

16-9 16-37 16-36 16-6

89-4 89-15 89-15 89-4

SECTION 16 - Groceries
PRODUCT/SERVICE Frostings Fruit, canned or jarred Fruit, fresh Granola/cereal bars Ham, cooked Honey Hot cereals, instant Hot sauces Hot snacks, frozen Ice cream bars, sandwiches Ice cream, ice milk, sherbet Instant breakfast - mixed with milk Instant potatoes, packaged Jams & Jellies Jelly powders Ketchup Lemon juice Main courses, frozen Margarine
Mayonnaise, mayo-type salad dressing

INFORMATION AVAILABLE # of packages, types # of cans/jars, types kinds # of times served, kinds, types, brands # of times served, forms # of containers or jars # of portions, as snack, brands # of bottles used, brands # of packages used, brands # of packages used, types # of litres used, types # of individual portions # of packages used # of jars, types, forms # of packages, types # of bottles used # of bottles used, used for # of packages used, types, brands # of kilograms used, used for, types # of jars used, types # of times used kinds # of times eaten, kinds # of times eaten # of litres used, used for, forms, kinds types of chocolate milk # used, kinds, brands # of jars/bottles used, types, forms, brands # of litres used, kinds # of times eaten, kinds
# of times served, types, kinds, when served, brands

Meal Helper Meat, other Mexican dinners kits or shells Microwaveable meals/soups Milk, fresh Muffins Mustard Oil, salad or cooking Oriental noodles Pancakes Pasta noodles and sauces, flavoured Pasta, canned Pasta, packaged Peanut butter Pectins Pickles Pie fillings Pizza shells/crusts Pizza, frozen Potato products, frozen

97 2 2 2 2B 2 2 2B ** 2B 2 2 2 2 2 2 2 2B 2B 2 2 2 2 2 2B 2B 2 2 2B 2B 2 2 2 2B 2 2 2 2 2

PMB Study Code Book 98 99 2000 Page 2 2 2 16-14 2 2 2 16-17 2 2 2 16-44 2B 2B 2B 16-20 2 * * 2 2 2 16-23 2B 2B 2B 16-18 2B 2B 2B 16-40 2B 2B 2B 16-35 2 2 2 16-11 2 2 2 16-11 2 2 2 16-18 2 2 2 16-32 2 2 2 16-23 2 2 2 16-17 2 2 2 16-39 2 2 2 16-14 2B 2B 2B 16-35 2B 2 2 16-5 2 2 2 16-43 2 2 2 16-36 2 2 2 16-37 2 2 2 16-36 2 2 2 16-8 2B 2B 2 2 2B 2B 2 2 2 2B 2 2 2 2 2 2B 2B 2 2 2B 2B 2 2 2 2B 2 2 2 2 2 2B 2B 2 2 2B 2B 2 2 2 2B 2 2 2 2 2 16-19 16-39 16-42 16-29 16-21 16-32 16-30 16-31 16-23 16-23 16-42 16-15 16-4 16-35 16-34

Quest.

Page 89-6 89-7 89-17 89-9 89-10 89-8 89-16 89-14 89-5 89-5 89-7 89-13 89-10 89-7 89-16 89-6 89-14 89-3 89-17 89-14 89-15 89-15 89-4 89-8 89-16 89-17 89-12 89-10 89-13 89-12 89-13 89-10 89-10 89-17 89-6 89-3 89-14 89-14

# of packages used, brands # of cans used # of packages used, kinds, types # of jars used, types used in past 6 months, brands # of jars used # of containers, types # of packages used, types # of packages used # of packages used, types

* for "Ham - cooked" see "Meat-other" ** Hot Sauces included with "Bottled Barbecue & Seasoning Sauces" in PMB 97

PMB Print Measurement Bureau

SECTION 16 - Groceries
PRODUCT/SERVICE Puddings Refrigerated dough products Rice seasoning Rice, flavoured & seasoned Rice, plain Rolled oats/oatmeal/hot cereals Salad dressing Salt/salt substitute Sausage Seasoning sauces, bottled Seasonings & spices Shortening/lard Snack cakes Snacks, frozen Soup, condensed Soup, dry Soup, ready-to-serve Spaghetti sauce Steak sauce Stews, canned Stuffing mixes and stuffing products Sugar Sweet spreads Sweetened condensed milk Table syrup Toaster products Vegetables, canned Vegetables, fresh Vegetables, frozen Vinegar Waffles Wheat germ Whipped topping Wieners Worcestershire sauce Yeast Yogurt INFORMATION AVAILABLE # of containers, types # of packages used # of times used, kinds # of packages used, brands # of packages used, types, brands # of times used, used for, brands # of bottles or packages used, types, forms types # of kilograms served # of bottles used, types # of packages or containers # of kilograms used, types # of boxes/packages # of packages used, brands
# of occasions used, kinds, how used, brands

# of occasions, types, how used, brands # of occasions used, forms, brands # of containers used, types # of bottles used, brands # of cans used # of packages used # of kilograms used # of jars used, types # of cans used, used for # of times served, types, brands # of packages, brands # of cans used, kinds kinds, types # of packages used, types, brands # of bottles used, types # of times served, types, when served how used # of containers used, types, brands # of packages served, types # of bottles used, brands # of packs used # of containers used, types, kinds, forms container size

PMB Study Code Book 97 98 99 2000 Page 2 2 2 2 16-15 2 2 2 2 16-4 2 2 2 2 16-34 2B 2B 2B 2B 16-34 2B 2B 2B 2B 16-33 2*** 2B 2B 2B 16-19 2 2 2 2 16-43 2 2 2 2 16-4 2 2 2 2 16-38 2 2 2 16-41 2 2 2 2 16-42 2 2 2 2 16-7 2 2 2 2 16-15 2B 2B 2B 2B 16-11 2B 2B 2B 2B 16-29 2B 2B 2B 2B 16-28 2B 2B 2B 2B 16-29 2 2 2 2 16-31 2B 2B 2B 2B 16-40 2 2 2 2 2 2 2 16-33 2 2 2 2 16-4 2 2 2 2 16-24 2B 2B 2 2 16-9 2B 2B 2B 2B 16-22 2 2 2B 2B 16-18 2 2 2 2 16-30 2 2 2 2 16-44 2B 2B 2B 2B 16-35 2 2 2 2 16-42 2 2 2 2 16-21 2 2 2 2 16-20 2B 2B 2B 2B 16-12 2 2 2 2 16-38 2B 2B 2B 2B 16-40 2 2 2 2 16-5 2B 2B 2 2 16-10

Quest.

Page 89-6 89-3 89-14 89-14 89-13 89-8 89-17 89-3 89-15 89-16 89-17 89-4 89-6 89-5 89-12 89-12 89-12 89-13 89-16 89-13 89-3 89-10 89-4 89-10 89-7 89-12 89-17 89-14 89-17 89-10 89-10 89-5 89-15 89-16 89-3 89-5

Grocery Shopping Grocery stores Other food shopping

# of times in average week, $ spent, 2 where shopped, coupons, no-name products where bought 2

2 2

2 2

2 2

16-1 16-3

89-2 89-2

*** "Rolled oats/oatmeal/hot cereals" was "Rolled oats in baking/cooking" in PMB 97

PMB Print Measurement Bureau

SECTION 17 - Household Products, Pets
PRODUCT/SERVICE INFORMATION AVAILABLE PMB Study Code Book Quest. 97 98 99 2000 Page Page

Air fresheners, carpet & room deodorizers Cleaners Automatic dishwasher detergent Bathroom Cleaners Carpet and rug cleaners Dishwashing liquid Drain cleaners Household cleaners, all purpose Household cleaners, spray bottle Household cleaners - liquid Household cleaners - powder Oven cleaners Scouring cleansers Scouring pads Toilet bowl cleaners - in tank Toilet cleaners - in bowl Window/glass cleaners

# of packages, types, brands

2B 2B 2B

2B

17-8

89-23

# of loads of dishes, types, rinse agents # of times used, brands # of containers # of times used # of times used
$ of times used, types, where used, brands

# of times used, where used, brands # of times used, where used, brands # of times used, where used # of times used # times used, kinds # of pads used types # of times used, types, brands # of times used

2 2 2 2 2B 2B 2B 2 2 2 2 2B 2

2 2B 2 2 2 2B 2B 2 2 2 2 2B 2

2 2B 2 2 2 2B 2B 2 2 2 2 2B 2

2 2B 2 2 2 2B 2B 2 2 2 2 2B 2

17-5 17-7 17-8 17-4 17-4 17-6 17-6

89-22 89-23 89-23 89-22 89-22 89-22 89-23

17-3 17-5 17-7 17-4 17-4 17-7

89-22 89-22 89-23 89-22 89-22 89-23

Laundry Products Bleach # of washloads, forms Dry cleaning $ spent Fabric softeners # of washloads, when used 1 # Laundry pre-treatments & pre-cleaners of washloads, types, brands Soap and detergents - regular laundry # of washloads, types, brands, water temp - fine fabrics # of times used Spray starch # of times used, types Paper/Plastic Products Aluminium foil Disposable plates Facial tissues Food storage bags Garbage bags Paper napkins Paper towels Plastic freezer bags Plastic sandwich bags Plastic-type kitchen wrap Pre-moistened household wipes Toilet paper

2 2 2 2

2 2 2 2

2 2 2 2

2 2 2 2B 2B 2 2

17-9 17-11 17-10 17-10 17-9 17-9 17-11

89-24 89-24 89-24 89-24 89-24 89-24 89-24

2B 2B 2B 2 2 2 2B 2B 2

# of times used # of packs # of boxes, brands # of bags, types # of bags # of packs, brands # of rolls, brands # of bags # of bags # of times used # of packages, types, kinds # of rolls used, roll size1, brands

2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2B 2B

2 2 2B * 2 2B 2B 2 2 2 2 2B

2 2 2B * 2 2B 2B 2 2 2 2 2B

17-3 17-2 17-1 17-2 17-1 17-1 17-3 17-3 17-3 17-2 17-1

89-22 89-21 89-21 89-21 89-21 89-21 89-21 89-22 89-22 89-21 89-21

* for "Food Storage Bags" see "Plastic freezer bags" and Plastic sandwich bags" Pets Cat food # of dogs, cats in household 2 2 2 2 17-11 89-25

PMB Print Measurement Bureau

SECTION 17 - Household Products, Pets
PRODUCT/SERVICE - canned - packaged dry - packaged moist Cat litter Cat treats Dog biscuits or treats Dog food - canned - packaged dry Flea and tick care products for pets Where buy pet food Polishes Floor wax, polish Furniture polish/lemon oil Metal polish INFORMATION AVAILABLE # of cans, types # of kilograms, types, brands # of packets # of kilograms # of times used # of times used, types # of cans, types # of kilograms, types, brands # of containers or collars, types PMB Study Code Book 97 98 99 2000 Page 2 2 2 2 17-13 2B 2B 2B 2B 17-14 2 2 2 2 17-14 2 2 2 2 17-13 2 2 2 2 17-13 2 2 2 2 17-12 2B 2B 2 2B 2B 2B 2 2 2 2 2 2 2 2B 2 1 17-12 17-12 17-14 17-14
Quest. Page

89-26 89-26 89-26 89-25 89-25 89-25 89-25 89-25 89-26 89-26

types # of times used, types # of times used

2 2 2

2 2 2

2 2 2

2 2 2

17-8 17-7 17-7

89-23 89-23 89-23

PMB Print Measurement Bureau

SECTION 18 - Children's Products
PRODUCT/SERVICE INFORMATION AVAILABLE PMB Study Code Book Quest. 97 98 99 2000 Page Page 2 2 2 2 18-3 89-27

Children's clothing/shoes Children's products Baby/Children's Care Products baby soap baby oil/lotion pre-moistened baby wipes children's toothpaste children's toothbrush children's sunscreen baby powder Baby foods Baby/Children's Furniture/Equipment Baby/Children's Shampoo Diapers Infant cereal Other baby care products baby lotion baby oil baby ointments baby powder baby shampoo baby soap cotton swabs pre-moistened baby wipes Prepared infant formula Children's medication cough syrup cold tablets/liquids laxatives pain relievers vitamins Other children's care products bubble bath dental floss sunscreen toothpaste toothbrush Toilet training products

who bought for, $ spent, where bought

used in past 6 months

-

-

-

2

18-2

89-26

# of containers items bought, where bought used in past 6 months, brands # of diapers used, types # of servings used in past 6 months

2 2 ** ** 2B 2B 2 2 2 2

2 ** 2 2 2

2 1 1 2 2 *

18-1 18-5 18-2 18-1 18-1

89-26 89-27 89-27 89-26 89-26

# times used, forms, brands used in past 3 months

2 2

2 2

2B 2

2B 2

18-1 18-2

89-26 89-27

used in past 6 months

2

2

2

*

types

-

-

2

2

18-2

89-27

* See "Baby/Children's Care Products" ** See "Other Baby Care Products"

PMB Print Measurement Bureau

RETAIL STORES
PRODUCT PMB Study CODE BOOK QUESTIONNAIRE 97 98 99 2000 PAGE # PAGE # Summary Coding - Major Stores Stores Where Purchased: Arts & Crafts Audio & Video Equipment Automotive Supplies Products Baby/Children's Furniture/Equipment Bedding and Bath Goods Books Cameras Carpeting/Floor Covering Children’s Clothing Children’s Shoes Convenience Stores Cosmetic Products Costume Jewellery Film Fine Jewellery Footwear Furniture Gardening and Lawn Care Supplies Greeting Cards Groceries Home Improvement Products Household Appliances & Durables Men’s Clothing Over the Counter Medicine Personal Computers - Household Pet Food Photofinishing Pre-Recorded Video Tapes - Rented, Purchased Pre-Recorded Video Tapes - Purchased Pre-Recorded Video Tapes - Rented Prescription Eye Glasses & Contact Lenses Prescriptions Small Electric Appliances Software Sporting Goods Sports Clothing Stereo Equipment Tapes/Compact Discs Tools Toys & Games Video Game Cartridges - Rented, Purchased Women’s Clothing 2 2 2 2 RETAIL - 1

2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2

2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2

2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2

2 2 1 2 2 2 2 2 2 2 2 2 2 2 2 1 2 2 2 2 2 2 1 2 1 2 2 2 2 1 2 2 2 2 2 2 2

RETAIL - 19 RETAIL - 5 RETAIL - 38 RETAIL - 10 RETAIL - 21 RETAIL - 22 RETAIL - 36 RETAIL - 37 RETAIL - 13 RETAIL - 2 RETAIL - 23 RETAIL - 17 RETAIL - 16 RETAIL - 9 RETAIL - 8 RETAIL-20 RETAIL - 33 RETAIL - 6 RETAIL - 11 RETAIL - 14 RETAIL - 4 RETAIL - 29 RETAIL - 35 RETAIL - 24 RETAIL - 27 RETAIL - 26 RETAIL - 3 RETAIL - 4 RETAIL - 12 RETAIL - 30 RETAIL - 31 RETAIL - 32 RETAIL - 25 RETAIL - 28 RETAIL - 7 RETAIL - 18 RETAIL - 15

86-4 83-5 89-27 85-7 86-5 86-5 89-27 89-27 86-1 82-2 86-6 86-3 86-3 85-7 85-9 86-5 89-2 85-6 85-8 86-2 82-15 86-8 89-25 86-6 86-7 86-7 82-14 82-15 85-8 86-9 86-11 86-11 86-7 86-8 85-9 86-4 86-2

PMB Print Measurement Bureau

BRANDS
PMB Study 97 98 99 2000 Quest Page#

Product Section 2 - Personal Care Acne Products Body Wash Breath Fresheners Cotton Swabs Deodorants/Antiperspirants Facial Cleansers Facial Moisturizers Facial Toners Foundation Make-Up Hair Colouring Products Hair Conditioners Hair Sprays Hair Styling Gels Hair Styling Mousses Hand & Body Cream, Lotion In-Home Pregnancy Test Lipstick, Lipliner, Lip Gloss Mascara Mouthwash/Dental Rinse Perfume and Cologne for Women Personal Care Soaps Pre-Menstrual/Period Pain Remedies Shampoo Shaving Creams or Gels Tampons Toothbrushes Toothpaste Yeast Infection Products Section 3 - Health Care and Remedies Allergy and Sinus Remedies Allergy Remedies - Non-Prescription Anti-Nauseant/Motion Sickness Remedies Athlete's Foot Remedies Cold Remedies Condoms/Contraceptives Cough Drops Cough Syrup Eye Drops First Aid Creams/Ointments Incontinence Products Laxatives Medicated Throat Remedies Pain Relievers for Arthritis/Rheumatism Pain Relievers for Backaches Pain Relievers for Headaches Pain Relievers for Muscle/Body Pain Pain Relieving Rubs Products for Preventing Heart Attack/Stroke PMB Print Measurement Bureau

2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2

2 1 2 1 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2

2 2 2 2 2 2 2 2 2 2 2 2 2 2 1 2 2 2 2 2 2 2 2 2 2

2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2

82-5 82-5 82-9 82-5 82-8 82-8 82-1 82-7 82-6 82-6 82-7 82-7 82-7 82-3 82-1 82-2 82-4 82-2 82-6 82-3 82-6 82-3 82-4 82-3

2 2 2 2 2 2 2 2 2 2 2 2 2 2 2

2 2 2 2 2 2 2 2 2 2 2 2 2 2 2

2 1 1 2 1 2 2 2 2 2 2 2 2 2 2 2 2

2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2

82-12 82-13 82-13 82-12 82-14 82-9 82-9 82-10 82-10 82-14 82-13 82-10 82-11 82-11 82-11 82-11 82-10 82-11

BRANDS
PMB Study 97 98 99 2000 Quest Page# 2 2 2 2 2 1 2 2 2 2 2 2 2 2 2 2

Product Sinus Remedies - Non-Prescription Sleeping Tablets - Non-Prescription Sunglasses - Non-Prescription Suntan and Sunscreen Products Upset Stomach Remedies

82-12 82-14 82-15 82-13

Section 4 -Automotive Alignment - Serviced By Brakes - Repaired By 2 Gasoline Stations 2 Makes and Models - Most Recently Acquired Vehicle 2 Makes and Models - 2nd Most Recently Acquired Vehicle 2 Makes and Models - Other Vehicles 2 Makes and Models - Summary Coding 2 Motor Oil 2 Mufflers/Exhausts - Installed By 2 Shock Absorbers/Struts - Repaired By Tires 2 Section 5 - Travel Airlines Car Rental - Personal or Business Frequent Flyer Hotels and Motels Sports/Entertainment Venues Travellers Cheques - Next Purchase Travellers Cheques - Type Travellers Cheques - Where Bought Section 7 - Financial Banking and Financial Services - Institutions Credit Cards - Amount Spent Credit Cards - Issued By Credit Cards - Types Donations - Canadian Donations - International Relief Development Income Tax Returns Life Insurance Loan/Line of Credit Mortgages Mutual Funds Telephone/Computer Banking Section 8 - Real Estate, Home Improvements Caulking Paint/Stain * - General Access

1 2 2 2 2 2 2 2 2 1 2

2 2 2 2 2 2 2 2 2 2

2 2 2 2 2 2 2 1 2 2 2

83-4 83-5 83-4 83-1 83-1 83-1 83-1 83-5 83-4 83-4 83-4

2 2 2 2 2 2 2

2 2 2 2 2 2 2

2 2 2 1 2 2 2

2 2 2 * 2 2 2

83-8 83-8 83-8 83-9 83-8 83-8 83-8

2 2 2 2 2 2 2 2 2 2 2 -

2 2 2 2 2 2 2 2 2 2 -

2 2 2 2 * 2 2 2 2 1 1

2 2 2 2 * 2 2 2 2 2 2

85-1 85-3 85-3 85-3

85-3 85-4 85-1 85-1 85-2 85-1

2 2

2 2

2

2

85-6

PMB Print Measurement Bureau

BRANDS
PMB Study 97 98 99 2000 Quest Page#

Product

Section 9 - Household Appliances; Furniture; Furnishings Bedding and Bath Goods 2 2 Section 10 - Apparel; Miscellaneous Products Book Clubs Boxed Chocolates Customer Reward Programs Department Stores/Discount Department Stores Footwear: Sports/Althletic Portrait Studios Stockings and Pantyhose

-

-

2 * 2 2 2

2 * 2 2 2

2 * 2 2 -

2 2 2 2 1 1 -

86-5 86-5 86-1 86-1 86-3 86-6

Section 11 - Home Electronics; Personal Computers Batteries Cellular Phone/PCS Phone Film Long Distance Telephone Service Pager/Beeper Personal Computers Tape/Compact Disc Clubs Television Sets Video Game Systems Section 12 - Leisure; Restaurants; Tobacco Cigarettes Lottery Tickets Restaurants Section 13 - Candy; Snacks Boxed Chocolates Chewing Gum Chocolate/Candy Bars Corn and Tortilla Chips and Cheese Snacks Hard Candy/Mints Instant Soup/Meal in a Cup Meal Replacement/Nutritional Drinks/Bars Popcorn Potato Chips Pretzels Rice Cakes/Corn Cakes Section 14 - Beverages Energy/Sports Drinks Fruit Drinks/Punches - Ready to Drink Iced Tea Non-Carbonated Bottled Water Soft Drinks/Colas

2 2 2 2 2 2 2

2 1 2 2 1 2 2 2 -

2 2 2 2 2 2 2 2 -

2 2 2 2 2 2 2 1

86-8 86-10 86-6 86-10 86-10 86-9 86-8 86-7

2 2 2

2 2 2

2 2 2

2 2 2

86-13 86-13 86-12

2 2 2 2 2 2 2 2 2

2 2 2 2 2 1 2 2 2 2

1 2 2 2 2 2 2 2 2 2 2

* 2 2 2 2 2 2 2 2 2 2

86-14 86-14 86-14 86-15 86-13 86-16 86-16 86-15 86-15 86-15 86-16

2 2 2 2

2 2 2 2

2 2 2 1 2

2 2 2 2 2

87-2 87-1 87-1 87-2 87-2

* - Boxed Chocolates moved from "Candy Snacks" to "Miscellaneous Products" in PMB 2000 PMB Print Measurement Bureau

BRANDS
PMB Study 97 98 99 2000 Quest Page#

Product Section 15 - Alcohol Beer Brandy Cognac Cordials and Liqueurs Gin Irish Whiskey Port and Sherry Prepared Mixed Drinks with Liquor Rum Rye / Canadian Whisky Scotch Whisky Tequila Vermouths/Aperitifs Vodka Wine and Spirit Coolers Section 16 - Groceries Bottled Barbecue Sauces Canned Evaporated Milk Cold Cereals Condensed Soup Cookies (Ready to Eat) Cooking Sauces & Gravy Sauces Dry Cake Mixes Dry Soup Flavoured & Seasoned Rice Flavoured Pasta Noodles & Sauces Frozen Hot Snacks Frozen Main Courses Frozen Snacks Frozen Vegetables Granola/Cereal Bars Ground Coffee Hot Sauces Instant Coffee Instant Hot Cereals Margarine Muffins Mustard Orange Juice Other Fruit Juices and Drinks Pancakes Pectins Plain Rice Powdered Fruit Drinks Ready-to-Serve Soup Rolled Oats/Oatmeal/Hot Cereal Seasoned Coating Mixes Specialty Coffees PMB Print Measurement Bureau

2 2 2 2 2 2 2 2 2 2 2 2 2 2 2

2 2 2 2 2 2 2 2 2 2 2 2 2 2 1

2 2 2 2 2 2 2 2 2 2 2 2 2 2

2 2 2 2 2 2 2 2 2 2 2 2 2 2

87-2 87-4 87-4 87-4 87-6 87-4 87-6 87-5 87-5 87-5 87-6 87-4 87-5 87-3

2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2

1 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 1 2 2 2 2 2 2 2 2 2 2 2 2 1 2 2

2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2

2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2

89-16 89-8 89-12 89-13 89-12 89-14 89-13 89-14 89-14 89-5 89-9 89-19 89-16 89-20 89-8

89-16 89-18 89-18 89-10 89-10 89-13 89-12 89-8 89-13 89-20

BRANDS
PMB Study 97 98 99 2000 Quest Page# 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 1 2 2 2 2 2 2 2 2 2 2 89-16

Product Steak Sauce Sweetend Condensed Milk Table Syrup Toaster Products Tomato and Vegetable Juices Whipped Toppings Whole Coffee Beans Worcestershire Sauce Yogurt Section 17 - Household Products, Pets Air Fresheners, Carpet & Room Deodorizers All Purpose Household Cleaners Bathroom Cleaners Cat Food (Packaged Dry) Dog Food (Canned) Dog Food (Packaged Dry) Facial Tissues Household Cleaners (Liquid) Household Cleaners (Spray Bottle) In Bowl Toilet Cleaners Laundry Pre-Treatments & Pre-Cleaners Paper Napkins Paper Towels Soap & Detergents for Regular Laundry Spray Starch Toilet Paper Section 18 - Children's Products Diapers Prepared Infant Formula

89-7 89-18 89-5 89-20 89-16

2 2 2 2 2 2 2 2 2 2

2 2 1 2 2 2 2 2 2 2 2

2 2 2 2 2 1 2 2 1 1 2 2

2 2 2 2 2 2 2 2 1 2 2 2 2

89-23 89-22 89-23 89-25 89-25 89-21 89-23 89-22 89-24 89-21 89-21 89-24 89-21

2 -

2 -

1

2

89-26

PMB Print Measurement Bureau


				
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